Best Amanda Northcutt Podcasts (2024)

1
Key Traits of Successful Product Managers | Paul Young 53:46

24h ago53:46

53:46

What makes a product manager truly successful? Join us as we explore the key traits of successful product managers with Paul Young, a seasoned expert and former Vice President of Product Management at Pragmatic Institute. Discover how understanding market problems, fostering emotional intelligence, and strategic thinking can drive transformation wi…

1
Creator Interviews: Sam Vander Wielen; Be interested in things to be interesting 1:01:08

1d ago1:01:08

1:01:08

In this episode, Amanda interviews Sam VanderWielen, an attorney turned entrepreneur and legal educator, about legally protecting and growing businesses. Sam shares her journey from being a corporate lawyer to starting her own legal templates business. She emphasizes the importance of setting up legal paperwork correctly from the beginning and high…

1
Throwback - The 10 Commandments of Product Marketing 44:55

10d ago44:55

44:55

How do you define product marketing? Francisco Bram, head of product and growth at Uber Eats, joins our host Rebecca Kalogeris, VP of marketing and product strategy for Pragmatic Institute, to chat about how he and Uber Eats defines this essential role, as well as the 10 commandments of product marketing. You don't want to miss this one!…

1
What’s Stopping You From Your Nxt? A Conversation with Author Cindy Carrillo 55:21

15d ago55:21

55:21

“Finding your nxt is about you initiating a change, not a change that happens to you,” - Cindy Carrillo What if you left your business, your career as you knew it, and started a ranch? That’d probably be a pretty big change for most people. It certainly was for our guest this week, Cindy Carrillo. Our host Rebecca Kalorgeris, interviews Cindy, and …

1
Creator Interviews: Matt Briel; A book is one of the best lead magnets on the planet 51:42

15d ago51:42

51:42

Amanda and Matt discuss the importance of publishing a book for creators and thought leaders. They debunk the myth that self-publishing is less legitimate than traditional publishing and highlight the benefits of self-publishing, such as ownership and flexibility. They also explore how a book can help creators expand their reach, establish authorit…

1
Customer-Centric Marketing Strategies for Business Growth with Mark Donnigan 58:04

22d ago58:04

58:04

Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager or Product Marketer certification here "In Marketing, our job is to keep our ear very close to the ground, understand the process, listen to the buyers, listen to the customer, and always be thinkin…

1
GrandPad's AI-Powered Approach to Senior Tech with Isaac Lien, Co-founder and Chief AI & Innovation Officer at GrandPad 27:54

30d ago27:54

27:54

Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager or Product Marketer certification here “The first thing I would recommend everyone to do who has an interest in the AI space, and I think lots of people have an interest in this space, is you should…

1
S1:EP26 Creator Interviews: Loni Brown; Society is failing mothers right now 50:54

1M ago50:54

50:54

Loni Brown, founder and CEO of Wholesome Nest, helps modern career-oriented moms reduce overwhelm in motherhood by detoxing and decluttering their lives using simple systems and habits. She is passionate about guilt-free motherhood and believes that moms can pursue their goals and interests while being good mothers. Loni's 5D method includes discov…

1
Mastering Market Segmentation and Value-Based Pricing I Mark Stiving 30:12

1M ago30:12

30:12

How can product managers blend pricing strategy, market segmentation, and portfolio? Mark Stiving, Pragmatic Institute Instructor and pricing expert, offers practical advice to help product professionals elevate their pricing strategies and deliver value for customers. In this interview, Mark shares his extensive knowledge and unique perspective on…

1
From Physician to Serial Tech Entrepreneur: What It Takes to Lead with Dr. Jonathan Baktari 37:16

1M ago37:16

37:16

“When you truly grasp the impact of your words, actions, and behavior, that awareness fundamentally transforms your approach to everything.”– Dr. Jonathan Baktari, Healthcare CEO, Entrepreneur, Speaker In this episode of the Pragmatic Product Chats series, host Rebecca Kalogeris engages in an insightful discussion with Dr. Jonathan Baktari, a seaso…

1
S1:E25 Creator Interviews: Xayli Barclay; Your message is more important than your fear 54:19

2M ago54:19

54:19

In this episode, we dive deep into the world of camera confidence with XayLi Barclay, a renowned Camera Confidence Coach. XayLi shares her inspiring journey and expert insights on overcoming the fear of being on camera. We explore the psychological barriers like imposter syndrome and self-doubt that often hold us back, and the mindset shifts requir…

1
Mastering Recurring Revenue with Amanda Northcutt, CEO of Level Up Creator 36:01

2M ago36:01

36:01

“If you’re potential customers aren’t aware that they have a problem and you have a solution, your sales cycle is so much longer and so much more painful." Amanda Northcutt, CEO of Level Up Creators Join us for an insightful conversation with Amanda Northcutt, CEO of Level Up Creators, as she dives deep into the world of recurring revenue and subsc…

1
Working with Engineers: How Product and Engineering Can Help Each Other with Dan Corbin 32:13

2M ago32:13

32:13

“There are certain things that product managers sometimes unintentionally do, or things they don't realize they do, that have really negative cascading impacts for engineers." Dan Corbin, Product Management Leader and Instructor at Pragmatic Institute In this episode, we dive deep into the dynamics between product managers and engineering teams wit…

1
S1:EP24 Creator Interviews: Lenka Šilhánová 41:46

2M ago41:46

41:46

Lenka Šilhánová, an actor, writer, and content marketer, shares her journey as a creator and her experience with burnout. She accidentally became a creator when her blog documenting her journey to become an actress gained traction and led to opportunities to write and teach actors about social media. Lenka experienced burnout gradually over time, n…

1
Inside the Quality Engineering Hub at Mattel with Tim Trapp, Director of Quality Engineering at Mattel, Inc. 51:08

2M ago51:08

51:08

“Consumers are our most valuable treasure trove of information, along with online reviews and some other data sets.” -Tim Trapp, Director of Quality Engineering at Mattel, Inc. In this episode, Tim shares all about product quality, specifically what can be learned from Mattel regarding the implementation of key product quality measures. Discussion …

1
Mastering the Art of Interviewing with Jordan Burton, Professional Interviewer and Executive Trainer 40:43

2M ago40:43

40:43

✅ Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA 📚 Learn more about us: https://www.pragmaticinstitute.com/ 🚀 Start your Product Manager or Product Marketer certification here “What you notice is that the real nuggets that you get, the parts of the story that really shed light on a candidate's exceptional fit or lack of fit for…

1
S1:EP23 Creator Interviews: Mark Stiving 51:17

2M ago51:17

51:17

In this episode, we interview Mark Stiving, a pricing strategist, on how to properly price products and services in the creator economy. They discuss the importance of value-based pricing and the different pricing models that can be applied to digital products. They also explore how to determine the value that a membership community provides and th…

1
Strategies for Building the Perfect Product Team with Amruta Moktali 34:49

3M ago34:49

34:49

✅ Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA 📚 Learn more about us: https://www.pragmaticinstitute.com/ 🚀 Start your Product Manager or Product Marketer certification here “If you have teams, go figure out what drives every single person on the team and make sure you are addressing their needs. Those are extremely important…

1
Maximizing Impact: The Power of Strategic Early User Programs with Neil Baron and Rod Griffith 47:24

3M ago47:24

47:24

Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager or Product Marketer certification here “It's all about setting up the right expectations with the company or the early user. So, it's not just giving it to them. It’s about being clear about what yo…

1
S1:E22 Creator Interviews: Michelle Dew 52:10

3M ago52:10

52:10

Michelle Dew, founder of Cultivate Your Space, shares her unique path to finding her passion in interior design after experiencing trauma. She emphasizes the importance of intentional and meaningful physical spaces in our lives. Michelle started her business by offering free and low-cost services to gain experience and build a portfolio. She also h…

1
S1:E21 Creator Interviews: Daniel Elizalde 58:18

3M ago58:18

58:18

Daniel Elizalde, a former Silicon Valley executive turned digital creator, shares his journey of transitioning from a successful corporate career to running his own business. He started by writing a blog and sharing his thoughts on technology and product management. This led to teaching at Stanford University and eventually creating online courses.…

1
Behind the Click: Merging Psychology with Digital Optimization with Jon MacDonald 40:13

4M ago40:13

40:13

“There are so many factors that really affect conversion that start before a customer even begins to think about purchasing from a brand. Every element of a brand's website tells the consumer something about what you do and impacts if the consumer buys from you.” Jon MacDonald, founder of The Good and author of Behind the Click In this episode of P…

1
Transforming Your Products with Community Insight with Jake McKee, Community-Driven Product Expert 44:31

4M ago44:31

44:31

“Community-driven product development is not just about getting feedback, but about integrating community members and customers into the product development cycle itself.” Jake McKee, Community Driven Product Management Leader In this episode of Product Chats, we welcome Jake McKee, pioneer in community-driven product innovation. Jake delves into t…

1
S1:E20 Creator Interviews: Karen Delgado 45:30

4M ago45:30

45:30

In this episode of the Level Up Creators podcast, host Joyanne Howell interviews Karen Delgado, a luxury travel creator and marketing consultant. Karen shares her journey from starting a fashion blog to transforming it into a successful travel blog and eventually selling it. She discusses the challenges she faced as a self-taught creator and the im…

1
Harnessing the Power of AI for Product Marketing with Anubhav Rao, Product Marketing Pro 28:47

4M ago28:47

28:47

“If product managers are supposed to put a product on the shelf, product marketing is supposed to take it off the shelf.” Anubhav Rao, Product Marketing at AWS In this episode of Product Chats, we are joined by Anubhav Rao, Product Marketer at Amazon Web Services (AWS) for a discussion on the implications of AI in product marketing. Anubhav highlig…

1
Leveraging Digital Twins to Enhance Your Product Processes with Sean Gigremosa 42:08

4M ago42:08

42:08

"Just start! People are going to hate your product at the start, but you will learn, and you will get better. Failure is a way of learning." - Sean Gigremosa, Product Leader and CEO of Claritiv In this episode of Product Chats, we are joined by Sean Gigremosa, a product leader, agile expert, innovation enthusiast, self-described product management …

1
Navigating the Maze of Product Operations with Dan Corbin 40:17

5M ago40:17

40:17

"Product operations is all about removing obstacles and helping product people accomplish everything that we teach in our product management classes – being data-driven, making sure that you're letting the market guide your decisions, and that you're following best practices." - Dan Corbin, Proven Agile and Product Management leader In this episode…

1
Gathering and Leveraging Competitor Intelligence Effectively with Steve Gielda 41:56

5M ago41:56

41:56

“Are we better than the competition, equal to the competition, or not as good as the competition? Do we know? Sales teams can help us answer these questions.” Steve Gielda, President and co-founder of Ignite Selling In this episode of Product Chats, we are joined by Steve Gielda, President and co-founder of Ignite Selling, a global sales training, …

1
Bridging the Trust Gap between Sales and Product Marketing with Brady Jensen 46:56

5M ago46:56

46:56

“If you become the truth teller, the honest broker, the person that's going to come in, and if anybody says, ‘what does the market think?’ and you’ve got the right answer to it – that’s a quick trip to being invited to all the C-suite meetings.” Brady Jensen, founder of Aggregate Insights In this episode of Product Chats, we are joined by Brady Jen…

1
How to Innovate on Purpose with Diane Pierson 53:47

5M ago53:47

53:47

“If you’re a product manager or product marketer, and you hear your leaders say ‘I want some real innovation this year. I want to see some new thinking.’ We hear that a lot, and they mean it. We all mean it. But what do you do about it? And that's where having an innovation framework comes in." Diane Pierson, author of How to Innovate on Purpose In…

1
S1:E19 Women Are Standing in Their Own Way: Here’s What We Need To Do with Micah Larsen 1:06:50

6M ago1:06:50

1:06:50

In this podcast episode, Amanda Northcutt and marketing educator Micah Larsen delve into the unique challenges female entrepreneurs face, offering actionable strategies to overcome limiting beliefs and harness the power of community for sustainable business success. 🧋 Quick Links: Podcast ➔ https://www.youtube.com/playlist?list=PLNC25uLqZnsldOz2AHS…

1
Why Prioritizing Problems Over Features is the Answer with Tiffany Johnson 30:56

6M ago30:56

30:56

Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager certification here "Often your merchants and your partners are trying to solve the same problem, they just might have a different idea on how to get there." – Tiffany Wear Johnson, Chief Product Off…

1
S1:E18 AI 101: What Creators Need to Know with Brennan Woodruff 55:33

6M ago55:33

55:33

Amanda Northcutt, founder and CEO of Level Up Creators, engages with Brennan Woodruff to explore the impact of AI on the creator economy. Brennan brings his expertise from GoCharlie.ai and a background in finance and technology to demystify AI and its potential for content creators. 🔑 Key Highlights: Brennan Woodruff's Journey: Discover Brennan's b…

1
Transforming Business Goals with Customer Experience Insights: An Interview with Erin Knobler 50:04

6M ago50:04

50:04

Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager certification here "The best CX is often when you can meet your customers exactly where they are. For example, if your customer persona is busy and unable to engage with email easily, offering phone…

1
S1:E17 Mindfulness and Wellness for Female Entrepreneurs 56:27

6M ago56:27

56:27

In this episode, Amanda Northcutt talks with Lucy Cullen, an award-winning environmentalist and entrepreneur, about building and scaling businesses while navigating chronic illness, fostering a success-oriented mindset, and developing impact-driven businesses. Key Topics Discussed: 1️⃣ Navigating Chronic Illness in Entrepreneurship: Lucy's journey …

1
Decoding the Language of Innovation in Product with Will Scott 37:13

6M ago37:13

37:13

Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager certification here "Disruptive innovation is when a company gets into a new category for them and attempts to engage customers on a different level or via a different set of products." – Will Scott,…

1
S1:E16 How to Harness AI and Email Marketing for Your Creator Business; Part Two 36:50

6M ago36:50

36:50

In the second part of our discussion with Casey Hill from Active Campaign, we dive into advanced strategies for social media growth and practical applications of AI in marketing. Casey shares his expert techniques and insights that have significantly enhanced online engagement and follower growth. 🔑 Key Highlights: ✨ Innovative LinkedIn Strategies:…

1
From Outputs to Outcomes: David Lifson’s Playbook on Bridging Outcomes and Strategy in Product Management 38:59

6M ago38:59

38:59

Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Manager certification here “We can try to take a hypothesis-based mindset to the product that we're trying to build or the ideas that we have or the strategy that we have, and use things like user research …

1
S1:E15 How to Harness AI and Email Marketing for Your Creator Business; Part One 35:28

6M ago35:28

35:28

Welcome to the latest episode of the LevelUp Creators Podcast! Join host Amanda Northcutt, founder and CEO of Level Up Creators, as she welcomes Casey Hill, the Head of Growth at @ActiveCampaign, for an insightful discussion on the impact of AI and email marketing in the creator economy. In this episode, you'll discover: 📧 The Role of AI in Email M…

1
ChatGPT and the Future of Product Management: An Expert Panel Discussion 48:22

7M ago48:22

48:22

“My hope is that for product leaders and product managers is that in five years time you look back and you say, ‘tools like this have allowed me to free up my time so that I can do more high value work.’” - Paul Young How will ChatGPT impact product professionals? Since the growing popularity of powerful AI tools is dominating the tech news, we’re …

1
S1:E14 Behind The Scenes Of Successful Memberships 1:07:12

7M ago1:07:12

1:07:12

In this episode, Amanda and Jen Matichuk discuss various aspects of building successful memberships for creators. They cover topics such as understanding your audience, pricing strategies, merchandise integration, and the importance of engaging with your audience. Key Takeaways: Engaging with your audience is crucial for building a successful membe…

1
How to Hone Your Product Release Stories to Make You Irresistible to the Media 30:27

7M ago30:27

30:27

Subscribe: https://www.youtube.com/channel/UCNJI2Tv2yxOLBI02nyJoprA Learn more about us: https://www.pragmaticinstitute.com/ Start your Product Marketer certification here "Journalists are story builders, and you have to always be aware that what you're releasing has to fit the narrative of the story." – Mickie Kennedy In this episode of Product Ch…

1
Leveraging Podcasts for Effective Product Marketing with Tom Schwab, Chief Evangelist Officer at Interview Valet 37:35

7M ago37:35

37:35

"Marketing is starting a conversation with someone that could be a great client." - Tom Schwab, Chief Evangelist Officer at Interview Valet Tom Schwab is a trailblazer in the world of online marketing. With his extensive experience working with over 700 leading brands, Tom brings a wealth of knowledge and practical insight to the table. His role as…

1
S1:E13 Venture Capital in the Creator Economy 26:02

7M ago26:02

26:02

In this episode, Amanda interviews Megan Lightcap, a venture capitalist specializing in the creator economy. They discuss the criteria Slow Ventures looks for in creators to invest in, the importance of building sustainable businesses, and the power of cash and A+ operators in a creator-first business. Key Points Slow Ventures looks for creators wh…

1
Make Sure Your Product Management Strategy is Data-Driven for 2024: Insights from Mike Smart 41:43

7M ago41:43

41:43

"Data is the key to your success in this. Getting data about how your product is being used, getting data about the market and or customers or potential customers validation points on that data is absolutely crucial." - Mike Smart Mike Smart is a seasoned product consultant specializing in accelerating product sales growth and developing market-dri…

1
S1:E12 How To Make High-Value Brand Deals 41:02

7M ago41:02

41:02

In this episode, Amanda and Caroline discuss various aspects of brand deals and how creators can navigate them successfully. They share insights on pricing, maximizing revenue, protecting oneself from being taken advantage of, and creating scalable brand deals. They emphasize the importance of market research, leveraging knowledge, and bundling pri…

1
Unlocking Success through Strategic Partnerships with EdTech Leader, Josey Borman 40:46

8M ago40:46

40:46

"As a product leader, you want to be able to come to the table with information that will get you heard. Sometimes it's less storytelling, more data, and really knowing your audience and knowing who you are working with and the way in which they will receive information best." - Josey Borman In this episode of the Pragmatic Product Chat Series, we …

1
S1:E11 How to Make Money as A Creator; Part 5: Memberships 55:34

8M ago55:34

55:34

In Episode 11, we conclude our series on monetizing digital content, focusing on the world of recurring revenue products. Join Amanda Northcutt and Natalie Williams as they explore the ins and outs of creating stable, profitable digital businesses through innovative methods like paid newsletters, group coaching masterminds, and online memberships. …

1
Pricing Isn’t the Reason You Lost 29:54

8M ago29:54

29:54

“When they say you lost on price, that’s not a good enough answer. You have to peel the onion. You have to do the work to uncover the real answer” – Spencer Dent In this replay episode of Pragmatic Live, we are joined by co-Founder of Clozd—a leading provider of technology and services for win-loss analysis. Key topics discussed include: The Impact…

1
Creating a Blueprint for Exceptional Product Launches 30:31

8M ago30:31

30:31

"I often say to executive leaders that a launch may very well be the biggest cross-functional initiative your company participates in, with the exception of an acquisition." - Dave Daniels, founder of BrainKraft In this episode of the Pragmatic Product Chat Series, we are joined by Dave Daniels, a mastermind in product launches and the founder of B…

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