Sales Gravy: Jeb Blount podcast

42:18

“I used to be the largest dairy consumer on the planet. I used to eat so much dairy and meat. The more that I looked into the dairy industry, the more that I saw that it was the singular, most inhumane industry on the planet, that we've all been lied to, including myself, for years. I always believed that the picture on the milk carton, the cow standing next to her calf in the green field with the red barn in the back was true. It’s certainly the complete opposite.” – Richard (Kudo) Couto Richard (Kudo) Couto is the founder of Animal Recovery Mission (ARM), an organization solely dedicated to investigating extreme animal cruelty cases. ARM has led high-risk undercover operations that have resulted in the shutdown of illegal slaughterhouses, animal fighting rings, and horse meat trafficking networks. Recently, they released a damning investigation into two industrial dairy farms outside of Phoenix, Arizona supplying milk to Coca-Cola’s Fairlife brand. What they uncovered was systemic animal abuse, environmental violations, and a devastating betrayal of consumer trust. While Fairlife markets its products as being sourced "humanely," ARM’s footage tells a very different story—one of suffering, abuse, and corporate complicity. Despite the evidence, this story has been largely ignored by mainstream media—likely due to Coca-Cola’s massive influence and advertising dollars.…

Sales Gravy: Jeb Blount

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From the author of Fanatical Prospecting and the company that re-invented sales training, the Sales Gravy Podcast helps you win bigger, sell better, elevate your game, and make more money fast.

400 episodes

Sales Gravy: Jeb Blount

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updated about 24 hours ago

Series home•Feed

From the author of Fanatical Prospecting and the company that re-invented sales training, the Sales Gravy Podcast helps you win bigger, sell better, elevate your game, and make more money fast.

400 episodes

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Sales Gravy: Jeb Blount

1
Self-Awareness: The Hidden Sales Skill 33:02

24 hours ago33:02

33:02

Here's the brutal truth: Self-awareness is the ultimate sales skill. We obsess over skills like closing techniques, objection handling, and prospecting cadence. But self-awareness is the real make-or-break. Self-awareness is the lever that separates ethical, high-performance sellers from out-of-touch order takers. If you’re not self-aware, you’re leaving money on the table and damaging trust. Sales Without Self-Awareness is a Wrecking Ball Let’s get honest. Lack of self-awareness is a deal-killer. It’s what causes reps to: Over-talk and under-listen Project their objections onto the buyer Miss subtle cues because they’re too focused on a static script Push when they should pause This isn’t just a skill gap—it’s a blind spot. When you don’t know how best to connect with your prospect because you’re not listening—that’s a dangerous place to sell from. Self-awareness is your internal compass. Without it, you can’t navigate objections, establish trust, or conduct a real discovery conversation. You can’t be consultative without being conscious. The Ego Trap: Overconfidence Kills Awareness It might seem counterintuitive, but your biggest blind spot in sales might be your own ego. Close a few deals, and suddenly you stop prepping, shortcut discovery, and assume you know the buyer. That’s when self-awareness can tank. Confidence is good until it turns into arrogance. When you stop reflecting, stop asking questions, and stop listening, you lose your edge. Sales is a what ’s-happening-today game. Yesterday’s win doesn’t guarantee today’s deal. Top sellers stay humble enough to ask: “Did I connect, or just perform?” “Am I guiding, or just trying to sound impressive?” “Does my solution fit their problem, or am I just trying to land a quick deal?” The most crucial part of self-awareness? Checking your mindset—and your overconfidence—before it derails a lucrative deal. Ego says you’ve got it handled. Self-awareness asks if that’s really true. Only one of those gets you to President's Club. The Two Lanes of Emotionally Intelligent Awareness Awareness in sales isn’t just about having “emotional intelligence” and keeping arrogance in check. It’s about two critical lanes: 1. Seller Self-Awareness You must know how your tone, presence, and mindset affect the buyer. That means recognizing when: You’re chasing approval instead of guiding decisions You’re hesitating out of fear of rejection You’re overexplaining because you're insecure You're emotionally reacting instead of staying neutral Top sellers audit themselves for these moments constantly. They ask: "Was I too defensive there?" "Did I listen or just wait to talk?" "Am I showing up with certainty or neediness?" A self-inventory is no picnic. But this self-audit allows the elite to stay composed, curious, and in control—especially when things get tense. 2. Buyer’s State Awareness A self-aware seller is tuned in. They're not just listening to what is said, but why it’s being said, and what isn’t being said at all. Consultative selling is all about sensing, so it’s: Knowing when a buyer’s guard is up Being alert to when they’re overwhelmed Learning when they’re intrigued but afraid to say yes Watching the micro-expressions Noticing the shift in tone The best lead by aligning with the buyer’s state. By understanding the buyer’s motivations, emotional triggers, and decision-making pace, self-aware sellers engage in deal-making, not manipulation. Self-Awareness Might Be New to You So there’s no doubt self-awareness nets meetings and closes deals. But here’s the problem: Most sellers have never been coached to insightfully reflect. They’re trained on scripts, not self-regulation. They’re told to “just make the calls,” but not how to manage the emotions that come with rejection, hesitation, or being ghosted. It’s easy to understand the challenges.…

Sales Gravy: Jeb Blount

1
3 Powerful Ways to Handle the “I’m In a Meeting!” Objection (Ask Jeb) 12:02

3 days ago12:02

12:02

If you're doing any kind of cold calling or prospecting, you'll eventually hear this objection: "I'm in a meeting right now." Paul Wise, a heavy cold caller from Normandy, France, targets product managers at software companies and says that nine times out of ten when he gets a decision-maker on the phone, they claim to be "in a meeting." Three Ways to Handle the "I'm in a Meeting" Prospecting Objection As I explained to Paul, how you respond in that moment can make or break your opportunity to move forward. First, let's acknowledge something important: If someone is genuinely in the middle of an important meeting, they typically don't answer calls from unknown numbers. The fact that they picked up your call suggests they might not be as unavailable as they claim. That said, they might be between meetings, heading into a meeting, or simply using this as a brush-off technique. Regardless of their true situation, you need an objection handling strategy. Based on my conversation with Paul, here are three effective approaches to handle this common situation: Approach #1: The Quick Pitch Strategy This is what Paul has been doing: When he gets someone on the phone who says they're in a meeting, he delivers his DMX (Decision Maker Express) pitch as quickly as possible, then tries to secure a meeting. Paul mentioned this sometimes works for him. He gets the meeting scheduled, then works hard to ensure they show up by engaging with them on LinkedIn, sending follow-up emails, and basically "surrounding" them with touch points. The upside: You've got them on the line, so why not take your shot? The downside: Rushing through your pitch can make you sound desperate and reduce your effectiveness. When to use it: If you have a high-energy personality and can deliver a compelling, concise pitch without sounding rushed, this approach can work. It's especially effective if you have a solid follow-up strategy to ensure they show up to the meeting. Approach #2: The Acknowledge and Pivot Strategy Instead of trying to pitch someone who's claimed to be busy, simply acknowledge their situation and pivot directly to scheduling: "I totally expected you to be in a meeting and not able to talk. That's exactly why I called—to find a time that's more convenient for you. Why don't I send you a meeting invite for Thursday at 2:00, and then we can get together when you do have time to talk?" This approach demonstrates respect for their time while simultaneously accomplishing your objective of setting an appointment. What happens next reveals a lot: If they agree to the meeting, you've accomplished your goal without the rushed pitch. If they ask, "Who are you again?" they're actually signaling they have more time than they initially let on. If they say they're not available Thursday, they're engaging in a scheduling conversation—which means they're interested enough to find an alternative time. When to use it: This works particularly well when you sense the prospect is genuinely busy, but they might be interested with the right approach. It's respectful, professional, and surprisingly effective. Approach #3: The Non-Complementary Behavior Strategy This is my personal favorite because it uses psychology to your advantage. When the prospect answers with high energy, saying they're busy or in a meeting, don't match their energy. Instead, deliberately slow down and use a calm, relaxed tone: "Totally get that. I figured you would be busy. Look, I only have two questions." Then—and this is critical—be quiet. Let the silence do the work. If they truly have no time, they'll hang up. But most won't. Instead, they'll likely say something like, "Okay, but go fast." Now you need to ask a question that gets them engaged—something they can easily answer that reveals qualification information: "How many data points are you connected to in your current configuration?" The magic happens in what follows:…

Sales Gravy: Jeb Blount

1
You Can’t Afford the Luxury of a Negative Thought (Money Monday) 14:26

4 days ago14:26

14:26

Self-talk, what you say to yourself internally, manifests itself in your outward attitude and actions. As any elite athlete will tell you, the mental games you play with yourself between your ears will make or break you. When all things are equal, mindset is one thing that separates winners and losers. This is one of the reasons that I love golf so much. Once you understand the basic mechanics of the golf swing the only thing that really matters is mindset. On every shot your ability to focus, calm your mind, and remain mentally disciplined is the thin line between brilliance and disaster. Allow the wrong thoughts to creep in and before you know it you’ve shanked your shot into a water hazard. You Become What You Think In golf and in sales, you cannot afford the luxury of a negative thought. Self-talk is crazy powerful. You become what you think. When you expect to win, you’ll win far more often than the person who believes they are going to lose. When you learn how to block out negative thoughts and inputs and remain focused on your process you’ll consistently out perform those who don’t. Understanding this is crucial in these crazy times full of volatility, uncertainty, negativity and divisiveness. In this environment where everything can hit the fan in an instant on any given day, it is super easy to become mired in stinking thinking. Beware of Stinking Thinking Stinking thinking is the toxic inner soundtrack that loops in your head after a bad conversation with your boss, seeing a negative story on the news or social media, a lost deal, a bad quarter, or hitting five straight voicemails on cold calls. It’s every “Nobody answers the phone anymore,” “No one’s buying in this economy,” or “I’m just not cut out for sales.”line you feed yourself. It’s catastrophizing. It’s victim-talk. Imagine the impact on your mindset when your internal conversation is constantly filled with negativity. It’s the mental equivalent of leaving a half-eaten tuna sandwich in your backpack for a week—eventually the smell becomes unbearable. Mindset drives attitude, attitude drives behavior, and behavior drives outcomes. When stinking thinking settles in: Your Reticular Activating System—the brain’s spam filter—starts looking for evidence you’re doomed, and sure enough, you find it. Call reluctance skyrockets. You protect your fragile ego instead of filling the pipe and asking confidently for the sale. Every “maybe” sounds like a “no,” every objection feels personal, and every tiny setback reinforces the lie that you’re stuck. Left unchecked, that negative monologue becomes a self-fulfilling prophecy. Your pipeline shrinks, numbers dip, confidence tanks, and pretty soon you’re blaming the market instead of owning the mirror. Thoughts are Just Choices The good news is that thoughts are just choices. You control your mindset. You have the ability to flip the switch from victim to driver. From rain barrel to rainmaker. What you must never forget is that momentum follows mindset, not the other way around. Manage your self-talk and the results follow suit. When your self-talk turns negative, take control and change it. Learn to replace negative self-talk with positive affirmations and statements. Get in the habit of looking in the mirror and answering the question: “What can I control right now?” Focus on that. Knowing vs Doing Now, here’s the rub, everybody knows self-talk matters. Socrates hammered on it. Marcus Aurelius journaled about it. Your grandmother probably told you to “stop being so negative.” The concept of mental discipline isn’t new, it’s universal. But intellectual agreement and day-to-day execution are two very different zip codes. You can post quotes from every Stoic on LinkedIn and still spend the morning telling yourself, “I’ll never hit quota in this economy.” Knowledge without application is just trivia. So flip the switch from knowing to doing.…

Sales Gravy: Jeb Blount

1
You Need Sales Coaching 42:37

8 days ago42:37

42:37

Let’s kill the myth: sales coaching isn’t just for newbies or underperformers. It’s for closers, leaders, and the ones who want more—more pipeline, more wins, more control over their career. If you're in sales, you need coaching. Period. This isn’t feel-good fluff. Sales is a performance sport. Every high-performance athlete has a coach, and every inspiring performer has a mentor for a reason. Everyone, and I mean everyone, needs a coach. From the elite to the desperate, everyone can benefit from guidance. https://www.youtube.com/watch?v=HCOY793fA5E 1. The Desperate: The Bottom 20% You know who you are. You’re missing quota—again. Every call feels heavier, your confidence is tanking, and you’re out of answers. Here’s the truth: you don’t need more time—you need better habits, tighter processes, and someone to call out your excuses. You need guidance. Sales coaching forces you to stop guessing and start fixing. A good coach will rip the blinders off: Are you dodging the phones? Are you hesitating at the close? Are you talking too much and listening too little? You're not going to claw your way out of the bottom 20% by working harder. You get out by working smarter, with someone who’s done it before and won’t let you off the hook. Find yourself a coach—do it now—before the hole you’ve dug gets any deeper. 2. The Mediocre Middle You’re not bottom of the pack, but you’re not standing out either. You’re just … fine. Quietly average. Here you are, coasting on a couple of decent months, dodging attention, not making waves, paying your bills but treading water accomplishment-wise. And that should scare you. This is not where you want to be. This is where most reps stay stuck—not because they don’t care, but because they don’t change. Coaching breaks the cycle of complacency. It’s the flashlight in the dark that shows you exactly what’s holding you back. Weak discovery? Inconsistent follow-ups? Soft closes? You don’t need a miracle. You need fresh eyes and someone who pushes you past the edge of “fine.” Seek out a coach who’s been there and knows how to break through the ceiling you’re trapped under. 3. The Ultra High Performer You’re already top tier. You’ve pushed your way into the 5%. President’s Club. You’ve got the trophies, the income, and the T-shirt to prove it. So why do you need coaching? Because the best never stop training. They don’t rest on wins—they refine, seek out marginal gains, and build muscle when others relax. Coaching helps you identify the 2mm adjustments that turn a winner into a legend. The ultra-high performers I’ve seen who get coaching consistently shorten deal cycles, multiply referrals, and close with precision. The ego stays in check, the mindset stays sharp, and the momentum stays up. They’re breaking into enterprise-level sales on the regular. The moment you stop chasing growth is the moment someone else starts catching up. Your ideal coach has climbed to the top of the mountain themselves and is willing to help you scale it, too. 4. The Solopreneur You’re running a business, selling the service, delivering the product, and following up with the clients. You’re building the plane mid-air. But let’s be real—most solopreneurs need some help to truly master sales. With your passion, you’re the best sales rep for your product you’ll ever have—but right now, you’re winging it. “Coaching helps you build a real sales process—consistent outreach, confident pricing, and predictable revenue. You can’t afford wasted time or wasted energy. A coach helps you cut distractions, stop chasing bad-fit leads, and finally build the kind of pipeline that scales with you. If you want to play a bigger game, you’ve got to start selling like a pro—not an amateur. Go land a coach who’s as committed to making you a top-tier sales rep as you are to your business. 5. The Sales Leader You coach your team, run the numbers, and lead the meetings.…

Sales Gravy: Jeb Blount

1
Road Warrior Prospecting (Ask Jeb) 13:19

9 days ago13:19

13:19

Kyle, a field sales rep from British Columbia, is struggling with a common prospecting challenge: how to consistently prospect when you're constantly on the move. Kyle's situation likely resonates with many of you in outside sales. He described his typical day—starting at job sites at 7:30 AM, running between appointments, sending proposals from his truck, and working from Starbucks in between meetings. Sound familiar? He had read my book, Fanatical Prospecting, where I advocate for dedicated time blocks for prospecting. But Kyle's reality made traditional time blocking nearly impossible. So what's a field rep to do? What follows is the advice I gave Kyle, cleaned up and expanded so every field seller, territory manager, and outside sales road warrior can put it to work—right now. Focus on Activity Count, Not Time Blocks If you're in Kyle's shoes (or truck), here's my advice: Stop obsessing over time and start focusing on activity counts. Instead of trying to carve out a rigid one- or two-hour block, set a daily activity goal. For someone in Kyle's position, committing to 30 quality outbound touches per day is likely sufficient. In my early days, I personally made 100 dials daily, no matter what—but you need to find your number. It's amazing what you can accomplish in small pockets of time. Got 10 minutes between appointments? You can make 10 dials. These micro-prospecting sessions add up throughout your day. Instead of asking, “How do I find two uninterrupted hours?” ask, “How many outbound touches do I need to hit my pipeline goal?” Reverse-engineer your math. If 30 dials typically create two meetings—and two meetings a day keep your funnel fat—commit to 30 dials, period. Activity over chronology. Whether you burn those calls in one block or in six five-minute bursts between site visits doesn’t matter. Hitting the activity target does. Prospecting is like push-ups: the muscle only cares that you completed the reps, not whether you did them all at once. Practical Fanatical Prospecting Implementation for Field Reps Here's how to make this work in the field: Set up your list the night before: Don't waste precious morning energy building your call list. Have everything ready to go when you start your day. A pre-built list eliminates the mental drag of figuring out who to call while you’re juggling mud, invoices, and traffic. Use the gaps: Those small windows between appointments are prospecting gold. Five minutes here, ten minutes there—use them. Capture information efficiently: Most calls will go to voicemail. For the ones who answer, quickly note any important information to input into your CRM later. Don't try to update your CRM in real-time between every call. Be safe: Obviously, don't text and drive. Pull over if you need to take notes or send follow-up messages. What Kyle is experiencing is common for outside sales professionals. You can't prospect the same way as an inside sales rep with a dedicated desk and phone. Your office is your vehicle. Your desk is wherever you can find a flat surface. Your schedule is dictated by customers and job sites. Create a Mobile Prospecting Kit Salesforce is great—when you have stable Wi-Fi and two hands on a keyboard. Field reps need something that works when the LTE bars dip to one. Print or export your list with phone numbers and a skinny note column. Hyperlink mobile numbers in a notes app so a single tap dials the next contact—no scrolling, no fumbling. Use a hands-free auto-dial app (tons exist) if local regulations allow. Safety first; quotas second. Capture notes on paper or dictate voice memos. At day’s end, batch-enter critical intel into your CRM. Perfect data hygiene is optional; capturing deal-moving facts is mandatory. Rule of thumb: Log information, not activity. Managers love call-count metrics, but conversations and follow-up triggers win deals.…

Sales Gravy: Jeb Blount

1
5 Lessons From Rory McIlroy’s Win at the Masters (Money Monday) 7:54

12 days ago7:54

7:54

On this Money Monday, we're going back to Augusta where Rory McIlroy finally won The Masters and in doing so gave us 5 lessons for chasing and achieving dreams. It wasn’t pretty. It wasn’t clean. It was gritty, emotional, and one of the most unforgettable moments in sports history. Rory stepped onto the first tee looking calm, focused. Like a man who’d been here before, and this time, was ready to finish it. He was 12-under. Two shots clear. It was his tournament to lose. Then it unraveled almost immediately. A loose drive. Bad bounce. Scrambled recovery. Double bogey. That kind of start can break a player, especially at Augusta National, especially when the stakes are this high. But this year would be different. Here are five lessons we can learn from Rory Mcllroy's journey to immortality at the Masters: Lesson #1: Pressure Doesn’t Break You—It Reveals You That double bogey on the first hole could’ve crushed him. It has crushed players before. It’s crushed him before. But this time, Rory leaned into the moment. In sales, the pressure hits you just as fast. A lost deal, a missed number, or an impossible quarter. You don’t get to run from it. You fail to the level of your habits, your mindset, and your preparation. What shows up when you’re squeezed is your true game. Lesson #2: Respect the Long Game Rory didn’t panic; he recalibrated. He birdied 3, then 4. No showboating. No hero shots. Just control. He played tight through the front 9. His game wasn’t flashy—just steady. He didn’t chase. He didn’t press. Rory played smart. He trusted the process and took what the course gave him. He didn’t win with a miracle chip. He won with patience. Tempo. Smart decisions. He trusted the process. That’s how deals close. That’s how pipeline builds. You qualify. You follow up. You show up again. And you earn the right to close when the buyer’s ready—not when you’re desperate to sell. Trust the process, be consistent, and believe in your system. Lesson #3: How You Lose Matters More Than How You Win But the Augusta National did what the Augusta National always does—it tightened its grip. The 11th is long, brutal, and unforgiving. His approach caught the small bumpy hills that line the green side fairway and scuttled left. The ball screamed toward the left pond and stopped just short. Rory was able to make the save for bogey. "Amen Corner," he must have whispered to himself, exasperated. Rae’s Creek was, again, waiting on 13—and it got him. His 89-yard chip landed short and skipped into the water. Another bogey. He was slipping. You could see it in his face. The sweat. The searching for focus. The doubt that has haunted his Masters’ history creeping in around the edges. The crowd got quiet. Could it be another collapse. On the 15th, after his tee shot put him left of the fairway blocked by three Georgia Pines, Rory stood at the top of the hill—one of the last true scoring chances on the course. He pulled a 7-iron for 220 yards. A high, arching draw that tracked perfectly, landing soft on the right side of the green and rolling to within five feet of the pin. Rory bounced down the fairway to the green, walking on clouds. The crowd enveloped him in a unified chant. Then he landed another birdie on 17. Suddenly, he was back to 11-under—tied with Justin Rose, who was charging from behind with a 66 and had the crowd buzzing. 18 was Rory’s chance to seal it. But his second shot found the bunker. The blast out was clean, but the putt too strong. He missed. The gallery groaned. Another Masters heartbreak? Was this all too much to fight in one day? Did he have one more, two more, three more holes? But Rory didn’t show frustration or melt down. He reset and walked back to the tee box for the playoff with Rose. For years, Rory has taken losses on the chin. No excuses. No drama. Just class. Grace matters. Your mindset matters. Clients see that in sales. They notice how you act when the deal doesn’t go y...…

Sales Gravy: Jeb Blount

1
Don’t Blow It All: A Personal Finance Wake-Up Call for Sales Pros 52:48

15 days ago52:48

52:48

You crushed your quota. Commission check hits the account. Your first instinct? Celebrate! You earned it, right? Not quite. You’ve earned a reward, sure. But if every check disappears faster than a cold call prospect can hang up the phone, then you’re just renting a lifestyle. Here’s the truth: Top sales pros don’t just sell like professionals—they manage their money like professionals. They know the high of a commission check can’t replace long-term financial freedom. I’ve got the financial low-down. https://www.youtube.com/watch?v=3Da7U2PviPI 1. Don’t Spend It All in One Place—Or All at Once When a big check hits, it’s tempting to splurge. New watch. Fancy dinner. Extra drinks on you. But here’s the catch: commission highs come and go. Quarters fluctuate. Markets shift. Now more than ever, you can’t treat every paycheck like a lottery win. Try this instead: Split your check. A solid money rule: 50% to lifestyle, 30% to savings/investments, 20% to debt. Set auto-transfers. Remove temptation. Have a percentage automatically move to savings or investments the minute you get paid. Living below your means is how you avoid feeling broke—even during dry spells. 2. Build the "Oh Crap" Fund Sales is high-risk, high-reward. One quarter, you're crushing it, the next you're staring down a dry pipeline and a mortgage payment. Enter your emergency fund. This isn’t optional—it’s survival. Ideally, you want 3–6 months of living expenses saved in a separate account, untouched unless it’s a true money emergency. Having this cushion keeps you from making desperate decisions when things get tight—and keeps your mind clear to prospect fanatically. 3. Debt Doesn’t Care About Your Commission Credit cards. Car payments. Student loans. Debt is a silent killer of long-term wealth. And the more you make, the more it sneaks in. Why? Because it’s easy to think, “I’ll just pay it off with my next check.” Then the check comes. And goes. Start taking control: List your debts. Highest interest first. Choose a strategy. Snowball (smallest balance first) or Avalanche (highest interest first). Stick to it. Automate payments. No missed due dates. No excuses. Pay with cash. And stick to it. If you can’t afford to pay for it all now. You can’t afford it, period. Freedom means having money that belongs to you—not a credit card company. 4. Your Future Self is Counting on You It’s easy to feel invincible when you’re 25, 30, 35—closing deals, stacking checks. But time moves fast. And if you don’t start investing for the long haul, future-you will be making cold calls at 70. Start with your 401(k) if your company offers one—especially if there’s a match (that’s free money). If not, look into IRAs or Roth IRAs. Even small monthly contributions grow massively over time thanks to compounding interest. The earlier you start, the easier it is. The later you start, the harder it gets. 5. Plan, Don’t Wing It You wouldn’t wing a sales call with a high-value prospect, right? The same goes for your finances. You need a plan. Set financial goals. Pay off $10K in debt. Save $20K this year. Max out your Roth IRA. Track your spending. Use an app or spreadsheet. Know where every dollar goes. Meet with a financial advisor. Let a pro help map the path. Sales success without financial structure is just noise. You work too hard to have nothing to show for it in the end. 6. Discipline is Freedom This isn’t about deprivation. It’s about choice. When your money’s right, you can: Stop chasing bad deals. Invest in coaching, property, or your own business. Sleep well, knowing you're not one missed quota away from panic. The people who look rich often aren’t. The people who stay rich? They play the long game. Protect the Bank Account You already know how to grind. You already know how to win. Now it’s time to build a life where that effort creates lasting freedom—n...…

Sales Gravy: Jeb Blount

1
How to Use “Pull Through” to Sell More Through Distributors and Channel Partners (Ask Jeb) 17:06

16 days ago17:06

17:06

Ross from Houston faces a common challenge in channel sales: how do you create brand preference for your product when you’re selling through distributors who carry multiple competing lines and competitors who undercut your price? His company builds industrial dust-collection equipment and ducting, but they don’t sell direct—meaning they rely heavily on distributors, contractors, and engineers to choose their brand over cheaper alternatives. Below, you’ll find key insights on how to drive more “pull-through” sales to your channel partners and convince every stakeholder—from designers to installers—to pick your product. Why Pull-Through in Channel Sales Matters When you sell through distribution, you lose a lot of direct control. Your product is on the shelf (literally or figuratively) alongside competitors, and the distributor or contractor can often steer buyers toward any brand they choose. Pull-through happens when the end user, contractor, or engineer specifically requests your brand—making your distributor the middleman who fulfills the preference you created. Educate & Collaborate With Specifiers Ross’ sales team already does lunch-and-learn sessions with engineering firms. Those engineers create the specs that contractors must follow, so if your product is “baked in” early, that’s a massive advantage later when the contractor goes shopping. But the real test comes when the contractor or installer sees a cheaper alternative on the distributor’s line card. Key Steps: Educate engineers on the deeper value and functionality of your product, so they’ll insist on it in their specs. Collaborate with contractors. Even if they’re not the final decision-maker, they can heavily influence whether your premium line or a cheaper knockoff is chosen. Brand Preference vs. Price Objections The toughest hurdle for a premium brand is the classic price objection. If the competitor’s line undercuts you, how do you prove your extra value? Unearth the Real Cost of Going Cheap. Show specifiers and end users the Total Cost of Ownership—that cheaper or less-robust solutions can lead to higher maintenance, safety issues, or inefficiencies down the line. Highlight Success Stories. Gather testimonials or case studies from buyers who saved time, boosted reliability, or lowered total cost of ownership by choosing your brand. Create Tools and Guides. Develop clear documentation or ROI calculators that help buyers see beyond sticker price—especially useful if the distributor’s rep isn’t fully equipped to present your value. Dealing with the Distributor as a Gatekeeper You can do all the contractor or engineer training you want, but if the distributor’s inside salesperson steers a buyer to a cheaper product, you still lose. That’s why building the distributor relationship is non-negotiable. Action Items: Train the Distributor’s Sales Reps. Show them exactly how to pitch your brand’s advantages, from installation ease to long-term reliability. Reward Them for Advocacy. If possible, offer spiffs or incentives when they successfully sell your line. In some cases, highlight how your product can reduce their support headaches and returns, making their life easier. Co-Sell on Big Deals. Bring major opportunities to the distributor, or volunteer to go on key calls together. When you help them close deals, they become more loyal to you. Get Proactive and Strategic One pitfall in channel sales is that your rep can become just a “help desk” for the distributor—always fixing problems instead of actively driving new deals. But a proactive approach can turn that support into a competitive edge: Offer On-Site or Virtual Coaching. Whenever the distributor or contractor hits a snag, your rep steps in, demonstrating expertise. This builds trust and brand loyalty. Balance Support with Hunting. While your reps should help,…

Sales Gravy: Jeb Blount

1
How to Handle Decision Deferment Objections (Money Monday) 11:58

18 days ago11:58

11:58

There is a big challenge in today’s marketplace that’s popping up left and right for sales professionals—Decision Deferment Objections. If you’re running into stakeholders who say, “Let’s just hold off a bit,” “We need more time,” or “We want to wait until the market settles,” then we're going to dive into why this is happening and, more importantly, how you can handle these sales objections with confidence and skill. Turbulent Times Breed Buyer Fear The market is swinging like a pendulum on steroids, and it’s making everyone skittish. You’ve got tariffs, trade wars, and a spike in economic uncertainty. Buyers read The Wall Street Journal or check their news feeds, and the headlines scream “Turmoil!” They panic. So they defer decisions, walk away from deals, or play the “wait and see” game. Decision deferment objections are a natural consequence of fear. People want to avoid making the wrong move. It’s easier to hit the pause button than to commit to something they’re not 100% sure about. That fear, in many ways, is irrational. But it’s a brick wall that will shut down your deal if you let it. So how do you avoid letting hesitation, stalling, and decision deferment kill your deals during market uncertainty? It starts with a fundamental truth: to succeed in this environment, you must sell better. Because when people are fearful, indecisive, or uncertain, how you sell matters far more than what you sell. Why Buyers Pull Back and Defer Decisions In uncertain and volatile times, mistakes come with severe penalties. A stakeholder who chooses the wrong vendor, invests in the wrong technology, or commits resources too soon might put their entire business or career at risk. So they freeze. They put it off. They say, “We’ll need a little more time to think about it,” or “We need to run the numbers again,” or “Let me talk to my boss.” If you haven’t uncovered real fears, addressed them, and methodically advanced the deal, you’ll hit a wall of deferment decision objections at maximum force. That’s why I often sound like a broken record—but repetition is the mother of skill. The basic steps to closing in an uncertain market are fundamental: Execute your sales process flawlessly Consistently ask for micro-commitments to advance the sale Present a compelling, airtight case for change Ask your stakeholders to make a decision confidently and without hesitation Handle objections with empathy Closing Is Not a Single Moment in Time A lot of sales reps treat the close as one magic moment—like flicking a switch. But in reality, closing is a series of micro-commitments that happen throughout the sales process. Every time you get a commitment to a next step, your buyer to leans in just a bit more, and you set the stage for a final “yes.” When times are normal, a halfway-decent rep can skip a few steps and still get deals across the finish line. But in a crisis or uncertain market, that sloppy approach falls apart. You must consistently get micro-commitments and keep advancing—because if you let the ball drop even once, you’ll give your stakeholders an opening to stall or back out with objections like “We going to hold off,” or “We’re just going to stick with what we have until the economy gets better.” Tough Objections? Check Your Upstream Sales Process For this reason, if you are getting hammered at the close with brutal objections, it usually means you made mistakes earlier in the process. So instead of obsessing over how to wordsmith your objection rebuttals, you might need to re-examine how you qualified and sold from the get-go. Tough objections at the 11th hour are typically a symptom of an earlier problem. So, what do you do? Qualify better upfront—Are these the right prospects? Are you sure they have a budget, authority, need, and timeline? Is there a compelling reason for them to change? Ensure you’re dealing with real decision makers—If you’re stuck with “influencers” ...…

Sales Gravy: Jeb Blount

1
Why the Basics Still Beat Fancy: The Unsexy Skills That Close Deals 38:13

22 days ago38:13

38:13

Everybody wants the hacks. The quick fix. The shiny new tool. The LinkedIn post that magically draws leads like moths to a flame. But let me give it to you straight: Sales isn’t won with hacks. It’s won with habits. And the habits that win are the ones most reps abandon the minute things get uncomfortable or boring. If you’re not hitting your number, it’s probably not because you need better leads, better tech, or better timing. It’s because you’ve drifted from the basics. https://www.youtube.com/watch?v=omnoVAopK8U The Fancy Stuff Is Failing You We see it all the time—salespeople hiding behind automation tools, social selling gimmicks, and relationship-building fluff. They talk a big game on Zoom, but when it’s time to dial the phone or ask for the sale, they freeze like a deer in headlights. Let’s call this what it is: avoidance. You’re avoiding real sales conversations because they’re uncomfortable. You’re hoping your sequence will “nurture” your prospect into buying without you having to actually sell. But automation doesn’t close deals. YOU do. The truth? Most salespeople would rather look productive than be productive. Fancy decks, CRM tagging, and custom email flows feel like progress—but they don’t get the contract signed. Top producers know: The tools support the basics. They don’t replace them. What Actually Wins: The Fundamentals If you want to win more, stop searching for better tactics and start doing the boring stuff better. Because these five basics are still undefeated: 1. Phone Calls Cold calls. Warm calls. Follow-up calls. Call blocks. Whatever the flavor, the phone remains your fastest path to building pipeline. And yet it’s the most avoided. Most reps send five emails and give up. Not top performers. They make the call. Because conversations close deals—period. 2. Discovery Questions Stop pitching. Start digging. The best reps are curious, not convincing. They lead with questions that uncover pain, urgency, and decision dynamics. And they clam up long enough to actually listen. You don’t earn trust by explaining. You earn it by understanding. 3. Objection Handling If objections scare you, it’s because you don’t practice. It's because you haven't made a habit of practicing. Objections aren’t stop signs—they’re buying signals. But if you’re caught off guard every time someone says, “I need to think about it,” you’re not preparing. You’re winging it. And amateurs who wing it get smoked. 4. Follow-Up Here’s the truth: the sale is almost never made on the first call. Or the second. Or even the fifth. 80% of sales happen after the 5th touch, but most reps quit after two. Why? Emotion. They feel rejected. Embarrassed. “I don’t want to bother them.” Bother them? You’re solving a problem they can’t fix alone. Follow up until they buy or you find them a better solution. 5. Asking for the Sale Most reps are afraid to ask. Why? Because they’re afraid of hearing no. But here’s the thing: no is part of the process. If you’re not hearing no, you’re not asking enough. You’re a consultant. You’re a closer. Your job isn’t to make the prospect feel warm and fuzzy—it’s to guide them to a decision. And that means asking with courage and confidence. Why Reps Quit the Basics Three big reasons: Ego. “I’ve been selling for years—I don’t need to practice this stuff.” Wrong. The minute you think you’re too good for the basics is the minute your numbers start tanking. Fear. Fear of rejection. Fear of sounding pushy. Fear of failing. So instead of doing the work, you procrastinate with busywork. Laziness. The basics aren’t sexy. They’re repetitive. They take discipline. So most reps quit—and that’s why most reps are average. Want to stand out? Don’t be like most reps. Go Pro or Go Home Top athletes don’t get bored of running drills. They know repetition sharpens instinct. They know that under pressure, you don’t rise to the occasion—you fall to your level ...…

Sales Gravy: Jeb Blount

1
What Consultative Selling Really Means and Why It Matters More Than Ever (Ask Jeb) 16:44

24 days ago16:44

16:44

Steve from Portland, Oregon, faces and an all-too-common consultative selling dilemma: how to sell to prospects who claim they already know everything, have already “done the research” and question what value he can bring. In this Ask Jeb episode we break down what true consultative selling entails, how to detach from “always be closing,” and why being a genuine expert is more vital now than ever. From Information Scarcity to Information Overload Not long ago, salespeople had the upper hand simply by having more data or insight than their prospects. Today, everyone has a blog, video, or TikTok to help them “figure it out.” This can leave a buyer believing, “I know just as much as you—so why should I trust your approach?” That’s where consultative selling comes in, but only if you do it right. Consultative selling isn’t about showing off your expertise. It’s about guiding the customer to understand the real nature of their problem—often one they didn’t fully realize or that’s more complex than they initially thought. What True Consultative Selling Looks Like Consultants by definition don’t barge in declaring, “Here’s the solution.” They start by asking informed, open-ended questions and listening for patterns. They bring a sense of curiosity—an acknowledgment that they can’t help until they deeply understand the client’s unique environment. Four Steps of a Consultative Approach Assess and Analyze: Listen, observe, and probe with specific questions. Gain clarity on how the business operates and where potential issues lie. Design or Develop Solutions: Tailor ideas or strategies based on the actual problems your client is facing. No cookie-cutter templates here. Integrate and Implement:Work with the client to fold your solution into their workflows. Show them the path forward, not just a list of theoretical bullet points. Optimize and Operationalize: Stay engaged. Help the client refine and sustain the changes for long-term success. The Power of Detaching from the Outcome When you’re obsessed with “the close,” you risk pushing your own agenda rather than uncovering the client’s real challenges. Buyers can smell desperation a mile away. Detachment works with consultative selling because: It builds trust. You’re not rushing to pitch; you’re learning and diagnosing first. It reveals the real issues. Prospects open up more when they sense you’re genuinely trying to see if you can help, not just bulldoze them into a sale. It prevents the “sleazy” vibe. Instead of coming off like yet another sales rep bragging about your knowledge, you show you’re a collaborator ready to craft a solution if—and only if—it fits. Being the Expert Without Acting Like a Know-It-All In today’s age of surplus information, it isn’t enough just to learn a skill once. You have to remain curious and update your knowledge constantly. That’s especially true in fields like digital marketing, sales tech, or AI—areas that can evolve daily. You'll be more credible when you Commit to ongoing learning. Read, watch, and listen to everything you can, including contrary opinions. Embrace nuance. Real expertise means recognizing that not every trend or hack will work for every client. Use informed questions. The best proof of your knowledge is the quality of the questions you ask. Clients can tell when your questions hit the root of their problem. Addressing Distrust in Competitive Industries In spaces like digital marketing, where so many agencies promise miracles, skepticism runs high. By entering a conversation with a consultative mindset, you set yourself apart from the noise: Focus on your prospect’s specific context. Don’t lump them into one-size-fits-all solutions. Acknowledge the client’s prior experiences. They may have been burned by poor service or overhyped promises. Show empathy for their concerns.…

Sales Gravy: Jeb Blount

1
Selling Just Got Even Harder With Economic Uncertainty (Money Monday) 6:48

26 days ago6:48

6:48

We are coming off of a week that can only be described as a stock market bloodbath—amping up uncertainty and making selling even harder. As the new tariffs imposed by the US government were announced, kicking off what is expected to devolve into a global trade war, the Dow Jones plunged by over 2,200 points, the S&P 500 lost more than 10%, the Nasdaq entered into a bear market and more than $6.6 trillion dollars were wiped from the US stock market in two days. These losses compounded in markets all across the globe. If you were brave enough to take a peek at your 401k, I have no doubt that you felt this pain and at least a twinge of the fear that raced through business communities across the globe. Uncertainty and a Stream of Bad News In an instant, everything changed. Starting today, selling just got even harder. Your buyers are facing uncertainty and a relentless stream of bad news; and where there is uncertainty, your prospects and customers will put off making decisions and doing anything that they perceive as risky. The penalties for making mistakes can be severe. Mistakes can put their business, company, career, finances, or family at risk. This is why, for buyers, doing nothing–making no decision–is often the emotionally safe choice, even when staying put is illogical. In Uncertainty Buyers Start Scrutinizing Your Sales Behaviors In an environment of uncertainty, when buyers feel even the tiniest bit of unease about you, they will not buy from you. This is the human negativity bias: Negative perceptions have a greater impact than positive perceptions when it comes to decision making. Buyers will be scrutinizing your every behavior, word, and action. They will not be looking for what you are doing right, they will only see what you do wrong. Anything negative will stick out like a sore thumb. Their negative perceptions about you cause distrust. Your good intentions don’t matter because buyers are judging you based on their intentions, not yours. If they don’t trust you, they will not buy from you. You Must Sell Better During Times of Uncertainty To win consistently, during times of uncertainty you must sell better. You need to bring your A-Game into every sales conversation. You must commit to executing the sales process as perfectly and faithfully as humanly possible. No mistakes. No shortcuts. No mediocrity. You must sell as if there is no margin for error. When the stakes were lower, buyers may have given you the benefit of the doubt and agreed to move forward even when they are still unsure. But not now. To close the sale, you must be perfect. There is No Sales Easy Button Of course, with the suddenness of this massive economic disruption it is human nature to seek out Jedi mind tricks to make things easier. I’ve got some harsh news for you. There isn’t anything easy about selling in a crisis of uncertainty. Nor are there mystical Jedi mind tricks that will help you set appointments on prospecting calls, handle objections, or close the deal in this environment. If that’s not what you wanted to hear, I’m sorry. Money Monday is a no-pander zone. Here you’ll only hear the brutal truth. And the truth is that no technique, no move, no play, no gambit will save you from failure should you get lax with the basics and fundamentals of selling. When you show up and throw up, rush headlong into sales calls without planning, pitch rather than discover, challenge before understanding, fail to build emotional connections with stakeholders, and ask for the sale without earning the right, you'll hit the brick wall of objections at maximum force–and people will not buy from you. If you take shortcuts in the sales process, you will experience stalled deals, prospects will ghost you, and competitors will eat your lunch. Your income will drop along with your reputation which can put your career at risk when the stakes for failing are highest.…

Sales Gravy: Jeb Blount

1
How Sales Reps Should Break the Rules 45:00

29 days ago45:00

45:00

All’s fair in love and war—and sales. At the end of the day, what really matters is whether the deal closed or if you were left holding the bag. Did you make quota this quarter? Did you crush your numbers? Or did you fall short? If you missed quota, chances are you played it too safe. You followed the so-called 'best practices'—the ones that average reps cling to. Top performers don’t just follow the playbook. They know when to bend the rules, take calculated risks, and do what it takes to win. Be a Pattern Breaker The greatest don’t stick to rules and expectations. They forge their own path in a sea of conformity. They constantly reinvent themselves and their practices to push boundaries and find new ways to win. What you won’t see is an elite sales rep following the same script day after day and struggling to escape mediocrity. As venture capitalist Mike Maples Jr. put it on this week’s Sales Gravy Podcast, “People who are winning are the ones who change the rules and tell people how to think about it.” Now’s the time to shake up your own sales routine and adopt the practices of Ultra High Performers. Fanatically Prospect You don’t have an option—prospect every day, or get left behind. The pipe is life. If you’re not feeding it, you’re starving. Fanatical prospectors don’t just carve out time—they demand it. Every single day. You make calls, period. Distractions? They don’t exist. But too many sales reps think they need to follow traditional suggestions: Prioritize research over calls; call when you think your prospects will be available; warm leads up with social touches and emails. These “rules” are screaming to be broken. There’s no room in sales to avoid cold calling. The telephone is still the single most powerful weapon you have when it comes to selling. Sure, the norm is to hate cold calling, avoid the phone, and send out dozens of emails because it’s easy. Rule breakers don’t do easy—they’re on the phone every day. The best reps value prospecting and know that—even when they’re closing deals—they need to be watching out for tomorrow. Mediocre reps make fewer calls, qualify fewer prospects, and close fewer deals. Don’t be mediocre. Ruthlessly Disqualify; Pursue Those Who Will Buy Never waste your time on a prospect who simply won't pull the trigger. There are lots of tire kickers out there who will intentionally or unintentionally waste your time. Recognize early the deals that will never be done. Most sales reps chase every lead because they’re told to ‘always be closing.’ The best reps break that rule by disqualifying early. Be intentional in your discovery; ask all pertinent questions before spending precious time wooing a lead. You don’t have time to find out weeks down the road that your prospect wasn’t the decision maker or that there’s no budget for the deal. You can even disqualify before you start prospecting. When generating cold calling lists, zero in on a subset of your market that is most likely to buy—don’t squander energy parsing through every single business simply to tell your boss you called everyone. Jerome, a media rep in Texas, covered all of Austin. Instead of cold calling tens of thousands of businesses, he zeroed in on the ones most likely to be in the market for his services and who could afford them. He weaned out businesses that weren’t strictly his target demographic and saved himself thousands of useless calls. Break the norm by cutting deadweight fast. Play the Long Game Mediocre reps make useless calls and let the fear of annoying prospects sabotage their follow up game. Forget the outdated advice about not being ‘too persistent.’ Elite pros break that rule and keep showing up until they hear ‘yes’ or ‘no.’ They bend the rules of social niceties (i.e. don’t annoy your prospect) and keep calling, no matter how long it takes. Xant found that 50% of sales happen after the 5th follow-up,…

Sales Gravy: Jeb Blount

1
How Coaching Transforms Sales Performance and Culture (Ask Jeb) 13:10

30 days ago13:10

13:10

Dennis from Chesterfield, Missouri, wants to know if sales coaching truly moves the performance needle, especially when shifting from transactional approaches to more consultative selling. Below are the key insights from our conversation on why coaching matters, how it boosts sales and culture, and what leaders should do right now to make it happen. Why Sales Coaching Is Essential Sales is a skill position. Even the best reps lose their edge if they’re left on their own for too long. Much like elite athletes, sales professionals need ongoing input to fine-tune their mechanics, recharge their motivation, and keep small errors from turning into big problems. Coaching can be the difference between a rep who has plateaued and one who keeps climbing—because it provides immediate, personalized feedback when it counts most. From Knowledge Acquisition to Knowledge Application Training is vital for learning new strategies, product details, and selling techniques, but it doesn’t guarantee that anyone will actually use those ideas. That’s where coaching comes in. A coach helps each individual absorb and adapt those lessons to their unique style, role, or territory. Research shows that simply sending people to training without one-on-one follow-up leads to a big dip in retention and performance. But when coaching supports training, skill application soars—along with results. Leading, Managing, and Coaching: The Three Pillars of Leadership Sales leadership has three core pillars. Leading sets the emotional vision of where the team is headed. It's getting people emotionally connected to a future state. Managing is driving the step by step processes that execute strategy. Coaching is developing your people to execute at a high level. It is the force that keeps every member of the rowing in the right direction. Think about it this way. 90% of strategy (leading) is execution (managing) AND 90% of execution is people (coaching). Everything depends on people which is why you can’t afford not to coach. Sales Leadership and Coaching Priorities Leaders who prioritized weekly one-on-ones, real-time one-to-one coaching, and rigorous sales pipeline reviews consistently deliver better results and productivity. One of my top clients reconfigured its leadership approach with inside sales reps, focusing on call-by-call coaching in real time. While the broader industry shrank, this company grew by over 20%. The common thread? Leaders were present. They weren’t waiting for problems to surface; they intervened early and often, guiding reps through each challenge. Why Simply Showing Up Makes a Difference Leaders sometimes fear that sitting with their reps will feel intrusive, yet just being there raises performance. When a coach or manager listens in on a sales call or rides along on an outside sales appointment, reps immediately sharpen their focus. They’re more likely to use proven techniques and avoid shortcuts. Even better is when the leader offers coaching in the moment—helping the rep pivot if the call starts going sideways. Catching issues before they snowball is how reps maintain a consistently high standard of performance. The Power of Being Side by Side One sales organization I work with discovered, after a big dip in sales productivity, that none of its sales managers were spending time on the floor. Rather than spending time on the sales floor coaching, the leaders were in their offices, behind closed doors grading calls. As soon as the managers started actively coaching—right next to their people, live—the entire team’s win-rates rose sharply. True coaching works best in real time, because your rep can implement what they just learned to get better on the next call. The Culture Shift from Transactional to Consultative When a coach is on the floor or in the car, they can see how a rep handles difficult questions, responds to objections, or frames value to a hesitant buyer.…

Sales Gravy: Jeb Blount

1
Q1 Sales Performance Gut Check (Money Monday) 8:42

5 weeks ago8:42