Best Cliff Reid Podcasts (2024)

1
The RevOps Review - With Jeff Ignacio and Rob Jones - Tracking The Right Metrics & Understanding Your ICP 25:33

12h ago25:33

25:33

Our host Jeff Ignacio sits down with Rob Jones, Creative Lead at RevPartners. They discuss how to define your core personas, ICP and product market fit. They also look into how RevOps as a service can add value and the crucial metrics you need to track for your marketing function, including the importance of dark social. Finally, they cover why you…

1
The RevOps Review with Jeff Ignacio and Matthew Volm - Key Insights And Trends In The RevOps Community 20:38

7d ago20:38

20:38

Our host Jeff Ignacio sits down with Matthew Volm, CEO of The RevOps Co-Op community. They discussed the upcoming trends within the RevOps space, including the shift in attention towards the post-sales side of operations and customer success. They also covered how AI will speed up processes and efficiency, especially when implementing new tools. Fi…

1
The RevOps Review with Jeff Ignacio and Cody Kimball - Functional Intelligence and Retroactive Insights 20:29

14d ago20:29

20:29

Our host Jeff Ignacio sits down with Cody Kimball, Senior Director or Revenue Operations and Analytics at Entrata. They discussed how to improve operational efficiency and automate intelligence and the need to be strategic and intentional with decisions. They also spoke about the cost of bad and stale data and the difference between a single source…

1
The RevOps Review with Jeff Ignacio and Timothy Hughes - Breaking Down Silos And Aligning The Funnel 26:15

21d ago26:15

26:15

Our host Jeff Ignacio sits down with Timothy Hughes, author of ‘Smarketing’ and CEO of DLA Ignite, to discuss collaboration and alignment. They cover the sales and handoff process, how to measure success and ratios. They also discuss the power of social media, the dark funnel and leading indicators.By Cognism

1
The RevOps Review with Jeff Ignacio and Chris Fezza - Metrics, Data Architecture and Growth Rates 27:21

28d ago27:21

27:21

Our host Jeff Ignacio sits down with Chris Fezza, CEO of Operatus. They discuss the metrics that matter, the importance of establishing a robust data structure and the impact of AI in RevOps. They also talk about how to be more strategic with your decisions, the quote to cash process and how to prioritise your budget.…

1
The RevOps Review with Jeff Ignacio and Jen Bergren - Documenting Processes and Building Communities 23:16

1M ago23:16

23:16

Our host Jeff Ignacio sits down with Jen Bergren, a course creator and instructor. They delve into the RevOps community and how to find resources, from courses to newsletters. They also discuss which tools can be used to document your processes and touch on what role AI can play with creating chatbots.…

1
Russell Wilson to the Steelers is it the right fit? Plus Seahawks moves and more! 25:24

1M ago25:24

25:24

Lofa Tatupu and New York Daily News reporter Antwan Staley discuss Russell Wilson's potential move to the Steelers and whether it would be a good fit. Lofa shares his opinion on why he believes Russ still has a lot to offer, and they also discuss recent roster changes as well as Bobby Wagner's departure.…

1
The RevOps Review with Jeff Ignacio and Mallory Lee - Understanding The Customer Journey and Cross-Functional Alignment 15:18

1M ago15:18

15:18

Our host Jeff Ignacio sits down with Mallory Lee, Vice President of Operations at Nylas. Mallory delves into her experience in marketing ops and how RevOps can enhance alignment and provide a unified vision. She and Jeff cover the customer journey and the data you need to understand personas. They also discuss the importance of product usage inform…

1
The RevOps Review with Jeff Ignacio and Eddie Reynolds - RevOps as a strategic growth function 19:41

2M ago19:41

19:41

Our host Jeff Ignacio sits down with Eddie Reynolds, CEO and Revenue Operations Strategy Consultant at Union Square Consulting, to talk about why RevOps is needed as a strategic function. They discuss how RevOps can help fix undocumented and broken GTM and sales processes. They also talk about the sales assembly line, the need to improve prospectin…

1
The RevOps Review with Jeff Ignacio and Sam Sutton-Reid - The Skills You Need As a Revenue Operator 29:43

2M ago29:43

29:43

Our host Jeff Ignacio sits down with Sam Sutton-Reid, Director of Revenue Operations at Pearson, to discuss which skills you need as a revenue operator. They discuss how previous experience in sales roles adds a level of empathy and understanding to the role and what it takes to be a leader in RevOps. They also touch on the RevOps continuum and how…

1
The RevOps Review with Jeff Ignacio and Cliff Simon - Data Insights and Data Governance 20:07

2M ago20:07

20:07

Our host Jeff Ignacio sits down with Cliff Simon, Chief Revenue Officer at Carabiner Group, to discuss all things data. They discuss how to use data to drive insights and the importance of data governance and a robust data infrastructure. They also highlight why data hygiene is integral and how companies can leverage intent data and various data se…

1
Congrats to Andy Reid, Specifically 36:34

2M ago36:34

36:34

The big game started slowly but ended up going into OT (and almost double OT!) We are equal parts happy for Andy Ried and sad for Kyle Shanahan. But, wait, why didn't they just go for it in regulation with 6 seconds left? Plus other hi lights, Ben loves Dunkin', trick play breakdowns and Katie loved Usher. Thank you to each of you for listening and…

1
The RevOps Review with Jeff Ignacio and Caterina Torres - Customer Success and Expansion Opportunities 19:40

2M ago19:40

19:40

Our host Jeff Ignacio sits down with Caterina Torres to discuss all things customer success. They talk about the different approaches with high-touch and low-touch customers and how why collaboration between customer success and sales is paramount. They also discuss how to set the right customer success metrics, feedback loops and ARR.…

1
Big Game Preview 51:17

2M ago51:17

51:17

On this week's episode don't call him a "Super Bowl Participant" call him an "NFC Champ". Lofa and Brett reminisce about their favorite Super Bowl memories and that time Tom Brady stole Lofa's power. They eventually get to the game this weekend and our new head coach Mike McDonald, but Brett would rather talk about the time the ball went over Payto…

1
The RevOps Review with Jeff Ignacio and Anastasiia Binns - Prioritising Problems and Building Relationships 19:30

3M ago19:30

19:30

Our host Jeff Ignacio sits down with Anastasiia Binns, Head of Revenue Operations at Semble to discuss how to prioritise and categorise problems in RevOps. They delve into the importance of quick wins and building relationships and credibility within the org. They also talk about why you should pick your battles and how to decipher what is actually…

1
We're Rooting For Donna 48:21

3M ago48:21

48:21

Well, we finally know who's playing in the Big Game. Were the Ravens robbed? What happened to the Lions? Is Travis Kelce the best Tight End of all time? The Niners are going to have to play a perfect defensive game in order to win, and Patrick Mahomes is going to keep that chin strap loose! Really, we're just rooting for mama Donna at this point! G…

1
The RevOps Review with Jeff Ignacio and Ping Del Giudice - Data-Driven Decision Making and The Single Source of Truth 18:17

3M ago18:17

18:17

Our host Jeff Ignacio sits down with Ping Del Giudice, VP of Revenue Operations at Leapsome, to discuss the single source of truth. They talk about the importance of data visibility, accuracy and dashboards. They also delve into how to map out your buyer's journey and develop a roadmap with consistent definitions and metrics. On top of this, they d…

1
Cliff Avril 55:03

3M ago55:03

55:03

Cliff Avril joins the pod in his first interview since the Hawks let go of Coach Pete. What does he think about the decision? Where should we go from here? And what does this team need to do to make deep playoff runs? Plus, what's Dan Campbell really like? Who will be the League MVP and whos going to the Super Bowl? Go Hawks!!…

1
The RevOps Review with Jeff Ignacio and Haris Odobasic - Product Signals and Customer Health 23:12

3M ago23:12

23:12

Our host Jeff Ignacio sits down with Haris Odobasic, Co-Founder of Revenue Wizards to talk about customer health and success. They discuss the importance of customer health scores and product signals. They also talk about how to prevent churn, drive upsell understand usage data.By Cognism

1
Visors Up 44:54

3M ago44:54

44:54

Last week was the worst week in Seattle, and the best week in Michigan. The Huskies hired a coach, but Brett hates his visor. Lofa calls for Dan Quinn to be our new coach, and can Jamal Adams stay healthy next season? Can a good coach win anywhere?? We look around the league at the rest of the matchups this weekend and doesn't MaHomes look silly in…

1
The RevOps Review with Jeff Ignacio and Shantanu Shekhar - Annual Planning and Process Optimisation 20:27

3M ago20:27

20:27

Our host Jeff Ignacio sits down with Shantanu Shekhar, the Head of EMEA Customer Sales at Gong, to discuss how to improve and optimise operational efficiency. They cover the annual planning process, unit economics and how to test ratios. They also discuss improving processes and tech stacks to save time and resources.…

1
Thanks Pete! 50:45

3M ago50:45

50:45

Lofa and Brett discuss the greatest NFL coach on the available job market. Where will his statue be? How did Pete coach differently in College vs the pros? Will the Hawks get new uniforms? What is your favorite Pete-ism? And where should the Seahawks be looking to hire next? He was always the biggest cheerleader on the sidelines, and he taught us t…

1
Go Dawgs! 47:45

4M ago47:45

47:45

The Hawks won the game, but we're out of the playoffs hunt, and Lofa's mad at the Bears! We recap the season which actually had some good wins but overall will be remembered with mostly missed opportunities. Plus, is Pete sticking around? What do we actually want? And finally, the Huskies season comes down to what happens tonight. Go Dawgs! Go Hawk…

1
Take Care Of Business 32:22

4M ago32:22

32:22

The Seahawks had a tough loss yesterday but we're not out of the playoffs yet. The refs are as inconsistent as our defense. Pickens had the play of the game! And Lofa gives his opinion about the situation with number 3 in Denver. Go Hawks!By Bleav

1
A Very Football Christmas 17:48

4M ago17:48

17:48

The Seahawks played the Titans last night. Join us for a pre-recorded Christmas special. We don't know the outcome of the game, but we do know the definition of the word Yuletide! Plus, what is on your Seahawks Christmas list and what the heck is a whipped cream shot?? Go Hawks!!By Bleav

1
David Boclair 42:02

4M ago42:02

42:02

Lofa and Brett are joined by host of Bleav in Titans - David Boclair. This Sunday is a must-win game for the Hawks and David seems convinced that the Seahawks will have an easy Christmas Eve game but we're not so sure. They've got an offensive line that could use some work, we've got Tyler Locket (doing Tyler Locket things?) and DK... though we're …

1
The RevOps Review with Jeff Ignacio and Jeff Cullimore - How Marketing Operations Fits Into RevOps 19:09

4M ago19:09

19:09

Our host Jeff Ignacio sits down with Jeff Cullimore, the Senior Manager of Marketing Operations at Coalition, Inc. They discussed how marketing operations fits into RevOps as a whole and the importance of working and communicating as one single organisation. As well as this, they delve into how to become a strategic advisor, prioritise team goals a…

1
MNF Eagles Review 40:46

4M ago40:46

40:46

Monday night's win against the Eagles was a total team effort. Our backup Drew proved he could be trusted in clutch moments. DK had a DAY! and just look what happens when we stick to the run (just how Pete likes it). Plus, a look around the league. Detroit is looking good, and who's gonna stop the Niners!? Go Hawks!!…

1
The RevOps Review with Jeff Ignacio and Sam McManus - One-Way vs Two-Way Doors 17:07

4M ago17:07

17:07

Our host Jeff Ignacio sits down with Sam McManus, a GTM Strategy and Operations Director at Capital One, to talk about one-way and two-way doors in RevOps. They discuss how to categorise, define and differentiate between the two. They also talk about how to build a RevOps team, the importance of specialisation and data-driven decision-making.…

1
Mike Gill - Eagles Preview 33:14

4M ago33:14

33:14

Host of Bleav in Eagles, Mike Gill joins Lofa and Brett to preview the upcoming Monday Night game against the Eagles. They've lost 7 straight games to the Hawks, and they've got a bunch of new players, which makes us feel good but we're careful to not get too confident. How will the defense change depending on who's playing QB? The match up of Cart…

1
Beat The Eagles 8:39

4M ago8:39

8:39

On this episode of the Take 12 Podcast we talk Hiesman Trophy snubs, last Sunday's valiant effort from our back up quarterback, and why we can't stop the Niners offense - no one can. Plus, has Lofa ever Suplexed a dude? Go Hawks!By Bleav

1
The RevOps Review - With Jeff Ignacio and Stephen Stouffer - AI, Account Scoring & Lead Routing 20:16

5M ago20:16

20:16

Our host Jeff Ignacio sits down with Stephen Stouffer, VP of Digital Transformation and Innovation at SaaScend, to discuss how AI is transforming the RevOps space. They focus on how AI will impact account scoring and lead routing and enhance planning and accuracy. They also discuss custom integrations and how this can improve efficiency.…

1
Nick Bellore 29:59

5M ago29:59

29:59

Nicholas Lalonde Bellore returns to the show to preview the upcoming Niners/Seahawks matchup. What is the mood in the building? What are the Hawks going to do differently this time? Would Lofa challenges Nick to run the 40 and will Nick get some carries on Sunday? We picked him up on fantasy, we hope so! Plus, how many 9 year olds would it take to …

1
Get It Done! 36:17

5M ago36:17

36:17

Lofa and Brett confirm, Geno had his best game against the Cowboys, but we still lost. We (kinda) complain about the refs. We really complain about field goals. Plus, some good news - bad news. and Lofa tells us where HE would rank the remaining college teams. Go Hawks!!By Bleav

1
The RevOps Review with Jeff Ignacio, Morgan Ingram & Gaetano Nino DiNardi - Aligning Sales & Marketing Teams 34:49

5M ago34:49

34:49

Our host Jeff Ignacio sits down with both Morgan Ingram and Gaetano Nino DiNardi to discuss how best to align sales and marketing teams. They explore how these teams can collaborate throughout the annual planning process and how to make the handoff process as seamless as possible. They also delve into how to establish regular operating rhythms.…

1
Beat Dallas! 39:46

5M ago39:46

39:46

Lofa and Brett have to talk about the difficult Thanksgiving game. Brett's got beef Tommy Devito and his stolen celly. Plus, the Huskies are undefeated! Our Seahawks might stink, but we're still finding the bright spots. Go Hawks!By Bleav

1
The RevOps Review - With Jeff Ignacio and Brad Smith - RevOps Pain-Points & Opportunity Costs 22:20

5M ago22:20

22:20

Our host Jeff Ignacio sits down with Brad Smith, CEO of Sonar & Founder of The Wizard of Ops. In this week’s episode, they discuss the current pain-points and challenges for revenue operators and how to optimise RevOps as a function accordingly. They also highlight the importance of the opportunity cost and why revenue operators must call out what …

1
Family Thanksgiving 27:56

5M ago27:56

27:56

In this previously recorded episode, the entire Take 12 Family shares football memories and predicts the upcoming 49ers game. Baste the bird with us, give thanks, and GO HAWKS!By Bleav

1
Charbonnet Is The Way 38:28

5M ago38:28

38:28

We're disappointed after Sunday's match up, but mostly just dealing with rough audio as we are recording away from the studio. Our Hawks lost K9 and Geno and tried to get too tricky. Do the Seahawks really get more penalty calls than other teams? Charbonnet was the bright spot and we're trying not to think about Jason Myers. Plus, a quick look at t…

1
The RevOps Review with Jeff Ignacio and Rudy Wilson-Evans - Inbound vs Outbound Messaging 21:44

5M ago21:44

21:44

Our host Jeff Ignacion sits down with Rudy Wilson-Evans, Revenue Operations Manager at Synthesia, to discuss inbound and outbound messaging. He highlights the importance of understanding your ICP and tweaking your messaging accordingly. He also shares insights into his career progression and his experience in merging sales development operations wi…

1
Jake Ellenbogen 40:13

5M ago40:13

40:13

Bleav in Rams host Jake Ellenbogen join Lofa and Brett to preview the upcoming Rams v Seahawks game over the weekend. They're pretty equally matched, but the Rams get a few weapons back this week (Stafford, anyone?) but the MUST WIN. Plus we do a deep dive on Witherspoon and keep your eye out for some more Bobo Mojo! Go Hawks!!…

1
Sidney Rice (Almost) 31:24

5M ago31:24

31:24

Brett and Lofa celebrate last weekends victory with their pal Sidney Rice (almost) there were technical difficulties and he'll be rescheduled. Meanwhile, how about those Seattle Seahawks!? Brett was sweating when Jason stepped up to the ball, but Lofa had all the confidence in him. Plus we get the feels talking about Josh Dobbs. Go Hawks!!…

1
The RevOps Review with Jeff Ignacio and Taimoor Tariq - Communicating Impact and Building Roadmaps 24:24

6M ago24:24

24:24

Our host Jeff Ignacio sits down with Taimoor Tariq to discuss his experience and findings whilst working in RevOps. They focus on the key responsibilities of a revenue operator and its integral link to product management, and discuss how to communicate impact and prioritise work. They also delve into the use of tools, metrics and roadmaps.…

1
Anthony Armstrong 30:29

6M ago30:29

30:29

Anthony Armstrong joins Lofa and Brett to preview Sunday's match up in Seattle. Washington doesn't run the ball very much, and we've got some strength in the secondary. Plus, Anthony shares just how much he hates Philly (Lofa doesn't relate) and when players would bench themselves in their own fantasy football games! Go Hawks!…

1
Steve Raible 35:15

6M ago35:15

35:15

Lofa and Brett are joined by the Voice of the Seahawks Steve Raible! The Seahawks had a rough game and the flight home was pretty quiet, but you recover from an ass kicking faster than a heartbreaker. We chat about the Joshua Dobbs storyline from the weekend. Plus, Lofa and Steve share stories about the first time they got Mike Holmgren to smile. G…

1
Khari Thompson 41:29

6M ago41:29

41:29

Bleav in Ravens host Khari Thompson join Lofa and Brett to preview the game this Sunday. Plus, Brett loses his mind about Tom Brady! Go Hawks!By Bleav

1
The RevOps Review with Jeff Ignacio and Sean Lane - Moving Up-Market and Adjusting Strategy 21:44

6M ago21:44

21:44

Our host Jeff Ignacio sits down with Sean Lane, a Founding Partner of Minot Light Consulting to discuss all things RevOps. They talk about both the internal and external challenges of going up-market and the importance of creating strategies which can adapt to the realities of new business. Sean also explains the importance of operating rhythms and…

1
The Immaculate Deflection 36:14

6M ago36:14

36:14

The Seahawks rock the Retro Jerseys, they pull off a W, and we are number 1 in the NFC West! Who wore it best? Lofa's giving the game ball to the entire defense. Geno is our guy! Why are people still asking if Geno is our guy!? The BoboMojo continues, Charbonnet shows up when it matters most, and we can't miss an opportunity to rant about the Refs.…

1
The RevOps Review - With Jeff Ignacio and Charlie Saunders - Metrics That Matter & Funnel Analytics 24:49

6M ago24:49

24:49

Our host Jeff Ignacio sits down with Charlie Saunders, Chief Revenue and Operations Officer at CS2, to discuss how to build an analystics strategy. Throughout, thet talk about the metrics that matter and different attribution models. They also highlight how to track a funnel and custom objectives.By Cognism

1
Max Loeb 33:35

6M ago33:35

33:35

Lofa and Brett are joined by host of "The Dawg Check" Max Loeb to preview the upcoming game against the Browns. Both teams have excellent defense, but we've got SpoonMan! Plus, who's got the best throwback jerseys in the NFL? Go Hawks!!By Bleav

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