Tonya Eberhart & Michael Carr (BrandFace) interview and elevate Coaches, Consultants & Experts who are on the rise to becoming thought leaders in their space. Their guests have a life-changing message and business to share based on their own BOLD journey. They also share advice for building a profitable personal brand that helps you ”change how you’re seen & charge what you’re worth”.
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Join Lindsey Wigfield, author of "The Credible Brand: The Fastest Way to Capture Attention, Establish Trust, and Generate Leads for Your Business," on a journey of brand transformation in "The Credible Brand" podcast. Lindsey's book has been hailed as a valuable resource, offering practical strategies and ideas for creating a brand that resonates and helps achieve business goals. In this podcast, Lindsey and her guests share insights that directly benefit small business owners. Why waste tim ...
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Since the pandemic, doctors, nurses and other medical personnel are burned out, exhausted, and unmotivated. Our guest is on a mission to help with this critical issue. Dr. Miriam Zylberglait (Dr. Z) is a triple Board-Certified Physician in Internal Medicine, Geriatrics, and Obesity Medicine and the Founder of “Virtual Wellbeing MD”. Her clinic offe…
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EP44: Utilizing 20 Years of Marketing Experience with Karen Liz Albert, Owner of Behind Your Curtain
31:58
31:58
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In this episode, Karen Liz Albert, a social media consultant, shares her journey into the world of social media and her approach to developing a social media strategy. She emphasizes the importance of knowing your target audience and crafting content that adds value to their lives. Karen also discusses the power of leveraging social media algorithm…
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Are you hiding yourself from the world? Are you putting limits on yourself and your abilities? Chris Ruden went from hiding his disability to going viral by telling his story. This journey led him to a TV show with Dwayne ‘The Rock’ Johnson, a feature in People Magazine, and being exposed to millions on YouTube and TV. He’s also a world record hold…
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What if you could describe your leadership as magical? And in perfect alignment with your purpose…and your people? Our guest in this episode can show you how. Debbie Radish-Respess is an award-winning consultant known as The Alignment Alchemist. She also happens to be a BrandFace client. Debbie helps seasoned business owners and executive leaders c…
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EP:43 Karli Millspaugh - Curate Mercantile
41:53
41:53
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Karli Millspaugh, owner of Curate, shares her journey from corporate America to becoming a successful entrepreneur. She discusses the agreements with vendors, the layout of the shop, event marketing and the challenges of managing vendor performance. Karli emphasizes the importance of trusting your gut and listening to your intuition as a business o…
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Artificial Intelligence and Web3 are all the rage today…but the subject matter isn’t always met with positive vibes. That’s why we’ve invited Eric McHugh to join us in this episode. Eric is a Web3 and AI specialist whose mission is to clearly explain the benefits of both, and spread as much positivity as possible while doing it. We were so intrigue…
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EP42: Garner Engagement Using SEO Tactics with Claire Ransom -- Aloha Life Digital
31:14
31:14
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In this episode, Lindsey Wigfield interviews Claire Ransom, owner of SEO agency Aloha Life Digital, to discuss how SEO contributes to building brand credibility. Claire shares her journey to becoming an SEO expert and emphasizes the importance of ranking high on Google to establish brand trust. She explains that being in the top search results inst…
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The Referral Coach Brand (with Bill Cates)
31:40
31:40
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If you don’t need more clients, you can skip this episode. Our guest is Bill Cates, Hall of Fame speaker, author and coach. He’s most often referred to as the original Referral Coach. Bill has helped thousands of companies and professionals to revolutionize their client acquisition processes. In fact, his client acquisition system has been featured…
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EP41: How to Utilize Personal Branding with Tonya Eberhart and Michael Carr from BrandFace
36:33
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In this episode, Tonya Eberhart and Michael Carr from BrandFace discuss the importance of personal branding and how it can differentiate a CEO in a competitive marketplace. They share their own personal branding journeys and how it transformed their businesses. They explain the difference between marketing and branding, emphasizing that branding is…
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When everything from the healthcare system to the economy seems corrupt and misaligned, what can you do? Our guest today is a client and friend who has battled both and come out victorious. Jeffrey Berger talks about what it means to ‘Circumvent the System’… and ‘Embrace New Ways to Wealth In The Modern World’. He has a very unique ‘finance first’ …
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This episode is brought to you by the sexual revolution of the 1970’s. The moment we met Dr. Leanna Wolfe, we knew we’d ask her to be on Be BOLD Branding. Talk about bold…her latest book is entitled, “177 Lovers and Counting: My Life As A Sex Researcher”. Her sex research was spirited by coming of age in the thick of the 1970’s sexual revolution an…
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EP40: Celebrating 20 Years of Business with Tara Reed of Tara Reed Designs Inc
25:52
25:52
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In this episode, Tara Reed shares her 20-year journey in art licensing, from stumbling into the industry to navigating market changes and building a successful business. She discusses the process of art licensing, the impact of industry changes, and the importance of flexibility and inspiration in business. Connect with Tara Reed (Guest): LinkedIn …
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As coaches, consultants and experts, one of the main things we seek to do is build our business through speaking. That’s why we interviewed Steve Lowell, The Mentor to High Impact Speakers. Steve is a multi award winning global speaker who has spent over 40 years training and mentoring executives, thought-leaders, and professional speakers worldwid…
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EP39: Social Media Marketing for Schools: Harnessing the Power of Social Media for Educational Institutions with Andrea Gribble, SocialSchool4EDU
35:35
35:35
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In this episode, Lindsey Wigfield interviews Andrea Gribble, the founder of Social School 4 EDU, about social media marketing for schools. They discuss the importance of social media in brand development for educational institutions, the primary stakeholders and audience that schools aim to engage, and the challenges of creating content while prote…
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What’s it like to be a woman who is ‘selling in a skirt’? It’s probably not what you’re thinking at all! Our guest in this episode is Judy Hoberman, an award-winning international speaker, trainer and leading authority on women in leadership. She’s also the author of four books, including the bestseller, Selling In A Skirt, and has the goal to help…
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EP38: Outsourcing for Efficiency and Focus with Jacki Gil, Jacki Gil Designs & Huntsville Design House
29:50
29:50
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Jacki Gil, owner of Jacki Gil Designs and Huntsville Design House, shares her journey as a designer and entrepreneur. She started as a scrapbooker and developed a love for design, eventually pursuing a career in advertising and graphic design. In 2014, she started her own business focusing on wedding invitations and expanded to offer a variety of d…
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“Exceptionally accomplished women are positioned to lead, but set up to fail.” (Dr. Alessandra Wall). Based on this realization, Alessandra founded Noteworthy, an executive coaching business designed to elevate women leaders in STEM and finance to grow and thrive in leadership positions. They also train companies that understand the incredible bene…
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EP37: Tips for Building Brand Credibility on Social Media
10:48
10:48
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Building brand credibility on social media is a slow and steady process that can lead to business growth. Maintaining an engaged presence on social media, cultivating an approachable presence, and prioritizing aesthetic appeal are three key tips for building brand credibility. In this episode, Lindsey Wigfield provides tips that involve consistentl…
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If you’re a business owner or entrepreneur, you’ve no doubt dealt with a bank for the start or growth of your business. Everyone interacts with banks, but most underestimate the importance of that relationship. Our guest in this episode is Brian Pillmore, the founder & CEO of Visbanking, an innovative platform designed to transform banking intellig…
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EP36: Authentic and Conversational Brand Messaging with Dani Kimble, Azelie Studio
30:46
30:46
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In this episode, Lindsey Wigfield interviews Dani Kimble, founder and chief strategist of Azelie Studio, about brand strategy and messaging. Dani shares her journey from a dance background to becoming a brand strategist and explains how she helps businesses define their core values, mission, and brand identity. She emphasizes the importance of crea…
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How do you impact true change as a business owner, entrepreneur, and leader? Our guest in this episode believes it begins with empowering individuals to reach their full potential. Dr. DeAngelo Richardson is an award winning international speaker and life coach who has become a beacon of inspiration for audiences worldwide. With dynamic keynote pre…
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EP35: A Winning Social Media Marketing Strategy with Jay Moore, The Healthy Accountant
31:05
31:05
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In this episode of the Credible Brand Podcast, Lindsey Wigfield interviews Jay Moore, the co-founder of Beyond Freedom Financial, Strategic Tax Services, and the creator of The Healthy Accountant persona. They discuss the importance of showing personality in marketing, strategies for reducing taxes, and balancing work and personal life as an entrep…
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A Community For Producing Uncrushable Children
36:00
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Many of us in the entrepreneurial world are parents…and today’s episode is speaking specifically to Dads. Our guest in this episode is David Ask, whose upcoming book, The Guardians of Grit, shares a father’s strategy to produce uncrushable children. In today’s complex, social media driven world, many children, especially teens, are suffering from a…
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This episode marks the first time we’ve asked a guest back to our show within weeks of their first appearance. We were enthralled by Viren Mayani and his story about growing up in India, watching Hollywood movies, and pursuing his dream of moving to the United States. In his last appearance, he shared some unforgettable experiences with The Dalai L…
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Today’s coaches, consultants and experts must think totally outside the box in order to build a successful business. In this episode, our guest is Brook Bishop. Brook has worked with over 50,000 individual coaching clients from every walk of life in virtually every country on earth, including working alongside Tony Robbins for 15 years as his Execu…
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EP33: Celebrating 50 Years of Business with Hawkins Landscaping
20:33
20:33
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David Hawkins Jr., CEO and founder of Hawkins Landscaping, shares the story behind his family-owned business and how it has evolved over the past 50 years. He started with just $100 and a pickup truck and now has a team of 35 employees. Hawkins Landscaping sets itself apart with its honesty, quality work and customer care. David discusses the chall…
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EP34: A Campaign Designed to Build Brand Credibility
11:55
11:55
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In this episode, Lindsey Wigfield discusses the challenges of differentiating eggs in a crowded market and highlights the Honest Eggs Co. campaign as an example of effective differentiation. The campaign uses a step tracker for chickens to prove that their hens are free-range, providing transparency and credibility to the brand. Lindsey explores ho…
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There’s a lot of focus on leadership today, and with good reason. Lack of proper leadership is one of the top contributing factors to business failure. Our guest in this episode is not only a client of ours, but a great friend. J Scot Heathman is a speaker, upcoming author, and Founder of Elevating Others. He inspires CEOs and front-line leaders to…
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EP32: Closing The Credible Brand Facebook Group
13:07
13:07
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In this episode, Lindsey Wigfield discusses her decision to close her Facebook group, the Credible Brand Community. She explains that the group was initially created as a resource for readers of her book, but she faced challenges in creating and maintaining content for the group. Additionally, she realized that the group's focus on tactical marketi…
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Online Therapy Brand That Eliminates Barriers
33:41
33:41
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This episode is for all the men out there…and the people who love them. Men…are you puzzled by conflicting advice that says ‘masculinity is toxic and you need to embrace your feminine side’…while at the same time you’re being instructed to “be strong, take charge, and suppress your emotions”? That advice simply results in anxiety and uncertainty. O…
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EP31: From Brides to Boss: Nicole Mason's Journey in the Wedding Industry
21:43
21:43
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Nicole Mason, CEO of Ivory and Beau, shares her journey in the wedding industry and how she built a successful one-stop shop for brides. She started as a wedding planner and then expanded into floral design and bridal gowns. Nicole emphasizes the importance of being fast on your feet and solving crises quickly in the wedding industry. She also high…
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Giving Your Way To Success (with Bob Burg)
28:20
28:20
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Can you give your way to success? In this episode, we had the great honor of speaking with the man who not only teaches this concept globally, but he is one of the founders of it. Bob Burg is the co-author, along with John David Mann, of the 4 book series called ‘The Go Giver’, which has sold more than one million copies and been translated into 30…
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What would it be worth to you and your business to have access to someone who can literally see what others can’t? Today’s guest is a BrandFace client who has the ability to align your leadership, and improve your productivity and efficiency so you can get your products and services to market and make them profitable. Shaun McAndrew began her impre…
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EP30: Navigating Objections: The Art of Marketing Influence
7:07
7:07
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In this episode, Lindsey Wigfield discusses the importance of overcoming objections in marketing content. She uses the example of the real estate industry to highlight how agents often fail to effectively market themselves and address objections. Lindsey emphasizes the need to focus on efforts that make a sale easier, rather than just measuring the…
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EP29: Insights from Music Industry Maverick Tony Mantor [Replay]
43:18
43:18
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Tony Mantor, a singer-songwriter, producer, and pianist, shares his insights on entrepreneurship and pushing through tough times. He emphasizes the importance of networking and building a reputation in the music industry. Tony discusses his approach to songwriting and the process of developing a song for radio. He also talks about the evolution of …
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Is selling an art…or a science? Or perhaps, both? Regardless of that answer, no business owner or entrepreneur can survive without it. Our guest in this episode is Jake Stahl, a pioneer in conversational dynamics and a Fractional Chief Learning Officer. Jake combines value-based selling with the latest in psychological techniques and neuro linguist…
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The most impactful moments in life are often unfortunately inspired by tragic events. In this episode, we speak with Sandra Younger, who lost her home, twelve neighbors, and almost her own life in the 2003 Cedar Fire. This was one of the biggest wildfires in modern California history. It burned over 273,000 acres of land, 2500 homes, and killed 17 …
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EP28: Inside the Rebranding of a 39+ Year Magazine with Guy Fletcher
22:25
22:25
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In this episode, Guy Fletcher, the editor-in-chief of Frederick Magazine, talks about the rebranding process the magazine underwent. The conversation covers the background of Frederick Magazine, their mission, the decision to proceed with the redesign despite the challenges of COVID-19, the changes in content and design, the impact on readers and a…
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EP27: Creating a Unique Brand with Your Hometown Attorney, Kristen Shelton
32:49
32:49
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Kristen Shelton, owner of Hometown Attorney, shares her journey of starting and growing her law firm. She discusses the challenges she faced in the early days and the importance of delegating tasks to focus on her expertise. Kristen also emphasizes the significance of creating a unique brand and attracting the right clients by showcasing her person…
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When it’s time to pivot in your business, your personal brand plays a critical role in not only clarity, but a smooth transition that connects what you did before to what you’re doing now…and WHY. In this episode, we interview our client and friend, Pat Mancuso (Founder of Mancuso Consulting Group). We first met Pat several years ago when we were o…
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What if you ran your business like a top athlete? That concept actually makes perfect sense to us, and that’s why we invited Jim Rohrbach, Success Skills Coach, to the podcast. Jim is known as “The Personal Fitness Trainer for Your Business.” He coaches Financial Advisors around the United States to help them grow their clientele. So, what sets Jim…
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EP26: Using LinkedIn to Grow a Business with Tracy Lindley
29:03
29:03
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In this episode, Tracy Lindley shares her unique approach to using LinkedIn to build a referral engine and grow her business. She provides insights on optimizing your LinkedIn profile, searching and connecting with dream clients, and communicating in a non-spammy way. Tracy emphasizes the importance of personalizing invitations and creating engagin…
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The Brand That’s Uplifting Employees Worldwide
28:14
28:14
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One of the most important things to consider when you’re trying to attract investors, donors and sponsors is your brand. That’s exactly why Chason Forehand came to us for help. Chason is the founder of HR-4U, a nonprofit with a mission to empower change-driven companies and their leaders to advocate for and uplift their employees with living wages,…
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EP25: 10 Years and 10 Valuable Lessons with Voice Actor Tracy Lindley
34:33
34:33
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In this episode, Tracy Lindley, a voice actor celebrating 10 years of business, shares her journey into the industry and how she balances her work with being a full-time mom. Tracy emphasizes the importance of authenticity in branding and the power of social media for business. She also provides valuable insights on continuous learning, making the …
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EP24: Authentic Social Media Content Ideas for Service Businesses
10:22
10:22
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In this episode of the Credible Brand Podcast, host Lindsey Wigfield discusses the power of putting people in front of the camera to drive engagement and sales on social media. She emphasizes the importance of authenticity and being true to oneself and business. Lindsey provides several ideas for incorporating employees into social media content, s…
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Every coach, consultant or expert needs to know how to leverage their successes. Many of our guests and clients have some incredible, high profile experiences under their belt. However, they don’t always know how to capitalize on them to grow their business. Our guest in this episode is Viren Mayani. He grew up in India watching Hollywood movies an…
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EP23: Effective Brand and Website Design with Alli Beck
36:56
36:56
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Alli Beck, a website and brand designer, shares her journey into the field and provides tips on choosing and rebranding. She emphasizes the importance of understanding your target market and crafting a clear brand message. Alli also discusses the process of designing brand aesthetics and shares her own experience of rebranding. She offers insights …
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Personal branding has been the rage the last few years, but in our opinion, few people truly understand the significance of it. Yes, telling your story, showcasing your differentiation and having a consistent and recognizable presence are just a few of the things a great personal brand can do. But what’s the NUMBER ONE job of a personal brand? We u…
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EP22: The Power of Relationships with Kathryn Carter, Grace and Virtue Events
20:45
20:45
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In this episode, Lindsey Wigfield interviews Kathryn Carter, a wedding planner and owner of Grace and Virtue Events, who is celebrating five years in business. Kathryn shares her journey of starting her business and transitioning to full-time event planning. She discusses the challenges and opportunities she faced during the COVID-19 pandemic and h…
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If you have a business that impacts humanity, how do you get that point across through your personal brand in a compelling way? Today’s guest is Ken Alston, the author of Real Circularity, The Practices & Approaches to Turn Theory Into Reality. His mission is to create or spotlight more sustainable brands that are positive on the environment and hu…
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