Best Scott Knowles Podcasts (2024)

1
Living with Dyscalculia with Peter Cherry and Cat Eadle 1:02:40

1h ago1:02:40

1:02:40

For many of us, everyday tasks such as entering our PIN numbers, not exceeding the speed limit, food shopping or telling the time we take for granted. However, for individuals living with dyscalculia, these seemingly simple numerical activities can pose significant, and often debilitating, challenges. Dyscalculia affects 6-10% of the population (ar…

1
A Marketer Turned Tech Exec Talks About Big Data, Mainframes & AI | Phil Buckellew| CMO Confidential 39:48

2h ago39:48

39:48

A CMO Confidential Interview with Phil Buckallew, a former brand manager who spent 23 years as a General Manager at IBM and is now the President of Infrastructure and Mainframes at Rocket. Phil discusses why it is so challenging to move mainframe data to the cloud, the cyber security race, why digital transformation is "still a thing," and his care…

1
Effective Use of Visuals to Aid Communication with Kerry Thalia 1:07:52

3d ago1:07:52

1:07:52

Children are not making as much progress communicating as they could be and are losing out on their ability to gain independence and autonomy. The failures in communication can lead to a lower expectation or achievement in academic and social areas. I'm excited to welcome Kerry Thalia to the podcast to discuss ‘Effective use of visuals to aid commu…

1
An Influencer Primer - How to Avoid Potholes on The Yellow Brick Road |Jon Davids | CMO Confidential 32:30

4d ago32:30

32:30

A CMO Confidential interview with Jon Davids, founder and CEO of Influicity and author of Marketing Superpowers. Jon discusses how communities can help build brands, the difference between "audience and community", and best practices in selecting and evaluating influencers. Key topics include: why influencers make sense in a "splintering" marketpla…

1
Episode 109 - The BEST Way To Train For An OCR 34:48

6d ago34:48

34:48

Welcome to another episode of the OCR Underground Show. Each episode is packed with training and nutrition tips to help you train for your next obstacle course race without destroying your body in the process. I am super excited to announce the release of my latest project. This one has been in the works for over a year and I am finally ready to sh…

1
Looking and Trusting Inside Rather Than Looking For Solutions Externally with Alison Knowles 1:08:43

10d ago1:08:43

1:08:43

We have become victims to the “norm” and we doubt our self-worth based on external benchmarks such as houses, cars, grades, clothes. Parenting is around your child doing better than the next or behaving the way they do and not necessarily celebrating their uniqueness. Alison Knowles returns today to discuss ‘Looking and trusting inside rather than …

1
Zones of Regulation with Kim Griffin 50:54

20d ago50:54

50:54

When it comes to zones of regulation, often they’re not fully understood or correctly used in schools with the assumption that they are good or bad. Kim Griffin joins Dale today to shed light on this misconception! Green = good Red = bad In today’s podcast ‘Zones of regulation’, Kim provides clarity and insights on this important topic as she: Expl…

1
Marketing Valuation | The Battle Between Believers and Non-Believers Part 3 | Greg Silverman 28:48

18d ago28:48

28:48

A CMO Confidential Interview with Greg Silverman, the Interbrand Global Director, Brand Economics who also founded Concentric, a sales forecasting company. Greg discusses a recent Interbrand study with Wall Street analysts on how brands influence share price in which 75% of analysts look at brand power as a key variable though nearly all admit they…

1
School Attendance with Suzy Rowland, Fintan O'Regan and Sarah-Jane Critchley 1:29:42

24d ago1:29:42

1:29:42

Today we are celebrating the release of our 200th episode of the podcast! To mark this special occasion, we have invited some of our past guests back to record an episode focused on the important topic of ‘school attendance’. Suzy Rowland, Sarah-Jane Critchley and Fintan O’Regan join me, not only will you hear our familiar voices, but you'll also s…

1
Must Marketing Always Start From Scratch - The Quest to End the Snowflake Problem | Jonathan Knowles 30:35

1M ago30:35

30:35

A CMO Confidential Interview with Jonathan Knowles, former CMO of Nupremis, Senior Strategist at Wolff Olins and Founder of Type 2 Consulting. Jonathan discusses ANA-sponsored research into why so many CMO's have to start from zero when defining their objectives and KPIs with the C-Suite. A categorization of over 500 marketing papers identified 6 a…

1
Person-Centred Approaches: Clarity or Confusion? with Angela Scott 1:12:27

1M ago1:12:27

1:12:27

The Children’s Act 2014 and SEND Code of Practice (2015) placed great emphasis on the use of person-centred approaches. The concept was embraced but without necessarily being fully explored and accurately interpreted. There is a level of confusion in some schools and settings about how to effectively implement person-centred practices without fully…

1
What Your CFO Wants to Tell You But Won't | Scott Lindquist | CMO Confidential 31:34

1M ago31:34

31:34

A CMO Confidential Interview with Scott Lindquist, CFO for CNA Financial Corp, former CFO of Farmers Insurance and PwC Partner. Scott discusses the wide variety of CFO's, why insurance became a marketing hothouse, the importance of marketing math, and how to manage the Marketing CFO position. Key topics include: how investing in brands is a leap of…

1
EPISODE 194 WITH ROCKY CIANFROCCA , SPARTANRACE CINCINNATI ULTRA RECAP!! 1745:44:03

1M ago1745:44:03

1745:44:03

On this Episode, Rocky Cianfrocca recaps the Spartan Race Cincinnati Ultra, where he placed First overall! This was Rocky’s first time getting an overall win at a race! We also talk about how he got into OCR, and a little history on the other Ultras he has ran! If you like Spartan Ultras, or ran Cincinnati this past weekend, you will enjoy this one…

1
EPISODE 193 RACE RECAPS, BLACK MOUNTAIN MONSTER AND SPARTAN RACE MONTANA ULTRA !! 1:36:29

1M ago1:36:29

1:36:29

On this Episode, we recap the “Black Mountain Monster Ultra” with Brian Beal and Michael Roberson . Brian and, Michael’s wife Mary, were 1st and 2nd Overall! We also recap the “Spartan Montana Ultra” with Tim Mazur. Due to weather they had to make the race into a 4 lap Ultra instead of the traditional 2 laps. It was interesting to hear his take on …

1
Morphology with Louise Selby 56:17

1M ago56:17

56:17

Everyone knows about phonics/phonology as it’s high on the national agenda for intervention currently, but it doesn’t always work. A lot of SENCOs, especially in secondary, are feeling trapped by phonics and Ofsted feeling they don't have permission to try a new approach. Teachers are also frustrated that they are just being told to do the same thi…

1
EPISODE 192 WITH JEFF HARMON !!! 1:06:51

1M ago1:06:51

1:06:51

On this Episode, Jeff Harmon tells us about being an Adaptive Athlete, and how he found OCR . He, also, is planning a trip to summit Mt. Kilimanjaro next year with a crew of friends, and teammates from More Heart Than Scars. He also started a non profit called “My Impossible” to help succeed in this endeavor. MY IMPOSSIBLE https://myimpossible.org/…

1
An Update From the the B2B Marketing Front Lines | Carilu Dietrich 29:59

1M ago29:59

29:59

CMO Confidential correspondent Carilu Deitrich, former CMO and hypergrowth advisor who helped take Atlassian public, joins us for the 4th time to talk about the ongoing challenge in the B2B space. Carilu discusses why business growth is slow for everything but AI and cybersecurity, and her belief that many players are fatigued after a long drive to…

1
Whole Life Mental Health Meanderings with Dr Helen Ross 1:26:38

1M ago1:26:38

1:26:38

Dr. Helen Ross, dyslexia expert and consultant, joined Dale this week in what they had planned to be a discussion on dyslexia and mental health. However, their conversation took an unexpected turn, leading them on a meandering path through various topics and reflections on life. They therefore decided to call the episode ‘Whole life mental health m…

1
Working with Parents with Lynn How 1:03:43

2M ago1:03:43

1:03:43

As you know, SENCOs play a crucial role in supporting students with special educational needs, and they often find themselves in the firing line when dealing with parental issues. Despite their kindness and empathy, SENCOs (and teachers in general) are not always equipped with specific training in this area, which poses a significant challenge. To …

1
A Consultant Turns Professor Discusses the B-School Curriculum | Lynne Segall | 36:11

2M ago36:11

36:11

A CMO Confidential Interview with Lynne Segall, Associate Dean at the Goizueta Business School at Emory University, formerly the Director of Talent and Organization Offering Development at Accenture. Lynne discusses the importance of students learning technical and theoretical skills along with the "harder to teach" softer skills like "how to get s…

1
Your Senses and Your Mental Health with Joanna Grace 1:01:33

2M ago1:01:33

1:01:33

Did you know that there is a profound connection between our senses and mental health? Our senses can heighten the more stress we’re under, but they can also shut down as well. Smell alone can bring up strong feelings and emotions, for example, no one likes the smell of hospitals, but they love the smell of fresh bread. To explore this connection f…

1
EPISODE 191 NEW JERSEY SPARTAN ULTRA WITH ERIC LANGDON AND NEIL MURPHY !! 1:38:38

2M ago1:38:38

1:38:38

On this episode, Eric Langdon and Neil Murphy recap the Spartan New Jersey Ultra . This year was one of the harder years for this race, despite that Neil and Eric both made it on the podium for their Age Group. Oh, and of course we talk about the Killington Ultra, as well, since Neil has never missed a year there. Check out the OCR Discord if you h…

1
What Marketers Talk About Behind Closed Doors | The Artificial Intelligence Edition | Babs Rangaiah 37:37

2M ago37:37

37:37

In this episode, "What Marketers Talk About Behind Closed Doors | The Artificial Intelligence Edition," host Mike Linton, a five-time CMO, sits down with the illustrious Babs Rangaiah. Babs, the founder of CCBabs and a CMO Coach, delves deep into the pressing issues keeping today's marketers awake at night. Key topics include the impact of artifici…

1
What is an OT? with Kim Griffin 47:37

2M ago47:37

47:37

We’ve all heard of Occupational Therapists – but do we truly understand the breadth and depth of their role? Kim Griffin has been an OT for over 20 years and joins Dale for today’s podcast ‘What is an OT?’. Kim sheds light on the history of the profession, explains how the name was derived and how it can specialise in different areas; such as worki…

1
EPISODE 190 SPARTAN FAYETTEVILLE ULTRA RECAP!! 2:05:57

2M ago2:05:57

2:05:57

On this Episode, Brian , Michael and I recap the Fayetteville Ultra! We go over the lows and highs of each of our races. What worked, what didn’t, and what we would’ve done different-maybe; OF COURSE, we go off topic….some.By Scott Knowles

1
Is Artificial Intelligence An Extinction Event For Marketing Agencies | Paul Roetzer | 35:04

3M ago35:04

35:04

A CMO Confidential Interview with Paul Roetzer, Founder of the Marketing AI Institute and author of Marketing Artificial Intelligence. Paul discusses the rapid growth of the AI business, early impacts on agencies and marketing organizations, why you should be careful using AI with customer interactions, and how things will evolve to handle a "strin…

1
Parenting foster/adopted children with Alison Knowles 1:05:51

3M ago1:05:51

1:05:51

Let's begin by acknowledging a fundamental truth: there are no bad children. Each child exhibits behaviours as a means of survival within their unique environment. In the case of foster or adopted children, many have endured profoundly traumatic pasts, resulting in complex behavioural issues. However, at their core, they are children who, like any …

1
EPISODE 189 SPARTAN FAYETTEVILLE ULTRA PRE-RACE CHAT!! 1:33:13

3M ago1:33:13

1:33:13

On this Episode, we talk about all things Spartan Ultra, especially Fayetteville Ultra that is coming up this weekend! We go over the map- venue specifically, and what to expect this year! We talk about the Spartan Ultra distance in general, like how to prepare as a Beginner , fueling , pacing, transition area , drop bin strategy, and other tips on…

1
Are Business Schools Preparing Marketers for the Real World? | Mike Kitz | CMO Confidential | 28:05

3M ago28:05

28:05

A CMO Confidential interview with Mike Kitz, Notre Dame Professor, former CMO of Office Max and P&G Brand Manager. Mike discusses the best ways to optimize your in school experience, why the abundance of marketing data may be crowding out long-term thinking, and the importance of learning "integration skills." Key topics include: the value of leade…

1
A Profound Separation with Joanna Grace 1:03:31

3M ago1:03:31

1:03:31

Recently a new term has emerged 'profound autism', which refers to autistic individuals who have intellectual disabilities and require round-the-clock support. While this term has been well received in some circles, it has sparked controversy in others. We delve into this topic with Joanna Grace and explore the new term and its implications within …

1
Tales From the Marketing Crypt - A Recovering CMO Tells All | Maryam Banikaraim | CMO Confidential | 37:43

3M ago37:43

37:43

A CMO Confidential Interview with Maryam Banikarim, Managing Director of Most Powerful Women + Brainstorm Tech at Fortune, formerly the CMO of Hyatt Hotels, Nextdoor, Gannett, NBCU, and Univision. Maryam discusses what it's like to be a company's first chief marketing person, how to bring a boss who doesn't know marketing along, bridging the genera…

1
The National SEND Picture with Simon Tanner 1:20:03

3M ago1:20:03

1:20:03

When it comes to the national SEND landscape, it's crucial to gain a comprehensive understanding of what is happening across the country. Different schools and authorities often face unique challenges, and it's important to recognise the difference between struggles that are universal and those that are localised to specific schools. Having spent 6…

1
The Case For Customer Lifetime Value - Why Is This So Hard? | Daniel McCarthy | CMO Confidential | 40:47

3M ago40:47

40:47

A CMO Confidential Interview with Dr. Daniel McCarthy, Assistant Professor of Marketing at Emory's Goizueta Business School. Dan discusses how marketing has recently taken its knocks, why he created a CLTV class, how companies can start developing their own models, and how customer math can be used to increase marketing accountability. Key topics i…

1
Controller, Friend or Benevolent Dictator with Fintan O'Regan 1:06:47

3M ago1:06:47

1:06:47

The impact of a teacher's style and approach can be profound, especially when it comes to students with special educational needs (SEN) and behaviour challenges. Some teachers effortlessly handle students perceived as "difficult", while others struggle and resort to excessive punishment. On this week's podcast, we're discussing teacher styles for s…

1
EPISODE 188 RACE RECAPS!! GEORIGA DEATH RACE, GEORGIA SAVAGE RACE, AND CHARLOTTE SPARTAN RACE! 1:42:06

3M ago1:42:06

1:42:06

On this Episode, race recaps with Brian Beal , Michael Roberson, and Jimmy Morris . We recap Brian’s “Georgia Death Race” attempt , Michael’s “Savage” and “Charlotte Spartan” Race. Also, a 5k that both Jimmy and Michael did together! Fun episode with lots of 8th grade level foul language and name calling!…

1
Is Artificial Intelligence Like Taking the Red Pill or the Blue Pill? | CMO Confidential | DJ Patil 36:00

3M ago36:00

36:00

A CMO Confidential Interview with D J Patil, a Great Point Ventures investor and former U.S. Chief Data Scientist in the Obama Administration. D J discusses why everyone should "Take the red pill," his belief that AI will accelerate at speed, and why you shouldn't delegate this responsibility to a single person or team. Key topics include: why "bor…

1
GIRL UNMASKED – Autistic Masking, School and Mental Health with Emily Katy 1:15:20

4M ago1:15:20

1:15:20

School can often be a traumatic experience for autistic children and young people. Unfortunately, many individuals, particularly girls, go undiagnosed and lack the necessary support they need. This has led to low school attendance rates and a concerning decline in mental health. As it’s Autism Acceptance Week, I am excited to welcome Emily Katy to …

1
Episode 108- Mental Training Strategies, Is There An Upper Limit For Protein Intake, & Joel and Luke Hayes Discuss Their OCR's Greatest Project 1:10:48

4M ago1:10:48

1:10:48

Welcome to the OCR Underground Show. Your best resource for all things to help you train better for your next obstacle course race. Each episode I cover training strategies plus chat with other experts to get other insight into smarter ocr training. In this episode I share more information about my latest project the Certified OCR Specialist certif…

1
Peter Fader: Ignore Customer Data at Your Peril - It's the Secret Sauce for Growth 33:32

4M ago33:32

33:32

A CMO Confidential Interview with Dr. Peter Fader, Professor of Marketing at the Wharton School of Business. Dr. Fader discusses why customer lifetime value (CLTV) is such an important predictor of future financial performance, why some leaders resist the CLTV approach , and his belief that companies often think they have more control and influence…

1
EPISODE 187 WITH SARAH TUCKER!! 56:06

4M ago56:06

56:06

On this Episode, Sarah Tucker tells us about finding OCR in 2021 , and finding out really fast she was good at it! She recently placed 3rd at Savage Georgia , and 3rd in Spartan Atlanta Super. We, also, talk about some of her plans for the rest of the year as well.By Scott Knowles

1
Standardised Approach to Exams with Dr Susie Nyman 1:19:20

4M ago1:19:20

1:19:20

Exams can be a daunting experience for students as they face the pressure to perform well and the associated stress. Many students may feel unprepared, lacking effective revision techniques and uncertainty about what to expect in the exam room. Today, I am delighted to welcome back Dr Susie Nyman, one of our regular guests, to discuss ‘Standardised…

1
EPISODE 186 SPARTAN HURRICANE HEAT 24 HR WITH LISA GONZALES , AND GARRET HARTMAN!! 1:28:44

4M ago1:28:44

1:28:44

On this Episode, Lisa Gonzales and Garret Hartman are back on the show to tell us about their experience at the Spartan Winter 24 hour Hurricane Heat. This Hurricane Heat was at the same time as the Winter Death Race this year. We hear about their highs and lows, and the aftermath, the event took on them.…

1
Marketing - The Battle Between Believers & Non-Believers - Part 2 21:30

4M ago21:30

21:30

In Part 2 - A CMO Confidential Interview with McKinsey Marketing & Sales Partner Robert Tas and Nick Primola, EVP and Head of the CMO Practice at the ANA. We discuss their recent study and Wall Street Journal article showing that CEO's who have marketing at the center of their strategy have measurably better results. They discuss the 3 types of CEO…

1
Strengthening the SENCO-Headteacher Partnership 58:35

4M ago58:35

58:35

SENCOs face lots of challenges in their role, one significant one being many headteachers’ lack of understanding of the role. Traditionally, becoming a headteacher followed a career pathway, progressing from teacher to deputy head, and finally to headship. During this, detailed SEND training was often overlooked which has led to an awful lot of mis…

1
EPISODE 185 ATLANTA SPARTAN TRIFECTA RACE WEEKEND RECAP !! 1:43:55

4M ago1:43:55

1:43:55

On this Episode, Spartan Atlanta Trifecta Weekend recap with yours truly, Brian Beal, and Michael Roberson. We talk all about the weekend in Atlanta! Brian places first over all in all three competitive races ! I placed 3rd in my AG, and we all got a cool Spartan Trifecta Weekend Fidget Spinner Medal!!…

1
Marketing - The Battle Between Believers and Non-Believers: Part 1 25:19

4M ago25:19

25:19

A CMO Confidential Interview with McKinsey Marketing & Sales Partner Robert Tas and Nick Primola, EVP and Head of the CMO Practice at the ANA. We discuss their recent study and Wall Street Journal article showing that CEO's who have marketing at the center of their strategy have measurably better results. They discuss the 3 types of CEO's including…

1
Sensory Strategies with Kim Griffin 54:06

4M ago54:06

54:06

From birth, we possess certain innate senses, such as touch, while others, like vision and balance, continue to develop throughout childhood and beyond. Understanding how these senses evolve and impact our daily experiences is crucial for creating an optimal learning environment. In this episode, Kim Griffin guides us through an insightful discussi…

1
Sean Peters: A Report From the Media Front Lines of Publicis Media 28:55

4M ago28:55

28:55

A CMO Confidential Interview with Sean Peters, the Chief Strategy Officer of Publicis Media, CEO of Publicis Collective and former Chief Operating Officer of Zenith. Sean discusses the pressure on media agencies to drive outcomes, how to be a true "business partner," and the risks of measuring what can be measured versus what should be measured. Ke…

1
How exercise is different for children with SEND and why it matters with Miriam Saffer 1:08:17

5M ago1:08:17

1:08:17

There is a lot of talk about the need for reasonable adjustments and targeted support for those with SEND when it comes to school, but far less about the need for accessibility and inclusion in other aspects of life. Research shows that the rates of obesity, asthma, heart disease and many other long term negative health outcomes are significantly h…

1
Richard Sanderson: It Was the Best of Times. It Was the Worst of Times. A Search Perspective on the State of Marketing 34:46

5M ago34:46

34:46

A CMO Confidential Interview with Richard Sanderson, the Marketing, Sales, and Communications Practice Leader at Spencer Stuart. Richard discusses the bi-polar state of marketing, how complex the role has become, why "who" you are working for is the most important thing in career development, and his belief that it's "the golden age of marketing" e…

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Scott Knowles Podcasts

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