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The Ups and Downs of Restaurant Loyalty Programs
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Manage episode 167388980 series 1288415
Customers love free things. Or discounted things. Does that make restaurant loyalty programs contingent on giving freebies a great idea for every concept? Not necessarily. This week, Dan Santy and Adam Pierno look at the strategic work that goes into deciding on a program and compares brands doing it well, and not so well.
Do all restaurant loyalty programs inspire loyalty? Let’s find out.
Prefer a transcript? Read along here.
Transcriptions by Go Transcript.
[contact-form]The post The Ups and Downs of Restaurant Loyalty Programs appeared first on Food & Restaurant Marketing.
20 episodes
Archived series ("Inactive feed" status)
When? This feed was archived on February 06, 2020 04:22 (). Last successful fetch was on August 28, 2019 01:32 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 167388980 series 1288415
Customers love free things. Or discounted things. Does that make restaurant loyalty programs contingent on giving freebies a great idea for every concept? Not necessarily. This week, Dan Santy and Adam Pierno look at the strategic work that goes into deciding on a program and compares brands doing it well, and not so well.
Do all restaurant loyalty programs inspire loyalty? Let’s find out.
Prefer a transcript? Read along here.
Transcriptions by Go Transcript.
[contact-form]The post The Ups and Downs of Restaurant Loyalty Programs appeared first on Food & Restaurant Marketing.
20 episodes
All episodes
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