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There are people who are just pure geniuses at marketing. And then there are people who are genuinely amazing human beings. I’m going, to be honest - it is rare to see these qualities overlap. My guest this week, Cody May, is one of those truly special people who is both a genius at marketing, and a kind and gracious person. Having been in this ind…
 
I am a huge fan of people who have important work connecting with their community. With all of its controversies and confusion aside, I believe that FB / IG ads are the most effective way to do that. Contrary to popular belief, you can find success with even a modest budget of $1 a day. In this week’s episode, I share with you the strategy and syst…
 
“Don't ask yourself what the world needs. Ask yourself what makes you come alive, and go do that, because what the world needs is people who have come alive.” -Howard ThurmanNot only is this one of my favorite quotes but it is also the prompt for this week’s writing workshop episode. Here’s the backstory: I was an art major for my first 2 years in …
 
There are so many misconceptions around Facebook and Instagram Ads. Add to the mix the tech giants Apple and Facebook going after each other - and you can have a recipe for confusion. On this week’s episode, we address some of the most frequently asked Facebook Ads questions that we receive. I am joined by two brilliant marketers - Stacey Cosden an…
 
“When you come to the edge of all the light you have and must take a step into the darkness of the unknown, believe that one of two things will happen. Either there will be something solid for you to stand on - or you will be taught how to fly.”This quote by Patrick Overton is at the heart of my conversation this week with The Rev. Dr. Kate Cress. …
 
Be Vulnerable & Make A Powerful Decision. This was the resounding theme that arose from my roundtable conversation with T’keya Marquez and Shadé Adu. Oftentimes, when we think of ‘branding’ we associate it with the colors, and fonts and aesthetics consistencies of a company. In reality, ‘branding’ is more complex. It is what people say about you wh…
 
In marketing, there are certain buzzwords that can be overused. ‘Authenticity’ and ‘personal branding’ are two of those words. Especially when they’re in the same sentence. So when someone can actually demonstrate how to create an authentic personal brand, that is both refreshing and remarkable to me. This week’s guest, Dr. Natalia Wiechowski, does…
 
The way to differentiate yourself in today’s economy is by investing time and resources in things that don’t scale. Deep listening + building lasting relationships will always = a fantastic customer experience. This is at the center of my conversation with this week’s return guest - Tech Founder and Millionaire Business Coach - Crysta Tyus. As a re…
 
“We need to have an honest conversation on Black Maternal Health and the disparities in healthcare that threaten Black Women’s lives.”This is the core conversation that takes place on this week’s episode.This week’s episode is a panel discussion, where I am joined by 3 professional doulas - Iman Seraaj, Nicky Dawkins, and Deej.Iman Seraaj is a trai…
 
If a picture is worth a thousand words, how would you give voice to those words? This is the mission of Mouth of the Mural. Mouth of the Mural is an ekphrastic (i.e. visual art into words) event that unites visual, literary and performance artists with business owners in an effort to celebrate community, connection, and conversation. The initiative…
 
The whole reason I started my podcast was that I recognized I was hiding my gifts. The main reason: I was afraid of rejection and ridicule. Instead of putting myself out there and potentially getting ridiculous - I just hide my voice. On New Years Day 2016, I envisioned where my life would end up if I were to continue down this path. I realized tha…
 
To become a strong marketer, you must develop a skillset that extends beyond just “marketing.”This could include a knowledge of human psychology, design aesthetics, analyzing data, how to create & publish content, or an assortment of other skills. This empowers you to be able to bring your vision to life because you are able to execute it every ste…
 
What conversation should we be having on domestic violence? That is the question that begins this week’s episode. This week’s episode brings you a panel discussion on domestic violence, stories of Healing & Survival. My panelists are Sumiyah Mshaka, Dania Alkhouli, and Neda. Each guest brings their unique insights, story, and experience to this imp…
 
Whenever I play the “what superpower would you pick” game - my answer is always: to speak every language in existence.If I could choose a superpower it would be to speak every language in existence.Imagine being able to effectively communicate with every single person on the planet.This usually sets me up nicely for the joke, “well Tom, you can bar…
 
Do our behaviors influence our identity? Or does our identity influence our behavior? And how do thoughts and feelings play into the mix? Here’s what we can say for sure - self-awareness is powerful.As we begin this new year, I invite you to start with this question: who are you? What are the ideals you are going to live by this year? When you’re s…
 
How often do you intentionally reflect upon your day?Life has a way of rushing by without allowing us time to reflect. And yet, it is in that reflection that we are able to gain perspective: to notice patterns, behaviors, and feelings that shape our lives. That very perspective is what allows us to become self-aware and intentional in how we live o…
 
Have you ever headed out the door only to realize you can’t find your keys?Now, be honest. Did you ever search high and low for your keys, glasses, phone, etc. – only to discover they were in your pocket, purse, or backpack? That you were looking everywhere for something that you actually had all along? Just the other day I was looking for my glass…
 
“You’re Muslim? Really?” This is a question I’ve been asked many times by both Muslims and non-Muslims. Usually, shock and raised eyebrows accompany the question. Sometimes, it’s also accompanied by a clenched fist of anger and a feeling of betrayal, with an undertone of, “I thought you were one of us” permeating the question. It’s fair to say that…
 
2020, right? Wow. I could probably start every episode writeup this way and get away with it. Here’s the thing - I bet if we took the time - there is a lot we can get out of reflecting on 2020. The intention of this week’s episode is to provide you with the time, space, and process to do so. This episode also acts as a time capsule. 1 year ago I sa…
 
What fear have you been carrying that you are ready to set down? What would it look like to move beyond fear and embrace your experiences? This week’s episode provides a bold and courageous reflection on these questions. My guest, Nurjahan Boulden, was 21 years old when she was shot with an assault rifle in an attack that killed the man next to her…
 
In today’s episode, I’m joined by the amazing Emily Fletcher, the founder of Ziva Meditation, and the leading expert in meditation for performance. The Ziva Technique is a powerful combination of mindfulness, meditation, and manifesting designed to help you get better at life and reduce your stress. Stress is the root cause behind so many diseases …
 
Have you heard that coloring can reduce stress and anxiety? When I listen in on conference calls, I often find myself coloring. This helps me stay focused, and allows me to really concentrate. So when my awesome friend, Antoinette Chanel, shared with me that she’d like to color together while having a conversation, I was all in. In early 2020, befo…
 
In today’s episode, I’m joined by Dr. Cleopatra, a scientist and university professor who pioneered the field of fertility-biohacking and created "superbabies." As the Executive Director of The Fertility and Pregnancy Institute, and known as "The Fertility Strategist,” she is an amazing contributor to our ongoing conversation surrounding women’s he…
 
Loneliness is at an epidemic level in this country right now. This isn’t hyperbole. Multiple studies have confirmed that Americans feel more isolated than ever. And this was BEFORE our lives and the way we interact with each other was uprooted by the COVID-19 pandemic.Even before the masks, sheltering in place, and virtual birthday celebrations bec…
 
In today’s episode, I’m joined by Dr. Mariza Snyder, a functional practitioner, and women’s hormone health expert. As the author of seven books (and counting) including the #1 national bestselling book, The Essential Oils Hormone Solution, she is an amazing contributor to our ongoing conversation about women's hormone health. In this episode, we co…
 
Honor your anger. Honor your pain.CYRO’s words resonated deeply with me – like a bell used to awaken your spirit.This isn’t just an interview.It’s an awakening. It’s a residence. It’s a healing.I am so grateful that CYRO took the time to sit down and share their passionate and powerful wisdom with all of us.Leah Kirby, also known as CYRO, creates t…
 
In today’s episode, I’m joined by Dr. Veronique Desaulniers, the founder of Breast Cancer Conqueror and the 7 Essentials System, a signature process that is empowering thousands of women in over 43 countries around the world to perform more effective self-breast exams for earlier detection. As the co-creator of My Breast Friend (a device to help yo…
 
The moment I finished this interview, I went into the next room and told Adaora: “that was the best interview ever.”She looked at me incredulously. “You say that every single time,” she said.I know and it’s true and for real this was epicLet me make the case. Lucas and I had an honest, vulnerable, and powerful conversation. Right at the beginning, …
 
I love getting to interview people who are grounded in their own genius. Yes, the tactical knowledge and tools that I learn about are amazing – sometimes they’re life changing. What I really love about these sorts of people, though, is how they emphasize the ability we all have to truly live our own greatness. Boldly.This week’s guest, Monica Louie…
 
In today’s episode, I’m joined by Dr. Gowri Rocco, a double board-certified medical doctor and expert in hormone health who has been practicing for over 20 years. Known as "The Wellness Warrior” and the author of Growing Younger - Restore your Hormones, Energy and Sex Drive, her mission is to help everyone feel their best as they age. Join us for t…
 
It is vital to cultivate a healthy relationship with fear and failure. Yeah. I know.Easier said than done. In order to live this truth, I have to recommit to it every single day. Because every single day fear makes itself known. I feel it as a tight knot in my stomach. Tension in my shoulders. I recognize it in my defensiveness. When I’m short with…
 
In today’s episode, I’m joined by Alisa Vitti, hormone and functional nutrition expert, a pioneer in female biohacking, author of Woman Code, and the remarkable book, In the Flo. As the creator of The Cycle Syncing Method, a female-centric diet and lifestyle approach aligned with a woman's infradian rhythm, she brings us a unique perspective on how…
 
Communication is one of the top skills every entrepreneur must master. If you have an important mission, movement, product or business—the ability to connect with your audience is vital. Verbal and nonverbal communication are absolutely essential. But what is often overlooked is copywriting. Copywriting, the ability to move people with your written…
 
In today’s episode, I’m joined by Kine Corder, a Nationally Certified Counselor and Clinical Hypnotherapist, best-selling author, international speaker, and the CEO of Presidential Lifestyle, a wellness company focused on wealth in all of its forms. As a financial advisor turned therapist, Kine brings us a new perspective on the stories we tell our…
 
In 1982, in a speech to Harvard University, Audrey Lorde famously said, “. . .If I didn't define myself for myself, I would be crunched into other people's fantasies for me and eaten alive.”Quotes are inspiring.And, seeing them put into action is empowering. That is why this week’s guests, Alex and Ash Sullivan, are two of my favorite people. Despi…
 
In today’s episode, I’m joined by Cynthia Garcia, a celebrity nutritionist, life coach, and bestselling author of The Hungry Hottie Cookbook. You may have seen her on Khloe Kardashian's Revenge Body, where she serves as the official nutritionist for the show, or on Dr. Phil, The View, The Doctors, or Dr. Oz, to name a few. As the founder of the Ins…
 
“Finding your purpose will make you unstoppable.” When Jaye Washington invoked this mantra I knew it had to be the title of this week’s episode. Having a north star amidst the storms of life can make all the difference. With all the clutter of social media, the year 2020 has been, and the ups and downs of just living, discovering what our inner-com…
 
In today's episode, I’m joined by Jen Esquer, an internationally known physical therapist who specializes in helping people overcome chronic pain and maximize physical performance. As the founder of The Mobility Method and The Optimal Body, she brings a unique, whole-body approach to strength, mobility, and pain-free living Self-care is so importan…
 
Imagine you have a million-dollar business. Imagine you have a multi-million dollar business that took you years to build. Everyday you get to empower amazing people.You’re living the dream. And loving it. Until one day - you’re not. Inside you start to feel a calling to serve a new mission. That inner-voice grows until it becomes a choir singing i…
 
Many of the women I talk to who are working on getting fit and strong are really wanting a "toned" body. But the key to tone is MUSCLE tone. And no matter what goal you have, the bottom line is that adding (and preserving) your muscle is one of the keys to longevity, strength, and your ability to thrive as you go through time. In today's show, I'm …
 
Websites are often the most neglected tool in our entrepreneur toolbox. We know they have the ability to convert leads into customers, build brand awareness, and communicate our authority. And yet, creating or updating our website remains on the “I’ll get to this soon” to-do list. This week’s episode is your moment to move past hesitation'Our guest…
 
In today’s episode, I’m joined by Dr. Jolene Brighten, a prominent leader in women's medicine and the emerging science of post-birth control syndrome. We take a deep dive into the menstrual cycle, women’s health, the effects of birth control - and how to best support your system as you go through time. Since every system in your body is impacted by…
 
“I don’t see color.”“We all bleed red.” “We’re all just human.”Oh God. No. #FacePalmIf you’ve ever engaged in a dialogue on race or attempted to invite someone in on their racism, I would bet my favorite pen that you’ve heard some variation of these.Hey. I’ll up the bet. I’d wager my favorite pair of headphones that more likely than not it was one …
 
When our hormones are in balance we look, feel, and perform at our best. However, as we go through life, our hormones can shift and change causing a range of symptoms including fatigue, weight gain, and mood swings to name just a few. In today’s episode, I’m joined by Dr. Sara Gottfried, a doctor who specializes in women's hormone health and is a t…
 
Sales. Salesperson. Closer. Most people have visceral reactions to these words and phrases, and almost all of us hold stereotypes or preconceived notions of what they mean. First off, we usually think of a man. Probably a white guy. Headset on, maybe. Yelling, probably.Definitely intense, right? Maybe you envision the Wolf of Wall Street, or buying…
 
Today, let's continue our conversation from last week about key hormone players. I'll be digging into the thyroid, insulin, ghrelin, and leptin (your hunger and fullness hormones) plus and human growth hormone today to set us up with a good foundation to learn from the women's hormone doctors I'll be inviting on the show in upcoming episodes. Our h…
 
Picture this: 35 of the world’s leading digital marketers step into a room together. Each person in that room had successfully run a million dollar launch, and is a legend in the marketing, social media, and media buying arena. A challenge is presented to this motley crew of marketers: Over the next 48 hours, each person is tasked with coming up wi…
 
In today’s episode I’m digging into some of the key hormones we should all be aware of as women like estrogen, progesterone, testosterone, DHEA, adrenaline, and cortisol - what their key functions are, how they serve us throughout our lives, and signs and symptoms of imbalance so you can be proactive in your health care. If your hormones are your b…
 
A few months ago, my nephew and I came up with an epic idea for a T-shirt company. It began when I asked when he planned to come out and visit Adaora and I again. He said he needed to get the funds first; so I proposed we sell t-shirts to get the money that he needed. We decided that he’d design them, and I’ll sell them through Facebook and IG ads.…
 
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