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Content provided by Brett McDonell and Brett McDonell - Mortgage Loan Officer Sales. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brett McDonell and Brett McDonell - Mortgage Loan Officer Sales or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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#11: Winning Over Rate Shoppers By Shopping Rates For Them! For Loan Officers and Mortgage Brokers

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Manage episode 407507379 series 3562483
Content provided by Brett McDonell and Brett McDonell - Mortgage Loan Officer Sales. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brett McDonell and Brett McDonell - Mortgage Loan Officer Sales or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of MBU with Brett McDonell, Brett details a sales strategy that he used to win over a rate shopper that called and said the dreaded question... "Whats your rate today on a 30 year fixed"?!

In this episode you will learn:

  • How to take back control of the conversation when it comes to rates
  • How to add value and differentiate yourself from the competition
  • Learn how to use risk reversal to close the deal with no pressure
  • How and what questions to ask when speaking with clients

We all get this question and you need to be prepared to answer it.

I hope you enjoy this episode and if you do, please be sure to subscribe on itunes and leave a positive review.

Good Luck!

Brett

In episode 17 of MBU with Brett McDonell, Brett discusses a strategy he has had some success with lately which is targeting prospects with home equity loans to consolidate them into a new 1st mortgage.

In this episode you will learn:

  • Why clients with helocs are ideal prospects
  • What are Helocs and What are the pros and concs
  • How to identify prospects with helocs
  • How to use blended rate to convey the true interest rate of the combined debt the client is carrying

This episode is action packed and is filled with golden nuggets that will help you become an even better mortgage advisor and sales person.

As always, cheers to your success!

-Brett

#Mortgage #Mortgagebroker #mortgagebanker #loanofficer

Keywords:

In episode 17 of MBU with Brett McDonell, Brett discusses a strategy he has had some success with lately which is targeting prospects with home equity loans to consolidate them into a new 1st mortgage.

In this episode you will learn:

  • Why clients with helocs are ideal prospects
  • What are Helocs and What are the pros and concs
  • How to identify prospects with helocs
  • How to use blended rate to convey the true interest rate of the combined debt the client is carrying

This episode is action packed and is filled with golden nuggets that will help you become an even better mortgage advisor and sales person.

As always, cheers to your success!

-Brett

#Mortgage #Mortgagebroker #mortgagebanker #loanofficer

Keywords: Mortgage, Mortgage Broker, Loan Officer, Mortgage Banker, Sales, Marketing

  continue reading

45 episodes

Artwork
iconShare
 
Manage episode 407507379 series 3562483
Content provided by Brett McDonell and Brett McDonell - Mortgage Loan Officer Sales. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brett McDonell and Brett McDonell - Mortgage Loan Officer Sales or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of MBU with Brett McDonell, Brett details a sales strategy that he used to win over a rate shopper that called and said the dreaded question... "Whats your rate today on a 30 year fixed"?!

In this episode you will learn:

  • How to take back control of the conversation when it comes to rates
  • How to add value and differentiate yourself from the competition
  • Learn how to use risk reversal to close the deal with no pressure
  • How and what questions to ask when speaking with clients

We all get this question and you need to be prepared to answer it.

I hope you enjoy this episode and if you do, please be sure to subscribe on itunes and leave a positive review.

Good Luck!

Brett

In episode 17 of MBU with Brett McDonell, Brett discusses a strategy he has had some success with lately which is targeting prospects with home equity loans to consolidate them into a new 1st mortgage.

In this episode you will learn:

  • Why clients with helocs are ideal prospects
  • What are Helocs and What are the pros and concs
  • How to identify prospects with helocs
  • How to use blended rate to convey the true interest rate of the combined debt the client is carrying

This episode is action packed and is filled with golden nuggets that will help you become an even better mortgage advisor and sales person.

As always, cheers to your success!

-Brett

#Mortgage #Mortgagebroker #mortgagebanker #loanofficer

Keywords:

In episode 17 of MBU with Brett McDonell, Brett discusses a strategy he has had some success with lately which is targeting prospects with home equity loans to consolidate them into a new 1st mortgage.

In this episode you will learn:

  • Why clients with helocs are ideal prospects
  • What are Helocs and What are the pros and concs
  • How to identify prospects with helocs
  • How to use blended rate to convey the true interest rate of the combined debt the client is carrying

This episode is action packed and is filled with golden nuggets that will help you become an even better mortgage advisor and sales person.

As always, cheers to your success!

-Brett

#Mortgage #Mortgagebroker #mortgagebanker #loanofficer

Keywords: Mortgage, Mortgage Broker, Loan Officer, Mortgage Banker, Sales, Marketing

  continue reading

45 episodes

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