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S8 Ep. 136 EXPLORING THE FUSION OF INDIAN STREET FOOD AND CRAFT BEER WITH BUNDOBUST FOUNDERS MARKO HUSAK & MAYUR PATEL
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Is beer and curry a match made in heaven? Combining Indian street food and craft beer Marko Husak and Mayur Patel founded Bundobust, a casual restaurant and microbrewery chain. In this episode, they discuss their journey in the hospitality industry with host Mark McC. They share insights into their background in the industry, detailing how they combined their influences to create a unique dining experience. They address the challenges and successes they faced in starting Bundobustt, including their approach to menu development and the creation of their own brewery.
Marko and Mayur discuss their marketing strategies with Mark, emphasising the emotional and brand-building aspects of their campaigns. They highlight a successful campaign, "Bundo Does Meat," which generated buzz during Veganuary by introducing analog meat dishes. This episode shows the importance of authenticity, creativity, and emotional connection in marketing campaigns within the hospitality industry.
About Bundobust
Bundobust is a dynamic culinary experience, merging Indian street food with craft beer culture across Leeds, Liverpool, and Manchester. Its menu boasts authentic Indian street delicacies like Pav Bhaji and Masala Dosa, while the Craft Beer selection from Bundobust Brewery complements these flavours perfectly. The brewery, established in 2021, exclusively brews beers designed to harmonise with the food menu, available only on tap in Bundobust's restaurants. It's the ultimate fusion of great food, craft beer, and casual dining—an unforgettable experience in every visit.
Website: https://bundobust.com/
Marko Husak LinkedIn: https://www.linkedin.com/in/marko-husak-b2368449/
Mayur Patel LinkedIn: https://www.linkedin.com/in/mayur-patel-161022199/
This podcast is sponsored by Vita Mojo.
About Vita Mojo:
The future of your restaurant, built together.
Vita Mojo’s all-in-one platform helps restaurants increase ATV, run more efficiently and deliver an exceptional, fully-branded guest experience. Our restaurant management platform transforms your online and off-premise order sources - including delivery networks - in one fast, reliable and easy-to-use system.
Vita Mojo is trusted by leading hospitality operators such as LEON, YO! And GAIL’s, as well as midsize and large restaurants across the UK and Europe to continuously innovate - beyond their menu. To find out more visit vitamojo.com/supersonic
Our SIlver Sponsors are:
Airship and Toggle
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Saved by Robots:
Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.
Visit Savedbyrobots.com to get in touch
About Mark Mcc:
Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.
For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:
mark@supersonic.marketing
07881314385
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