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Bjoern Woltermann - Katalyst & Personalized EMS Technology

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Manage episode 401924815 series 1757122
Content provided by Eric Malzone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Eric Malzone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Eric Malzone interviews Bjoern Woltermann, CEO and founder of Katalyst, discussing the technology and adoption of Electrical Muscle Stimulation (EMS) in fitness. Bjorn shares his journey, starting from his early career in Germany to discovering EMS after a back injury. He explains how EMS works and its history, including Bruce Lee's use of similar technology. Bjoern highlights the popularity of EMS in Europe compared to its slower adoption in the United States due to regulatory barriers and misconceptions. He discusses the studio model for EMS training, its limitations, and the decision to transition to a direct-to-consumer approach. Bjoern emphasizes the effectiveness of EMS training and the potential for its widespread adoption.

LINKS:

https://www.katalyst.com/

https://podcastcollective.io/

  continue reading

415 episodes

Artwork
iconShare
 
Manage episode 401924815 series 1757122
Content provided by Eric Malzone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Eric Malzone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Eric Malzone interviews Bjoern Woltermann, CEO and founder of Katalyst, discussing the technology and adoption of Electrical Muscle Stimulation (EMS) in fitness. Bjorn shares his journey, starting from his early career in Germany to discovering EMS after a back injury. He explains how EMS works and its history, including Bruce Lee's use of similar technology. Bjoern highlights the popularity of EMS in Europe compared to its slower adoption in the United States due to regulatory barriers and misconceptions. He discusses the studio model for EMS training, its limitations, and the decision to transition to a direct-to-consumer approach. Bjoern emphasizes the effectiveness of EMS training and the potential for its widespread adoption.

LINKS:

https://www.katalyst.com/

https://podcastcollective.io/

  continue reading

415 episodes

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