Best Mekanism Podcasts (2024)

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#225 Alex Schill: Leading Europe's Largest Independent Agency Network 30:11

3h ago30:11

30:11

In the Breaking and Entering Advertising Podcast episode, host Geno Schellenberger interviews Alex Schill, Global Chief Creative Officer at Serviceplan Group, Europe's largest independent agency network. Schill delves into blending creativity with execution, hiring for potential, and the importance of self-confidence and challenging norms. He also …

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#225: The Evolution of Independent Agency Networks with Bob Kantor 47:09

2h ago47:09

47:09

In this episode of the Breaking and Entering Advertising Podcast, CEO of Dawn, Bob Kantor, explores the world of independent agency networks. He shares his career journey from founding an agency in college to leading global agencies, and the creation of Dawn. He discusses the concept of independent agencies, their benefits, and how they contrast wi…

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B&E Dream Guest List: Five Influential Advertising Figures 33:18

1h ago33:18

33:18

In this episode, Geno Schellenberger and Ken Bates discuss their dream list of future guests for the Breaking and Entering Advertising Podcast. The guests they mention include David Droga, Alex Bogusky, Rob Reilly, Susan Credle, and Danny Robinson. They highlight the achievements and contributions of each guest to the advertising industry and share…

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#76: The Soul & Science of Gen Z | JUV Consulting Founder Ziad Ahmed 36:32

1h ago36:32

36:32

In this episode of the Soul & Science Podcast, the founder of JUV Consulting, Ziad Ahmed joins us to teach us how to truly connect with your Gen Z audience. You’re going to learn how to crack the code to speak to this dynamic and elusive audience. 25-year-old Ziad has been making serious waves in the brand world as the Head of Next Gen at United Ta…

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#224 Christy Hiler: Championing Diversity and Creativity at Cornett 35:52

3h ago35:52

35:52

In this episode of the Breaking and Entering Advertising Podcast, host Geno Schellenberger interviews Christy Hiler, the owner and CEO of Cornett. With over 20 years of experience, Christy shares her journey from starting at Cornett to transforming it into a national powerhouse. She discusses leading with empathy, the importance of bold ideas and i…

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#223 Tim Gordon: From Intern to Industry Leader, How Creativity and Persistence Shaped a CCO 38:22

1h ago38:22

38:22

Join us as we explore Tim Gordon's remarkable journey from intern to Chief Creative Officer. Today, he is a Partner & CCO at Zulu Alpha Kilo New York. In this episode, Tim shares how his creativity, persistence, and award-winning campaigns for brands like Coca-Cola and Under Armour have shaped his career. Whether you're breaking into advertising or…

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Mini: Do CMOs make the best CEOs? 4:53

4h ago4:53

4:53

Have you ever wondered if Chief Marketing Officers have what it takes to lead as CEOs? In this mini episode, we uncover four powerful reasons why CMOs might be the secret weapon for business growth and customer-centric leadership. Tune in to challenge the traditional executive hierarchy and discover new possibilities! Brought to you by Mekanism.…

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Blueprint: Meet Our New Co-Host: Jess Lee 10:58

5h ago10:58

10:58

We're excited to introduce Jess Lee as the new co-host of Blueprint, a quick-hitting segment from the Breaking and Entering Advertising podcast. Jess, a senior at UNC Chapel Hill majoring in advertising and public relations, is on a mission to break into art direction. Fresh from her internship at Goodby Silverstein & Partners, she'll share her jou…

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#222: Paul Caiozzo on the Future of Creativity: Lisbon, AI, and Supernatural 1:00:42

13h ago1:00:42

1:00:42

"Our primary objective is to take this technology and tell new stories with it—better, different, and more impactful than we've ever seen before." Paul Caizzo is the founder of the agency Supernatural. Join us for an inspiring conversation with Paul Caiozzo, one of the industry's most awarded and recognized advertising creatives. From redefining Bu…

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#75: The Soul & Science of Major League Eating | George Shea, Founder of Shea Communications 34:59

12d ago34:59

34:59

Beyond his role as the over-the-top showman and host of Nathan's Famous International Hot Dog Eating Contest in Coney Island, George Shea is a seasoned marketing professional with three decades of experience. Together with his brother, Richard, he has elevated the Nathan's Famous hot dog-eating contest into a major brand promotion recognized around…

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221: Inside Gen Z Marketing with Carson + Doyle Co-Founders 44:58

7d ago44:58

44:58

Ready to break into the advertising world or start your own agency? Join us on this episode of the Breaking and Entering Advertising Podcast as we sit down with Thomas Brazier and Charlie Naus, the co-founders of Carson + Doyle, a Gen Z-focused creative agency. From childhood friends to successful entrepreneurs, Thomas and Charlie share their journ…

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New Balance CMO Chris Davis | 116 Years Young - Inside New Balance’s Brand Transformation 30:30

24d ago30:30

30:30

Have you been watching the olympics? We certainly have been here at the Mekanism offices, and it’s inspired us to revisit this amazing conversation with New Balance CMO Chris Davis. New Balance is not only “the shoe brand of choice for film stars, athletes and supermodels,” according to Urban Journal, it’s the brand for “the biggest, hype-inducing …

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Blueprint: Mentorship and Networking Thoughts 12:44

29d ago12:44

12:44

Join us for another Blueprint episode through the eyes of a current MSU senior. For this week’s topic she’ll be discussing her experience with mentorship, how she’s met her mentors, and why she thinks they are the most powerful thing a student can have. Additionally, she discusses networking, and how to reach out to industry professionals on Linked…

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#220: Jason Gingold, Head of Strategy at Mekanism 54:08

15d ago54:08

54:08

Many of us have backward paths into the ad industry. Jason Gingold's move from aspiring actor to Head of Strategy at Mekanism is a journey worth listening to. This week, Cooper Colvig and Jason break down the persistence, luck, curiosity, and kindness necessary to not only break into the industry, but leave advertising and marketing better than you…

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#74: The Soul & Science of Talent | The New York Times Chief Human Resource Officer Jacqueline Welch 47:39

26d ago47:39

47:39

Today on the Soul & Science podcast, we’re sitting down with Jacqueline Welch, Chief Human Resource Officer at the New York Times to get the inside scoop on what you as an employer can do to make a strong and effective team. In her role at the Times, she leads the organization's human resources team and oversees all aspects of talent acquisition, c…

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Breaking with Brian Bonilla: Ep 10 - Ari Weiss on Career, Creativity, and Comedy in Advertising 55:54

19d ago55:54

55:54

Ari Weiss is the Founder & Creative Chairman of Quality Experience. An independent creative agency based in New York City, built on the belief that experience is everything and everything is an experience. After starting out at the famous Cliff Freeman & Partners, he worked his way through the advertising industry. In this episode, we catch up with…

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Brand-Side: Mikayla Hopkins, Head of Brand at Tracksuit 37:24

21d ago37:24

37:24

This week, Cooper Colvig dives deep into the importance of brand, the world of B2B, and marketing effectiveness. Our guest is Mikayla Hopkins, Head of Brand at Tracksuit, a company revolutionizing brand tracking and reshaping consumer centricity. They chat about her journey in marketing, how she landed in B2B SaaS, and the key effectiveness princip…

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#73: The Soul & Science of Multicultural Marketing | Co-Founder of AIMM Carlos Santiago 47:03

1M ago47:03

47:03

In this episode of the Soul & Science podcast, Carlos Santiago Co-Founder at The Alliance for Inclusive and Multicultural Marketing or AIMM is joining us to explore how we as marketers can better celebrate diversity and inclusion with a multicultural audience. Carlos has been working and developing this space for over 18 years as a leading research…

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#219: Lucas Ribeiro & Kazuo Kubo, #1 ACDs in Advertising, McCann NY 38:48

28d ago38:48

38:48

Per the One Club Global Creativity Ranking, Lucas Ribeiro & Kazuo Kubo are the creative duo at the top of the list. Today, they are working at McCann NY. Host Geno Schellenberger asks them how they broke into advertising, made it to the top, and how aspiring advertisers can break in and thrive in this industry. Listen and learn from the best. Their…

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Blueprint: Copywriting and A.I. 10:28

29d ago10:28

10:28

This week's Blueprint is through the eyes of current MSU student, Sydney Stephens. Listen along as she discusses the benefits of using A.I. to avoid creative block and improve your brainstorming process. Also discussed in this episode is how A.I. has impacted scriptwriting, directors' treatments, and storyboards. Learn more about improving your por…

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#72: The Soul & Science of Community Engagement | Founder and CEO of Gay Water Spencer Hoddeson 47:33

30d ago47:33

47:33

In this episode of the Soul & Science podcast, Founder and CEO of ready-to-drink cocktail brand Gay Water Spencer Hoddeson is joining us to teach us why stellar community engagement is the key to success in today’s marketing world. Spencer is far more than a founder and beverage aficionado. He started his career in the marketing and brand departmen…

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ADjunct! Vann Graves, Executive Director of VCU Brandcenter 32:12

1M ago32:12

32:12

In this episode of ADjunct, Geno Schellenberger sits down with Vann Graves, Executive Director at VCU Brandcenter, to discuss what makes this graduate program stand out in marketing, branding, and advertising education. Vann highlights the unique aspects of VCU Brandcenter, including its focus on the craft, rigorous curriculum, and strong alumni ne…

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#218: Al Merry, Founder, CCO @ Flowershop Agency 50:49

2M ago50:49

50:49

Cooper Colvig is back! With this week's guest. He's the CCO at The Flower Shop, but it's not what you think. You won’t find any orchids or tulips - this shop blooms with highly focused ads that people love and propel brands forward. Al Merry, a multi-award-winning creative behind some of the most recognizable campaigns for Nike & Adidas, is the mas…

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Y2Q1 Crowbar Winner: Phil Serzo (Guest Judge Gerry Graf, Co-founder and CCO SlapGlobal) 41:06

2M ago41:06

41:06

Here it is. Handpicked by Gerry Graf himself, the Blue Crowbar award-winning campaign. The best in show. Blue Crowbar winners are invited on the podcast to speak, learn and network directly with the guest judge. We asked you all to develop a campaign that establishes Athletic Brewing as the beer brand that doesn’t let you miss out on taste, late ni…

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#217: Christoph Becker, Chief Creative Officer of Whalar Group 44:32

1M ago44:32

44:32

In this episode of the Breaking and Entering Advertising podcast, host Geno Schellenberger chats with Christoph Becker, Chief Creative Officer at Whalar Group. They uncover Christoph’s journey from industrial engineering to prominent roles in the advertising industry, finally discussing his current mission at Whaler. You will learn about Whaler’s u…

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Breaking with Brian Bonilla: Ep 9 - Cannes Lions 2024: Insights and Behind-the-Scenes Stories 32:53

2M ago32:53

32:53

Listen to Brian Bonilla, Senior Agency Reporter at Ad Age and Geno Schellenberger as they discuss Brian's experiences and key takeaways from the 2024 Cannes Lions Festival. Our hosts discuss everything from the top-notch croissants and rosé to the high-profile panels and celebrity encounters. Learn about the importance of networking, Gen Z creators…

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Blueprint: No Internship, No Problem 10:32

2M ago10:32

10:32

Sydney Stephens in this episode of Blueprint as she shares valuable tips for creatives who don't have an internship but still want to build a strong portfolio. From networking on LinkedIn, pursuing passion projects, and independent studies, to attending external classes and participating in quarterly award shows, Sydney provides a variety of strate…

1
Blueprint: Resume Discussion 8:46

2M ago8:46

8:46

Sydney Stephens joins us for another week of Blueprint to discuss resumes and how to build a stand-out resume that will help you break into the industry. In this episode, she discusses Applicant Tracking Systems, fonts, and how to format a resume that will help you get hired. Listen along to hear advice that has been passed down from her professors…

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Brand-Side: Samantha Siegal, CMO of PLEZi Nutrition 27:21

2M ago27:21

27:21

Brand-side is our segment, which interviews the best marketing professionals in the business. You will hear marketing tactics, advice, and amazing stories to help you break into marketing. The guest, Samantha Siegal, is the Chief Marketing Officer (CMO) of Plezi Nutrition. Co-founded by former First Lady Michelle Obama, PLEZi Nutrition is spearhead…

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Brand-Side: Valentina Lara, Marketing Manager at AMPERSAND STUDIOS 31:41

2M ago31:41

31:41

Valentina is the benchmark for positive energy and how that helps you break into the career you love. Valentina leads the marketing efforts at Ampersand Studios, an innovative, creative co-working and content studio in Miami's arts and entertainment district. Ampersand caters to creative professionals, offering flexible workspaces, private offices,…

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Blueprint: Portfolio 101 - Student Perspective 10:35

3M ago10:35

10:35

For this week's Blueprint episode, Michigan State student Sydney Stephens hops on to discuss portfolio basics. She answers some of the most common questions and concerns students have when it comes to building their own portfolio with advice that has been passed down from her professors. Questions regarding A.I., digital media, and passion projects…

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#216: Kat Gordon, Founder of The 3% Movement 35:44

2M ago35:44

35:44

In this episode of the Breaking and Entering Advertising Podcast, the host welcomes guest Kat Gordon, founder of the 3 Percent Movement and a seasoned creative director. They discuss the challenges and pathways for breaking into the advertising industry, focusing on nonlinear career paths and the importance of diversity in creative leadership. Kat …

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#215: Co-Founders of Schaaf, Kendra Schaaf & Megan Farquhar 36:00

3M ago36:00

36:00

Join us on the Breaking and Entering Advertising Podcast as we welcome Meg Farquhar and Kendra Schaaf from Schaaf. In this episode, they discuss their career journeys, starting and running Schaaf, and advice for aspiring advertisers. Learn about their experiences at top agencies like TBWA\Chiat\Day and Ogilvy, how they built Schaaf, and their thoug…

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#71: The Soul & Science of Re-wilding | Director of Marketing and Brand for Re:wild Carrie Hutchison 41:47

2M ago41:47

41:47

In this episode of the Soul & Science podcast, we are joined by Carrie Hutchison, the Director of Marketing and Brand at Re:wild. Re:wild is an environmental organization that recently partnered with Mekanism’s brand partner, Culturelle Probiotics to bring awareness to an untraditional cause- the endangerment of the human gut microbiome. Carrie sta…

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Breaking with Brian Bonilla: Ep 8 - The State of Diversity in Advertising & Industry Insights 38:24

3M ago38:24

38:24

In this episode of 'Breaking with Brian,' hosts Brian and his guest dive into the current state of diversity in the advertising industry. They discuss the 2023 trends, the impacts of recent Supreme Court rulings, and how various companies are scaling back their DE&I efforts. Special guest Lindsay Rittenhouse, Senior Reporter at Ad Age, joins to sha…

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2024.05.25 - Sirus Hood @ Ants, Ushuaia Ibiza, Spain 1:30:49

3M ago1:30:49

1:30:49

2024.05.25 - Sirus Hood @ Ants, Ushuaia Ibiza, Spain by Sirus HoodBy Sirus Hood

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#214: Oliver McAteer, Partner & Head of Development at Mischief 43:49

3M ago43:49

43:49

Oliver McAteer, a partner and the head of development at Mischief USA, a creative agency known for being one of the best shops today. Oliver, a British native who has lived in the U.S. for the past eight years, shares his experiences from surviving an earthquake in New Jersey to his previous life in the UK, providing a glimpse into his background a…

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#213: Matthew Rotondo, Head of Brands at Sugar23 44:40

3M ago44:40

44:40

Matt Rotondo holds the position of Head of Brands at Sugar23, a company that diverges from traditional advertising agencies by focusing on entertainment production and talent management. Unlike conventional ad firms, Sugar23 specializes in integrating brands into media through creative partnerships and projects that range from TV shows and movies t…

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Breaking with Brian Bonilla: Episode 7 - Apple & Bumble Ads with Tim Nudd 46:20

3M ago46:20

46:20

This episode features a comprehensive discussion of controversial ads in the advertising industry, focusing on Apple and Bumble's recent campaigns. Brian Bonilla and Geno Schellenberger explore the nuances of each controversy, the public's reaction, and the lessons to be learned for advertisers. They are joined by Tim Nudd, the Creativity Editor at…

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#212: Dave Reidy, Managing Director/Chief Creative Officer at Havas Life Chicago 37:21

3M ago37:21

37:21

This podcast episode features your accomplice, Geno Schellenberger interviewing Dave Reidy, Managing Director and Chief Creative Officer at Havas Life Chicago, in person at the Havas Chicago office. Dave shares his journey into healthcare advertising, emphasizing the unique challenges, rewards, and the importance of creativity within the sector. Th…

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Olipop Co-Founder & President David Lester | Breaking Your Way to Better Outcomes (2022) 29:34

3M ago29:34

29:34

This week, we're revisiting our inspiring conversation with David Lester, Co-founder at Olipop. There’s an alchemy to relationships, including the ones between co-founders. David Lester, co-founder at good-for-you-soda company, OLIPOP, first heard about his future business partner, Ben Goodwin, while he was quitting his 10-year job at global bevera…

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Blueprint: Prepping for Your First Round Interview 7:35

3M ago7:35

7:35

This podcast episode deviates from the usual guest interviews to introduce 'blueprint,' a segment that provides deep-dive advice on specific topics in the advertising industry based on listener inquiries. The host, Geno Schellenberger, shares personal experiences and strategies on preparing for job interviews, emphasizing the importance of thorough…

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OWYN CMO Julia Perez | Be In Love With Your Industry (2023) 29:43

3M ago29:43

29:43

This week, we're revisiting our amazing conversation with Julia Perez, CMO at OWYN from May 2023. Julia is a New York born, Miami-based marketing executive with a deep understanding of high-growth, healthier-for-you food and beverage startups. With more than 10 years of experience working for brands like Red Bull, Hain Celestial, RSP Nutrition, and…

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Brand-side: Gertrude Allen, CEO of Lola Dating 40:38

3M ago40:38

40:38

The goal of this podcast is to help you break in and thrive in advertising. And Marketing. And heck, maybe to help you become a CEO. Welcome back to breaking and Entering brand-side. We interview the best folks who work in creative communications directly for businesses. Not agencies. Although we love agency folks too. Today, we learn from Gertrude…

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Breaking with Brian Bonilla: Episode 6 - "Agency" Rebrand 35:32

3M ago35:32

35:32

Breaking with Brian: Episode 6 - "Agency" Rebrand Brian Bonilla, Senior Agency Reporter at Ad Age and Geno Schellenberger, Associate Director of Growth and Comms at Havas Chicago, discuss the developing stories of the advertising world, focusing on the significant shift from traditional agencies to a variety of new models, including consultancies a…

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#211: Co-Founders of The Side Show, Josh Weiss and Sunita Deshpande 38:05

4M ago38:05

38:05

Celebrating all the side projects created by folks in advertising. From Vomit Comics, an advertising video game, to even this podcast, Josh Weiss and Sunita Deshpande have been celebrating the extremely creative and meaningful side projects from the minds of those who create ads for a living. It's essential to study ads and what's being covered in …

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#70: The Soul & Science of Starting a Movement | Founder of The Complaint Free Movement Will Bowen 40:48

4M ago40:48

40:48

In this episode, we look into the Soul & Science of starting a movement. Small actions done consistently can have profound effects on our lives. The real challenge is doing those things every day. Something the majority of us seem to have no issues doing almost everyday is complaining. While complaining about this, that, and whatever comes to mind …

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Mini: 5 Laws of New Business 4:24

4M ago4:24

4:24

Why do some pitches soar while others flop? Today, we talk about the secrets of successful client pitches with the five laws of new business. From strategic selectivity to post-pitch follow-ups, here are some of our best strategies for winning over clients. Brought to you by Mekanism.By Mekanism and Jason Harris

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Breaking with Brian Bonilla: Episode 5 - Gas or Pass? 34:16

4M ago34:16

34:16

Brian Bonilla, a senior agency reporter at Ad Age, returns to discuss recent happenings and insights within the advertising industry alongside Geno Schellenberger. They dive into the current trend of rapidly emerging ad agencies and explore the factors contributing to this phenomenon, including the strategy of niching down to cater to specific mark…

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