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Ideal Practice

Wendy Pitts Reeves

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How do I find clients I actually enjoy? How do I make more money without feeling guilty? Can I run a private practice and still have a life? These are just some of the questions long time psychotherapist, group practice founder, and serial entrepreneur Wendy Pitts Reeves tackles each week on The Ideal Practice Podcast.Here, you’ll learn how to create your version of an Ideal Practice that serves you as well as you serve your clients. Learn how to think like a marketer, attract clients you lo ...
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Question or comment? 🙋‍♀️ Send me a text message! People don’t buy what you do, they buy why you do it. - Simon Sinek Simon Sinek is known for having one of the most watched TED Talks in the history of that platform. Have you seen it? If so - then you’ve probably heard this quote before. He’s right. And today on the podcast, I want to take a closer…
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Question or comment? 🙋‍♀️ Send me a text message! Hey there, everyone! So, for the past few weeks, I have been talking a lot about packages. Way back in episode #95, we talked about why adding packages can help to grow your practice. In #112, I showed you how to craft a service-based package for your repeat clients. In #113, I gave you a full blown…
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Question or comment? 🙋‍♀️ Send me a text message! I am very, very excited about today’s episode, my friends. This topic is near and dear to my heart, and it’s something that I think we all need desperately. Today we’re talking about the importance of having a sacred practice in your life … finding a way to reconnect with your own soul, your own hea…
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Question or comment? 🙋‍♀️ Send me a text message! Hey folks, I want you to think about something for a minute. Just imagine if there was a way to … Offer more to your clients and help them get better results. Build loyalty, establish a deeper connection, and build an ongoing relationship with them at the same time. Stabilize your workflow and your …
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Question or comment? 🙋‍♀️ Send me a text message! Hey there, everyone - Today we are talking about packages … what they are, how to add them to your business, what they should include, and much, MUCH more. If you have an insurance-based private practice and you’re eager to make the shift to private pay, you’ll love this episode, because we are goin…
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Question or comment? 🙋‍♀️ Send me a text message! I have a treat for you today, folks. I’m talking to someone who has perfected the art of building her very own Ideal Practice©, and her story is nothing short of inspiring. 🥰 I’m talking to Kim Lange, a former teacher, child and adolescent therapist, and now digital product creator and mentor. In th…
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Question or comment? 🙋‍♀️ Send me a text message! Can you believe it folks? We are HALFWAY through the year already! 😱 So how are things tracking for you? How are you doing with the goals you set back at the beginning of the year? Have you accomplished some of them? All of them? None of them? Or - maybe some of those goals don’t quite fit anymore, …
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Question or comment? 🙋‍♀️ Send me a text message! If you’ve followed me for a while, you’ll know that I talk often about the 7 Pillars of an Ideal Practice©, that is, what it takes to build a thriving, healthy private practice … Purpose, People, Product, Process, Payment, Promotion, and Perspective. Well, today I want to talk about the one Pillar t…
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Question or comment? 🙋‍♀️ Send me a text message! If there’s one topic that makes us all break out in hives at the thought of it, it’s marketing. 😵‍ Marketing is such an essential part of any successful practice, but for a LOT of you, I know the concept itself just brings up images of used car salesmen out to run a scam. Yeah ….yuk!! 😬 BUT - my fri…
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Question or comment? 🙋‍♀️ Send me a text message! In this week's episode, we'll take a look at the hard side of owning a business. As you'll hear in the passage I share from one of my favorite books, "The Soul Sourced Entrepreneur" by Christine Kane, business is hard - but not because of all the strategies you have to learn or the sales you have to…
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Question or comment? 🙋‍♀️ Send me a text message! I want to get real for a moment folks. I want to talk about one aspect of growing a private practice that we all struggle with at one point or another. It’s so exciting in the beginning, when you first get out from under the thumb of your employer and start your very own practice. There you are - ru…
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Question or comment? 🙋‍♀️ Send me a text message! Today we're going to talk about something a little different … Astrology. I know some of you will roll your eyes at this. 🙄 And some of you will absolutely lean in (Hello there, Pices!). 🤩 But I encourage ALL of you to listen because there is so much more to this topic than checking a horoscope in t…
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Question or comment? 🙋‍♀️ Send me a text message! You have a big heart, and I know you feel like you could help almost anyone in your private practice. But that idea, as lofty as it is, just isn’t true. The truth? There is a cost to working with those who aren’t a good fit for you. And in this episode, we’re talking directly about what that cost ac…
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Question or comment? 🙋‍♀️ Send me a text message! We’ve talked a lot about money stories here on the Ideal Practice© podcast. But today, I want you to dive a little deeper into your own money story. I want you to think about how your money makes you feel. For example: Do you feel energized when you think about your finances? 🤩 OR…do you feel stress…
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Question or comment? 🙋‍♀️ Send me a text message! Have you ever walked into a favorite coffee shop or lunch spot and instantly felt at home? You know what I mean. The atmosphere is just what you need right now, the food is great and the service is top of the line. It feels SO good to find just what you want, and need, doesn't it? That's the power o…
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Question or comment? 🙋‍♀️ Send me a text message! Hey guys! Today is kind of special…!! It’s our 100th episode of the Ideal Practice© podcast, y’all!! Woot!! 🥳🎉 And I so want to thank all of you all for hanging right with me all along - because together we are building a community, and that is also really special. Through the course of producing a …
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Question or comment? 🙋‍♀️ Send me a text message! Today we’re talking about something that can be really tricky for so many of us - and THIS time, I’m not talking about money (for once!). Let’s start with a question. What happens when you’re the one in front of the camera, instead of the one behind it? How do you feel about having your picture take…
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Question or comment? 🙋‍♀️ Send me a text message! Today, we're going to talk about one of the hardest, trickiest, sneakiest little challenges that tend to hold so many of us back … Allowing ourselves to be seen. Are you the one who takes all the family photos, but you're never in them? Or are you the one who loves the way your friends look in all y…
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Question or comment? 🙋‍♀️ Send me a text message! Can you believe we’re already at the end of March? Yet here we are, at the end of Q1, already a full 25% of the way through the year. Man - that went fast. 😳 But that’s okay. Most of us can only handle about a quarter’s worth of planning at a time anyway - so this is fine. And tending to our busines…
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Question or comment? 🙋‍♀️ Send me a text message! I've got something a little different for you today, folks. We’re going to take a glimpse into the future, and talk about AI. As healers (and humans!) navigate this new and rapidly evolving technology, it’s natural to feel a mix of curiosity, confusion, and perhaps even a little fear. But the realit…
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Question or comment? 🙋‍♀️ Send me a text message! Packages are often misunderstood in our industry, but the truth is, they can really make a difference for your private practice. In fact, learning how to strategically add pricing packages to your work can boost profits, enhance the value of what you offer, and make life easier for your clients – al…
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Question or comment? 🙋‍♀️ Send me a text message! There’s more than one way to make money, my friend. But far too often in the private practice world, we’re used to providing a single service to a single client for a single hour or session, and that’s it. The problem with that is that there are only so many hours in the day, and your income is capp…
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Question or comment? 🙋‍♀️ Send me a text message! Y'all know that when I talk about what it means to have an Ideal Practice, I’m talking about building a private practice that is ideal for you. And of course, that's very different from one person to the next. But the one thing that we all have in common, is that we want to make money, good money. A…
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Question or comment? 🙋‍♀️ Send me a text message! In last year's cohort of EVOLVE, the group coaching and mastermind that I offer once a year, we spent an entire month talking about nothing other than our relationship to money and its impact on our practice. Students later told me that this was one of the most powerful segments of their journey thr…
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Question or comment? 🙋‍♀️ Send me a text message! As a therapist, I’ve often felt like my job was to say out loud what everyone in the room was thinking but no one could say. I’ve learned over time that - as uncomfortable as that can be in the moment - it helps sooooo much to just say it out loud. Because here’s the thing. We can’t change anything …
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Question or comment? 🙋‍♀️ Send me a text message! This week, in my 90th 😱 episode of the Ideal Practice(c) podcast, I’m going to tell you about the 3 most effective success hacks that have contributed soooo much to my own growth over the years. If I’d had these systems in place when I started my practice, I could have saved tens of thousands of dol…
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Question or comment? 🙋‍♀️ Send me a text message! You’re in for a real treat today, my friends. You’ll hear from Soribel Martinez, a truly inspiring woman who has built a multi-million dollar private practice from the ground up. Soribel shares the story of how she took the leap from full-time employment to start her own practice…. with a waitlist o…
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Question or comment? 🙋‍♀️ Send me a text message! We may start out in private practice living in the land of reactivity, making it all up as we go. But we don’t want to stay there. Today, let’s look at Phase II, the Growth Phase of your business. Where are you now, and where might you go next? In this episode, you’ll hear: How to know when you're m…
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Question or comment? 🙋‍♀️ Send me a text message! Managing a private practice, like any business, means managing growth. And growth always happens in phases. We all start as beginners somehow - right? I know. But the start up phase of a private practice can be completely overwhelming. No one taught us how to do this in grad school, and we have a LO…
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Question or comment? 🙋‍♀️ Send me a text message! Sara Arey is a master at helping women entrepreneurs release internal energy blocks and step into their true authentic power. But unlike many who teach about releasing limiting beliefs and money mindset blocks, Sara tells us that we have to work with the body - not just the mind, not just the heart …
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Question or comment? 🙋‍♀️ Send me a text message! Limiting beliefs are tricky things. And far too often, unseen cultural influences and societal norms hold us back from true success. We are taught not to stand out, not to make others uncomfortable, not to admit that we’re good at what we do. Don’t shine too bright! The world says. Well I’m over tha…
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Question or comment? 🙋‍♀️ Send me a text message! It’s rare that anyone tells us what it really takes to run a private practice. In fact, the whole concept of business ownership may be a bit of a mystery - and that’s a sad fact. So some really gifted healers avoid opening a practice - starting a business - because the whole idea feels so intimidati…
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Question or comment? 🙋‍♀️ Send me a text message! Be honest with me here. :) How much time do you spend searching for files on your computer? And how often do you have to recreate documents, letters or other content for clients in your practice? Let’s face it. We live in a world where virtually everything we want, need or create is housed somewhere…
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Question or comment? 🙋‍♀️ Send me a text message! Let’s talk about how to overcome money shame and boost your business profitability. In this week’s episode on Ideal Practice, I spoke with Samantha (Sam) Varner, a straight talking profit coach and business strategist who’s changing the way we heart centered folks think about profit. She’s got a mes…
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Question or comment? 🙋‍♀️ Send me a text message! Whether you’re a planner, or someone who likes to figure things out as you go, this episode is for you. In today’s episode, I’ll share 5 clarifying questions that can help guide your success in 2024. Taking the time to think through each of them will set the stage for the work you want to do in 2024…
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Question or comment? 🙋‍♀️ Send me a text message! So here’s the thing. Building an Ideal Practice(c) doesn’t happen by accident; it requires a lot of thought, self-awareness, courage and clarity. That said, when you take the time to set intentional goals for where you want to go as a practice owner, you will actually get somewhere. :) But don’t wai…
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Question or comment? 🙋‍♀️ Send me a text message! Ready to kick back and coast through the end of the year? Yikes. Don't do that.... Instead, ditch that conventional year-end thinking and make the most of this vibrant time of year. We're not wrapping things up just yet; there are plenty of opportunities still on the horizon, so let's seize them! In…
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Question or comment? 🙋‍♀️ Send me a text message! In an obvious nod to Halloween, I thought it was a great time to revisit one of my most popular episodes. So today, let’s take another look at the 7 most common fears that healers tend to face in private practice. Although we all want what’s best for our clients, we are often shamed or judged when w…
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Question or comment? 🙋‍♀️ Send me a text message! One of the greatest benefits of owning your own business is that you have the freedom and flexibility to adjust as needed when life gets a little crazy. But running a practice can also be especially challenging when the hard times happen. How do you keep things going when you’re being pulled in too …
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Question or comment? 🙋‍♀️ Send me a text message! In our last episode, we talked about the many ways that adding a virtual assistant to your team can enhance your success. Did you hear that one? If not, you might want to go back and check out Episode 75 before you listen to this one. 🙂 In that episode, you met my assistant, Queenie Verhoeven, who r…
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Question or comment? 🙋‍♀️ Send me a text message! Struggling with productivity? Tangled up in tech? What if you didn’t have to handle it all by yourself? Learn how a Virtual Assistant can help streamline your operations and free up time for you to focus on where you can do the most good: serving your clients. Queenie Verhoeven has been a treasured …
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Question or comment? 🙋‍♀️ Send me a text message! When you set up your physical office space, I’ll bet you were super excited - and thoughtful - about every detail. Where would your clients want to sit, facing the window or facing the door? Where should you put the Kleenex box? Do they need a footstool or is that just weird, lol? But what about you…
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Question or comment? 🙋‍♀️ Send me a text message! How does office decor influence your client's healing journey? With decades of experience, I’ve got a few thoughts about that. So in today’s episode, we’ll explore best practices that impact your clinical work AND your standing as a practice owner. Because there’s actually more to this than you migh…
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Question or comment? 🙋‍♀️ Send me a text message! Have you ever thought about how the design and aesthetics of your workspace could be impacting your success? We’re exploring that concept today, talking about the crucial intersection of interior design and holistic health with our guest, Carolyn Boldt. With over 40 years of experience in interior d…
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Question or comment? 🙋‍♀️ Send me a text message! Your business has its own kind of living, breathing energy, and you must be in relationship with that energy. But relationships take work - right? So how do you keep things healthy and strong? Turns out, you just have to use a little magic. Yeah. Let’s go there. :) In this episode, you’ll learn abou…
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Question or comment? 🙋‍♀️ Send me a text message! Ever felt that you're just not getting paid what you're worth, despite having real expertise in your field? We've all been there, I suspect - but why? Where does this common problem come from? Well - some folks may not like this, but I think it starts with us. When we undervalue our own skills and u…
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Question or comment? 🙋‍♀️ Send me a text message! What's lurking in your subconscious, subtly sabotaging your success? All too often, high-achieving practice owners (like YOU!) hold themselves back due to limiting beliefs like imposter syndrome, perfectionism, and something my guest this week calls “distractionism’. So it was a real treat when I go…
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Question or comment? 🙋‍♀️ Send me a text message! Like it or not, money is part of every relationship you have with your clients, and how you think about that and manage that is important. But if you're torn up inside about that fact, well - you are not alone. In fact, I think most of us struggle about this in one way or another. But what if we cha…
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Question or comment? 🙋‍♀️ Send me a text message! If a client cancels at the last minute, or worse, doesn’t show up at all - it doesn’t feel so great, does it? And even when you understand why they had to miss, you can still be left feeling frustration, disappointment - or, if it happens often, even resentment. And I know that's not how you WANT to…
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Question or comment? 🙋‍♀️ Send me a text message! Whether we recognize it or not, there are countless hidden rules and unconscious scripts that keep us from attaining financial freedom. But learning to recognize those rules, and rewrite those scripts can be done. Learn how with Lisa Michaud, an international success coach who identified those barri…
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