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Create Freedom: Fitness Entrepreneurship and Marketing
Host Kyle Sulerud answers your questions about Google Ads and YouTube Ads. Want answers to your questions? Go to GoogleAdsStrategy.com and ask.
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The Profitable Website: Digital Marketing Secrets For Small Business Success
How do I use my website to get more customers and clients for my small business? How do I even get them to my website in the first place? How do I scale up fast, so I can start making consistent income, and build a business I LOVE showing up for every day? These are the questions at the very core of The Profitable Website, and the ones web strategist Wes McDowell lives for! In every single value-packed episode, Wes will be your go-to guide ā teaching you how to use the best what's-working-no ...
In this episode, I want to show you exactly what you need to do in order to turn your hockey dreams into a reality. It's a simple process, and I'll give you two immediately actionable items at the end of this quick and motivational episode for you to get started. It's time to level-up. Let's go! Ready for serious results? The new In-Season Hockey Tā¦
In this episode, I am going to provide you two tips that I have never discussed before that will help you maximize your productivity toward reaching your ultimate success. Essentially, I want to teach you how to get the most out of every day so that you're never wasting any time when it comes to all aspects of mental and physical performance towardā¦
In this episode, I give you three of the best book recommendations you can crush over your Christmas holidays so you can be more ready than ever to tackle 2022. Each book was chosen for a reason and there is no overlap between them. It's time to level-up. Let's go! Make sure you leave us a rating and review if you enjoyed this podcast, and don't foā¦
In this episode, I want to unpack a super simple yet super effective strategy you can use when working with an obese individual with no experience in nutritional optimization. For your business, it's important that you walk a fine line of not overwhelming them, yet, getting them results at the same time. This strategy walks that line perfectly and ā¦
In this episode, I want to unpack the #1 weapon you have in your arsenal to get new clients (and repeat clients!) at a zero cost per customer acquisition. You knew this all along, and you even do it with things you buy yourself, but now you need me to show you how you can use this in your business to dominate. This presents a huge opportunity to yoā¦
In this episode, I want to explain how simple it is to separate yourself from the pack in the online world. You see, the online world is saturated but not competitive. Sure, there's a lot of people in it, but most are doing it wrong. This presents a huge opportunity to you, but only if you do it right. Make sure you leave us a rating and review if ā¦
In this episode, I want to turn the table around and start asking you some hard-hitting questions. I don't do many consults anymore as I've got my head down on some real major projects, but, this problem was arguably the #1 thing I'd run into when talking to coaches whose business has stalled. Use the brainstorming tools I give you and separate youā¦
In this episode, I want to talk about how and when to fire a client. Even though it's hard to do, sometimes, it's best for everybody when you simply end a professional relationship. I discuss four qualifiers that give you reason to fire a client, and also give you three conditions you need to meet on "how" to fire the client. Make sure you leave usā¦
In this episode, I want to unpack four of the biggest mistakes I see entrepreneurs (including myself in the early days) make when trying to build their business. Knowing what NOT to do is just as important as knowing what to do because you can avoid all of the landmines that would otherwise plateau your business success. Make sure you leave us a raā¦
In this episode, I want to unpack the question "What can I do to alleviate the relentless anxiety that comes with entrepreneurialism?" This paralyzes so many entrepreneurs and it's something I suffered with myself, so, I wanted to pass down my thoughts on what it's like to compete in the online world and how you can jump through some important loopā¦
In this episode, I want to unpack Imposter Syndrome and what entrepreneurs can do to help manage it. This paralyzes so many entrepreneurs and it's something I suffered with myself, so, I wanted to pass down my thoughts on what it's like to compete in the online world and how you can jump through some important loopholes to avoid all the crap and stā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
The 10 Wordpress Plugins EVERY Small Business Website Needs
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Your website is a powerful revenue driver for your business. Well ok, maybe it isnāt now. But it CAN be. And if youāre on Wordpress, this is not only possible, but INCREDIBLY easy, thanks to the wide variety and availability of the best Wordpress plugins. A plugin is simply an add-on that extends the power of what your website can do. Thereās literā¦
In this episode, I want to unpack the question "What if I'm not the biggest/leanest/smartest? Won't that hold me back?" This paralyzes so many entrepreneurs and it's something I suffered with myself, so, I wanted to pass down my thoughts on what it's like to compete in the online world and how you can jump through some important loopholes to avoid ā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
How to Get Traffic to Your Website ā What's Working NOW!
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18:49
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You know by now how strongly I feel about websites. They can spark action, bust through objections, be your #1 salesperson round the clock, and win you more business all on autopilot. So in this weekās podcast, I'll share with you all my favorite ways of bringing massive traffic to any website. And no ā you donāt need to master all of these methodsā¦
In this episode, I am going to discuss what a "power hour" is and provide you an example of what you can do to keep crushing it even on the days where you only have one hour to work. Steal this power hour template and then customize it over time to create your own Power Hour so that no matter what life throws at you, you can keep crushing it! Make ā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
How Youtube Can Amplify Your Small Business (with Lennon Bone)
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I absolutely love todayās topic, not just because it's interesting but it's also close to my heart. Today, I sit down with Lennon Bone, a Youtube Strategist who works for Video Creators. Lennon actually worked with me to figure out what I can do better on my YouTube channel back in the day to connect better, build on my audience even more and reachā¦
In this episode, I am going to discuss why "decision fatigue" plays a major role in the success of your online services and product offerings. It may sound strange on the surface, but, when you hear of Steve Jobs and Mark Zuckerberg taking on the same ideologies it becomes difficult to argue with. Make sure you leave us a rating and review if you eā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
The Importance of an Online Strategy for Your Service Business (a Live Coaching Call)
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A lot of service businesses hit really hard during the pandemic, people were cooped up inside, so businesses have to come up with some kind of alternate strategy for those hard times. Todayās episode is going to be a really interesting conversation. Especially coming off the heels of the pandemic. Join me in this special coaching call with Saro Bonā¦
In this episode, I am going to discuss a quality that every single entrepreneur needs to have if they are going to make it in the industry they are currently striving to be profitable in. You might think I'm cold, or that this goes against the grain of modern day mental health discussions, but, I think you will also understand my side of the story ā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
SEO Copywriting That Connects (with Kerry Campion)
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If people are searching for what you do or anything to do with your topic, you obviously want to be one of the first listings that pops up for them in Google. So to do that, you need good SEO and good SEO copy, but the problem comes in where you focus way too much on the SEO and you find your keywords and those kind of start to take over and they sā¦
In this episode, I am going to discuss why social media is not necessary to have a massively successful career. Many people use networking as an excuse to screw around on social media, when in reality, you don't even need it to have an unbelievably profitable network. Use this list of prospects I provide you in this episode and take action today! Mā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
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Facebook Lead Generation Ideas for 2022 (with Gavin Bell)
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Super interesting stuff today - we're going to go into good old fashioned Facebook lead generation tactics that work for small businesses, as well as how you can use organic Facebook to grow your business. AND Gavin's got some amazing tips for you today, so listen now. Checkout Gavin Bell here š https://mrgavinbell.com and https://twitter.com/MrGavā¦
In this episode, I am going to discuss what I believe are the Top 5 relationship tips involved in keeping your partner happy while you grind to make your business vision a reality. My wife has been with me through thick and thin, we have been together 8.5 years now at the time of this recording and in that time I have developed six different profitā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
Email Marketing Still Works Like Crazy (with Ashley K DeLuca)
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Email marketing is always an interesting topic, much more exciting when you get to talk to experts in the field. Well, you may be thinking well, social media is the new thing. Emails kind of not... and I don't check my email all that often! Why would anybody be checking their email for my marketing emails? Well, we've got you covered today. So listā¦
In this episode, I am going to give away the exact way I structure my weekly schedule for maximum productivity. Most coaches get this totally wrong, and I once did too. It wasn't until 4 years ago I made this easy switch where everything changed for me and I never looked back. Use today's tactic to put the fuel in your business that you need to keeā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
My Foolproof System for Wildly Profitable Testimonials
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Do you know the secret to a truly profitable website? Itās letting your current clients tell your future clients just how amazing you are. That, my friend, is the power of the testimonial. In this weekās podcast episode, I will talk about how to go deeper than your typical 5-star review, and how to mine for gold ā in the form of wildly profitable tā¦
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Create Freedom: Fitness Entrepreneurship and Marketing
1
#1 Most Profitable Online Marketing Tactic š“
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In this episode, I am going to give away the #1 most profitable online marketing strategy for fitness entrepreneurs. Most coaches think they need to hammer away on cold traffic ads because that's what the "gurus" have taught them. Many find out the hard way that unless you're already an established business, this cold traffic strategy can be a greaā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
How Reputation Marketing Can Grow Your Small Business Fast (with Shawn Hill)
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Do you know the single biggest difference-maker when it comes to making more online sales, or booking consultations, or appointments? Itās your online reputation. (aka your online reviews.) Over 90% of consumers trust online reviews just as much as a recommendation from a friend, not to mention getting more reviews can help lift you up in online seā¦
In this episode, I want to discuss what I would do if I could go back in time to the beginning of my career when I was coaching friends/family. You need to walk the line carefully because although there are some pro's to helping friends/family... there are more con's than you think. Use the two strategies I lay out so that you are spending quality ā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
5 Easy Ways to Take Your Website from Cookie Cutter to Ultra-custom
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Itās never been easier for small business owners like you to create their own websites, thanks to Wordpress themes, and drag and drop page building pluginsā¦ But what if you want something more custom, and less cookie-cutter for your website? Iāve got you covered there! In this weekās podcast episode, Iāll talk about the 5 really easy tricks you canā¦
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Google Ads Strategy with Kyle Sulerud
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Selling Your Marketing Business with Kenny Schumacher
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In this episode, Kyle chats with Kenny Schumacher about selling marketing businesses. Kenny has founded and sold two businesses, growing his largest to 60+ on the team, and through delegation, was able to run the business with
In this episode, I want to discuss what I did to come back leaner and COMPLETELY recovered from my recent vacation. The truth is that most people are worse off when they get back rather than better. Use these tips and tricks to maximize the recovery of your mind, body, and soul so you can come back and dominate! Make sure you leave us a rating and ā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
How to Market a "Boring" Business (A Live Coaching Call)
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Some businesses sell skydiving, some sell sex appeal, but some sellā¦ Insurance. Or accounting. Or bio-thermal imaging. And guess what? Just because you canāt make a Red Bull-fueled ad for your business doesnāt mean you canāt market it effectively! And Iāve got some great ideas for you if your business is on the less-than-exciting side. In this weekā¦
In this episode, I want to discuss what I believe is the #1 success skill you need to have to "make it" in the online world. Naturally, it's biased because I can only speak from the path that I have walked to get to where I am. With that said however, I believe this will work for EVERYONE who listens to this episode. Don't forget this skill as you ā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
How to Find an Irresistible Topic for Your Lead Magnet (with Salome Schillack)
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Letās get real for a second ā of all your website traffic, the cold, hard truth is, only about 10% of them are even thinking about making a decision today. The rest? Well, theyāre just window shopping ā at least for now. So how the heck do you cement yourself in the minds of the 90% of your site visitors so hard that they remember you over everyoneā¦
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Google Ads Strategy with Kyle Sulerud
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White Labeling Google Ads with Steve Alfano
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In this episode, Kyle talks with Steve Alfano from Alfano Marketing Solutions. Steve and his wife have their own marketing company they run ads for other agencies. He's been in the business for over nine years! https://www.alfanomarketingsolutions.com/
In this episode, I want to discuss why being YOU is so much more important than being the persona everyone else is trying to be on social media. You want just be happier and more free, but, you'll make more money along the way as well. Prevent business burnout by being yourself, this is MANDATORY listening for all online coaches!!! Make sure you leā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
Behind the Scenes: My 2-Prong System to Win More Clients on Linkedin
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Have you used LinkedIn to attract more clients to you and your business? Itās actually pretty easy ā when you have the right plan. Aaand guess what? Today, that planās all yours! Many small business owners still worry that the platform is too formal or corporate for their audiences. The truth is ā LinkedIn could very well be one of your most underrā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
The Secret to an Engaging Client-Generating Website (with Jules Dan)
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On a scale of 1-10, how good would you say your website is at connecting with your would-be customers or clients? Thatās ok! Iām here to help you turn it up to a perfect 10. With a little help from my good friend Jules Dan, weāre gonna give you the secret to turning up the engagement factor on your websiteā¦ So you can break through, and help them sā¦
In this episode, I am going to talk to you about something I did that got me over 50 client inquiries in one weekend without any advertising. The best part? It's better for ALL aspects of your business, including you're own health and confidence šŖ Make sure you leave us a rating and review if you enjoyed this podcast, and don't forget to subscribe ā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
The Perfect Location Page Blueprint For Maximum Local Visibility
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Does your business cater to locals? Whether you have a single location or 30, you want to be on the map. Literally, on the Google map 3-pack... (Trust me, itās where all the cool kids are hanging out š) And if you want the fast-pass to give you your best chance of landing there, Iāve got you covered, my friend. In this podcast episode, Iām going toā¦
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Google Ads Strategy with Kyle Sulerud
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Google Ads for Investment Banking (...and for Partying!) with David Shapiro
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From running ads for parties to investment banking, David Shapiro joined me to talk about Google Ads. David is the CMO of a $4 billion investment bank, so he gives insight into a different side of Google Ads. davidshapiro.net https://www.linkedin.com/in/davidshapironyc/
In this episode, I am going to talk to you about the next video you need to record, why you need to record it, and how it's going to help your business in a major way. The best part? It will be easy to edit and you'll get more views than ever. Let's get into it! Make sure you leave us a rating and review if you enjoyed this podcast, and don't forgeā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
1
Reels & Tiktok for Business ā No Dancing Required! (with Elise Darma)
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Thereās no bigger opportunity for businesses like yours to get attention right now than by using short videos. Really short. Like 30 seconds short! Iām talking Tiktok, Instagram Reels and even the newest player to the game, Youtube Shorts. And hereās the kicker: no matter what you think these platforms are all about, thereās absolutely zero dancingā¦
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Google Ads Strategy with Kyle Sulerud
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A Google Ads Optimization Strategy Most People Overlook
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In this episode, Kyle shares a lesson on scrutinizing high-impression keywords from his course, Elite Local Ads. Read the blog here: https://googleadsstrategy.com/a-google-ads-optimization-strategy-most-people-overlook
In this episode, I am going to share with you my thoughts on online customer service and which direction you need to pivot toward in order to separate yourself from the pack. Additionally, we'll discuss an awesome software recommendation and why you don't need a massive following to be a multi-millionaire. The best part? It's SUPER simple. Let's geā¦
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The Profitable Website: Digital Marketing Secrets For Small Business Success
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Are Websites Being Replaced by Social? What You NEED to Know
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Are websites officially dead? š± Thereās a whole lot of misinformation swirling around out there. Things like ā¦ āSocial mediaās the new website.ā Well Iām here to tell ya, nothing could be further from the truth! Actually, your social and your website have 2 very different, and equally important functions. Skip one, and the whole thing just stops. Sā¦
In this episode, Kyle answers the question: "What makes a good keyword?"
In this episode, I am going to share with you the best assessment tool you can use to show your clients they are getting great results. Not to mention, I even use this tool on myself to guide my training in the right direction, and you should too. The best part? It's SUPER simple. Let's get into it! Make sure you leave us a rating and review if youā¦
