The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by John Barrows. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Barrows or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Becc Holland: Discovering the Difference Between Pain, Problem and Impact
Manage episode 400530610 series 2509884
Content provided by John Barrows. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Barrows or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
John Barrows is joined by Becc Holland, CEO and founder of Flip the Script. John and Becc have known each other for year and been "competitors" in that they both have focused on prospecting training for the majority of their careers. In working with her colleague Keenan at GAP selling, Becc has a new focus on the importance of Discovery and has spent the past few years diving deep into understanding the true differences between pain, problem and impact and how to truly diagnose them throughout the sales process. They also dive deep into sales methodologies, data-driven decision-making, and the importance of building lasting customer relationships.
Elevate your sales game with the JB Sales Membership that includes monthly live training by John Barrows, interactive workshops, insightful AMAs, and unlimited access to our comprehensive on-demand library. Certifications included! Visit www.jbarrows.com and let’s Make It Happen together!
Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/
Connect with John on IG: https://www.instagram.com/johnmbarrows/
Check out John's Membership: bit.ly/JBMembership
Visit the HubSpot Website: https://www.hubspot.com/
Connect with Becc on LinkedIn: https://www.linkedin.com/in/beccholland-flipthescript/
249 episodes
Share
Manage episode 400530610 series 2509884
Content provided by John Barrows. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Barrows or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
John Barrows is joined by Becc Holland, CEO and founder of Flip the Script. John and Becc have known each other for year and been "competitors" in that they both have focused on prospecting training for the majority of their careers. In working with her colleague Keenan at GAP selling, Becc has a new focus on the importance of Discovery and has spent the past few years diving deep into understanding the true differences between pain, problem and impact and how to truly diagnose them throughout the sales process. They also dive deep into sales methodologies, data-driven decision-making, and the importance of building lasting customer relationships.
Elevate your sales game with the JB Sales Membership that includes monthly live training by John Barrows, interactive workshops, insightful AMAs, and unlimited access to our comprehensive on-demand library. Certifications included! Visit www.jbarrows.com and let’s Make It Happen together!
Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/
Connect with John on IG: https://www.instagram.com/johnmbarrows/
Check out John's Membership: bit.ly/JBMembership
Visit the HubSpot Website: https://www.hubspot.com/
Connect with Becc on LinkedIn: https://www.linkedin.com/in/beccholland-flipthescript/
249 episodes
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Similar to Make It Happen Mondays - B2B Sales Talk with John Barrows
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
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