Best Field Force Effectiveness Podcasts (2024)

1
5 Forces Framework: Rivalry among Competitors (Concentration and Diversity of Buyers) 7:52

1h ago7:52

7:52

Welcome, dear listeners! Welcome to the new episode of the #management #research #podcast. Today, we start working on the new force from the #5forces framework by #Porter: #rivalry among #competitors. In this specific #episode, I introduce you to the two drivers for this force - #concentration and #diversity of #competitors. As you have noticed, I …

1
Management Research: Strategic Management - 5 Forces: Threat of Entry (Relative Effectiveness of Barriers) 8:02

7d ago8:02

8:02

Welcome, dear listeners, Today, we finalise one of the forces in the #5forces framework by #Porter. We talk about the relative effectiveness of the barriers that we mentioned in the previous episodes. We often forget to think that laws change, customer preferences change, and even very distinct firms approximate each other in their business models …

1
Mehrnaz Campbell in conversation with Emma Vitalini from Amgen 56:48

11d ago56:48

56:48

Mehrnaz Campbell chats with Emma Vitalini, Head of Global Medical Digital Strategy at Amgen. Emma has focused her recent attention and development on the strategic build and deployment of new and evolving technologies.By Mehrnaz Campbell

1
Management Research: Strategic Management - 5 Forces: Threat of Entry (Retaliation) 5:30

16d ago5:30

5:30

Welcome, dear listeners, In this episode, I talk about #retaliation #strategy or retaliation actions. This is one of the anticipated drivers for the Threat of Entry - one of the forces in the e#5forces framework by #Porter. The main idea is that the fact that incumbent market players may retaliate if you (try to) join their market may hinder you fr…

1
Episode 15: Torsional force microscopy reveals the moiré superlattices 4:58

18d ago4:58

4:58

In this podcast episode, MRS Bulletin’s Sophia Chen interviews Mihir Pendharkar of Stanford University about characterizing electronic properties of twistronics materials. Twistronics refers to a type of electronic device consisting of two-dimensional materials layered at a relative twist angle, forming a new periodic structure known as moiré super…

1
Management Research: Strategic Management - 5 Forces: Threat of Entry (Legal Barriers) 9:21

21d ago9:21

9:21

Hello and welcome to the next episode of my podcast! Today, we continue talking about the #5forcesframework of #Porter. In particular, we discuss the next driver of the #threatofentry - #legalbarriers. You may be lucky to enjoy the #protectedmarket or unlucky to have a very open and #easy-to-enter #market. The trick is that these barriers may appea…

1
Episode 14: Mixed-method approach characterizes nanovoids in polymer films 5:56

26d ago5:56

5:56

In this podcast episode, MRS Bulletin’s Laura Leay interviews Falon Kalutantirige from the University of Illinois Urbana-Champaign and Ying Li from the University of Wisconsin-Madison about their approach and discovery when characterizing nanovoids in polymer films. Using polyamide (PA) membranes as their subject of study, the researchers applied g…

1
Management Research: Strategic Management - 5 Forces: Threat of Entry (Access to Channels of Distribution) 8:54

28d ago8:54

8:54

Hello, dear listeners! Today, I continue with the topic of the #threatofentry. As the next driver of this force from the #forces #framework by #Porter, I elaborate on the access to the #distributionchannels. I wish I could provide you with an example of success, but in this episode, I talk about a failed idea. But, we learn from our mistakes, hopef…

1
Episode 13: Computational model shows 3D metamaterial that exhibits magnetoelectric effect 5:44

1M ago5:44

5:44

In this podcast episode, MRS Bulletin’s Laura Leay interviews Alexandre Dmitriev from the University of Gothenburg, Sweden about his group’s computational model of a three-dimensional metamaterial exhibiting a magnetoelectric effect—known as the Tellegen effect—when exposed to light. The building blocks of the metamaterial are comprised of disks of…

1
Management Research: Strategic Management - 5 Forces: Threat of Entry (Product Differentiation) 7:04

1M ago7:04

7:04

Dear listeners I see that the names for the episode become longer ;) The reason is a bit complex #structure of the course of #strategicmanagement. But we'll manage to establish a good understanding of the course. In this episode, I talk about the product #differentiation. The more different your products are from the competitors' products, the hard…

1
Management Research: Strategic Management - 5 Forces: Threat of Entry (Absolute Cost Advantage) 4:36

1M ago4:36

4:36

Welcome, dear listeners, Today, I continue elaborating on the #threatofentry as a force in the #5forces framework by Porter. We talk about the #absolutecostadvantage - a tangible, intangible, or human resource that allows firms to easily join the market and become successful. Don't forget to share, comment, subscribe, and enjoy! Best Eugene (Yevgen…

1
Management Research: Strategic Management - 5 Forces: Threat of Entry (Economies of Scale) 6:42

2M ago6:42

6:42

Welcome, dear friends and listeners, Today, we continue elaborating on the topic of #threatofentry - one of the forces in the #5forces framework by #Porter. We talk about the next driver - a factor that can increase or decrease the threat of someone joining your market. We talk about the #economiesofscale. Enjoy the examples, share yours in the com…

1
E1 S2: MedSpecOps Mental Health Initiative (feat. Fr. Constantine Shepherd) 29:33

2M ago29:33

29:33

Today’s episode is powerful and different. We’re celebrating EMS Week, which marks the 50th anniversary of National EMS Week. The motto, ‘Honoring Our Past, Forging Our Future,’ encapsulates this momentous occasion perfectly. This week, we recognize the incredible contributions of Emergency Medical Services (EMS) professionals and express our deepe…

1
Management Research: Strategic Management - 5 Forces: Threat of Entry (Capital Requirements) 7:04

2M ago7:04

7:04

Hello and welcome to the next episode of my #management #research #podcast, dear listeners! Today, we start elaborating on the next #force in the #5forces #framework of #porter - the #threatofentry. The threat of entry is driven by several factors. I discuss one of these factors in this episode - the #capitalrequirements. Enjoy, share, subscribe, a…

1
Management Research: Strategic Management - 5 Forces: Threat of Substitutes 10:28

2M ago10:28

10:28

Welcome, dear listeners! Today, we are talking about the #5forces framework by #porter. One of the forces that shape the market and should influence your success is the #threatofsubstitutes. #substitutes are the #products (or #services) that are different in nature but may offer you a similar result. Think of butter vs margarine - different in natu…

1
Management Research: Strategic Management - MBV vs RBV 4:22

2M ago4:22

4:22

Welcome to the next episode in my Strategic Management series! Today, we talk about two #theories (or views) about how to achieve a #sustained #competitiveadvantage. While the Market-based View (#mbv) focuses on the market and industry analysis, the Resource-based View (#rbv) focuses on the firm's internal #resources and #comeptencies (or #capabili…

1
Strategic Management: Management Research - Drivers of Profit 8:40

3M ago8:40

8:40

Welcome dear listeners! Today, I talk about the three main #drivers of #profit of a #firm. These are the #intensity of #competition, #value for the #customer (and it is not the #price), and the #bargaining power over a customer. Enjoy, share, subscribe, and comment - it does matter! Best Eugene (Yevgen)…

1
Management Research: Strategic Management - Examples of Path Dependency 10:27

3M ago10:27

10:27

Welcome! Today, I continue elaborating on the topic of #pathdependency. In this episode, I provide you with some examples of path dependencies but also with examples of how you can apply the #theory to make your personal or business life better! Enjoy, share, comment, and subscribe - it does matter! Best Eugene (Yevgen)…

1
Episode 12: New paradigm established for additive manufacturing in field of bioelectronics 4:52

3M ago4:52

4:52

In this podcast episode, MRS Bulletin’s Laura Leay interviews Antonio Dominguez-Alfaro from the University of Cambridge, UK about the development of a single-step manufacturing approach for a multimaterial 3D-printing method. The research team created two inks. One ink is a polymeric deep eutectic solvent – polyDES – made by combining and heating t…

1
Mehrnaz Campbell in comversation with Amish Patel from APC 57:55

3M ago57:55

57:55

For our next Digital Transformation Series podcast, Mehrnaz Campbell welcomes Amish Patel, a marketing consultant who aims to simplify pharma marketing in today’s noisy world of shiny things. He is the founder of APC, a marketing consultancy that helps pharma companies create and execute effective engagement strategies while building in-house marke…

1
Management Research: Strategic Management - Path Dependency Theory 10:27

3M ago10:27

10:27

Welcome, dear listeners, In my new episode, I talk about the #pathdependency theory and explain why we use the #QWERTY keyboard. Path dependency is a very powerful, yet a bit deterministic #theory which is of great importance for a good #strategist. Enjoy, subscribe, share, and comment - it does matter! Faithfully Eugene (Yevgen)…

1
Episode 11: Chemomechanical approach to surface modification attains high single-photon purity 6:19

3M ago6:19

6:19

In this podcast episode, MRS Bulletin’s Elizabeth Wilson interviews postdoctoral researcher M. Iqbal Bakti Utama of Northwestern University about a method allowing single photon production without defect. Aryl diazonium chemistry has been used in the past to functionalize the surface of carbon nanotubes. Utama’s group found that this chemistry also…

1
Management Research: Strategic Management - Environmental Analysis (PEST) 11:08

3M ago11:08

11:08

Welcome, dear listeners! Today, I talk about one of the tools for the #environmental #analysis in #strategicmanagement - #pest. PEST stands for #political, #economic, #social (& #cultural), and #technological factors. Although the tool is vague and has plenty of issues (I mention those briefly), it is the best that we have for now. So, apply it wis…

1
Episode 10: Achiral liquid crystal breaks mirror symmetry 4:24

3M ago4:24

4:24

In this podcast episode, MRS Bulletin’s Sophia Chen interviews Irmgard Bischofberger of the Massachusetts Institute of Technology about her investigation of how chirality emerges in nature. She uses liquid crystal molecules of disodium chromoglycate in her studies. When the molecules are dissolved in water, they form linear rods. The research group…

1
Management Research: Strategic Management - Strategy for Non-profit Organisations 7:03

4M ago7:03

7:03

Welcome, dear listeners! Today, I talk about differences in #strategicmanagement for #nonprofit #organisations. Interestingly, some scholars argue that non-profit organisations work in a different environment and, thus, economic mechanisms work for them differently. So, can we apply the knowledge from the field of strategic management or do we need…

1
Episode 9: Nanocomposite-superlattice enables low energy, high stability phase-change memory device 9:07

4M ago9:07

9:07

In this podcast episode, MRS Bulletin’s Laura Leay interviews Eric Pop, Xiangjin Wu, and Asir Intisar Khan from Stanford University about their work building a phase-change memory superlattice at the nanoscale. They created the superlattice by alternating layers of antimony-tellurium nanoclusters with a nanocomposite made from germanium, antimony, …

1
Management Research: Strategic Management - Corporate Social Responsibility 9:54

4M ago9:54

9:54

Welcome, dear listeners, to the next episode of my #managementresearch #podcast! Today, I briefly talk about #Corporate #Social #Responsibility (#csr) and the reason why this topic is debated. There is no clear view on CSR in any country, but we know that responsible acting is something desired. But why do many fail in pursuing CSR? Or why do we ha…

1
Episode 8: Switching mechanism revealed behind reversible molecular assembly in 2D materials 5:10

4M ago5:10

5:10

In this podcast episode, MRS Bulletin’s Laura Leay interviews Magalí Lingenfelder from the École Polytechnique Fédérale de Lausanne, Switzerland about her group’s discovery of the switching mechanism behind H-bond-linked two-dimensional networks. The hydrogen bonding ability was tuned by comparing carboxylates to aldehydes. Lingenfelder’s group fou…

1
Mehrnaz Campbell in conversation with Dario Safaric from NEXT Pharma 56:39

4M ago56:39

56:39

Mehrnaz Campbell talks to Dario Safaric as part of my Digital Transformation Series. Dario, in addition to running the NEXT Pharma Summit events, is the VP of Sales and Marketing at Media-Soft. They operate in over 40 countries and it's his responsibility for creating and running global marketing initiatives. He's organised more than 25 events in 1…

1
Management Research: Strategic Management - Stakeholder Analysis 6:50

4M ago6:50

6:50

Welcome, dear friends and listeners! In today's show, I talk about the #stakeholders and a simple way to organise them and #manage them. Based on the two scales - level of interest and level of power - stakeholders can be approached in a structured way. When developing your #strategy, you should always think about whose #interest you are developing…

1
Episode 7: RoboMapper reduces environmental impact of data generation 7:58

4M ago7:58

7:58

In this podcast episode, MRS Bulletin’s Laura Leay interviews Aram Amassian from North Carolina State University about his group’s achievements using RoboMapper, a materials acceleration platform. In researchers’ quest to run environmentally-conscious laboratories, Amassian offers a solution that focuses on characterization of materials. Having fou…

1
Management Research: Strategic Management - Roles of Strategy 5:43

4M ago5:43

5:43

Welcome, dear listeners, to the next #episode in my #management #research #podcast! Today, I talk about the roles of strategy: - decision-making support, - coordination device, - targeting and motivation, and - animation and orientation. Enjoy and share your thoughts in the comment section below! Best Eugene (Yevgen)…

1
Episode 6: Superconductor robust against magnetic field 4:49

4M ago4:49

4:49

In this podcast episode, MRS Bulletin’s Sophia Chen interviews Kaveh Ahadi from The Ohio State University about a material his group developed that maintains superconductivity in a magnetic field. The researchers grew a film of lanthanum manganite on a crystal of potassium tantalate. When lowered to the temperature of 2 Kelvin, the material is a su…

1
Management Research: Strategic Management - Intended vs Emergent Strategy 7:17

5M ago7:17

7:17

Welcome, dear listeners, to the next #episode in the #management #research #podcast! Today, I talk about the intended and emergent strategy. These are two opposing poles in the approach to #strategising. Would you make a very precise plan and stick to it (#intendedstrategy) or will you try to remain flexible and grasp any opportunity that emerges o…

1
Episode 5: Theoretical framework predicts real-world industrial catalytic conditions 6:02

5M ago6:02

6:02

In this podcast episode, MRS Bulletin’s Elizabeth Wilson interviews Manos Mavrikakis from the University of Wisconsin–Madison about his group’s theoretical work on real-world industrial catalytic conditions. It is often assumed that most catalyst surface atoms stay in place during a reaction, firmly bonded to their metal neighbors. However, Mavrika…

1
Management Research: Strategic Management - Strategic Moves 8:18

5M ago8:18

8:18

Dear friends In my previous episode, I gave examples of strategic moves in #warinukraine. In this episode, I give a definition and provide you with some examples of #strategic moves at an individual's and a firm's level. In the end, I also share with you my vision regarding #tourism #investments in #Tyrol and #Innsbruck that I hold for wrong strate…

1
Merhnaz Campbell in conversation with Patrick Markt from Daiichi Sankyo Europe GmbH 56:40

5M ago56:40

56:40

Mehrnaz Campbell talks to Patrick Markt-Niederreiter, a strategic professional with a passion for customer experience, digital innovation, and agile transformation. Currently serving as the Vice President of Digital Excellence at Daiichi Sankyo Europe GmbH, Patrick is dedicated to driving seamless and convenient end-to-end customer experiences for …

1
Management Research: Strategic Management - Strategic Moves in the Ukraine War 5:56

5M ago5:56

5:56

Hello, dear listeners, Today's episode will give examples of #strategic #moves in the #active #phase of the #warinukraine. The most active phase of the #war started in 2022, while the war has been going on since 2014. After February 2022, one could trace several strategic moves (it is not the whole strategy, of course), i.e. decisions that shaped t…

1
Episode 4: Imaging device tracks and controls photocurrent streamlines in electronic devices 4:16

5M ago4:16

4:16

In this podcast episode, MRS Bulletin’s Sophia Chen interviews Nathan Gabor from the University of California, Riverside about his group’s work on imaging and directing the flow of electrons in electronic devices. They designed their device by taking a crystal of yttrium iron garnet, which does not conduct electricity, and putting a nanometers-thic…

1
Management Research: Strategic Management - Strategy as Positioning vs Strategy as Direction 9:20

5M ago9:20

9:20

Welcome to my new #managementresearch #podcast episode! Today, I discuss #strategy as #positioning and strategy as #direction. Suppose you want to be successful and have motivated personnel. In that case, you have to define your correct #corporate and #business strategy as positioning first - which industry are you competing in and how are you comp…

1
Episode 3: Quantum ruler measures orbital magnetism in moiré quantum matter 4:08

5M ago4:08

4:08

In this podcast episode, MRS Bulletin’s Rahul Rao interviews Fereshte Ghahari of George Mason University about the use of a scanning tunneling microscope (STM) to measure the electronic and magnetic properties of moiré quantum materials. Ghahari and collaborators twisted two layers of graphene at a specific angle, then chilled the material to suppr…

1
Management Research: Strategic Management - Corporate vs Business Strategy 4:20

5M ago4:20

4:20

Hello, dear listeners, in today's #episode, I discuss the difference between the terms "#corporate #strategy" and "#business #strategy". I also give some examples for both. Enjoy, #share, #subscribe, and #comment - it does matter. Best Eugene (Yevgen)By Yevgen Bogodistov

1
Episode 2: Biocompatible piezoelectric materials promote neural regeneration 5:20

6M ago5:20

5:20

In this podcast episode, MRS Bulletin’s Laura Leay interviews Hamideh Khanbareh and Vlad Jarkov of the University of Bath in the UK about an application they introduced for using piezoelectric materials in tissue engineering. The researchers fabricated a composite by combining polydimethylsiloxane with a piezoelectric material of potassium-sodium-n…

1
Management Research: Strategic Management - Origins of Strategy 5:56

6M ago5:56

5:56

Welcome, dear listeners! In today's #episode, I am talking about the origins of #strategy. Interestingly, the strategy in #business has a lot in common with the strategy in #military. According to some scholars, business took over the ideas, structure, and work organising from those organisations we have been good at since the beginning of mankind.…

1
Episode 1: Photochemistry combined with 3D printing generates complex ceramics structures 6:20

6M ago6:20

6:20

In this podcast episode, MRS Bulletin’s Laura Leay interviews Professor Jerry Qi and postdoctoral researcher Mingzhe Li of the Georgia Institute of Technology about their new technique to 3D print silica glass. After using two-photon polymerization to cross-link poly-dimethylsiloxane, Qi’s research team used deep UV to convert the polymer into sili…

1
Mehrnaz Campbell in conversation with Erasmus Holm, Director of Pharma & Commercial Operations, MSD Netherlands 49:11

6M ago49:11

49:11

Merhnaz Campbell interviews Erasmus Holm, Director of Pharma & Commercial Operations at MSD Netherlands, for the final Digital Transformation Series 2023. Erasmus is a Sales and Marketing Strategist who partners with teams and colleagues to transform and grow business, making sure all along that B2B does not mean Boring 2 Boring!…

1
Management Research: Strategic Management - Strategic Moves in Chess 4:21

6M ago4:21

4:21

Welcome, dear listeners! My students often ask me to give some #examples during our #strategic #management course. I use examples from different fields. Yet, many are now interested in #chess after the new movie “The Queen’s Gambit” (2021) or because chess is associated with #wisdom and #intelligence. At least, about half of the students from my cl…

1
Management Research: Strategic Management - 3 Pillars of a Successful Strategy 8:53

6M ago8:53

8:53

Welcome, dear listeners, to the next #episode in my new mini-series dedicated to #strategicmanagement! Today, I talk about, what I call, three pillars of a #successful #strategy. The pillars are very simple, but these are exactly the simple things that are hard to follow... In #strategic #management, the planning horizon is so big and the complexit…

1
Management Research: Strategic Management - Level of Abstraction 6:31

6M ago6:31

6:31

Hello and welcome to my new mini-series on Strategic Management! Today, I have an introductory episode where I focus on two types of #thinking - a low level of #construal (#concrete) and a high level of construal (#abstract) thinking. In #strategicmanagement, you mostly need very abstract thinking as your decisions have a time horizon of 3 to 5 yea…

1
Management Research: Year Summary 7:24

7M ago7:24

7:24

Happy New Year, dear listeners! This episode is just a summary of what we have done together. I also explain why this podcast appeared and the plans for next year. Enjoy, subscribe, and leave your comments! With the best wishes for the new year Eugene (Yevgen)By Yevgen Bogodistov

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