This podcast will discuss human performance (of your mind, body and soul) and injury prevention techniques. Come on a journey with me to better learn how to make our bodies the efficient and amazing machine it was meant to be.
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HEARTS of SPACE is a nationally syndicated ambient - space - contemplative music series started in 1983. We can't legally podcast the entire program (blame the RIAA!) but we offer our weekly 30 second promos to give you a quick sample. You can stream the new shows free all day every Sunday at www.HOS.com.
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Dave Gerhardt (Founder of Exit Five, former CMO) and guests help you grow your career in B2B marketing. Episodes include conversations with CMOs, marketing leaders, and subject matter experts across all aspects of modern B2B marketing: planning, strategy, operations, ABM, demand gen., product marketing, brand, content, social media, and more. Join 3,500+ members in our private community at exitfive.com.
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Revealing conversations with today's most inspiring business, sports, entertainment, and government leaders. Candid interviews with the likes of Sheryl Sandberg, LeBron James, and the founders of companies like Lyft and Tinder. Insightful stories and useful advice about how to get to the top.
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Reacting first to the biggest games in football - Premier League, Champions League and Ireland's mission to for qualify Euro 2021. Presented by Paddy McKenna, Noz Choudry and Reuben Pinder.
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#161: Strategy | How to Enter New International Markets, Hiring Locally, and the Content Approval Trap with Max Van Den Ingh
39:32
39:32
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Dave sits down with Max Van Den Ingh, founder and CEO of Unmuted, a B2B SaaS marketing agency based in Amsterdam. Max shares his insights from his background in Sales, sharing how his approach of building relationships has translated to a successful marketing agency. Max and Dave Cover: His high-touch approach to entering new markets by focusing on…
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#160: Career | Remote Work Loneliness, Embracing Change, and Giving & Receiving Feedback with Kara Hardin
1:00:49
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Dave is joined by Kara Hardin, a Registered Psychotherapist and Lead Executive Officer at The Practice Lab. Kara specializes in the complicated ways that mental health drives performance and how it shows up at work. Drawing from her extensive experience, Kara provides actionable advice for B2B marketers to enhance their professional lives. Kara and…
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HAWAII, ladies and gentlemen: our 50th state, a subtropical archipelago of 137 volcanic islands arising from the Pacific Ocean, 2000 miles southwest of the U.S. mainland. Unique in many ways, it's a rich multi-ethnic melting pot of indigenous Hawaiian, Polynesian, East and Southeast Asian, and North American cultures. All this diversity gives Hawai…
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#159: Growth | Personalized Gifting, Direct Mail, and AI Driven Outbound with Kris Rudeegraap, CEO and Founder of Sendoso
40:35
40:35
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In this episode, Dave is joined by Kris Rudeegraap, CEO of Sendoso, a leading platform for direct mail and gifting in B2B marketing. Kris is an expert in using creative direct mail tactics and AI to create profitable marketing campaigns. He has helped numerous companies enhance their engagement and conversion rates through thoughtful and personaliz…
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#158: Career | High-Pressure CMO Roles, Avoiding Burnout, and Growing your Personal Brand with Amanda Goetz
46:09
46:09
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Dave is joined by Amanda Goetz, a 2x founder, 3x CMO, and the author behind the popular weekly newsletter Life's A Game. Amanda shares her expertise in personal and professional growth, brand building, and content creation. Amanda and Dave cover: How Amanda transformed her LinkedIn strategy to grow her following and engagement The impact of persona…
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The primal sound of prehistoric hand drums, brought to the present by space-defining ambient electronics. In the 1980s, elements of ancient indigenous music were embraced by electronic musicians searching for an earthy, vital sound to balance the dematerialized tones of electronic instruments, ground the atmospheric soundscapes of ambient, and gain…
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#157: Brand | Creating Irresistible LinkedIn Posts, Creating Real-Time Feedback Loops, and What It Means To Be Authentic with Adam Robinson, CEO of Retention.com
50:54
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Dave sits down with Adam Robinson, CEO of Retention.com, to go behind the scenes on how he creates so much killer content on LinkedIn and has used his platform to scale not one, but two start ups to over $1m in ARR. Adam and Dave cover: Adam’s focus on creating engaging content that’s authentic Using LinkedIn’s quick feedback loops to refine your m…
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#156: LinkedIn | How to Build a LinkedIn Founder Brand that Drives Revenue with Kait Stephens and Brad Zomick
44:52
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Dave sits down with Kait Stephens, co-founder and CEO of Brij, and Brad Zomick, Brij’s former Head of Marketing turned LinkedIn consultant. Dave named Kait the “Queen of Omni-Channel” for good reason — she turned LinkedIn into a powerhouse for her brand to drive leads and revenue for her company, growing to over 15k followers. Kait, Brad, and Dave …
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Flying and floating: two weightless activities we associate with the airy skies and watery delights of summer. Of course, spacemusic allows you to fly and float all year 'round, but somehow it's even more enjoyable in the warm weather months. On this transmission of Hearts of Space, we ride the air currents and float on blissful waves, on a program…
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#155: Inside Exit Five | Creating Webinars People Actually Want to Attend (Behind the Playbook We’re Building)
34:23
34:23
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Dave and Matt (Marketing Manager at Exit Five) go behind the scenes of our best live session (don’t call it a webinar!) yet. Matt also shares his insights on targeting multiple personas and generating compelling content ideas. Matt and Dave cover: Creating content for multiple personas without losing your brand’s voice Secrets to engaging webinars …
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#154: Content | B2B Landing Pages that Convert to Pipeline (and How You Should Actually Be Using Attribution) with Tas Bober
52:35
52:35
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Dave is joined by Tas Bober, a B2B digital marketing strategist and top voice on LinkedIn. Tas shares her experience of growing to over 10k followers on LinkedIn, starting by just posting for fun — and how it grew into a thriving niche consulting business. Tas is an expert on landing pages and websites, and she helps marketing teams at companies li…
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The yearly anniversary of the signing of the American Declaration of Independence on July 4th, 1776, has become a festive national holiday with food, music, and fireworks, celebrated by millions of Americans of all ages and backgrounds, in every part of the United States. It’s a good time to revisit the roots of Ambient Americana—influences from Am…
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#153: Inside Exit Five | How to Actually Pull Off a Rebrand with Eli Rubel of No Boring Design
40:52
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Dave and Dan (COO at Exit Five) go behind the scenes of the recent rebrand of Exit Five with Eli Rubel, Founder and CEO of No Boring Design. Eli shares his candid feedback on where partnerships with agencies and marketing teams often go wrong and the challenges of creative work. They also cover: How to create a killer creative brief How well-crafte…
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Underlying the political and religious differences that have provoked centuries of unrest in the Middle East and North Africa is the landscape—an austere region of desert and mountains, transected by great rivers: the Nile, the Tigris, the Euphrates. This environment, along with centuries of cultural exchange, accounts for a rough musical unity acr…
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#151: Brand Marketing | How To Build A Brand with Bill Macaitis (former Slack CMO & Zendesk CMO)
30:37
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This episode is from a fireside chat Dave did with Bill Macaitis, former CMO at Slack and Zendesk during G2's 2023 "Reach" event on how to build a brand in an economic downturn. We cover what is a brand, what is brand marketing, 8 ways to fit a brand into a marketing strategy, creating a brand centric product, and examples from Bill's work over the…
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#150: ABM | What ABM Isn’t – Some Huge Misconceptions of ABM, and What Works in 2024 (with Christopher Rack)
51:07
51:07
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Dave is joined by Christopher Rack, CEO of pharosIQ. Chris is a seasoned leader with a track record of driving remarkable growth. With experience spanning individual contributions to executive leadership, he's led four sales organizations to achieve 10x growth in just 2-3 years. His leadership ethos prioritizes building robust processes and fosteri…
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Armed with a studio full of synthesizers and powerful production software, many electronic musicians will create sonic images of vast, cold, cosmic space. Others will conjure up infectious sequencer rhythms, and attract a high energy crowd with electronic dance music. Still others, following the great European symphonic tradition, will electrify th…
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#149: Marketing Leadership | 16 Lessons I Wish I Knew As First Time B2B Marketing Leader
35:18
35:18
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Dave shares the 16 lessons he wishes he knew as a first-time marketing leader, going from marketing manager to CMO in four years. This is a recording from Metadata's DEMAND 2022 virtual event in October 2022. The lessons include: 1. Forget acronyms 2. The story is the strategy 3. Think hard about “offers” 4. Push your team past incremental thinking…
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#148: Strategy | Will AI Impact SEO, Are Sales and Marketing Converging, The Timeless Principles of Marketing (With John Short)
54:54
54:54
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Dave is joined by John Short, Founder & CEO of Compound Growth Marketing. John spent a decade as a B2B SaaS marketer at LogMeIn, Yesware, and Workable before starting his own full-funnel marketing agency in 2018. John is focused on helping companies find the right strategy in order to grow, as opposed to just blindly picking from a menu of marketin…
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IT'S PROBABLY A REACTION to our increasingly safe, predictable, scheduled lives, but a longing for the ecstatic, the primitive, and the archaic has been sweeping through Western music for almost a hundred years. IGOR STRAVINSKY's "Rite of Spring" — a fertility ritual — with its intense dissonances and pagan polyrhythms, took an opening shot across …
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#147: Inside Exit Five | Behind The Scenes Launching Our First Event and Exit Five's Recent Growth
35:16
35:16
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Dave and Dan (COO at Exit Five) share the behind the scenes on Exit Five's growth. They cover How we sold out Drive in 24 hours Why we used a waitlist strategy How much Exit Five has grown How much we're investing into the business this year Solopreneurship PS. We’d love to get your questions and feature you on this podcast. Have a hot topic, a bur…
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If there's a contemporary musical group that demonstrates the enormous changes that have overtaken the music business in the last 20 years, it's the husband and wife team of singer GEMINI FOWLER, and guitarist & "handpan" player FINN MILBURN, together known as CHANTRESS SEBA. They emerged from the north England city of Leeds, a vibrant area, but no…
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#145: Content | What It Means to Be a Media Company, Building an Audience, and Community with Anthony Kennada
50:11
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Anthony Kennada is is co-founder & CEO of AudiencePlus, a company building software, content, and community to help businesses become media companies. Prior to founding AudiencePlus, Anthony served as the CMO of Hopin, Front, and Gainsight. In this episode, they discuss What it means to be a media company Building an audience from scratch Why build…
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#144: Strategy | Measuring The Effectiveness of Marketing and Predicting Revenue with Pranav Piyush
46:15
46:15
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Dave is joined by Pranav Piyush, CEO and Co-Founder of Paramark. With 15 years of growth and marketing experience at companies like PayPal, Dropbox, Adobe, and BILL, Pranav is convinced that CMOs deserve better measurement solutions. That’s why he started Paramark, a tool to help Marketing leaders become more confident about how to invest their bud…
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It’s been almost seventy years since the arrival of Indian classical music in Europe and the United States. Starting in 1956, English violinist YEHUDI MENUHIN’s interest in Indian music led to collaborations and concert tours with two of the then hottest young musicians in India—sitar master RAVI SHANKAR and sarod master ALI AKBAR KHAN. It was the …
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We're Hiring for Content Marketing at Exit Five (Details Here)
3:15
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We're growing our team at Exit Five voice. This is a quick message from Dave about a new Content Marketing role we just opened up. You can read more about this role and apply here on our job board. Maybe our next great teammate is already listening to the Exit Five podcast...By Exit Five
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Electronic music has come a long way in the last 50 years. Beginning in the 1960s, the arrival of affordable mass-produced analog and digital synthesizers liberated electronic music from the rigidity of academic laboratories, the iconoclasm of avant-garde theories, and the dogmas of experimental music. Equipped with powerful instruments and their o…
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#141: Inside Exit Five | Nurturing Web Visitors, Dark Social and Reactions To Our Rebrand
27:50
27:50
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Dave and Matt (Marketing Manager at Exit Five) share this week's most popular topics, lessons, and learnings across the community. They cover Reactions to our rebrand How to nurture the 99% of website visitors that don't convert Advice for shipping a new website Dark social and why you need to make it part of your strategy PS. We’d love to get your…
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#140: Marketing Strategy | Intent Data, Back to Basics with ABM, and B2B Non SaaS (with Christopher Rack)
50:19
50:19
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Dave is joined by Christopher Rack, CEO of pharosIQ. Chris is a seasoned leader with a track record of driving remarkable growth. With experience spanning individual contributions to executive leadership, he's led four sales organizations to achieve 10x growth in just 2-3 years. His leadership ethos prioritizes building robust processes and fosteri…
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#139: Strategy | Building Community in B2B, LinkedIn Organic, and Influencer Partnerships (with Chris Walker)
52:27
52:27
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Dave joins Chris Walker for a Refine Labs Expert Series event. Chris is the Founder & Executive Chairman of Refine Labs and Founder & CEO of Passetto. They discuss The principles of building a community LinkedIn personal vs. company page engagement The role of executives in thought leadership content How companies are leveraging influencer partners…
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#138: Marketing Leadership | Proven Management Tactics to Lead High Impact Marketing Teams (with Dave Kline)
54:12
54:12
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Dave is joined by Dave Kline. Dave is currently the owner of SkillScouter and Co-Founder of MGMT Accelerator. He spent 20 years leading teams sized 2 to 200 at Moody's and Bridgewater before starting his own management accelerator. They talk about leadership and management for people who want to grow their careers and take on a leadership role. Thi…
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#137: Inside Exit Five | Goldenhour Recap, Listener Questions, and The Future of E5
32:52
32:52
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Dave and Matt (Marketing Manager at Exit Five) share this week's most popular topics, lessons, and learnings across the community. They cover How to start building your portfolio as a new agency owner What Sales can do to become a partner to Marketing (and vice versa) Whether podcasts are for brand awareness and lead nurturing Webinars and whether …
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#136: AI | How To Use AI In B2B Marketing (with Jessica Hreha)
46:54
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Dave is joined by Jessica Hreha. Jessica is the Head of Marketing AI Strategy & Transformation at Jasper. Previously, she was the Head of Global Integrated Campaigns & Content Strategy and Founder of VMware Marketing AI Council at VMware. They discuss everything AI in B2B Marketing, such as How to use AI to ideate and refine your creation process U…
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#133: Inside Exit Five | How Edgy Can B2B Social Content Be? Advice For First-Time Marketing Leaders and Product Launches
29:52
29:52
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Dave and Matt (Marketing Manager at Exit Five) share this week's most popular topics, lessons, and learnings across the community. They cover How 'edgy' B2B brands can get with their social media pages (and if they should) Advice for first-time marketing leaders Dave's advice for product launches Why marketing fundamentals are key to your marketing…
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#131: Inside Exit Five | LinkedIn Personal Page vs. Company Page, Marketing Generalist vs. Specialist
37:06
37:06
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In this new regular segment of the podcast, Dave and Matt (Marketing Manager at Exit Five) share this week's most popular topics, lessons, and learnings across the community. They cover Whether you should focus on the company or personal LinkedIn pages What the CEO can do to grow their LinkedIn profile When it's acceptable to be a marketing general…
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#130: Strategy | How to Measure Your B2B Marketing Efforts (With Pranav Piyush, CEO and Co-Founder of Paramark)
54:27
54:27
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Dave is joined by Pranav Piyush, CEO and Co-Founder of Paramark. With 15 years of growth and marketing experience at companies like PayPal, Dropbox, Adobe, and BILL, Pranav is convinced that CMOs deserve better measurement solutions. That’s why he started Paramark, a tool to help Marketing leaders become more confident about how to invest their bud…
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#128: Marketing Leadership | The Role of CMO, Taking a New Job, Making Changes in the Marketing Org (with Peter Mahoney, CMO, GoTo)
51:42
51:42
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Dave is joined by Peter Mahoney, CMO of GoTo. Prior to that, he was the CMO at Nuance Communications and later founded Plannuh, which was acquired by Planful. Peter is the author of The Next CMO: A Guide to Operational Marketing Excellence, a book that teaches you how to form marketing goals, create a strategy, build a plan, craft impactful campaig…
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#127: LinkedIn | Video, Ads, and Slicing Fruit (with Tim Davidson)
45:52
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Dave is joined by Tim Davidson, Founder of B2B Rizz. Tim has 10+ years of digital marketing experience in SaaS organizations, driving pipeline and revenue through ABM and LinkedIn ads, which he now does for others with his own company. They talk all things LinkedIn like Why getting started is better than perfect What's working on LinkedIn today Why…
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#126: Career | How to Navigate Early-Stage Marketing and Your Compensation Package (with Emily Kramer and Kathleen Estreich from MKT1)
52:44
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Kathleen Estreich and Emily Kramer are the co-founders of MKT1. They advise founders, recruit and advise marketers, and invest in SaaS startups, and join Dave on this episode of the Exit Five podcast to talk about early-stage marketing strategy and hiring (Kathleen and Emily have held roles at Facebook, Box, Intercom, Scalr, Asana, Carta). They als…
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#125: Career | How Chili Piper's New VP of Marketing Landed His Job (with Brandon Redlinger)
42:16
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Dave is joined by Brandon Redlinger, VP of Marketing at Chili Piper. Brandon takes us through how he landed his new role at Chili Piper against hundreds of applicants and How to think through and negotiate compensation When to leave your job and how to break up with your employer Tips for nailing interviews for competitive positions Determining com…
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#124: Events | How to Create Memorable Events that Drive Pipeline (with Kera Wright, Founder of Planner Pal)
47:46
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Dave is joined by Kera Wright, Founder of Planner Pal. Kera ran Event Marketing at companies like Microdesk and Aircall, where she managed planning and execution at high-profile trade shows like Dreamforce and INBOUND. She has now founded her own company to help marketing teams host better events. Kera shares her approach to organizing events, cove…
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#123: Marketing Leadership | How To Run Marketing, Creating Categories, and the Role of Marketing in Revenue Growth (with Kyle Coleman from Copy.ai)
53:04
53:04
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Dave is joined by Kyle Coleman, CMO at Copy.ai. Kyle went from Individual Contributor to Senior Director at Looker and Director to CMO at Clari. During his time there, he helped both companies 10x their revenue. In this episode, they chat about The importance of leadership team alignment and why the CRO & CFO should be your best friend How marketin…
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#121: Content | B2B Content Strategy, Distribution Tactics, and Organic Social (with Ross Simmonds)
55:52
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This week, Dave is joined by Ross Simmonds. Ross is the Founder & CEO of Foundation, a content marketing agency that strategizes, distributes, and optimizes content for some of the most successful SaaS companies in the world and works as partners for multiple publicly traded cloud companies that have redefined entire industries. They share lessons …
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#117: Career | When to Make a Move, Negotiating Offers, and Working with Recruiters (with Kelly Gordon and Matthew Kanter from Creative People)
41:55
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Kelly Gordon and Matthew Kanter are marketing recruiters at Creative People and join Dave to share some insider strategies to help you land your next marketing job and make your next big career move. Creative People is a recruiting firm specializing in the Series A to Series D world and Matthew and Kelly bring in-depth knowledge of roles in B2B Saa…
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Exit Five Anthem feat. Ding Zheng, Jeff Porter
3:35
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Why make an explainer video when you can make a rap anthem? Created and produced by Ding Zheng, featuring Jeff Porter (two Exit Five members). Learn more about Exit Five and join our community of thousands of B2B marketers: https://www.exitfive.com/By Exit Five
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#116: Career | Do you really want to be CMO? Returning from Parental Leave, What's working in B2B marketing today (with Amanda Natividad)
49:38
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Amanda Natividad is VP of Marketing at SparkToro. She's also a contributor for Adweek, a Le Cordon Bleu-trained chef, and a former journalist. Dave and Amanda catch up after Amanda's return to work after having her second child, talk about trends they are seeing in B2B marketing today and what Amanda's seen work at SparkToro (including email strate…
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#114: Content | Mastering Short Form Video and Social Media (with Alex Minor)
54:49
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Alex Minor is a podcast producer, video marketing strategist, and founder of Eye AM Media. Alex specializes in helping businesses harness the power of video content to reach their dream customers. Alex, originally from a music and audio engineering background, shifted his focus to the realm of video and social media as he started to work with clien…
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#111: Content | Podcasting Strategy for B2B - Do podcasts work? How do you measure ROI? (with Ian Faison, CEO of Caspian Studios)
54:05
54:05
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Ian Faison is Founder and CEO at Caspian Studios. Caspian Studios manages 60+ podcasts and video series in a variety of industries and Ian hosts Remarkable, Demand Gen Visionaries, Often Imitated, CIO Classified, and Rise of RevOps. He's an Oakland native, former Army Captain, and West Point graduate and Co-founder of Mission.org and co-founder of …
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#110: Community | What Does B2B Community Building Look Like? With Stories from Exit Five, Zapier and Zendesk
56:17
56:17
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Community is a largely misunderstand tactic in B2B marketing. In this episode, Dave is joined by Carly Moulton (Head of Customer and Community Marketing at Zapier) and Adam O'Donnell (Startup Partnerships at Zendesk) to talk about how each of their businesses is leveraging community for company growth. They discuss: What community looks like at Zap…
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#107: Marketing Leadership | Taking a New VP of Marketing Role, When to Optimize for Learning, and Personal LinkedIn Strategy (with Amrita Mathur, VP Marketing, ClickUp)
43:05
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This week, Dave and Amrita Mathur catch up since their last podcast, and since Amrita started her new VP of Marketing job at ClickUp. There are some great nuggets in here for how to start out as a VP of Marketing in a new role. They also cover topics like: Personal LinkedIn strategy How proactivity is one of the keys to being successful Optimizing …
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