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Gabfocus Self Storage Podcast

Melissa Huff, Josh Huff, Tommy Nguyen

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Listen in as we gab about the self storage industry and focus in on particular areas. Want to learn more about auctions, operations, management, marketing, best practices, customer service, and more? Interested in what the best in the industry have to say? Melissa Huff and Josh Huff tap into a combined 30+ years of experience on operations and marketing to speak to the issues that concern owners and operators. This is also the place for the monthly Gabfocus webinar rebroadcasts where Melissa ...
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Jeremiah's Well

Josh Huff, Ricky Lobach, Jordan Huff

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There are many things we hear from the Word of God, whether in a sermon, a song, or regular conversation. But what about those less comfortable topics? What does the Bible say about divorce, pornography, what should or should not happen in worship, modern warfare, the election, profanity, alcohol, masculinity, or a host of other things that don't normally come up around the Sunday lunch table? Jeremiah's Well covers these topics; the ones that people should be, but maybe aren't, talking abou ...
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Be Real Show

Travis "2TALLIN' Huff

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I'm all about being REAL!! I've been doing this show for over 4 years now and we've focused on helping Business people, Brands, Advertising Agencies, PR Firms, Digital Agencies, and Consultants with strategies for successful Social Media, Business, Content and LIFE!
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In the aftermath of Hurricane Helene, many self storage owners across the southeast experienced one of the D's that drive rentals in our industry- Disaster. Whether it's a hurricane, tornado, fire, burglary, or some other form, disaster hits us all. Are you prepared? The best plan is one that's in place before disaster strikes, but even in the midsโ€ฆ
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Customer service makes all the difference. You can have a fantastic self storage facility with a great location that is beautifully clean, but if your customer service is terrible you won't rent a unit. Lee Creech joins the webinar today to share his tips, tricks, and basic principles from his years of experience working in the hotel industry as weโ€ฆ
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There is a question in the self storage industry that brings to light just about everything you need to know about a tenant. Will they rent long term? Will they pay their bill? Are they a business owner? Are they a security risk? Do they need climate control storage? One simple question unlocks the door to all of these answers. This question changeโ€ฆ
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Experienced Licensed Clinical Psychologist with a demonstrated history of working in the health wellness and specializes working with mood, anxiety and trauma populations. Skilled in corporate wellness, family/couples counselling, negotiation, Psychological Assessments, Crisis Intervention, Self-esteem building, cognitive behavioural therapy and miโ€ฆ
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Are you even doing trade shows right? There's a right way to do a trade show, and then there's just wasting your time and money. This is just one of many topics we cover as we return to the mics and gab all about the recent Self Storage Association Fall Conference in Las Vegas a few weeks back. We learned alot, from Google updates, to data analyticโ€ฆ
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Ryan Hanley is the CEO and founder of Finding Peak, an insurance growth coaching and consulting firm built off his 18 years of industry experience. Learn more at https://ryanhanley.com Ryan was previously the founder and CEO of Rogue Risk, a first-of-its-kind digital commercial insurance agency. Heโ€™s also held executive leadership positions at Boldโ€ฆ
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The Fall Conference season officially kicks off this week with the SSA Fall Conference & Expo in Las Vegas. With more shows than a person possibly attend over the next few months, how to do you know what is the right show for you? How do you get the most out of your trade show? And should you even attend one? We discuss a few of our tips and tricksโ€ฆ
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Matt Enger, co-founder of Cubby Storage, joins us to talk about his journey into self storage. From his beginnings storing artwork, to the development of Cubby, he has used his tech background to increase efficiency and enhance the customer experience in a variety of industries. We also dive into self storage software, which has become integral to โ€ฆ
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I occupy a wide spectrum of expertise - creating "from scratch" brands based in applied customer insights to growth hacking and supercharged customer relationship marketing programs that create loyalty beyond reason; from going deep and wide in growth and acquisition marketing, brand strategy, customer cross selling to building loyalty programs / Cโ€ฆ
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Experts from 6Storage, Storable, Storage Commander, and Storeganise join us to talk all about software. Good self storage software can make all the difference for both the customer experience and the manager/owner. What functionality should software have? How should it interact with security, call centers, and payment portals? What are the pain poiโ€ฆ
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Tommy Nguyen, founder of StoragePug, shares his origins both in the US and in self storage. From his humble beginnings coming to America from Vietnam, to his early days in tech after UT, to the beginnings of his company StoragePug, we hear all about his amazing journey. He discusses his personal story, the heart behind StoragePug, and his thoughts โ€ฆ
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What data matters in self storage? Where do you get it? James McLean from Radius+ joins Tommy and Melissa to discuss all the analytics you can handle. It can be hard to sort through all the available data out there from your website to your online profiles to your management software. We discuss the tools that are available and the key data to keepโ€ฆ
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Welcome to Episode 2 of Legal Chat. This virtual "Power Hour" covers a variety of topics and questions sent in from self storage owners and operators around the country. Today we cover the recently passed legislation regarding non-monetary defaults, the ability to enforce unsigned leases, properly disclosing fees, force-placing tenant insurance, laโ€ฆ
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In this special 100th episode, we revisit our very first topic from two years ago- work life balance. Whether you own a business or just work for one, the motivation behind your work ethic drives everything you do, from the amount of time you spend with your family to the effort you put into your job. We discuss our own work life balance, the "Why"โ€ฆ
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The future of tenant communication is video. Face time, snaps, zoom, google meet, and a host of other options have grown this tech in person to person communication, but we haven't seen it hit its stride in the self storage space... that is until Live Switch decided to enter our industry. It's not often we're blown away by a new piece of tech that โ€ฆ
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Snakes, birds that attack, glow in the dark tenants... we've got a few fun stories from our recent travels to share on this lighter 4th of July special episode. There is never a dull day in self storage, and we are extremely thankful for the freedom to work in this industry and build our business. Despite the strange circumstances, tempermental tecโ€ฆ
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Get ready for one of our most entertaining podcasts of the year. Aaron Harwell from SpiderDoor joins Tommy and Melissa to talk about self storage security. Aaron has experience both as a self storage owner and the owner of a self storage security company and talks about what has (and hasn't) worked for his facilities and what led him to the many unโ€ฆ
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Up next in our series on "Dealing with Problem Tenants" are our business operators. This is a tricky category as many of our business tenants are our best tenants. They follow the rules, pay on time, and stay forever. But there's a difference between a business that stores with you and one that operates on your property. How can you discover this pโ€ฆ
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Theft is one of many security issues facing every self storage facility. Preventing it should be a top concern. Sadly, one of the sources of theft is our own tenants. For most of your renters, you have nothing to worry about. But what about that one bad apple? How can you "thief-proof" your facility? Better yet, how can you head off a thief before โ€ฆ
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Tenants are the life blood of our business. Most of the time, and with most of our tenants, the relationship is great. But every once in a while you get that one tenant... Today we tackle the first of many problem tenant types: The Complainer/Bully. This is the tenant who knows your business better than you do and always has a "helpful" suggestion.โ€ฆ
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There is a common denominator every self storage business shares that is often under-valued and under-utilized: the customer. Building customer loyalty is the final step in the sales funnel. But too often, companies are so focused on getting customers, they don't know how to truly enlist them to continue building their business. Today we gab about โ€ฆ
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The self storage laws in Georgia were recently updated to include new provisions for non-monetary defaults and unsigned lease agreements. But along with these changes are best practices to protect both the facility owner and the tenant. While some practices are now legal, owners must be careful to implement them in the right way. We break down someโ€ฆ
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Increasing occupancy is top of mind for most self storage operators. Advice is plentiful, from upping your ad spend to dropping your rates. But what really works? Luke Westbrooks joins the webinar to discuss what has and hasn't worked for the portfolio under his care. You won't be surprised by the bottom line- it's all about the customer experienceโ€ฆ
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As The Marketing Medic, I leverage my trademarked Empathic Marketing Strategy to empower businesses and entrepreneurs with high-ticket offerings. My mission is to help clients identify and deeply understand their audiences, enabling them to craft a resonant Empathic Marketing message that makes their audience feel truly understood. With a strong foโ€ฆ
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After more lunches, sessions, trade show seminars, podcasts, and webinars than we we can count, we've finally cracked the code and figured out the most important thing in self storage. It's not your website, location, class, security, software, or curb appeal, although all those elements relate to it. At the end of the day, self storage is a busineโ€ฆ
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Curb appeal isn't just about what you see. It's about what others see when they visit your property, whether in person or online. The right curb appeal can attract a great tenant leading to long term healthy arrangement. But the reverse is also true. Negative curb appeal can keep good tenants away or attract the wrong kind of tenant. So, what are tโ€ฆ
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Imagine a captivating performance where the audience is completely transfixed. Not a peep. Total focus, until, suddenly, rising as one, they leap to their feet, furiously applauding and demanding more. https://www.linkedin.com/in/jasondfriedman/ cxformula.com Why? The audience was taken on a journey. Their needs were anticipated and then met. Theirโ€ฆ
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๐Ÿš€ Driving Operational Excellence and Relationship Building in Tech As the Chief Operating Officer at SD Tech, I lead our dynamic team in providing consultation, implementation, and support for technology and IT solutions to businesses. We have disrupted this space by not just focusing on tech, but on people. We're about building lasting relationshiโ€ฆ
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You never get a second chance to make a first impression. This famous slogan rings true in more areas than just keeping your hair free of dandruff. It's especially true in the self storage industry. What are people's first impression when they drive by or walk on your property? Today we dive into the different aspects of keeping your facility neat,โ€ฆ
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One of the top training guru's in self storage, Carol Mixon, joins the podcast today to talk all about selling skills. Active listening, problem solving, customer care, product knowledge, and of course closing those leads are just a few of the many topics covered in todays episode. Carol shares a variety of helpful examples along with practical advโ€ฆ
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We're back from Inside Self Storage with all our fun takeaways from the education, networking, and trade show. Dozens of speakers, hundreds of vendors, and thousands of attendees made this an event to remember. And speaking of thousands, the Storage Gives event was HUGE, raising thousands for all the worthy causes they support. Interested in purchaโ€ฆ
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Investing in a website that is not optimized for conversions is like pouring water into a leaky bucket with a hole in it. You are likely spending thousands of dollars on your digital marketing efforts, all to have your website not properly optimized to convert that traffic into buyers. Acquiring traffic is becoming increasingly expensive and competโ€ฆ
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Welcome to Episode 1 of Legal Chat. This is the podcast version of the virtual "Power Hour" featuring Carlos Kaslow and Scott Zucker which covers a variety of topics and questions sent in from self storage owners and operators around the country. Today we get to know Carlos Kaslow's origin story before the guys dive in to the legal topics facing thโ€ฆ
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We're back (for a few days at least) from the recent '24 Self Storage Association Spring Conference. Honestly, we were blown away by the amount of new additions to the storage space. Today we share a few key takeaways regarding new tech players in the industry, session highlights, and products to consider. There are more tools today than ever beforโ€ฆ
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Collections may be the least favorite part of self storage management. But you gotta do it. It starts with a good policy and ends with getting paid, but the in-between part of interacting with customers and vetting excuses is where it gets fuzzy. Or does it? As with most things, consistency is key with collections. Rent is due when it's due. If youโ€ฆ
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Digital marketing dollars don't go as far as they used to, but don't worry- Stacie Maxwell, the Grassroots Guru, joins us to explore the ways you can get involved in your community to keep your facility top-of-mind when people need storage. Do you host local events? Have a robust referral program? Use QR codes? Engage in social media? Partner with โ€ฆ
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As a fellow CEO and marketing leader, I know the pressure you face to scale your HR tech company. Hitting your growth targets likely keeps you up at night. You need your marketing firing on all cylinders to build awareness, create demand and drive revenue. But it's not delivering the results you expected. At GrowthMode Marketing, we focus on helpinโ€ฆ
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Are you getting the most out of your self storage facility? Raising your rates is still the best way to increase your income, but these days price increases are a bit more tricky. Today we explore several affordable and effective ways to increase revenue from retail, to technology, to value pricing, and many more in between. Our industry is full ofโ€ฆ
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Life Is Too Short To Struggle To Get Clients. Feeling frustrated? Iโ€™ve been there. You shouldnโ€™t have to waste your life figuring it all out on your own. You were designed for more and you know it. You deserve a simple plan that works. Success is simpler than you think. โ€“ Jermane https://creatorslearn.com/โ€ฆ
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Trade show season is off to a great start! We were at the Florida Self Storage Association Conference & Expo last week and noticed a few things trending in self storage. Of course, AI was talked about, but we don't share the same opinion as some others who think it'll be a slow roll-out in our industry. Plus, we're noticing a growing trend of more โ€ฆ
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The lease is probably the most important document for your self storage business. It's the agreement between owner and tenant, outlining all the fees, penalties, and agreed upon practices for having a good relationship with your customers. One of the most frustrating things we are seeing through the industry is owners not enforcing their lease. Thiโ€ฆ
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Training is essential... Seems like a fairly obvious statement, but how many of us put it into practice? Do you have a training plan for yourself and/or your team? Training is so much more than handing a new manager a book of policies on day one, expecting them to read and implement it their own. It's about the people and equipping them with all thโ€ฆ
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After spending the last decade leading engagements with outstanding studios like Deloitte Digital and SpireDigital, and then moving into the startup world with groups like HumanCode and Helix, Iโ€™m thrilled to again be returning to my roots of independent product and creative consulting. Focusing on brand strategy and creation, digital product and dโ€ฆ
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It's time for an economic temperature check for the self storage industry, and who better to share his insights on this than John Chang from Marcus & Millichap. Where are we now? What should we expect with the recession, occupancy, street rates, or construction? How should operators be approaching pricing, expanding, or investing? What should self โ€ฆ
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I'm a Gen Z entrepreneur, Wall Street Journal Best Selling author, and 4x startup founder with a distinct focus on driving social impact through business and technology. Starting off as the co-founder behind a range of startups including Audo, Nota, The Doe, and Guin Records, I soon realized the need for a unified platform to nurture these sociallyโ€ฆ
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โœ”๏ธ To Book A Free Leadership Strategy Call & Get A Custom New Manager Training Blueprint https://calendly.com/manufacturing-leadership-strategy/free-leadership-strategy-session ๐™„๐™› ๐™ฎ๐™ค๐™ช ๐™–๐™ง๐™š: ๐Ÿ‘‰ A senior Operations leader in manufacturing (๐˜พ๐™Š๐™Š, ๐™‘๐™‹, ๐˜ฟ๐™ž๐™ง๐™š๐™˜๐™ฉ๐™ค๐™ง, ๐™š๐™ฉ๐™˜.) looking to train new managers & supervisors into effective leaders with Millennial & Gen-โ€ฆ
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We pay all sorts of attention to our curb appeal to make the most of that first impression. Same thing with our phone skills (more on that in last week's episode). Do we have the same focus for our websites? Are they intuitive and customer friendly? Is the experience of renting a unit as easy as if a manager was walking them through the process on โ€ฆ
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Thousands of dollars are spent each month in the hopes of making the phone ring, but if you aren't there to answer it or don't know how to sell, that money is wasted. Today is all about those phone skills- being prepared, asking the right questions, overcoming objections, and closing the sale. Make sure those marketing dollars are well spent. If yoโ€ฆ
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**WHAT WE DO** We develop insights into what buyers need to know and experience before they will invest in your solution. These insights are 100% fact-based and developed through in-depth interviews with recent buyers. Buyer personas take all the guesswork out of marketing and sales by revealing your buyers: 1 - Priority Initiatives - what triggersโ€ฆ
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We're going back to basics to kick off 2024, and it doesn't get more basic than opening and closing your self storage facility. Do you have an opening check-list? If you needed to hand off opening or closing procedures to someone else for a day or a week, would everything be taken care of? Turning on lights and checking email might seem like commonโ€ฆ
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