Starting Strength Radio podcast

#Fitness #Strength #Training #Barbell #Health and Well-Being #Mark Rippetoe

28:52

Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Starting Strength Radio explicit

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Starting Strength is the bestselling book on the most fundamental and effective approach to strength training ever written. Mark Rippetoe hosts Starting Strength Radio where he discusses topics of interest, primarily to him, but perhaps also to you.

580 episodes

Starting Strength Radio explicit

updated 2 days ago

Series home•Feed

580 episodes

#Fitness #Strength #Training #Barbell #Health and Well-Being #Mark Rippetoe

Kaikki jaksot

1
Peptides, Panels, and More with Dr. Mike Wittmer | Starting Strength Radio #315 1:18:26

2 days ago1:18:26

1:18:26

Rip discusses peptide hormones and interpretation of lab panels with Dr. Mike Wittmer.

1
Tariffs, Trade, and Tension with Karl Denninger | Starting Strength Radio #314 1:14:23

9 days ago1:14:23

1:14:23

Karl Denninger returns to the podcast to discuss the costs and benefits of current and past economic actions and their ramifications.

1
The Foundations of the Program | Starting Strength Radio #313 1:16:43

16 days ago1:16:43

1:16:43

Rip discusses the foundations that Starting Strength model is built on to develop strength - movement patterns, stress, incremental loading.

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Q&A Episode - Media Hate, Most Important Lift, and the Perfect Burger | Starting Strength Radio #312 1:16:51

23 days ago1:16:51

1:16:51

Rip answers questions from Starting Strength Network subscribers and fans.

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Training Combat-Ready Soldiers, not Powerlifters | Starting Strength Radio #311 57:38

30 days ago57:38

57:38

Rip discusses how the those entering basic training are the demographic that most rapidly gets strong using the Starting Strength Novice Linear Progression and how a change in approach would prepare soldiers to operate effectively in the modern military environment.

1
The Military Needs Strength with Grunt Proof | Starting Strength Radio #310 1:07:57

5 weeks ago1:07:57

1:07:57

Randall of Grunt Proof joins Rip to discuss the importance of strength for the modern military and how to get it done.

1
The World Needs Stronger Women | Starting Strength Radio #309 58:19

6 weeks ago58:19

58:19

Rip and team discuss the importance of strength training for women, common misconceptions that can block proper training, and why Starting Strength for women is... Starting Strength.

1
Q&A Episode - Backs, Tendons, and Peak Male Existence 1:38:29

7 weeks ago1:38:29

1:38:29

Rip answers questions live from Starting Strength Network subscribers and fans.

1
Perspective on Testosterone Therapy with Dr. Wittmer | Starting Strength Radio #307 1:00:39

8 weeks ago1:00:39

1:00:39

Dr. Wittmer returns to discuss factors in testosterone replacement therapy, synergy with lifting and diet, and the importance of taking charge of your own health rather than relying on the standard medical industry.

1
Training Stages and Age | Starting Strength Radio #306 59:46

9 weeks ago59:46

59:46

Rip discusses how programming changes as strength accumulates as a result of training and what aspects vary when trainees start at different ages.

1
Q&A Episode - TRT, Cutting Weight, and Success | Starting Strength Radio #305 1:16:16

10 weeks ago1:16:16

1:16:16

Rip answers questions from Starting Strength Network subscribers and fans.

1
Fast Cars, New Cars, Favorite Cars with Bobby Campbell | Starting Strength Radio #304 1:13:47

11 weeks ago1:13:47

1:13:47

Rip talks to his friend, master mechanic Bobby Campbell, about cars, cars, and more cars.

1
What is a Lifter? | Starting Strength Radio #303 47:14

12 weeks ago47:14

47:14

Rip talks about what types of people go to gyms and the differences between them - lifters, gym bros, personal training clients and so on.

1
Having a Beer with Jim Steel | Starting Strength Radio #302 1:31:21

13 weeks ago1:31:21

1:31:21

Jim Steel drops in at the studio for a drink, to exchange stories, and discuss various things related to training and life.

1
A Fork in the Road with Glenn Reynolds | Starting Strength Radio #301 46:52

14 weeks ago46:52

46:52

The Instapundit, Glenn Reynolds, joins Rip on Starting Strength Radio to discuss recent political events, training, and other goings on.

Starting Strength Radio

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Best of Comments from the Haters! | Starting Strength Radio #300 42:29

15 weeks ago42:29

42:29

A glorious edition of Starting Strength Radio to commemorate episode 300, a compilation of the best of Comments from the Haters!

Starting Strength Radio

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Q&A Episode - Last Meals, Weight Gain, and Close Calls | Starting Strength Radio #299 1:20:12

16 weeks ago1:20:12

1:20:12

Rip answers questions from Starting Strength Network subscribers and fans.

Starting Strength Radio

1
How Programming Works | Starting Strength Radio #298 1:07:09

17 weeks ago1:07:09

1:07:09

Rip discusses how effective and efficient programming is based on structuring progression based on how quickly the lifter can add weight to the bar. All lifters begin as novices, making the novice linear progression the universal program until diminishing capacity for adaptation forces slower progress and a shift to more complex program organization.…

Starting Strength Radio

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How We Get Strong | Starting Strength Radio #297 1:06:32

18 weeks ago1:06:32

1:06:32

Rip and company discuss how appropriate stress forces adaptation that drives phenotypic change. Progressive increases over time produce strength, size, and capability.

Starting Strength Radio

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Q&A Episode - Lagging Shoulder, 3 Questions, and Going Against Conventional Wisdom 1:33:33

19 weeks ago1:33:33

1:33:33

Rip answers questions live from Starting Strength Network subscribers and fans.

Starting Strength Radio

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Training Past Your Prime | Starting Strength Radio #295 1:31:15

20 weeks ago1:31:15

1:31:15

Rip discusses training by older lifters, covering how the process of gaining strength remains the same as for younger lifters, but differs in some important ways that must be considered to yield the best outcome.

Starting Strength Radio

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Q&A Episode - Challenges, Giblet Gravy, and College | Starting Strength Radio #294 1:08:28

21 weeks ago1:08:28

1:08:28

Rip answers questions from Starting Strength Network subscribers and fans.

Starting Strength Radio

1
Globo Gyms vs. Training Gyms | Starting Strength Radio #293 59:32

22 weeks ago59:32

59:32

Rip discusses the gym business, covering differences between commercial, sales-oriented Globo Gyms and productive, training-oriented gyms in terms of culture, equipment, and objectives.

Starting Strength Radio

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Q&A Episode - Rip's Legacy,Programming Change, and Slop | Starting Strength Radio #292 1:16:18

23 weeks ago1:16:18

1:16:18

Rip answers questions live from Starting Strength Network subscribers and fans.

Starting Strength Radio

1
Building Physical Capital with Stan Efferding | Starting Strength Radio #291 1:13:05

24 weeks ago1:13:05

1:13:05

Rip welcomes Stan Efferding back on the show to discuss The Vertical Diet, the importance of combining "what" and "how" for success, strategies to manage fatigue, and how to train productively.

Starting Strength Radio

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Q&A Episode - Election Day, Bent Bars, and Deadlifts | Starting Strength Radio #290 1:33:04

25 weeks ago1:33:04

1:33:04

Rip answers questions live from Starting Strength Network subscribers and fans.

Starting Strength Radio

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Process Over Payoff: Setting Realistic Training Goals | Starting Strength Radio #289 1:20:21

26 weeks ago1:20:21

1:20:21

Rip discusses the pros and cons of using strength standard charts, explaining how these "standards" can shape training decisions and then addressing common misconceptions about achieving milestones. He covers the importance of setting realistic goals and focusing on the process over the end result for lasting progress.…

Starting Strength Radio

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Q&A Episode - Rip's Worst Advice, Passing Out, and Nicotine | Starting Strength Radio #288 1:17:14

27 weeks ago1:17:14

1:17:14

Rip answers questions from Starting Strength Network subscribers and fans.

Starting Strength Radio

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The Ineffective Fitness Industry | Starting Strength Radio #287 1:06:58

28 weeks ago1:06:58

1:06:58

Rip discusses the core differences between Starting Strength and the rest of the fitness industry. He talks about why other methods fall short and how Starting Strength stands apart in delivering real, effective results.

Starting Strength Radio

1
Q&A Episode - New Merch, Rip in High School, and Another Mask Rant | Starting Strength Radio #286 1:38:46

29 weeks ago1:38:46

1:38:46

Rip answers questions live from Starting Strength Network subscribers and fans.

Starting Strength Radio

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Programming Misconceptions: Why They’re Complete BS | Starting Strength Radio #285 1:07:44

30 weeks ago1:07:44

1:07:44

Rip discusses common training misconceptions, explaining why they aren’t optimal and how your time could be better spent.

Starting Strength Radio

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Gym Safety: Because Common Sense Isn’t That Common | Starting Strength Radio #284 1:14:46

31 weeks ago1:14:46

1:14:46

Rip discusses gym safety, the importance of using common sense, and what to avoid. He also talks about the most common sources of injury and how to prevent them.

Starting Strength Radio

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Q&A Episode - No Sponsors, Strong SSCs, and Rip's Blood Type | Starting Strength Radio #283 1:27:08

32 weeks ago1:27:08

1:27:08

Rip answers questions from Starting Strength Network subscribers and fans.

Starting Strength Radio

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Controlling the Controllables: Stress, Recovery, Adaptation | Starting Strength Radio #282 1:16:28

33 weeks ago1:16:28

1:16:28

Rip covers the variables you can control in your training, such as consistency, compliance, and recovery, and discusses factors beyond your control, like genetics. He also explores common reasons why your progress might be stalled and how to address them.

Starting Strength Radio

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Big Pharma, Weight Loss, and Testosterone with Dr. Wittmer | Starting Strength Radio #281 1:08:56

34 weeks ago1:08:56

1:08:56

Rip talks with Dr. Mike Wittmer about the influence of government in telemedicine, the growing role of big pharmaceutical companies in weight loss treatments, and the rise of medications like Ozempic. Dr. Wittmer sheds light on the long-term impact of medication use and testosterone’s effects on fertility.…

Starting Strength Radio

1
Q&A Episode - Abdominal Wall, Blood Meridian, and More | Starting Strength Radio #280 1:30:11

35 weeks ago1:30:11

1:30:11

Rip answers questions live from Starting Strength Network subscribers and fans.

Starting Strength Radio

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Villain Empathy, Pediatric Vaccines, and Changing Your Fate | Starting Strength Radio #279 1:18:20

36 weeks ago1:18:20

1:18:20

Rip answers questions from Starting Strength Network subscribers and fans.

Starting Strength Radio

1
The Market Ticker Chronicles: 4 Years of American Turmoil with Karl Denninger | SSR #278 1:55:53

37 weeks ago1:55:53

1:55:53

Rip and Karl Denninger reflect over the last four years of American history, discussing key issues covered on Karl’s blog, The Market Ticker. They talk about topics ranging from government incompetence and mounting debt to the climate crisis, the challenges of transitioning to an all-electric infrastructure, and the potential downfall of Western civilization. The conversation also touches on AI, inflation, and the ongoing conflict in Ukraine.…

Starting Strength Radio

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The Olympics, Prison, and Trap Bar | Starting Strength Radio #277 1:10:49

38 weeks ago1:10:49

1:10:49

Rip and Rusty discuss the controversy surrounding transgender athletes competing in the Olympics. They also talk about an inmate whose ordered “Blue Book” was confiscated due to claims of it being “too violent.” Lastly, Rip explains why the trap bar deadlift is more akin to a squat than a traditional deadlift.…

Starting Strength Radio

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At the Movies with Rip | Starting Strength Radio #276 1:19:42

39 weeks ago1:19:42

1:19:42

Rip talks about movies live with Starting Strength Network subscribers and fans.

Starting Strength Radio

1
Training vs. CrossFit with Tanner Shuck | Starting Strength Radio #275 1:13:16

40 weeks ago1:13:16

1:13:16

Rip discusses Tanner Shuck's journey from football player to CrossFit athlete to coach. They delve into the issues with high-intensity workouts focused on speed and maximum reps, highlighting how these practices often lead to injuries and why they don’t qualify as effective training.

Starting Strength Radio

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Training Hard for When Hard Times Get Harder | Starting Strength Radio #274 53:21

41 weeks ago53:21

53:21

Rip discusses how strength training not only makes you more resilient but also enhances your ability to endure hard things. You become self-sufficient and better equipped to handle the difficult situations life throws at you.

Starting Strength Radio

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Q&A Episode - Taking Statins, Monolift Bench, and Music | Starting Strength Radio #273 1:20:22

42 weeks ago1:20:22

1:20:22

Rip answers questions from Starting Strength Network subscribers and fans. 03:34 Rip explains how a Q&A works 05:33 Comments from the Haters! 22:33 Wife told to take statins 35:15 Should I get “The Barbell Prescription”? 38:54 More presses, fewer Tommy John surgeries 44:23 Music episode 46:31 Bodybuilding programming 51:23 Monolift bench 54:08 How to use lifting straps 57:35 Training for an older demographic 1:01:16 You need to gain weight, man 1:03:46 4-day split 1:07:55 Training a 14-year-old 1:11:59 Squat heavier than deadlift…

Starting Strength Radio

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The Total State with Auron MacIntyre | Starting Strength Radio #272 1:27:24

43 weeks ago1:27:24

1:27:24

Rip talks with author Auron MacIntyre about his book, “The Total State.” The discussion delves into the manipulation of news events, media bias, and the shifting powers within the government. MacIntyre, drawing from his experiences as a journalist, sheds light on the relentless assault on truth and the erosion of individual liberties. Rip and MacIntyre explore the critical questions raised in the book, such as the role of democracy in expanding government power and the effectiveness of the Constitution in restraining it.…

Starting Strength Radio

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Q&A Episode - Stop Worrying About Your Weight, Star Wars, and More | Starting Strength Radio #271 1:38:23

44 weeks ago1:38:23

1:38:23

Rip answers questions live from Starting Strength Network subscribers and fans.

Starting Strength Radio

1
Deal With Your Back Pain | Starting Strength Radio #270 1:17:23

45 weeks ago1:17:23

1:17:23

Rip talks to Dr. Travis Jewett about his book Deal With Your Back Pain. They discuss the inevitability of back pain in everyone’s life and the importance of understanding the difference between back pain that can be managed through strength training and when to seek medical intervention.

Starting Strength Radio

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Evolution of Military Fitness Training with Grunt Proof | Starting Strength Radio #269 1:13:25

46 weeks ago1:13:25

1:13:25

Rip talks to Grunt Proof about the evolution of military fitness training and how to best achieve combat preparedness through strength training. They emphasize the importance of strengthening normal movement patterns and explain how traditional endurance exercises like running can lead to injury and breakdown.…

Starting Strength Radio

1
Complexity, Making Rip Laugh, and Our Feelings | Starting Strength Radio #268 1:11:14

47 weeks ago1:11:14

1:11:14

Rip answers questions from Starting Strength Network subscribers and fans.

Starting Strength Radio

1
Language Changes in the Media with Trevor Rachko | Starting Strength Radio #267 1:44:32

48 weeks ago1:44:32

1:44:32

Rip and Trevor Rachko discuss the strategic alteration of language in the media to promote specific agendas.

Starting Strength Radio

1
Diary of a Psychosis with Tom Woods | Starting Strength Radio #266 59:42

49 weeks ago59:42

59:42

Rip talks with Tom Woods about his book Diary of a Psychosis, exploring the impact of global lockdowns on mental health. They also discuss the contrasting pandemic responses of Florida and Sweden versus Dr. Fauci's recommendations, and the roles of masks and the medical establishment. 00:38 Tom Woods 03:11 How did we let it happen? 09:13 Florida and Sweden vs. Fauci 16:37 The effects of lockdown 24:15 The vaccine 30:35 Masks and the medical establishment 46:35 Words being changed 50:02 Things we won…

Starting Strength Radio

1
Q&A Episode - Narrowcasting, Rip's Nasal Routine, and Twitter | Starting Strength Radio #265 1:12:51

50 weeks ago1:12:51

1:12:51

Rip answers questions from Starting Strength Network subscribers and fans. 02:00 Comments from the Haters! 11:52 The supernatural and religion 30:44 Failing a testosterone test 36:37 Rip's nasal routine 39:15 Does Rip geek on the weather? 48:04 Umbilical hernia 53:00 Returning to Twitter 54:08 Long programming question 54:47 Rip's relaxing voice 57:36 Balancing unbalanced muscles…

Starting Strength Radio

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Form Checks with Rip | Starting Strength Radio #264 1:25:10

51 weeks ago1:25:10

1:25:10

Rip explains the correct method for recording yourself for a form check while also reviewing videos submitted by members of the Starting Strength Network. 00:32 Surviving tornados 04:53 Comments from the Haters! 16:06 About form check and expectations 18:29 The squat 33:00 The deadlift 37:33 The press 39:29 Bench press 40:34 Power clean 52:31 Zach’s press 55:17 Marty’s squat 59:57 Marty’s deadlift 1:04:01 Josselin’s deadlift 1:06:16 Josselin’s squat 1:09:23 Josselin’s bench 1:11:51 FatFact’s squat 1:13:45 One more power clean…

Starting Strength Radio

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The Olympic Lifts and Strength Training | Starting Strength Radio #263 1:17:02

1 year ago1:17:02

1:17:02

Rip describes the challenges involved in learning and coaching the Olympic lifts and why including them in your strength training program is worthwhile.

Starting Strength Radio

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Defining Strength Training | Starting Strength Radio #262 1:09:06

1 year ago1:09:06

1:09:06

Rip defines strength training and the best way to approach the acquisition of strength.

Starting Strength Radio

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Q&A Episode - Late Night with the Devil, Visiting the Past, and More | Starting Strength Radio #261 1:04:52

1 year ago1:04:52

1:04:52

Rip answers questions from Starting Strength Network subscribers and fans. 01:32 Comments from the Haters! 14:47 Late Night with the Devil 21:12 Swimming used for conditioning 28:06 Another conditioning question 36:00 If you could visit the past... 46:57 Why muscles grow

Starting Strength Radio

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Q&A Episode - Laws of Stupidity, Goals, and Being a Good Grandson | Starting Strength Radio #260 1:49:05

1 year ago1:49:05

1:49:05

Rip answers questions live from Starting Strength Network subscribers and fans. 01:23 Five laws of stupidity 12:06 How much should my goal be? 18:38 Three questions from a future SSC 38:56 Height of the deadlift starting position 59:44 I have a 420 bench, do I need surgery? 1:13:44 Yvette’s hip surgery 1:19:56 Issac and the fire academy 1:27:11 A good grandson…

Starting Strength Radio

1
Timeless and Re-watchable Movies | Starting Strength Radio #259 2:01:41

1 year ago2:01:41

2:01:41

Rip and John Musser discuss the movies they watch over and over again.

Starting Strength Radio

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Q&A Episode - Rollerball, Protruding Guts, and Rogan | Starting Strength Radio #258 1:26:51

1 year ago1:26:51

1:26:51

Rip answers questions from Starting Strength Network subscribers and fans.

Starting Strength Radio

1
The "Special Populations" Myth | Starting Strength Radio #257 1:08:00

1 year ago1:08:00

1:08:00

Rip talks about special populations and why the term is generally useless. The process is the same for everyone because it focuses on strengthening movement patterns and manipulating the stress, recovery, adaptation cycle to suit each individual's needs. 01:38 Comments from the Haters! 10:42 Rusty "The Dad" and streaming movies 20:39 Who was Starting Strength built on? 29:49 What about special populations? 36:52 What if there really are no special populations? 44:47 Powerlifters figured out the movements that get you the strongest 50:04 Humans get stronger under stress…

Starting Strength Radio

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Fingerprints of the Gods, Bar Thickness, and Long-Legged Lifters | Starting Strength Radio #256 1:25:18

1 year ago1:25:18