Best Flodesk Podcasts (2024)

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091 | Email Marketing Essentials: How Flodesk Can Elevate Your Wellness Practice 10:42

6h ago10:42

10:42

Enhance Your Wellness Coaching with Flodesk Email Marketing In this episode, we dive into the importance of email marketing for health and wellness coaches, why it should be a priority in your marketing strategy, and how Flodesk can be the perfect tool to elevate your email game. We’ll explore five key reasons email marketing is essential for coach…

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260. No More Missed Follow-Ups: A Simple Email Workflow w/ Flodesk 23:27

9d ago23:27

23:27

Click the link https://app.flodesk.com/sign-up?ref=SIQAAW for half off of your Flodesk subscription for an entire year! Proper follow up with your potential wedding clients can not be overlooked. Stop feeling overwhelmed with follow-ups and juggling inquiries during busy wedding seasons. In this episode, I walk you through, step by step, how to aut…

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366 | Is It Harder to Start or Scale a Business with Katie Hunt 11:55

2h ago11:55

11:55

Is it harder to start a business or scale a business? This was a question that someone posed over on Threads recently, and it got my wheels turning. In 2024, scaling is harder. It is easy to start a business these days. However, most don't have the grit to keep going long-term and scale the business. During this episode, I dive into why it’s easier…

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262. 3 Strategies to Book More Clients this Engagement Season 14:44

5h ago14:44

14:44

Are you ready to break free from the cycle of endless consultations that lead nowhere? In this episode of the Wedding Pro CEO Podcast, you'll uncover the top three reasons why you're not converting your warm leads into paying clients and provide actionable solutions to fix them. From escaping the dreaded pricing "black hole," to refining your sales…

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365 | Her Embroidery Kits Sold Out in 3 Days on Faire with Riki Inge, Rikrack 25:26

20h ago25:26

25:26

Have you ever sold out of your inventory in a few days? Today's guest did that when they were launching their embroidery kits to the wholesale market through Faire. Riki Inge of Rikrack had stocked up inventory. She'd prepped her Faire shop. She went live, and everything completely sold out in just a few days. While most people would see this as a …

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261. Our Wedding Business Failed for 10 Years Until I Learned This One Thing 26:04

1d ago26:04

26:04

Discover the pivotal moment that changed everything in my wedding business and the lessons learned from a decade of doing it all wrong. Tune in to hear how I went from overworked and underpaid to 7 figures and weekends with my family and how you can do it in your own business journey too. ========================= EPISODE SHOW NOTES BLOG & MORE: ht…

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090 | Grow Your Wellness Coaching Business with These Proven Marketing Funnel Strategies 15:56

7d ago15:56

15:56

Mastering Marketing Funnels for Wellness Coaches In this episode, we dive into how wellness coaches can create and use effective marketing funnels to attract and convert potential clients. We break down the AIDA model—Awareness, Interest, Desire, Action—and show you how to apply it to your wellness business. We’ll walk you through real-world exampl…

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364 | Turning Instagram Followers into Customers with Brock Johnson 33:44

8d ago33:44

33:44

I am excited to share today's episode with you because we have a fun guest. It's Brock Johnson. If you're not familiar with Brock, he is an Instagram expert who has coached thousands of entrepreneurs and creators on how to grow on Instagram, and he's been doing it since 2018. In 2021, his personal following blew up, thanks to his strategy of using …

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089 | Streamlining Your Creativity: Setting Up an Idea Content Library 8:03

14d ago8:03

8:03

Streamlining Your Creativity: Setting Up an Idea Content Library Ever find yourself wondering where you last jotted down that brilliant idea? Whether it was in your planner, on your phone, or lost among a sea of sticky notes, it’s incredibly frustrating when your creativity vanishes just when you need it most. But don’t worry, because today we’re s…

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363 | How to Pitch Your Products to Retailers with our Paper Camp Coaches 11:08

15d ago11:08

11:08

We are back with another compilation episode with our Paper Camp coaches. If you missed last week’s episode, you can check it out by going to episode 362. In this episode, I'm taking a different approach and asking a different set of questions. These questions are directly aimed at our coaches who are wholesale buyers that run retail storefronts. T…

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259. Stop Discounting. How to Charge What You're Worth Confidently 16:01

16d ago16:01

16:01

Are you tired of clients haggling over price or asking for discounts? In this episode, I’m sharing actionable strategies to confidently attract and close higher-paying clients so you can charge what you're worth and build a profitable business. Whether you're a planner, photographer, or DJ, it's time to step into the role of a premium service provi…

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088 | Creating Systems in Your Business: A 5-Step Guide for Holistic Wellness Coaches 11:00

27d ago11:00

11:00

5 Transformative Steps to Enhance Your Content Creation System Today, we're tackling the chaos that often accompanies content creation. We dive into five transformative steps to establish a content system in your online business that not only saves you time but enhances your service quality. From identifying your current inefficiencies to setting u…

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362 | Wholesale Growth Strategies with our Paper Camp Coaches 23:39

28d ago23:39

23:39

We are in the final week of our signature program, Paper Camp. In Paper Camp, we teach product-based business owners how to get their products on the shelves of their favorite stores, big and small. Paper Camp is an insanely comprehensive coaching program focusing on foundational and growth strategies for selling wholesale. During Paper Camp, we an…

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258. 5 Strategies to 10X Your Wedding Business (Step-by-Step Guide) 25:42

23d ago25:42

25:42

In this episode I'm diving into five essential strategies that will help you significantly scale and grow your wedding business. I know some of you might be skeptical about the idea of 10X-ing your revenue, but I’m here to challenge you to dream bigger and think beyond small, incremental goals. ========================= EPISODE SHOW NOTES BLOG & MO…

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087 Mastering Content Creation Four Steps to Success for Online Wellness Coaches 16:09

28d ago16:09

16:09

Mastering Content Creation: Four Steps to Success for Online Wellness Coaches In today's episode, we’re diving into the essential steps to get your content creation organized, helping you stay consistent and avoid the overwhelm. I’ll walk you through four critical steps: establishing a content creation process, brainstorming ideas, developing high-…

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361 | Creating Products That People Want to Buy with Biff Ulm, Nice Enough Stickers 38:51

29d ago38:51

38:51

I love staying connected to our community while they're out exhibiting or attending trade shows throughout the year. One update that caught my eye this summer was from Biff Ulm of Nice Enough Stickers about his experience at the Las Vegas gift show. Now Biff is no stranger to the podcast. He's been sharing tips about leveraging point-of-sale system…

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257. Traditional Marketing is Dead: How to Win This Engagement Season 21:36

1M ago21:36

21:36

I'm diving into exactly what you need to do to dominate engagement season. This is the time to get laser-focused on your marketing so those couples searching for vendors can’t miss you! I’m sharing my go-to hack for analyzing client reviews, pinpoint what sets you apart from the competition, and craft killer content that speaks directly to your ide…

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086 | Why Organic Content is Essential for Your Wellness Coaching Business 21:59

1M ago21:59

21:59

Why Organic Content is Essential for Your Wellness Coaching Business In today’s episode, we dive into the importance of having a solid content system and a value ladder in your wellness business. I share insights on how a value ladder isn't just a sales funnel, but a strategic roadmap that guides your clients on a transformative journey. We'll expl…

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360 | How Quitting Social Media Boosted Revenue with Brigida Swanson, Yardia 28:53

1M ago28:53

28:53

Is it possible to have a thriving business and not be on social media? In episode 309, Brigida Swanson from Yardia joined me to discuss what it was like for her to leave social media. We talked a lot about choosing contentment over business growth, and this episode was a listener favorite. We decided to invite Brigida back onto the podcast to check…

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256. Employee vs. Contractor: Protect Your Wedding Business from Costly Fines w/ Kira La Forgia 41:05

1M ago41:05

41:05

What would happen if your business was suddenly hit with a $40,000 fine—or even worse, $180,000? No one wants to be blindsided by a crippling penalty from the IRS. In today’s episode, I sit down with HR expert Kira La Forgia from Paradigm Group to tackle a critical topic that too many small business owners overlook: the difference between employees…

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085 | Unlocking Success With a Clear Content Strategy and Value Ladder 9:30

2M ago9:30

9:30

Hey Friend! Today's episode is all about creating a clear path to profit by building your value ladder. If you've been feeling lost in your wellness business, spreading content everywhere without a clear direction, this episode is for you! Why should you care? Because without a value ladder, you're on a journey without a destination in your wellnes…

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359 | Strengthen Your Brand Identity with Kiwi Schloffel [Inside Look at our LABS Program] 27:21

1M ago27:21

27:21

We have all heard that we need to showcase our authentic selves for our businesses, but what does that actually mean? What does that look like in our business? This week's podcast episode features a recent portion of a coffee chat hosted by Kiwi Schloffel held inside of our private LABS program. LABS is our membership for product-based business own…

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255. She Launched a Rentals Biz—Here’s What Happened! w/ Katy Padilla 26:14

1M ago26:14

26:14

Grab The Wedding Pro CEO Rentals Guide by Clicking HERE. Have you ever considered adding a secondary revenue stream to your wedding business? Katy Padilla, 3rd time guest and Associate Coach in the Wedding Pro CEO community, shares her incredible journey of turning a side rentals business into a major revenue stream within her wedding business. Sta…

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358 | Paper Camp Alumni Growth Stories 16:44

2M ago16:44

16:44

We are gearing up for our next round of Paper Camp and we are so excited! This is our wholesale intensive program, and I wanted to do something fun for this week's podcast episode to celebrate this milestone and the fact that enrollment for Paper Camp is currently open. I asked our past Paper Camp students to answer 1 question: How have you and you…

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084 | Building Your Content Hub: Efficiently Organize and Repurpose Your Wellness Coaching Content 13:11

2M ago13:11

13:11

Building Your Content Hub: Efficiently Organize and Repurpose Your Wellness Coaching Content In this episode, we dive into the concept of a content hub for wellness coaches. I'll guide you through the overwhelming world of digital content management and show you how to effectively organize your vast array of created content. From blogs and podcasts…

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357 | The Most Important Sales Tool for Wholesale with Katie Hunt 14:05

2M ago14:05

14:05

A wholesale catalog’s purpose is to sell your products, tell your story, and build a relationship with a buyer when you can’t be there with them in person. Ultimately, the goal of your wholesale catalog is to sell your products, and it’s important to build your catalog with your retailer in mind. Today I’m going to go through five quick tips for cr…

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254. This DJ went from 40 weddings a year to 370+ w/ Gemma Sherry 40:16

2M ago40:16

40:16

In this episode of the Wedding Pro CEO podcast, I had the pleasure of interviewing Gemma Sherry, the owner of Loved Up DJs. Gemma shares her inspiring journey from solopreneur to managing over 300 annual events in just two years! We dive into how she built trust in her team, shifted her sales strategies, and expanded her services to include videogr…

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356 | Two Wholesale Metrics To Monitor with Katie Hunt 13:29

2M ago13:29

13:29

There’s no “easy mode” in business. Selling physical products is a lot of work and being a product entrepreneur requires grit, tenacity, and courage. Today’s episode is for seasoned wholesalers who might be experiencing a slower sales season this summer. If your sales have stalled, there are two metrics that you can tap into to build stronger relat…

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083 | Unlock Subscriber Growth: Mastering List Building Projects in Asana with Proven Freebie Examples and Funnel Techniques 18:33

2M ago18:33

18:33

Mastering List Building: Effective Freebie Funnels in Asana Welcome back to the Content Systems for Growth podcast with me, Michele Duwe! In today’s episode, I'm diving deep into list building—a crucial aspect for anyone looking to expand their online presence and business. I'll be guiding you through setting up your list building project in Asana,…

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355 | How Big Box Stores Buy Wholesale with Sally Diguette, Anthropologie 35:21

2M ago35:21

35:21

Pitching large retailers is a completely different process and timeline than working with independent retailers. Having worked with thousands of brands, I know that it can feel like an intimidating process to pitch your work to these key accounts. Today on the podcast, we're pulling back the curtain and explaining how it all works. My guest today i…

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253. 3 Reasons Why Your Wedding Business Isn't Growing 17:25

2M ago17:25

17:25

In this episode of the Wedding Pro CEO podcast, I explore the "3 Reasons Why Your Wedding Business Isn't Growing." As a seasoned wedding business owner, I understand the frustration of feeling stuck after initial success. In Episode 253, I discuss key issues that may be holding you back, including sales funnel tracking, profitability, and the neces…

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354 | Paper Camp Alumni Panel with Janine Kwoh, Jesse Regis, and Lucia Saisse Morris 14:57

2M ago14:57

14:57

When we have our eyes set on a specific business goal, something like selling wholesale, it is incredibly beneficial to hear from people who are a few steps ahead of us in the process, which is why we close out every round of our Paper Camp program with an alumni panel. I want our students to hear from their peers. In today's podcast episode, we're…

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082 | Avoid Last-Minute Scramble: Effective Year-End Planning and Boosting Revenue for Wellness Coaches 11:41

2M ago11:41

11:41

Avoid Last-Minute Scramble: Effective Year-End Planning and Boosting Revenue for Wellness Coaches In this episode of the Content Systems for Growth podcast, Michele digs into essential planning and promotional strategies for wellness coaches as they prepare for the fourth quarter. With kids heading back to school and the final stretch of the year u…

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353 | How to Apply for a Paper Camp Scholarship with Katie Hunt 6:42

2M ago6:42

6:42

If you’re listening today that means you’re likely interested in applying for our Paper Camp scholarship! Giving back is one of our core values here at Proof to Product and we give back through our time, knowledge as well as financial scholarships. Since 2011, we’ve awarded over $275,000+ in scholarship funds to creative entrepreneurs who sell phys…

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252. How They Doubled Their Revenue in 1 Year w/ Paige Held 46:39

2M ago46:39

46:39

Hey Wedding Pro CEO! In our latest podcast episode, I chat with WPCEO Inner Circle student Paige Held from Confetti Co Events about how she and her wife Rachel doubled their revenue and built a thriving planning and rental wedding business. Listen closely as Paige shares valuable insights on treating your business as a business, delegating roles, a…

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352 | 5 Myths About Selling Wholesale with Katie Hunt 10:34

2M ago10:34

10:34

Selling wholesale can be a valuable and lucrative strategy for businesses of all sizes, but there are a few myths about the process that can discourage some entrepreneurs from exploring whether wholesale is a good fit for them or prevent some brands from pushing further into wholesale and expanding the revenue stream. Listen in to hear 5 myths abou…

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081 | Struggling to create a long-form content calendar that aligns with business goals and drives revenue? 16:32

3M ago16:32

16:32

Creating a Revenue-Boosting Content Calendar for Wellness Coaches In this episode, Michele provides strategies for health coaches to create a long-form content calendar that aligns with their business goals and drives revenue. She defines long-form content and explains the importance of consistency in content creation. Michele discusses setting up …

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351 | Getting into Your Dream Store After Being Told No with Nellys Siria, Cocoa Loves Grey 33:55

2M ago33:55

33:55

It is so deflating when we put our work out into the world and either don't hear back or we're told that now isn't the right time. Our students feel this deeply when they are pitching wholesale accounts, but today's guest is reminding us that a no today doesn't always mean that it's a no forever. Nellys Syria is the owner of Cocoa Loves Grey, a col…

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251. How to Be Better Than 99% of Wedding Pros (5 Strategies) 26:22

3M ago26:22

26:22

Want to excel beyond 99% of other wedding pros? In this episode, I share five essential strategies to help you adapt to economic challenges, make data-driven decisions, and build a profitable business you love. Listen now for actionable tips that will help you overcome common industry hurdles and thrive. ========================= EPISODE SHOW NOTES…

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080 _ Effortlessly Plan with Mind Mapping_ A Simple Guide For Your Next Wellness Project 10:11

3M ago10:11

10:11

Transforming Project Planning with Mind Mapping for Wellness Coaches Hey Friend! In this episode, learn how mind mapping can help wellness coaches effectively plan their next big project, whether it's launching a new course, starting a podcast, or designing coaching sessions. Michele walks through the steps of creating a mind map, from brainstormin…

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350 | How to Audit Your Product Line with Katie Hunt 11:25

3M ago11:25

11:25

Today's episode is short but very detailed, so find a quiet place to listen and grab a notebook. This is a quick training that I recorded for our LABS members. Our LABS members are Paper Camp alumni, so they have been through our intensive program. This is something that we walk you through in Paper Camp as well, but I wanted to bring it up here pu…

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250. Who Do You Serve? (Attract the Best Clients) 33:29

3M ago33:29

33:29

Struggling to define your ideal client? In the latest episode of the Wedding Pro CEO Podcast, I dive into a unique approach that goes beyond the basics to find the best clients and more of them. Discover how to truly connect with your ideal clients, making your marketing, networking, and sales efforts more effective. Listen now to learn how to attr…

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079 | Streamline Your Wellness Podcast Process in Four Steps 15:27

3M ago15:27

15:27

Streamlining Your Wellness Podcast: Essential Steps for Effective Content Creation Michele here! In today’s episode, I'm excited to share personalized strategies that will transform how you create and organize content for your wellness podcast. If you're looking to enhance your podcast's reach and impact, you're in the right place! Together, we'll …

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349 | Sales Rep Challenges & Opportunities with Keli Faw, Crow & Canary 38:08

3M ago38:08

38:08

I love bringing a variety of perspectives and people from the retail space to this podcast. Buyers, sales reps, you name it, they've been on the Proof to Product podcast. This week's episode, I'm joined by Keli Faw, who is the owner of Crow & Canary. Crow & Canary might sound familiar as we've had the previous owner, Carina Murray, on the show in e…

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249. My Secret Hack to Taking Back My Time 18:10

3M ago18:10

18:10

In this episode, I'm sharing my best hack for reclaiming your time as a wedding industry professional. If you're feeling overwhelmed by constant notifications and emails, this simple strategy will change your life. By turning off notifications and setting focused work periods, you'll regain control over your time, reduce stress, and improve product…

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078 | Help! I’m always losing my images/files/content ideas- 3 steps to fix it 14:12

3M ago14:12

14:12

3 Practical Steps to Never Lose Your Digital Content Again Hello Friend, Michele here, in this episode of the Content Systems for Growth podcast, I tackle the common frustration of losing digital images, files, and content ideas. In this episode, I share three practical steps to solve this problem: creating a centralized storage system, implementin…

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348 | Optimize Your Faire Shop with Kristin Fisher, Bocu 29:53

3M ago29:53

29:53

If you want to hear from someone who has more than 18 years of corporate retail buying experience and who knows what buyers are looking for when they are shopping on Faire, you are in luck because today's guest on the podcast is Kristin Fisher of Bocu. Kristin owns the gifting brand, Bocu, and she is also a retail strategy mentor for brands and ind…

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248. Can I Afford a Full Time Team Member? 8:32

3M ago8:32

8:32

In this episode, we're diving into my proven point system, a powerful tool to help you understand if you can afford to hire a full-time team member. I'll walk you through how to link your hours to revenue and make data-driven decisions to scale your wedding business. This is a behind-the-scenes look at a live coaching call from my Inner Circle mast…

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077 | Manage the Busy: Thriving as a Coach and a Mom 15:20

3M ago15:20

15:20

Embracing Calm and Ease: Managing Busy-ness as a Wellness Coach and Mom Hello Friend, Michele here. In this episode, I dive deep into a challenge that many of you face as health and wellness coaches: balancing the demands of family life while running your coaching business from home. I know how it feels to be caught in a cycle of constant busyness,…

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247 Why I Became a Coach (and why I'm SO passionate about business education for wedding pros) 18:22

4M ago18:22

18:22

In this episode of the Wedding Pro CEO podcast, I reintroduce myself and share my journey from corporate event planning to running a thriving wedding business. I open up about the challenges I faced, the wrong turns I took, and the valuable lessons I learned along the way. And it's Summertime! We are midway through the year! How are your business g…

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