We are Velocity Sellers, a full-scale Amazon Agency! Our Podcast features our talented and knowledgeable employees and guests, and of course our host, Velocity Pete. Join us as Velocity Pete interviews these Amazon experts on various topics that will help you boost your Amazon knowledge!
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Welcome to Amazon Legends! Each week, join host Nick Uresin as he discovers the real-life stories behind successful Amazon Sellers of all sizes and Amazon experts. Go inside the mind of an entrepreneur as guests share the priceless tips and tricks they wish they knew when starting out and scaling up. Every episode reveals a new part of the roadmap to success on Amazon, so check out the newest episode to start your journey or get your operation back on track!
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How to Create a Winning Team for Growing Your Amazon Operation - Jake Schwarzbaum - Amazon Legends - Episode #321
1:18:58
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In this week's podcast episode as we explore the essential steps to build a successful team for your Amazon operation. Our guest, Jake Schwarzbaum, Co-Founder and CEO of Velocity Sellers, shares his journey of overcoming challenges and his commitment to helping brands excel on Amazon. Learn key insights on empowering your team, fostering a culture …
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A Lively Debate: Where to Launch First? Amazon -vs- Own Website - Alex Nyezhnyk - Amazon Legends - Episode #324
1:09:44
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In this week’s episode, we dive into a lively debate: should you launch your product on Amazon or your own website first? Our guest, Alex, the Founder of Profit Whales and the Witi Witi Brand, shares his entrepreneurial journey and insights into e-commerce and Amazon selling. Alex’s story from a middle-class family in Ukraine to a successful entrep…
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The Emerging Model Of a Fresh External Traffic Source at Predictable Costs - Rob Schab - Amazon Legends - Episode #323
1:08:27
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Welcome to this week's podcast episode! Join us as we explore "The Emerging Model Of a Fresh External Traffic Source at Predictable Costs" with our guest, Rob, the Co-Founder & CMO at Levanta. Rob, a seasoned entrepreneur, shares insights from his experience in revolutionizing affiliate marketing for Amazon sellers. Discover the secrets to leveragi…
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#26 - Unlocking Amazon Ads: Advanced PPC Software Insights with David Zimmerman
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Unlock the secrets of Amazon advertising with our special guest, David Zimmerman, who transitioned from sports management to becoming a leading expert in Amazon PPC software. David's journey is nothing short of fascinating, and in our conversation, he shares invaluable insights from his time at Celix and his experiences as a freelancer. He also int…
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#27 - Special Guest John Aspinall: Unlock Data-Driven Success and Discover How PickFu Transforms Decision-Making
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Are Anthony Edwards and Jason Tatum the real deal, or is the hype overblown? We kick off this episode with a heated debate on NBA stardom, making a passionate case for Tatum and the Celtics' reign. We also dig into how injuries have plagued the Pacers and the unstoppable force that is Luka Doncic. Personal tales of navigating sports fandom in rival…
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How to Beat the Competition with Product Opportunity Explorer Data - Elizabeth Greene - Amazon Legends - Episode #322
1:03:49
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In this week's podcast episode, Elizabeth Greene, Co-Founder of Junglr, reveals invaluable insights on leveraging Product Opportunity Explorer data to outpace your competitors on Amazon. With the platform boasting over 2 million active sellers, navigating the marketplace can feel like traversing a treacherous jungle. Elizabeth simplifies the proces…
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#25 - Welcome to the Jungle! Trailblazing New E-commerce Research Methods with Jungle Scout Cobalt
1:04:47
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Can letting your lawn grow wild save the bees? Join us as we share our hilarious and insightful experiences with the "No Mow May" initiative. Our personal stories range from Pete's meticulous lawn care routine and initial skepticism to the unexpected social judgments we faced when our yards turned into bee havens. You'll also hear some comical yet …
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#24 - Special Guest Mr. e-Tail: Unveiling the E-Commerce Evolution & Why Trade Shows are Still Crucial
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Ever wondered how the transformative power of e-commerce has rocketed from its early days to the predictive technology of tomorrow? Velocity Pete, alongside Chet Silverman from E-Tail King, unpacks this journey in a conversation that's more than just shop talk—it's a narrative of relentless innovation and community. Together, we look at the metamor…
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Practical Tips to Never Run Out of Stock and Project Inventory Accurately - Nathan Grimm - Amazon Legends - Episode #320
1:10:51
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Welcome to this week's episode! Today, we're diving into the dynamic world of Amazon selling alongside Nathan Grimm, a seasoned veteran in the field since 2012. With extensive experience spanning both 1P and 3P platforms, Nathan has collaborated closely with resellers and agencies, honing his expertise in profitability analysis, advertising strateg…
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#23 - Cracking the Code on Amazon Fee Changes and Inventory Success Tactics
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Brace yourself for an episode where we take a whimsical detour from the conventional business podcast vibe! Amidst discussing Amazon's inventory tweaks and fee updates, we find ourselves contemplating the fate of Brian's summer beard and the quirky idea of beard tattoos. These candid moments of levity pepper our conversation, underlining that even …
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Fundamentals of Migrating from Amazon Vendor (1P) to Amazon Seller (3P) - Ruben Alikhanyan - Amazon Legends - Episode #319
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Welcome to this week's episode, where we explore the transition from Amazon Vendor (1P) to Amazon Seller (3P) with Ruben Alikhanyan, founder of the PAS Remote E-commerce Department. With over a decade of e-commerce experience, Ruben shares tips and strategies for navigating this shift, covering essential steps, challenges, and practical advice. Lea…
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#22 - Special Guest: Burak Yolga Talks New Amazon Fees and The Ever Changing World of E-Commerce Logistics
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Discover how to navigate the ever-evolving complexities of Amazon's logistics and come out on top, as Barak Yolga from Forsget Supply Chain Logistics joins us to shed light on the murky waters of Amazon Seller Logistics & Inventory Challenges. Barak, an oracle of international shipping and inventory management, lays out the stark reality of Amazon'…
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How to Become a 7-Figure Seller by Using The Post Purchase Process - Michael Kaufman - Amazon Legends - Episode #318
1:02:38
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Join us this week as we uncover the strategies for becoming a 7-figure seller on Amazon through the post-purchase process. Our guest, Mike Kaufman, brings nearly three decades of ecommerce expertise, co-hosting the podcast and pioneering online sales. Learn from Mike's insights on brand development, Amazon post-purchase strategies, and list buildin…
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#21 - Mastering Amazon Account Health: How To Stay Afloat in the Amazon Sea!
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Embark on a journey to the heart of Amazon selling success with Velocity Pete, and the seasoned Amazon mavens, Lisa and Eric, as we unravel the mysteries of maintaining a gleaming account health status. Imagine hitting a home run in your business every day; we're here to coach you through the bases of deciphering the account health page, dodging th…
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How to Beat Competition by Brand Building Tactics on Amazon - John Berggren - Amazon Legends - Episode #317
1:01:36
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In this week's podcast, join us as we explore expert strategies for beating the competition with brand building tactics on Amazon. Our guest, John Berggren, Marketing Director at Acquco, brings almost a decade of advertising experience, specializing in driving online sales for DTC and Amazon businesses. John shares invaluable growth hacks and insig…
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#20 - Special Guest Jed From Pirawna: The Battle for Market Integrity & Inside Amazon's Defense Tactics
1:07:03
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Embark on a journey into the shadowy world of online retail crime with our esteemed guest Jed, CEO of Piranha, who shares a chilling account of his client's products being stolen and the aftermath that ensued on Amazon. This episode peels back the layers of a complex theft operation that not only hit the bottom line but also raised alarming health …
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Winning Methodology for Taking Sales Away from Competition - Kevin Gawronski - Amazon Legends - Episode #316
1:02:32
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In this week's podcast, we explore strategies for winning sales in the competitive landscape of Amazon. Our guest, Kevin Gawronski, Founder of Gawronski Food & Beverage, shares insights from working with Food & Beverage + CPG brands. As a paid media agency, they specialize in optimizing Amazon, Retailer, and Direct to Consumer media to drive revenu…
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#19 - Maximizing Amazon Sales: Mastering Promotional Strategies and Coupon Optimization
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Time Stamps: 0:00 - 0:45 - Intro to Guests and Topics 0:45 - 5:25 - What Kind of Deals Are On Amazon? 5:25 - 11:50 - What Deals Work Best for My Product? 11:50 - 18:18 - How Do I Set These Deals Up? 18:18 - 30:04 - Tips and Tricks For the Different Deals! 30:04 - 34:08 - Final Thoughts and Outro Unlock the full potential of your Amazon selling game…
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Beating the Competition with Data and Algorithm - Brian Johnson - Amazon Legends - Episode #315
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Join us on this week's episode of the eCommerce Insights Podcast as we sit down with Brian R Johnson, a seasoned eCommerce expert with a 16-year career focused on empowering Amazon brands. Brian shares invaluable insights from driving over $3.0 Billion in brand sales growth through innovative data-driven strategies. Learn how to leverage data and a…
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#18 - Special Guest: Elizabeth Greene! Maximizing Margins and Ads in the Unpredictable Amazon Climate!
1:07:51
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In this episode, Velocity Pete talks with two Amazon Advertising geniuses about various ways you, as a seller and advertiser, can maximize your profit margins and stay ahead of the advertising game in 2024. In a market where misconceptions about advertising costs can sink a brand, we guide you through the treacherous waters of Total Advertising Cos…
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Performance Marketing Principles for Success - Tye DeGrange - Amazon Legends - Episode #314
1:06:28
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In this week's podcast, join us as we explore Performance Marketing Principles for Success with Tye DeGrange, CEO of Round Barn Labs. Tye shares his journey from direct response work to founding Round Barn Labs, a San Francisco-based growth marketing consultancy. Discover Tye's insights on driving growth and traction for startups through performanc…
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#17 - Live from the National Hardware Show: Mastering Amazon Brand Management and Logistics
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In this episode, Velocity Pete talks with two Amazon geniuses about the different issues we at Velocity Sellers saw at the National Hardware Show 2024! Check out this video to learn more about what we encountered and how you can best solve them if you're experiencing the same issues on Amazon! Time Stamps: 0:00 - 1:27 - Intro to Topics and Guests 1…
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Product Opportunity Explorer Deep Dive - Part I - Elizabeth Greene - Amazon Legends - Episode #313
1:10:04
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Join us this week as we delve deep into the world of Amazon with Elizabeth Greene, Co-Founder of Junglr, an Amazon Seller Growth Agency. With over 2 million active sellers on Amazon, navigating this crowded marketplace can be daunting, but Elizabeth is here to guide us through the jungle and uncover hidden growth opportunities. Drawing from her exp…
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Lessons Learned in Transitioning from Amazon 1P Vendor to 3P Seller - Craig Leslie - Amazon Legends - Episode #312
58:15
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Join us this week as we explore transitioning from an Amazon 1P vendor to a 3P seller with Craig Leslie, a seasoned entrepreneur in the restaurant and consumer goods industries. Craig shares strategic insights and practical advice, from business focus to managing family commitments during change. As the force behind San Diego Coffee and The Bean Co…
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#16 - Conquering the Amazon Jungle: Mastering Data Analysis for Market Domination
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In this episode, Velocity Pete talks with two Amazon geniuses about the different software tools out there to help measure and track your success on Amazon! Check out this video to learn more about what benefits these tools have and how you can best use data to your advantage on Amazon! Time Stamps: 0:00 - 1:33 - Intro to Topic and Guest 1:33 - 10:…
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The Significance of Timing to Drive TACOS and ACOS – Zack Cohen – Amazon Legends – Episode #311
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Explore the importance of timing in optimizing TACOS and ACOS on Amazon in this week's podcast episode! Our guest, Zack Cohen, Vice President of Operations + Finance at Ruby Hibiscus, shares expert insights on leveraging timing for maximum advertising impact, strategic product launches, and budget allocation. Learn how to adapt to market trends, ut…
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#15 - Navigating the Amazon Maze: What are The Amazon Error Codes and How Do We Solve Them?
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In this episode, Velocity Pete talks with two Amazon geniuses about the ins and outs of Error Codes on Amazon and how you can solve them! Check out this episode to learn more about the best way to avoid these errors and how to fix them if they do happen! Time Stamps: 0:00 - 3:55 - Intro to Topics and Guests 3:55 - 8:50 - Errors that Come With Getti…
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A Hacking Incident All Amazon Sellers Must Be Aware - D. Scott Smith - Amazon Legends - Episode #310
1:11:20
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In this week's podcast, we tackle a critical subject that every Amazon seller should be vigilant about: hacking incidents and cybersecurity. Our guest, D. Scott Smith, a seasoned entrepreneur and "Motivational Listener," shares invaluable insights from his extensive experience in leadership roles and various industries. As a speaker, coach, and men…
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#14 - Mastering Amazon Listings: Brand Management Insider Tips with James and Eric
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In this episode, Velocity Pete talks with two Amazon geniuses about the ins and outs of Creating Listings on Amazon! He discusses all the issues and challenges that come with the process and how to overcome them! Check out this episode to learn more about the best way to create new listings on Amazon! Time Stamps: 0:00 - 3:33 - Intro to Guests and …
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Managing Amazon Keyword Advertising With Low or No Historical Data - Amazon Legends - Episode #309
1:10:20
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Join us in this week's episode as we sit down with Stephen, an Amazon Ads strategist and the mastermind behind AdLabs. Discover expert insights on effectively managing Amazon keyword advertising, even with low or no historical data. Stephen's passion for numbers and frustration with the lack of efficient PPC tools led him to create AdLabs in 2024, …
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#13 - Mastering Amazon Brand Registry: Are You Fully Utilizing Your Amazon Account?
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Check out our episode on Amazon Brand Registry! In this episode, Velocity Pete talks with two Amazon geniuses about the ins and outs of getting Brand Registered and what benefits it provides! Time Stamps: 0:00 - 1:52 - Intro to Topics and Guests 1:52 - 7:31 - What is Amazon Brand Registry & How To Get It 7:31 - 17:30 - Step 0: What is Needed to get…
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Amazonians' Secret Ways to Use Metrics and Grow Sales Profitably - Todd VanderStelt - Amazon Legends - Episode #308
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Welcome to this week's episode! Get ready to unlock the secrets of Amazon sales profitability with Todd VanderStelt, a former Amazonian and the Founder of MixShift. With his extensive experience at Amazon from 2010 to 2015 and subsequent ventures in the Amazon agency world, Todd brings a wealth of knowledge on leveraging metrics to grow your sales …
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#12 - Navigating the Amazon Fulfillment Labyrinth: FBA vs FBM Strategies for Sellers
48:26
48:26
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Check out our second episode on Managing Amazon Inventory! In this episode, Velocity Pete talks with two Amazon logistics geniuses about the ins and outs of FBA and FBM. The video explores the many costs involved with each fulfillment method and how to determine which one is best for you! Time Stamps: 0:00 - 3:49 - Intro of Topic and the Three Musk…
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Dissecting The Formula for Search Term Isolation in Advertising – Ryan Burgess – Amazon Legends – Episode #307
1:09:11
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Welcome to this week's episode featuring Ryan Burgess, Head of Growth at Intentwise, a leading provider of advanced advertising and analytics solutions for Amazon and Walmart ads. With over a decade of experience in Amazon advertising, Ryan shares invaluable insights on search term isolation and optimizing ad campaigns. From his senior roles at Ama…
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#11 - Mastering Amazon Ads: Insider Strategies for Elevating Your Campaigns
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In this episode, Velocity Pete talks with our two Amazon Advertising geniuses about all the new features coming out for your advertisements! The video explores the many new, intricate, and interesting features that are out or in beta in your Campaign Manager. Check out this video if you want to learn more about these features and how to make the mo…
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Diversifying Off Amazon Paid Marketing Channels - Jake Madoff - Amazon Legends - Episode #306
1:16:56
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Welcome to this week's podcast episode where we discuss the importance of diversifying off Amazon paid marketing channels with guest Jake Madoff, a seasoned full-stack growth marketing leader. With expertise in growth marketing strategy, paid social, paid search, SEO, and CRO, Jake has a rich background, having led growth at multi-million dollar st…
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#10 - Mastering Amazon B2B Sales: Strategies to Maximize Your Outreach
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In this episode, Velocity Pete talks with experts on the ins and outs of Amazon B2B! From Business Prices to Quantity Discounts, you might be missing out on a lot of tools Amazon offers you. Fix that with One Click! To start taking advantage of these potential extra sales, check out our tips and tricks on Amazon B2B. Time Stamps: 0:00 - 1:17 - Intr…
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Strategies for Expanding Your Keyword Pool - Faith Denniston - Amazon Legends - Episode #305
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Welcome to this week's podcast episode on "Strategies for Expanding Your Keyword Pool"! Our guest, Faith Denniston, is an Amazon expert with over 7 years of experience at My Amazon Guy. Join Faith as she shares actionable tips for navigating Amazon's dynamic landscape, understanding Best Sellers Rank (BSR), and leveraging data-driven strategies to …
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#9 - Amazon Brand Protection, Private Investigators, and MAP enforcement Featuring Brand Alignment
1:03:30
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In this episode Velocity Pete is meeting with special guests from Brand Alignment! He talks about the importance of Brand Protection and how you can fight back against unauthorized Amazon sellers. Check out this episode if you have struggled with this type of issue and want to understand what is going on and how to fix it! Time Stamps: 0:00 - 3:03 …
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How to Maximize The Benefits of Amazon Mobile - Ryan Flynn - Amazon Legends - Episode #304
1:05:40
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In this week's episode, "Maximizing Amazon Mobile Benefits," featuring Ryan Flynn, CEO of ExpertCPG Commerce! Join us to learn actionable strategies for boosting sales and optimizing your Amazon presence. Discover valuable insights on: On-the-Go Management, Efficient Order Fulfillment, Performance Metrics, Direct Customer Interaction, Marketing and…
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Unlocking Amazon's Most Valuable Badges and Strategies For Effective Utilization - Greg Reniska - Amazon Legends - Episode #303
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In this week's episode, we delve into effective tactics for Amazon sellers to capitalize on valuable badges like Amazon's Choice and Best Seller distinctions. Our guest, Greg Reniska Sr., offers over 20 years of e-commerce experience, both domestically and internationally. We highlight the significance of badges for visibility and credibility, acti…
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#8 - Mastering the Amazon Marketplace: Navigating the Shift from Vendor to Seller Central
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In this episode, Velocity Pete talks about the many hoops to jump through when making the switch from Amazon Vendor Central to Seller Central. We cover the hard-hitting questions of why should you consider the switch and how you can do it in the easiest and cleanest way possible! Check out this episode if you want to learn more about the benefits o…
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How to Structure The Sponsored Product Campaigns - Andrew Bailiff - Amazon Legends - Episode #302
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In this week's episode, we're joined by Andrew Bailiff, an e-Commerce expert managing $1M/month in retail media spend across major platforms. Co-Host of That Amazon Ads Podcast and Co-Founder of AdLabs, Andrew shares key strategies for structuring Sponsored Product Campaigns on Amazon. Dive into foundational steps, auto campaign mastery, manual key…
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#7 - Amazon Brand Illumination: Mastering the Art of Digital Storytelling and Conversion
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Join Velocity Pete and two Brand Experts in a discussion about the first steps every brand should take to help ensure early success on Amazon! In this episode, we deliver some helpful tips on how you can hit the ground running with a new brand and all the factors that play a part in growing and strengthening your position in the market. Time Stamps…
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Everything You Wanted to Know About Influencer Marketing - Jim Fuhs - Amazon Legends - Episode #301
1:12:19
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Join us this week as we explore "Everything You Wanted to Know About Influencer Marketing" with Jim Fuhs, President of Fuhsion Marketing. With over 30 years of experience blending Marine Corps Leadership with digital marketing, Jim shares unique insights into aligning personal values with business and making data-driven decisions. Dive into discuss…
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Former Amazonian Shares Tips To Overcome Obstacles - Patrick Hanna - Amazon Legends - Episode #300
1:10:08
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Join us this week as we uncover crucial tips for Amazon sellers in our latest podcast episode. Our guest, a former Amazonian with a rich background in training Seller Support teams globally, shares insights on overcoming obstacles in the e-commerce giant. Discover strategies for navigating Amazon's competitive landscape, insights into problem-solvi…
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#6 - Navigating Amazon's Shipping Supremacy: Strategies, Fulfillment, and Costs Unveiled!
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In this episode, Velocity Pete meets with longtime guest Eric and a new face, Bryan, to discuss the world of Amazon Logistics. Join us to learn more about FBA vs FBM, the different types of storage, and many other topics. If you have anything you'd like us to cover in a podcast episode, leave a comment down below to let us know! Time Stamps 0:00 - …
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Breaking Down The Unit Economics And Impact on Scale - Mike Mallazzo - Amazon Legends - Episode #299
1:10:44
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In this week's episode, we delve into the intricacies of e-commerce and Amazon scaling strategies with our guest, Mike Mallazzo. As the co-founder and head of growth at Brandable, Mike brings extensive experience in optimizing unit economics for Amazon and Shopify sellers. Our conversation covers fundamental concepts such as unit economics, key suc…
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Three-pronged Approach To Product Launch - Joshua Rawe - Amazon Legends - Episode #298
1:06:09
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In this episode, delve into the "Three-Pronged Approach To Product Launch" with Joshua Rawe, Co-Founder of AmpliSell. As a former Amazon seller turned industry expert, Joshua shares invaluable strategies, from mastering product design to fostering a robust company culture. Explore the significance of pride and results, and gain insights into distin…
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#5 - Amazon PPC Playbook: Strategies to Skyrocket Sales & Conquer the Marketplace!
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37:23
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In this episode Velocity Pete talks with two Advertising geniuses about hitting the ground running with your Amazon Ads. The video explores the many intricate and moving parts of the PPC world and the basics of advertising. Check out this video if you’re new to Amazon or looking to revamp your ads! Time Stamps 0:00 - 1:33 - Intro of topic and guest…
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