Your weekly show to get the latest news, wisdom and chatter from the world of trail and ultra running - with Ned Phillips and Markus Gnirck. Digesting the latest stories in trail and ultra running. Digging into sports businesses. Making sense of trends and dynamics in this exciting and fast growing industry.
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E26: Valentin Orange (Filmmaker, Elite Athlete, Story Teller)
1:01:36
1:01:36
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1:01:36
We are joined by Valentin Orange, Vietnam’s best trail runner and now French based athlete and filmmaker. He talks us through his journey from working in the tourism industry to becoming one of the most talented photographers and videographers in this fast moving trail and ultra running world. He shares his insights of how this industry is changing…
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E25: Western States Recap (Athletes, Trends, Numbers), UT Singapore, Marathon Du Mont Blanc
56:42
56:42
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In this week’s episode Ned and Markus dive into the Western States Race. They discuss business trends, key sponsors, guerilla marketing techniques and how the US and Asia are starting to connect more. They also break down the times of the female and male race, the fun facts, and the latest revenue and cost numbers of Western States. In the last par…
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E24: Western States 2024, Founding of Kailas, Financial Comparison of Salomon / Merrell / Hoka / On
56:29
56:29
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56:29
Ned and Markus are going through the latest news in the world of trail running. Lazarus Lake has stopped his adventure to cross America, the Sky Race series saw some African runners win and Southeast Asia had its first Trail Running Cup. Plus, a deep dive into the male and female runners who are going to compete at Western States this weekend. Also…
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E23: Kris Van De Velde (Asia Trail Master), Asian Trail Trends, China Spotlight
1:06:14
1:06:14
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1:06:14
Kris Van de Velde is the founder of Asia Trail Master, the number one event series of trail running in Asia. Now coming to its 10th edition, Kris and Asia Trail Master have been instrumental in building up the community in Asia. He joins us on the show to share insights of the last 10 years, how runner’s interests and races are changing and which c…
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E22: Comrades Marathon, Kilian’s Input on Ageing, Ned’s & Markus’ Life Lessons
52:13
52:13
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52:13
A very personal episode where Ned and Markus share their lessons that they acquired through running and how they applied them to their business ventures over the years. Valuable insights in how to connect two different worlds into one and keep learning throughout life. Fantastic points to keep getting better in everything you do and never stopping …
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E21: Tioman Ultra, UK & VN Backyards, Spring Energy Update, Brand Squiz
52:00
52:00
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52:00
A highly energetic episode covering the latest news in the ultra and trail community. Hau Ha winning Tioman Ultra in an extraordinary effort, Suffolk Backyard is still happening and the Vietnam Backyard took place over the weekend. Discussing the latest news of the Spring Energy Gel scandal, how it is changing the view in the community of influence…
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E20: Ewegene Tan (Ironman acquires MMTF), Zegema & Kilian, Natalie Dau
53:42
53:42
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53:42
Special guest Ewegene Tan is returning back to the show to share the exciting news of Ironman Asia / UTMB Group acquiring his race ‘Malaysia Mountain Trail Festival’. He digs into the last 2.5 years of due diligence, into what it means for the Malaysian community and what is/is not going to change for his upcoming race, now called Malaysia Ultra Tr…
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E19: Guim Valls (MUDE Sports Running Team, Hau Ha), Spring Energy, TrailCon
1:01:12
1:01:12
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Special guest Guim joins us to share more about the founding of MUDE Sports, scaling it from Vietnam to the world, MUDE’s philosophy to be eco-friendly and not fast fashion, MUDE’s running team, his story of discovering Vietnam’s top talent Hau Ha, plans for Hau in 2024/25 and where he thinks the sport is going. In the news section we cover Spring …
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E18: JP Alipio (OG Philippines Trail Running, Cordillera Mountain Ultra), Sufiya Sufi World Record, Transvulcania, Cocodona 250
54:02
54:02
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54:02
Special guest JP Alipio is the founder of Cordillera Mountain Race and Cordillera Ultra Challenge in the Philippines, an ultra runner himself and one of the key people in the Philippines’ trail and ultra ecosystem. He is shedding light on how the trail community came about, the founding of his races and the Philippines National Trail Running Team a…
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E17: Ned’s 100M+5K run, Amazean by UTMB, Dead Cow Gully, Lazcon, Cocodona 250
55:18
55:18
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55:18
Markus’ and Ned’s passion for track Tuesdays, Ned’s insights from his 100M+5K run, going through the results of the Amazean Jungle Thailand by UTMB race (Hau Ha, Vanja, Sange Sherpa, Nhon Do), Sam Harvey winning the Dead Cow Gully but missing the world record, Lazcon update, Cocodona 250 live race update and Hoka replacing Dacia as the main sponsor…
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E16: Mt Fuji 100, Canyon by UTMB, GTWS, WALMSLEY Review, Hoka Financial Dig
57:17
57:17
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57:17
Lots of news to cover this week. Courtney crushing it at Mt Fuji 100, Golden Trail World Series moving to China, Katie Schide winning Canyon Endurance by UTMB and a harsh review of the WALMSLEY ‘documentary’ (aka Hoka & Wahoo advertisement). Followed by a quick financial analysis of the Hoka sales and covering the insane application number for the …
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E15: Jeri Chua (The Singapore Ultra Athlete, Singapore Community, Asia Trends, New Ultra Fashion Styles), London Marathon
1:01:32
1:01:32
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Meet Jeri Chua, Singapore’s first female that qualified for the Ironman World Championships in Kona and one of the most accomplished ultra athletes from Singapore. She is the owner of the Red Dot Running Company and a key figure in the Singapore trail/ultra community. Jeri shares her insights on: - why Singapore’s community is special - how demogra…
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E14: Sam Harvey (Backyard World Record Assist), New Zealand Snapshot, Boston Marathon
1:09:41
1:09:41
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1:09:41
Sam Harvey, one of the world’s best ultra and backyard athletes, joins us this week to share his story. No more sales job, a full time athlete now who has made it to the highest level of ultra running in the last 4 years. Sam talks about his Tarawera races, his Dead Cow Gully backyard success (677 km, 101 loops), the World Backyard Championships, B…
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E13: Florian Lamblin (CEO, UTMB International), Hardest Geezer Africa Crossing
1:06:57
1:06:57
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1:06:57
Special guest Florian Lamblin (CEO, UTMB International) shares his insights on growing the business of UTMB, how to acquire new races and grow the footprint, where to focus on in Asia, how to support emerging market athletes, how UTMB is actually a tech company, and much more. Plus a run through of the latest events in ultra running, from the Harde…
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E12: Jasmin Paris Effect, Ultra Podcast Stats, Wenling 70 Race
38:51
38:51
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38:51
Discussing the google trends searches for the current ultra stars, Financial Times comment, ultra running podcast stats, Sunmaya’s win in China, Laz’ walk across America, Ned’s Drop – Brought to you by Lecka Nutrition Follow Us On Twitter: @OneMoreK_ Follow Us On Instagram: @OneMoreK_ Subscribe To Our Newsletter: www.onemorek.com Reach Out: team.on…
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E11 - Recap Barkley’s Marathon, On Running Quarterly Earnings
45:37
45:37
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45:37
Markus and Ned do a big deep dive into the Barkley’s Marathon, covering all major runners, times and events from this exciting weekend of ultra history, running through the quarterly earnings of On Running, Ned’s Drop – Brought to you by Lecka Nutrition Follow Us On Twitter: @OneMoreK_ Follow Us On Instagram: @OneMoreK_ Subscribe To Our Newsletter:…
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E10: Lululemon Brand Activation, Brief History Of Ultra Running
1:01:47
1:01:47
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1:01:47
Show Summary: Digging into the Lululemon brand activation event #FURTHER, comparing other brand activation events and the impact of social media influencers, exploring the history of ultra running starting from the Greeks to modern days of Pedestrianism, Comrades, Western States and UTMB. – Brought to you by Lecka Nutrition Follow Us On Twitter: @O…
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E9: Lululemon #FURTHER, UTMB Starting List, India Country Snapshot with Vikas Singh
58:35
58:35
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58:35
Covering Lululemon’s #FURTHER event with Camille Herron, UTMB Starter List, India Country Snapshot with Vikas Singh (CEO of Fitpage), Ned’s Weekly Drop Vikas is the founder and CEO of fitpage, a fitness and sport community out of India. He shares his insights on the history of running in India, the current trends and what the future looks like. A g…
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E8: Strava Business Analysis, Malaysia Snapshot With Ewegene Tan (Key Races, Key Runners, Key Trends)
1:02:18
1:02:18
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1:02:18
Update on UTMB North America statement, a deep dive into the business and outlook of Strava, Malaysia snapshot with Ewegene Tan (history of trail running, key races, key runners, key trends), race review of Borneo Ultra Trail and Tokyo Marathon, Ned’s Weekly Drop Ewegene is the founder and race director of Malaysia Mountain Trail Festival, one of t…
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E7: Ultra Marathon Stats, Strava 2023 Stats, Amer Sport IPO, Jim Walmsley, Tough Mudder Saudi Arabia, TransGrancanaria
59:49
59:49
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59:49
Trail running is the 7th fastest growing sport in the US, Strava 2023 stats, analysis of Amer Sport IPO, Jim Walmsley partners with Neversecond, $480k prize purse for Tough Mudder Race in Saudi Arabia, race recap of TransGrancanaria and New Delhi Marathon, rounded up with Ned’s Drop – Brought to you by Lecka Nutrition Follow Us On Twitter: @OneMore…
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E6: Smart Sunglasses, Impact of AI, NNormal Durability, Kailas & Tor Des Geants, Suunto & UTMB, 9 Dragons HK and Tarawera Race Review - One More K
59:15
59:15
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59:15
Tech updates about smart sunglasses and the impact of AI in endurance sports, NNormal publishes a durability lifespan test, Kailas renews their sponsorship with Tor Des Geants, Suunto becomes UTMB sponsor, 9 Dragons HK and Tarawera by UTMB race review, all wrapped up with Ned’s drop of wisdom and inspiration. -- Brought to you by Lecka Nutrition Fo…
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E5: Kelvin Kiptum, Stian News, Ned’s Running team, Lululemon, Black Canyon, HK4TUC
58:33
58:33
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58:33
Starting off the lunar year of the Dragon, Ned & Markus cover the sad news in road Marathon, Stian’s positive drug test, changes in 5k parkrun time keeping, Ned’s imaginary Racing Team, Lululemon’s launch of trail products, race recap of Black Canyon and HK 4 Ultra Trail Challenge, finished by another Drop of Wisdom and Inspiration by Ned – Brought…
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E4:UTMB 2022 Financials, Enhanced Games, T100 Triathlon, Apple Vision Pro & Gamification
57:42
57:42
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57:42
APA Trail Team perspective on UTMB prize money, discussing UTMB financials and shareholding structure, digging into the new Enhanced Games and the new approach to using enhancement drugs in sports, T100 Triathlon launch, impact of Apple Vision Pro on trail running, Ned’s Weekly Drop of Wisdom and Inspiration – Brought to you by Lecka Nutrition Foll…
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E3: Cost of a US vs. Vietnamese Athlete, Dead Cow Gully Film Review, Global Race Entry Fee Comparison
51:00
51:00
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51:00
UTMB official statement and response from Kilian and Zach, comparison of costs for a US vs a Vietnam athlete, UTMB sponsorship idea, review of Dead Cow Gully film, Backyard running mental strategies, comparison US/Europe/Asia race entry fees, Ned’s Weekly Drop – Brought to you by Lecka Nutrition Follow Us On Twitter: @OneMoreK_ Follow Us On Instagr…
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E2: Zach/Kilian Leaked UTMB Letter, Racing Teams, HK100, Vietnam Trail Marathon
55:43
55:43
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55:43
Zach & Kilian’s letter to the 15 top athletes was leaked asking to challenge UTMB, Courtney Dauwalter was on the BBC, a lot of movement of athletes switching racing teams, race recap of Spine Race, HK100, Vietnam Trail Marathon, new FKTs, and of course Ned’s Weekly Drop: It’s You. --- Brought to you by Lecka Nutrition Follow Us On Twitter: @OneMore…
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E1: Kick Off, 2024 Predictions, UTMB, Changing Trail Landscape, Race Recap
58:25
58:25
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58:25
Markus and Ned’s predictions for the 2024 trail running world. Sharing views on the changing trail running world order (UTMB, small races). Race recap of Spine Race, HURT Hawaii, 10km Valencia Female World Record. Ned’s Weekly Drop: The Way Of The Why -- Follow Us On Twitter: @OneMoreK_ Follow Us On Instagram: @OneMoreK_ Subscribe To Our Newsletter…
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