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Kate Toon – Copywriter, SEO lover, Hula hooper and Misfit Entrepreneur. #BEMORESHARK While most small business owners network before breakfast and hustle 24/7, Kate Toon took a different approach. She built her business empire from her back garden shed while wearing pyjamas, watching Netflix and eating crisps. Kate isn’t your stereotypical entrepreneur. But she created not one but three highly successful businesses without any master plan, rich investors, or input from smarmy sales gurus. In ...
 
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show series
 
I was in the car listening to podcasts. (It’s what I like to do.) And on my favourite show Reply All, P.J. and Alex were talking about COVID-19 (episode 159) and interviewing people from around the world. And it struck me. Why don’t I do a show like that? I launched the first season of The Kate Toon Podcast when I was publishing my first business b…
 
So for my final proper episode of the podcast, I wanted to choose a really special guest.Someone who I look up to, admire, someone who has guided me through this strange world.My confidant and best friend.MY MUM! My Dad was on the first series of the Kate Toon podcast, and it's one of the most popular episodes so now we’ll talk to my mum. I’m nervo…
 
Today’s episode of TOON IN DAILY is now live! TID29: Why we can’t all be entrepreneurs (Guest Sharon Chisholm) I see it every day online. The entrepreneur dream being packaged, preened and pedalled for the paltry price of a $27 bundle.You too can be a 7 figure business owner. You too can work from home in your pants.You too can have the course, the…
 
Okay I’ll be honest. Even though I’ve been doing this “running a business” thing for a while.Even though I make a sufficiently impressive lump of cash. Even though I’ve done all the things.I still don’t feel like a real business human. I’m still playing.Because I don’t have a giant team, an open-plan office, a ping pong table and a company culture …
 
I’m so old I remember when email came into being. At my first job we used to pass memos around in an envelope and sign our name on it when we’d read them.Then came email - and one of the first ones I sent was to my boss, by accident, calling him a fat little shit. Fun times. But email was so new I was able to pretend it was an IT error and got away…
 
TID26: Are Facebook Groups good for business? (Guest Kara Lambert) I run four different public Facebook groups.Two free.Two as part of my paid membership. And over the years I’ve learned a thing or two about making them work for me. But it hasn’t been easy. And pretty much every week I toy with trashing all my groups (especially the free ones) beca…
 
In the last few days, I’ve been meandering around the web and I’ve been overwhelmed by the amount of free content out there.It’s enough to make you wonder why anyone pays for anything.Free content in the form of podcasts, blogs and articles.Free checklists, courses and ebooks.And now during Corona - the big brands are giving away their big stuff fo…
 
So this week I did an evening podcast, because my guest Steve was (and still is) in the UK. We didn’t have a theme, no lofty business lesson, it’s really just a chat between two business buddies about how things are going during the crisis.Steve is a freelancer with a small team - same as me.He’s a parent - samesies.He’s incredibly funny - blush, m…
 
We're talking relationships on the podcast today. Bit of a change of tack, because frankly, I’m bored stupid of talking about businessy stuff. Are you struggling to live harmoniously with your partner? Are you separated from your partner due to Covid19? Has your dating life gone on hold since the pandemic started? And has the being together sparked…
 
I’ve created a fair few communities in my time. Starting way back in 2011 when I set up a small group on Google Plus for Copywriters. That grew into the Clever Copywriting community - a paid group And my support group for the 10 Day SEO challenge, which is now a nearly 10k-strong free group. I’ve learned a thing or two over the years about keeping …
 
Staying healthy when the world is falling apart around you can be difficult. Getting your yoga kit out, or making a green smoothie feels like the least of your priorities when you’re struggling to home school, save money and make sense of this crazy world we are living in.So in this episode, I want to share some of the ways I’ve been trying to stay…
 
These days if we’re not being told to pivot, we’re being told to scale.A thousand brush script font memes bleat at us that bigger is better, dream big, don’t think small.But what’s wrong with small?Is the disease of more really just creating an ‘all stick no carrot’ approach to business?GIving us summit after summit to reach. And a mountain of achi…
 
I try to be a positive person. But it doesn’t come naturally to me.Firstly I’m British and we tend to have a dark sense of humour.I was raised on a diet of The Smiths, bleak winters, and sarcasm. Snide is my natural state, and I’ve spent a lot of this crisis period expressing myself in the form of snarky memes. But today I feel an overwhelming blur…
 
I’ll be honest, I’ve never been particularly good at self-care.I’m a burned chop kind of person - even though I’m a veggo. Everyone else comes first. Many a well-intentioned plan to head to the pool has been hindered by a sad-eyed dog wanting a walk.That meditation time is often swapped to help one of my Facebook group members.And my green smoothie…
 
My episodes so far have mostly been about businesses.But the truth is many of us are now juggling business with a whole lot more parenting than we’re used to. With school shut, we have to not only plan our busy day but plan stuff for the kid or kids too. And it’s hard.Managing your emotions, dealing with their disappointments, finding endless activ…
 
I still consider myself a freelancer. But maybe I’m not.I looked it up. First definition: a person who works freelance. Essentially, a freelance job is one where a person works for themselves, rather than for a company. So even though I have a company, I’m the only employee, and I’m therefore self-employed?Confused? Yep me too. But I identify as a …
 
Some of us have a little extra time on our hands right now. (In truth, some of us have eff all time but let’s not focus on that.) While you’re waiting for the world to reboot, perhaps you could spend some time focusing on your biggest business asset: Your website. I’ve reviewed nearly a thousand websites in my time as a digital producer, copywriter…
 
I’ve been watching Corona’s journey for a while and love what she shares. But one of her posts* on Instagram a little while ago really caught my attention and prompted me to reach out. She spoke about divorce being the catalyst for an extraordinary life. “Growth happens when we can lean in and embrace the discomfort and the unknown. No transformati…
 
Whether times are good or bad, there’s one thing that always comes first in business.Your customers. And the ones that matter most are the loyal ones.When times get tough it’s more likely that the long term customers will stick with you, the ones you’ve nurtured and built a relationship with.In this tricky time, winning new customers isn’t going to…
 
We’ve all seen the meme, you don’t need to be super productive during a pandemic. But the truth is, we kind of do. My working time has been cut down by half, if not more. But now more than ever I need to hit my financial goals and keep my business ticking. In today's episode, I’m going to share my productivity methods - they’re not hacks, cos hacks…
 
DO ONE THING WELL? ERM, NOPE. ​For so long, we’ve been sold the mantra of doing one thing well. We need to specialise. To niche. To stay in our lane. And avoid Shiny Object Syndrome at all costs. But what if there was a different way? I’ve spent the last few years diversifying my income, and actively following Shiny objects. But I’m judicious, ther…
 
When we talk about branding big what does it mean?Is it about loud colours, gorgeous internet shoots, and overly animated Facebook live videos?Or is it about embracing who you are, what you stand for and turning up consistently for your audience? Today on the podcast I’m chatting branding, and how to show up in times of trouble. How to be your ‘aut…
 
Let’s talk about money, honey. It’s one of those things that makes some us feel itchy and nervous.Lots of us don’t like thinking about how much revenue we’re making (or not making). But it’s absolutely the most important part of running a successful business.You can have all the customer love and good vibes in the world.But make no mistake if you d…
 
I've launched a lot. Courses, membership, conferences. And I a process slicker than an otters bottom. I don't get stress, I don't even move an eyebrow or a bum cheek. I just launch and let the conversion chips fall as they may. On this pod I talk through my live launch, I share my tips and I chat to launch pros Leanne Woff and Nat Stewart from Busi…
 
Every now and then some alone time is great but social interactions are a massive part of our lives. Humans are wired for connection. What happens when we don’t get it? Well, my loves, that’s what many of us are now discovering. About 2.6 billion people on the planet are now in lock-down - that’s about one third of the world’s population. The reali…
 
Today I’m talking about being popular, which may seem a little trivial in this time of crisis.But it’s been playing on my mind since I started the podcast. So I thought I’d dig into it today.Do you need to be popular to have a successful business? Do you need to be likeable? How important is being popular to you? In life, in business? Most of us wi…
 
How many times have you thought ‘he’s driving me crazy’ or ‘she’s driving me crazy’ this week? Living with your partner isn’t easy at the best of times. Silly arguments often stem from minor things like leaving washing up in the sink or forgetting to put the toilet seat down. But usually, these aren’t the end of the world. However, when you’re stuc…
 
Do you have a team? I’ve never been much of a team player, I tried employing someone but I’m just THE WORST BOSS. In this episode, I share my experience of hiring and firing, and ask: How do you manage a team in this crisis? I also talk to the lovely Cherie Clonan, from Digital Picnic, about how she’s managing her team and the tough decisions she i…
 
Are you shopping more or less? It’s a crazy time for most of us. We’re told to go to the shops once a week max, but then there’s nothing there.We want to support local businesses but also don’t have money coming in.And if you run a store how are coping? Should you be discounting? Should you be sharing Covid 19 news? How do you stop the panic and no…
 
Daily nuggets of pod joy delivered to your ear holes, well, daily. The goal is to share my journey through this testing time. But not just my story, I’m going to be calling my business buddies too, to check on how they are going. And I’m going to be asking you to get involved too- if you fancy it? Why am I starting this show? I want to force myself…
 
Orgasms are great for everyone involved! They reduce stress, keep your skin healthy, improve circulation... oh and they feel amazing! Some orgasms are explosive, others a light tingling sensation. But there’s one orgasm that’s got everyone talking: The G-spot orgasm. It’s likely at some point you would have heard about the G-spot, mainly because of…
 
It's no secret that I believe in the power of Tantra to help us change our lives and have incredible intimacy. Tantra has been my personal spiritual practice for over 10 years and I've used it to help transform the lives of thousands of people I've worked with. One of the most powerful teachings of Tantra for me, has been the incredible feelings of…
 
One of the most common questions that I get asked as a Tantra teacher and sexologist is: "How can I increase my sexual desire"? It might be that you’ve felt a steady decrease in desire, your partner has a higher sexual drive than you - or that your partner initiates sex at a time when you’re not really in the mood. You might concentrating on someth…
 
Hands up who ACTUALLY does their KEGELS? I think that pelvic floor exercises like kegels are one of those things that as women, we all know we 'should' be doing… But we might not be. Or, like a lot of women who get in touch with me, you might be doing them, but be unsure if you’re doing it right. I have my own perspectives on pelvic floor exercises…
 
The very first time I walked into a Tantra workshop, I don’t think I was nervous. I don’t think I knew enough about Tantra to be nervous! I really didn’t know what Tantra was. I knew that it was spiritual - and that it had something to do with sex… but that was about it! I would later learn that Tantra is a spiritual practice and a form of yoga and…
 
Our culture gives us a lot of screwed up messages around gender, intimacy and sex. I often focus on how these messages and our lack of education impact women and their relationship to their bodies and sex, but these messages affect men too - just in different ways. I was super excited to explore this from a man’s perspective by interviewing Cam Fra…
 
Have you ever found that you can’t stop THINKING during sex? Many women struggle to ‘switch off’ and enjoy themselves when they’re making love. They think about their performance, wonder if they’re doing the ‘right thing’, worry about their body - or even think about all the things they have to DO. It stops you enjoying yourself and gets in the way…
 
You know those people that just light YOU up when they walk into the room? My guest today is one of those women. I’ve been wanting to share her wisdom with you for the longest time! Colleen Schell is a Fortune 500 leadership development expert turned love and intimacy coach. Her wisdom on emotional and erotic intelligence helps you have deeper conn…
 
Feel like you might have dated, or be dating, a narcissist? Or have you heard the term being used a LOT lately and wonder what it’s all about? If you’ve ever encountered someone who appears grandiose, has an excessive need for praise, talks about themselves and their achievements a lot, but is also easily offended, there’s a good chance you’ve at l…
 
What are relationship and intimacy expert’s relationships really like? What challenges do they face? How do they make their relationship work? They might not be what you think! Real-life couple and intimacy coaches, Jodie Milton and Reece Stockhausen, started Practical Intimacy with the mission to transform how people do relationships. Through thei…
 
We each give and receive love in different ways. We often give love in the way we’d like to receive it - which is beautiful - but sometimes, that isn’t the way our partner gives love or feels most loved. So what happens when we’re giving love in a way it isn’t understood? Sometimes, two people can each be trying to give love to each other - but can…
 
What do you do when your relationship gets a bit stale? How can you bring the fun back when everything has become… routine? That’s what my guest today found herself asking just a short time into her relationship. In fact, she thought the relationship was probably over… until she found ways to bring the fun, excitement and playfulness back. In today…
 
Relationships are learned behaviours. We often expect ourselves just to know what to do and get it right, but really, they’re skills that we learn. What is normal, how to communicate, how to express your emotions to someone, whether to express your emotions at all, what kind of intimacy or affection to display are all things that we learn from our …
 
You guys know me. I’m a little bit woo-woo, BUT I’m also passionate about sharing proven advice and practical tools with you. In today's episode, you’re going to get a lot of practical tools with just a little bit of woo to help you really embrace and step into your power as a sexual woman. I’m talking to Sarah Marie Liddle about Erotic Identity Ar…
 
For a long time, I didn’t know what I wanted sexually. I had very little idea of what turned me on. I had some ideas… things I’d heard about that I wanted to try but I was far too shy to ask for it! It was only after I began practicing Tantra and I felt like I was given permission to enjoy myself and express myself sexually that I started to feel o…
 
What should you do if your man has sexual challenges, can’t ‘get it up’ or isn’t interested in sex? I’m sharing my personal experience with you. Some of you will know that one of the experiences that led me to working in the field of sexuality, intimacy and relationships, was my time working as a Sexual Surrogate. In this role, I worked intimately …
 
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