Best Emilia Rose Podcasts (2024)

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E260 | The PLG vs. SLG Debate: Surprising Insights from SaaS Benchmarks with Emilia Korczynska of User Pilot 49:18

1h ago49:18

49:18

Today on the show we have Emilia Korczynska, the VP of Marketing at Userpilot. In this episode, Emilia shares her insights into the ongoing debate between Product-Led Growth (PLG) and Sales-Led Growth (SLG) strategies in SaaS companies. Emilia shared surprising findings from Userpilot’s latest SaaS product metrics benchmark report, which challenge …

1
E259 | Identifying Your Ideal Customer Profile: A Data-Driven Approach with Goodfit's CEO Harrison Rose 44:07

25m ago44:07

44:07

Today on the show we have Harrison Rose, CEO and Co-founder of GoodFit. In this episode, Harrison shares his journey from founding Paddle, a revenue delivery platform for B2B SaaS, to starting GoodFit, a company that helps businesses identify the right customers at the right time with the right message. We dive deep into the importance of identifyi…

1
E258 | Transforming Customer Success into a Growth Function with Entrust's Chief Customer Officer Harini Gokul 40:54

1h ago40:54

40:54

Today on the show we have Harini Gokul, the Chief Customer Officer of Entrust. In this episode, Harini shares her experience in transforming Entrust’s customer success function into a powerful growth engine. We dive into the strategies she used to align customer success with P&L goals, ensuring the team’s contribution to revenue growth. Harini also…

1
E257 | How to Build a Customer Success Team Leveraging Subject Matter Experts with Szuyin Leow 46:05

13d ago46:05

46:05

Today on the show we have Szuyin Leow, the VP of Customer Experience at Transcend. In this episode, Szuyin shares her experience transitioning from IT security consulting to customer success, and how leveraging subject matter experts has transformed her approach to building effective CS teams. We then discuss the strategies and benefits of hiring i…

1
E256 | Community-Driven Development: Boosting Retention with Integrations with Biro Florin 45:26

23d ago45:26

45:26

Today on the show we have Biro Florin, a misfit, angel investor, exited founder, and show host of Misfit Founders. In this episode, Biro shares his experience in building successful integrations within the Atlassian marketplace. We then discussed how community-driven development can significantly enhance user retention and engagement. We wrapped up…

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E255 | Navigating Growth and Retention: Lessons from PostHog’s CEO, James Hawkins 42:36

21d ago42:36

42:36

Today on the show we have James Hawkins, CEO and co-founder of PostHog. In this episode, James shares his experience navigating growth and retention at PostHog. He discusses his journey from working in outbound sales to leading a product-led growth startup and the importance of an inbound-focused approach. We delve into how PostHog defined and focu…

1
E254 | Reactivation Tactics: Transforming Cancellations into Customer Retention Opportunities with Baird Hall 40:22

1M ago40:22

40:22

Today on the show we have Baird Hall, the co-founder of Churnkey. In this episode, Baird shares his experience in developing effective reactivation campaigns and the importance of segmentation in retention strategies. We then discussed how small changes in retention tactics can have a monumental impact on high-volume subscription businesses, and th…

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E253 | Optimising Positioning, Messaging, and Buyer Enablement to Drive Customer Success with Jason Oakley 34:15

2M ago34:15

34:15

Today on the show we have Jason Oakley, the founder of Productive PMM and former Director of Product Marketing at Klue and Chili Piper. In this episode, Jason shares his experience in building product marketing from the ground up, focusing on the critical areas of positioning, messaging, and buyer enablement. We discussed how these elements play a …

1
E252 | Preventing Team Churn: Leadership Tactics for Retaining Talent with Mr Joe 51:19

1M ago51:19

51:19

Today on the show we have Joe Leech, a Coach to CEOs with 18 years of tech experience, working with over 30 startups and FTSE100 giants. In this episode, Joe shares his insights on retaining top talent and preventing team churn. We discussed the common mistakes leaders make in micromanagement and hiring and we wrapped up by exploring effective onbo…

1
10 Ways to Grow to $100/Month in Subscriptions 30:54

2M ago30:54

30:54

In this episode, I share 10 ways to grow your subscription to $100/month. There are truly dozens of ways to succeed in subscriptions! If you want us to help you start, launch, and grow your subscription to $100 a month and beyond, you should join the Six-Figure Subscription Masterclass for Fiction Authors. It closes July 3rd at Midnight ET: https:/…

1
Why Craft for Authors is More Important Than Ever 44:57

2M ago44:57

44:57

In this episode, your host Michael Evans discusses the importance of author craft and why it's more important than ever. They also announce that Arielle, a previous guest on the show, is now a co-host. Arielle's Podcasts: https://www.youtube.com/watch?v=m0vBV0MuL6Y&t=13s https://www.youtube.com/watch?v=kOMn9KNJQac&t=216s https://www.youtube.com/wat…

1
E251 | Pricing & Packaging for Long-Term Customer Retention with Mark Stiving 36:50

2M ago36:50

36:50

Today on the show we have Mark Stiving, the founder of Impact Pricing and author of "Selling Value", "Impact Pricing", and "Win Keep Grow". In this episode, Mark shares his experience in the intricacies of pricing and packaging strategies, emphasizing their impact on customer retention and expansion. We then discussed understanding customer value, …

1
10 TV Shows Fiction Authors Must Watch 54:59

2M ago54:59

54:59

Join Michael Evans as he interviews Ream's Executive Assistant, Arielle Bailey, about 10 must-watch TV shows for fiction authors. Arielle shares a mix of “safe for work” and “not safe for work” recommendations, discussing what makes these shows great and how they can inspire your writing. Video with Bart Baker: https://youtu.be/fWcx2CatcD4?feature=…

1
E250 | How Disco Boosted Virality by Switching Activation Channels with Justin Vandehey 32:51

2M ago32:51

32:51

Today on the show we have Justin Vandehey, the Director of Partner Integrations and Development at Culture Amp. In this episode, Justin shares his experience in growing Disco, a Slack-based employee recognition platform, which was acquired by Culture Amp. We then discussed how Disco initially started as an email-based integration and the challenges…

1
The VIP Launch Strategy for Your Subscription 37:54

3M ago37:54

37:54

In this episode of the Storyteller Rule the World Show, Michael Evans is joined by Patrick McCarville, the mastermind behind author success at Ream. Together, they'll guide you through the secrets of launching a thriving subscription service on Ream. Whether you're a seasoned author with a dozen novels under your belt, or just starting your journey…

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E249 | Optimizing User Acquisition for Long-Term Retention with Planable's CMO, Miruna Dragomir 36:42

3M ago36:42

36:42

Today on the show we have Miruna Dragomir, CMO of Planable. In this episode, Miruna shares her experience in optimizing user acquisition for long-term retention. We discuss her transition from large corporations like Uber and Oracle to an early-stage startup, Planable, and how she built and scaled the marketing team. Miruna also delves into the int…

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The Reader Journey for Subscription Success (The Last Fireside Chat) 1:22:35

3M ago1:22:35

1:22:35

Note: This was recorded as a webinar for YouTube, but we decided to share it here too 💜. These are the 5 chapters of the Reader Journey for Subscriptions. Understanding this journey would have saved me $10,000+ and years of struggle as an author. I hope this reader journey can help you put your readers first and take your author career to the next …

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Building Your Author Brand in the Artisan Age of Publishing with Kevin Tumlinson 47:13

3M ago47:13

47:13

This episode of Subscriptions for Authors features Kevin Tumlinson, a sci-fi and fantasy writing legend. Join Michael and Kevin as they discuss the shift from chasing algorithms to building a lasting brand in the new era of publishing, where readers come first. Join our community of subscription authors: https://www.facebook.com/groups/subscription…

1
E248 | How Anti-Retention Metrics and Next Best Actions Boost Retention with Martin Gonto 37:32

3M ago37:32

37:32

Today on the show we have Martin Gonto, the Co-Founder and GTM advisor of HyperGrowth Partners and interim CMO at Vercel. In this episode, Gonto shares his experience in identifying and leveraging anti-retention metrics to optimize product strategies. We then discussed the concept of next best actions and how these strategic steps can significantly…

1
How to Make a Living as an Author Without Going Broke 58:49

3M ago58:49

58:49

Today, Erika Everest joins us to talk all about the book Profit First and how we can apply sustainable business strategies to our author career. It's an awesome episode that may just change how you think about business. Join Season 1 of the Storytellers Rule the World Summit here for access to 4 virtual summits and a mastermind group for fiction au…

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E247 | Mastering Mobile Retention: Insights from SoundCloud and VSCO with Andy Carvell from Phiture 44:35

3M ago44:35

44:35

Today on the show we have Andy Carvell, CEO and Co-Founder of Phiture. In this episode, Andy shares the framework Phiture uses to increase mobile app retention, drawing from his extensive work with companies like SoundCloud and VSCO. We discussed the future of mobile app interactions, including the potential of voice interfaces, AI, and wearable te…

1
How Elana Johnson Went From Subscription Failure to Success 1:06:34

3M ago1:06:34

1:06:34

Join Michael Evans and USA Today Bestselling Author, Elana Johnson, for a discussion on the essentials of author success! In this video, they delve into the critical aspects of building a strong author foundation and Elana's strategies for growing and sustaining an author ecosystem. Whether you're an aspiring writer or an established author looking…

1
How Emilia Rose Manages 5 PAs to Run Her Bookish Empire 45:16

3M ago45:16

45:16

Running a business as an author can be time-consuming and stressful. In this episode, Emilia Rose shares how she has built a team of 5+ incredible folks to help her run her bookish empire that spans audiobooks, comics, book boxes, merch store, and more! Want to join us inside Season 1 of the Storytellers Rule the World Summits? The Season 1 Pass is…

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E246 | Optimizing Cancellation Flows to Reduce Churn: Unbounce’s Approach with Tamara Grominsky 41:10

3M ago41:10

41:10

Today on the show we have Tamara Grominsky, the Chief Strategy Officer at Unbounce. In this episode, Tamara shares her experience in optimizing cancellation flows to reduce churn. We then discussed how Unbounce implemented a data-driven approach to understand the reasons behind customer cancellations and how they tailored their strategies to differ…

1
E245 | Shaping Customer Discovery During Active Vs Passive Looking Phases with Ryan Singer 45:32

4M ago45:32

45:32

Today on the show we have Ryan Singer, the founder of Felt Presence and former head of strategy at Basecamp. In this episode, Ryan shares his experience in evolving the Shape Up framework to better fit diverse team structures and needs. We then discussed his insights on navigating customer engagement through the concepts of active vs. passive looki…

1
E244 | Enhancing Product and Customer Success Alignment to Deliver Customer Value with PagerDuty's VP of CS, Heather Brown 38:02

4M ago38:02

38:02

Today on the show we have Heather Brown, the VP of Global Commercial Sales and Customer Success at PagerDuty. In this episode, Heather shares her extensive experience in bridging the gap between product development and customer success to enhance company performance and customer value. We dive into the innovative strategies PagerDuty employs to ens…

1
What It Takes to Succeed In Serials 49:43

4M ago49:43

49:43

In this episode, Michael Evans and Arielle Bailey delve into the exciting world of serial fiction. With the publishing landscape evolving rapidly, serials have emerged as a powerhouse, captivating millions of readers worldwide and generating substantial revenue. But what exactly makes serials so compelling? Join us as Arielle shares insights into t…

1
E243 | Mitigating the Impact of Customer Champion Turnover with Customer.io's VP of Customer Experience, Natalie Onions 40:37

4M ago40:37

40:37

Today on the show, we have Natalie Onions, the Vice President of Customer Experience at Customer.io. In this episode, Natalie shares her in-depth insights into the crucial role of customer champions in driving customer success and what happens when these key individuals leave the company. We delve into the strategies that Customer.io employs to mit…

1
How Emilia Rose Got 10 Million Reads on One Story 1:14:30

4M ago1:14:30

1:14:30

Join the 1 Million Reads Serial Lab to supercharge your serial today: https://academy.storytellersruletheworld.com/the-million-reads-serial-lab In this live chat, Emilia shares how you can start, write, market, and grow your serial! It's a masterclass on all things serial fiction and you all asked some amazing questions in the Q and A at the end :)…

1
E242 | Navigating the Challenges of Product Management in Horizontal Products with Softr's Austin Yang 36:39

4M ago36:39

36:39

Today on the show we have Austin Yang, the Lead Product Manager of Softr. In this episode, Austin shares his experiences in the no-code space, particularly the unique challenges and opportunities it presents for product management. We then discussed the impact of horizontal products that serve multiple industries, and we wrapped up by discussing ho…

1
A Masterclass in Fandom from the PhD in Taylor Swift 43:54

4M ago43:54

43:54

In this episode, join Michael as he dives deep into the world of fandom with special guest Dr. Georgia Carroll. Dr. Georgia Carroll is an expert in fandom studies with a focus on media and entertainment. Together, they explore the intricate balance between building a devoted fanbase as an author while maintaining authenticity and respect for your a…

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E241 | Crafting Your Homepage to Increase Conversions and Boost Customer Retention with Rob and Anthony of Fletch PMM 51:27

5M ago51:27

51:27

Today on the show we have Rob Kaminski and Anthony Pierri, the partners of Fletch PMM. In this episode, Rob and Anthony share their journey in establishing Fletch PMM, a specialized firm helping early-stage B2B SaaS startups refine their website homepages. They delve into the pivotal role of a company’s homepage in positioning and messaging, crucia…

1
E240 | Embracing a Generalist Mindset and Flexibility in Career Growth: Céline Daley’s Journey to VP of Customer at DeepL 41:43

5M ago41:43

41:43

Today on the show we have Céline Daley, the VP of Customer at DeepL. In this episode, Céline shares her unique insights into embracing a generalist mindset and the role of flexibility in navigating tech careers. With a background that spans from marketing to customer success, and from startups to global companies, Céline's journey showcases the pow…

1
A Masterclass on Email Marketing for Your Subscription (SFA Fireside Chat #21) 1:03:58

5M ago1:03:58

1:03:58

How to do email marketing the right way for your subscription. Email is the most powerful way to grow your business as an author. And in this masterclass, Michael breaks down exactly how you can use the power of great email campaigns to grow your subscription. Here is the transcript for those interested: https://drive.google.com/file/d/1_TNUqD2BDgv…

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The Rising Stars in Subscriptions 44:08

5M ago44:08

44:08

In this episode, you'll hear from three amazing authors who share their journey to subscription success. From launching tiers to engaging readers, these authors have done it all, and they're here to show you how. Whether you're a seasoned author or just starting out, there's something to learn from their experiences. Join our community of subscript…

1
How In-Person Events Can Supercharge Your Readership 47:22

5M ago47:22

47:22

In this episode, we learn all about how to use in-person events to grow our readership as authors. Anna McCluskey shares with us how to find events you can attend cost-effectively, the best ways to prepare for success, and how to maximize events to make money selling books and have fun with readers! Also, Anna is the manager of the Subscriptions fo…

1
E239 | Closing the Feedback Loop: Cycle's Journey to Boost Customer Retention 39:39

5M ago39:39

39:39

Today on the show we have Mehdi Boudoukhane, the CEO & co-founder of Cycle. In this episode, Mehdi shares his transformative journey from a data scientist in Johannesburg to launching Cycle, a company that seamlessly connects customer feedback with product development to close the feedback loop and enhance retention. We then delved into how Cycle l…

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E238 | Preventing Churn Through Strategic Objection Handling with Vendr's Lizzy Rosen 38:17

5M ago38:17

38:17

Today on the show we have Lizzy Rosen, the VP of Customer Success at Vendr. In this episode, Lizzy shares her extensive experience in shaping the future of SaaS buying and how Vendr is revolutionizing the sales process to make it more efficient and transparent. We delve into the heart of objection handling, discussing how strategic approaches can s…

1
From Radish to Thousands of Dollars Per Year in Subscriptions 1:27:30

5M ago1:27:30

1:27:30

Join us for an insightful episode as Verika Sloane, the talented author renowned for her spicy paranormal and contemporary romance, sits down with host Michael Evans to discuss her journey through the ever-evolving landscape of writing and publishing. Join the 1 Million Reads Serial Lab: https://academy.storytellersruletheworld.com/the-million-read…

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E237 | Pivoting Strategies Amidst Rapid Expansion scaling Retention.com to $20M+ ARR with Adam Robinson 47:54

6M ago47:54

47:54

Today on the show we have Adam Robinson, the CEO and Co-Founder of Retention.com. In this episode, Adam shares his incredible journey of scaling Retention.com from zero to $20 million in ARR in just three and a half years, all without external funding. We delve into the pivotal moments and strategies that propelled the company's rapid expansion, an…

1
The 3 Pillars of a Six-Figure Subscription 14:03

6M ago14:03

14:03

There are 3 pillars to every six-figure subscription. In this episode, I share with you what those 3 pillars are and how you can grow a strong foundation for your subscription today. Level up your subscription with personalized help from the SFA team at: https://academy.storytellersruletheworld.com/subscriptions-for-authors-accelerator If you haven…

1
E236 | From HelloFresh to Hotjar: Dissecting B2B vs. B2C Retention Strategies with Hotjar's CEO, Mohannad Ali 42:47

6M ago42:47

42:47

Today on the show we have Mohannad Ali, CEO of Hotjar. In this episode, Mohannad shares his journey from VP of Engineering at HelloFresh to leading Hotjar. We dive into the nuances of B2B vs. B2C churn and retention strategies, drawing on his unique experience across both sectors. The conversation highlights the importance of understanding early vs…

1
Why do readers cancel their subscription? 12:05

6M ago12:05

12:05

There are four key reasons why readers cancel their subscriptions. This is a breakdown of what they are and how to prevent subscription cancellations so you can increase your revenue and make your readers happy :). Join our community of subscription authors: https://www.facebook.com/groups/subscriptionsforauthors Free storytelling insights delivere…

1
How to Give Yourself Storytelling Superpowers 21:10

6M ago21:10

21:10

The magic of hiring a team around you as an author and the 3 key ways to delegate that you need to know. Level up your subscription with personalized help from the SFA team at: https://learn.subscriptionsforauthors.com/the-ultimate-serial-subscription-author-bundle Join our community of subscription authors: https://www.facebook.com/groups/subscrip…

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What Makes You Different Makes You Beautiful 24:38

6M ago24:38

24:38

How to take advantage of your strengths as an author, shoot for your dreams, and live the life you want. P.S. So sorry about some audio issues here. This won't be happening again! Join our community of subscription authors: https://www.facebook.com/groups/subscriptionsforauthors Free storytelling insights delivered to your inbox each week: https://…

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Announcing Limited Time Tiers to Grow Your Publishing Income 19:52

6M ago19:52

19:52

Create a Limited Time Tier on Ream here: https://subscriptionsforauthors.com/limited-time-tiers/ Read the blog post with advice on Limited Time Tiers here: https://subscriptionsforauthors.com/transforming-your-subscription-with-limited-time-tiers/ Create a promotion code on Ream here: https://bit.ly/reampromocode The Limited Time Tier Pricing Calcu…

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3 Secrets from $1 Million in Subscription Income 1:11:17

6M ago1:11:17

1:11:17

In this episode, Michael shares the 3 biggest lessons he's learned after fiction authors have made $1 million on Ream on how to start and grow a successful subscription as an author. Join our community of subscription authors: https://www.facebook.com/groups/subscriptionsforauthors Free storytelling insights delivered to your inbox each week: https…

1
The Reader Funnels to Grow Your Subscription (SFA Fireside Chat #20) 1:01:15

6M ago1:01:15

1:01:15

Join us inside the Six-Figure Subscription Author Accelerator: https://academy.storytellersruletheworld.com/subscriptions-for-authors-accelerator This session was upload in March 2024 during the monthly Subscriptions for Authors Fireside Chats. Originally this session was uploaded to YouTube but we wanted to share it on the podcast feed for everyon…

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E235 | The Lifecycle of Loyalty: Tackling Churn at Critical Stages in the User Journey with Active Campaign's Casey Hill 48:38

6M ago48:38

48:38

Today on the show we have Casey Hill, the Senior Growth Manager of ActiveCampaign. In this episode, Casey shares his insights on navigating churn by focusing on the critical stages in the user journey to foster loyalty. We explore the nuances of addressing churn from initial engagement through to long-term retention, highlighting strategies for eac…

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E234 | 6 Key User Onboarding Strategies Learned from HubSpot and Wistia with Andrew Capland 44:12

6M ago44:12

44:12

Today on the show we have Andrew Capland, a growth advisor and onboarding specialist with rich experiences at HubSpot and Wistia. In this episode, Andrew shares his journey from HubSpot to Wistia, outlining the evolution of his approach to user onboarding and growth. Andrew walked through 6 key steps of a successful onboarding framework to increase…

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Emilia Rose Podcasts

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