Best Pam Didner Podcasts (2024)

1
Your Cheat Sheet For Understanding & Acting On Intent Data w/ Sarah Sehgal 13:50

26m ago13:50

13:50

All this talk about intent data is enough to get every marketer’s head spinning. There’s a lot to process and understand, and not enough expert commentary about how to put it into action… until now. In this episode, OpenSesame’s Director of Growth Marketing, Sarah Sehgal, sat down with co-host Kelly Lindenau on the show floor at B2BMX in Scottsdale…

1
A Crash Course In Creative Authenticity For Content Creation W/ Dana Harder 18:08

13m ago18:08

18:08

In the ever-evolving world of B2B marketing, content is still king. But the generic, static content of the past will no longer resonate with the modern B2B buyer. It's time to connect with buyers on a personal level, and in this episode of the B2BMX Podcast, Unreal Digital Group's Dana Harder discussed the importance of creativity and AI-assisted c…

1
210: AI Policy and Implications for Enterprises 33:19

2h ago33:19

33:19

In this episode of InTechnology, Camille gets into the latest in AI policy with co-host Taylor Roberts, Director of Global Security Policy at Intel, and guests Jason Lazarski, Head of Sales at Opaque Systems, and Jonathan Ring, Deputy Assistant National Cyber Director for Technology Security at The White House Office of the National Cyber Director.…

1
Navigating The Product Perception Paradox with NinjaCat's Jake Sanders 26:06

3d ago26:06

26:06

At the B2B Marketing Exchange, speakers, experts, attendees and even staff have always emphasized the fact that "B2B doesn't have to be boring." And time and time again, our community has proven that B2B marketing can be fun, creative, and authentic. Of course, there are various challenges surrounding creativity in B2B, but during this conversation…

1
The Challenges Of Managing The Complex Martech Landscape 22:27

17d ago22:27

22:27

As the newly appointed President of Pipeline 360, a provider of B2B demand gen tools, Tony Uphoff is keeping busy bringing the company's future plans and strategies to life. Hosts Klaudia Tirico and Kelly Lindenau had a chance to catch up with Tony at the B2B Marketing Exchange in Scottsdale earlier this year to learn about the company's future end…

1
209. Makers, Shapers, and Takers: McKinsey Sr. Partner on the Future of GenAI 30:28

20d ago30:28

30:28

In this episode of InTechnology, Camille gets into generative AI with Lareina Yee, Senior Partner at McKinsey & Company. They talk about why gen AI has exploded in awareness and use, how it can be a great tool for knowledge workers, why humans are still needed, how gen AI is different from other forms of AI, different methods enterprises are taking…

1
Embracing AI & Experimentation In Content Creation With Forrester's Phyllis Davidson 24:10

25d ago24:10

24:10

When we think of Taylor Swift, we can't help but realize how much she has pushed the envelope and evolved creatively to please her audience. She knows how to take risks and experiment, and in this episode of the B2BMX Podcast, Forrester's VP, Principal Analyst Phyllis Davidson encourages marketers to follow suit. Experimentation is the key word her…

1
208. From Edge to Core: The Evolution of Fly.io's Developer-Centric Cloud 25:37

27d ago25:37

25:37

In this episode of InTechnology, Camille gets into Fly.io’s developer-focused public cloud with co-host Nick Washburn, Senior Managing Director at Intel Capital, and guest Kurt Mackey, Co-Founder and CEO of Fly.io. They talk about how Fly.io orients their cloud toward developers, the trade-offs of using their cloud, how they keep up with scaling ne…

1
The Blueprint For A Winning GTM Strategy With Pam Didner 26:36

1M ago26:36

26:36

The B2B Marketing Exchange Podcast is back for Season 10, and hosts Klaudia Tirico and Kelly Lindenau are excited to get back on the mic to celebrate this milestone. To kick off the season, Klaudia sat down with Pam Didner, B2B marketing consultant, author, speaker and #B2BMX veteran, on the show floor in Scottsdale, Ariz. to talk all things go-to-…

1
207. Fabric8Labs: Making Waves with Water-Based Additive Manufacturing 24:56

2M ago24:56

24:56

In this episode of InTechnology, Camille gets into electrochemical additive manufacturing with episode co-host Jennifer Ard, Managing Director and Head of Investment Operations at Intel Capital, and guest Ian Winfield, Vice President of Product & Applications at Fabric8Labs. They talk about Fabric8Labs’ unique liquid-based approach to additive manu…

1
206. Ready for Q-Day? Post-Quantum Cryptography at RSA 2024 29:50

2M ago29:50

29:50

In this episode of InTechnology recorded at RSA Conference 2024, Camille gets into quantum computing and post-quantum cryptography with Dr. Richard Searle, Chief AI Officer at Fortanix; Chris Hickman, Chief Security Officer at Keyfactor; and Andrew Driscoll, Quantum Security Engineer at Accenture. They talk about how quantum computing and post-quan…

1
205. Parallel Computing for AI with Intel Sr. Fellow Pradeep Dubey 25:25

2M ago25:25

25:25

In this episode of InTechnology, Camille gets into parallel computing with Pradeep Dubey, Intel Senior Fellow at Intel Labs. They talk about how parallel computing works, why it’s becoming more necessary, how it uses AI and machine learning to process large amounts of data, the challenges of designing systems and architecture for parallel computing…

1
204. How to Start Using GenAI and LLMs in Your Small-Medium Business 29:17

3M ago29:17

29:17

In this episode of InTechnology, Camille gets into generative AI (GenAI) and large language models (LLMs) with Aurora Quinn-Elmore, Founder and CEO of Metamorph AI. The conversation covers training LLMs, how to fine-tune and customize models, and the pros and cons of different AI models for small to medium-sized businesses. Follow Aurora on LinkedI…

1
203. How to Blow Up Hair Dryers with a Walkie Talkie—And Other Hardware Hacking Superpowers 29:52

3M ago29:52

29:52

In this episode of InTechnology, Camille gets into hardware attacks with Maggie Jauregui, a hardware security researcher at Intel. They talk about Maggie’s “secret superpower” of joy rooted in her Latin American upbringing, her first hardware hacking experiment with a hairdryer, the physics of hardware hacking, iSTARE’s proactive research, the poss…

1
202. NASA Rocket Scientist Talks Space Exploration and Quantum Being 28:21

3M ago28:21

28:21

In this episode of InTechnology, Camille gets into humanity and space exploration with Shehnaz Soni, Senior System Engineer at NASA and author of The Quantum Being. They talk about Shehnaz’s work on the Artemis program, why humanity is drawn to exploring beyond Earth, how she became interested in aerospace and aviation, bridging scientific and spir…

1
201. Looking for Vulnerabilities Below the OS? Check Out Intel® Device Health 8:48

3M ago8:48

8:48

In this episode of InTechnology, Camille gets into endpoint vulnerability management beneath the OS with Intel® Device Heath with guest Novin Kaihani, Senior Director and GM of Client Software Products at Intel. They talk about why there’s a current lack of security for operating systems and below in the market today, how Intel’s partnership with E…

1
200. Why We Will Never Get Rid of Side Channels - with Daniel Gruss and Anders Fogh 41:19

4M ago41:19

41:19

In this episode of InTechnology, Camille delves into side channels alongside episode co-host Anders Fogh; Fellow & Security Researcher at Intel, and guest Daniel Gruss; Associate Professor at Graz University of Technology. They talk about the exploitation of side channels, why side channels are not going away, common challenges and how to manage th…

1
199. What That Means: Artificial General Intelligence and Cognitive Architecture 30:46

4M ago30:46

30:46

In this episode of What That Means, Camille gets into artificial general intelligence (AGI) and cognitive architecture with Peter Voss, CEO and Chief Scientist at Aigo.ai. They talk about how he helped coin the term artificial general intelligence, the definitions of AGI and intelligence, how current LLMs like ChatGPT are not really AGI, training a…

1
198. Fortune 500 Security Execs on Protecting Product and Data 31:53

4M ago31:53

31:53

In this episode of InTechnology, Camille gets into protecting product and data with episode co-host Mohsen Fazlian, Corporate Vice President and General Manager of Product Assurance and Security at Intel, and guest Doug Fisher, Senior Vice President and Chief Security Officer at Lenovo. They talk about taking a security-first philosophy to protect …

1
197. Telecom's Future: What's Possible in Telehealth, Neuromorphic Computing and the Arts 26:51

4M ago26:51

26:51

In this episode of InTechnology, Camille gets into emerging technologies and telecommunications with Mischa Dohler, VP of Emerging Technologies at Ericsson. They talk about his research with 5G for the arts and healthcare, use cases for AI in telecommunications, how Mischa keeps up with so many emerging technologies, neuromorphic computing, quantum…

1
196. What a Former Hacker Brings to the Canonical CISO Role 26:25

5M ago26:25

26:25

In this episode of InTechnology, Camille gets into ethical hacking and security with Stephanie Domas, CISO at Canonical. They talk about Stephanie’s recent book on reverse engineering x86 software, the purpose and benefits of ethical hacking, how companies can change their security strategies from reactive to proactive, how to manage a team of ethi…

1
195. Apple Vision Pro: Tony's Take 13:37

5M ago13:37

13:37

In this episode of InTechnology, Camille gets into Apple Vision Pro with Tony Mongkolsmai, Software Architect & Technical Evangelist at Intel and host of the Code Together podcast. They talk about Tony’s experience trying out the Apple Vision Pro in his everyday life, along with his take on its benefits and limitations. Check out the Code Together …

1
Turbocharge Your Growth Engine In Today’s Economy, With Forrester’s John Arnold 22:17

5M ago22:17

22:17

We’re wrapping up Season 9 of the B2BMX Podcast today, with a very special replay from our friends at Forrester. During the B2B Sales & Marketing Exchange, Principal Analyst John Arnold took the keynote stage to share how B2B organizations can turbocharge their growth engines in today's economy. It’s no secret that 2023 was a rough year for B2B mar…

1
194. Finding Practical Solutions for Corporate Sustainability Through AI 22:40

5M ago22:40

22:40

In this episode of InTechnology, Camille gets into finding sustainability solutions through AI with Peter Schelstraete, Co-Founder of Ubuntoo. They talk about Peter’s personal passion for sustainability inspiring him to found Ubuntoo, how Ubuntoo works as an environmental solutions platform, how Ubuntoo AI utilizes large language models, overcoming…

1
Building A Winning Brand Pitch With Brand Strategist & Author Kate DiLeo 24:39

5M ago24:39

24:39

We're just days away from the 2024 B2B Marketing Exchange and the team is buzzing around to put the icing on the event planning cake. To get our B2B community hyped for the event, co-host Klaudia Tirico chatted with a first-time speaker and new member of the B2BMX family Kate DiLeo. Kate is a brand strategist, consulting, speaker and all around sup…

1
193. Top of Mind for CISOs in 2024 33:17

5M ago33:17

33:17

In this episode of InTechnology, Camille gets into what CISOs should be focusing on this year with Jonathan Nguyen-Duy, Field CISO at Intel. They talk about the security insights from Verizon’s annual breach report, why cybersecurity is still struggling as an industry despite more spending and more jobs than ever before, new regulations on reportin…

1
How To Become The Experience Maker At Your Organization: Tips From Author & B2BMX ‘24 Keynote Speaker Dan Gingiss 21:29

6M ago21:29

21:29

Customer expectations are constantly evolving and that means, no matter what your title or job description is, it's critical to view business problems through a customer lens to ensure your buyers and customers remember your organization as one that makes an impact. This week's episode of the B2BMX Podcast is all about customer experience, and co-h…

1
192. Lessons from 30+ Years in Tech Leadership 37:38

6M ago37:38

37:38

In this episode of InTechnology, Camille gets into lessons in tech leadership with Board Member, former Intel CVP, and podcaster Rose Schooler. They talk about her “teach and learn” approach to leadership, consistency and clarity of communication, knowing your audience when presenting, leading with head and heart, how she grew an initiative into a …

1
Two Marketers, One Candid Conversation About Lower Funnel B2B Marketing + The Challenges That Come With It 38:50

6M ago38:50

38:50

Let’s face it, your B2B company is not really a household name…yet. Unlike, say, Doritos, your logo likely wouldn’t get recognized if it came without the title of your company; and that’s OK! But according to MNTN’s VP of Marketing Ali Haeri and Pluralsight’s Sr. Director of Marketing Koji Takagi, doubling down and digging deeper into your lower fu…

1
191. What That Means with Camille: AI and Cybersecurity in 5G 24:57

6M ago24:57

24:57

In this episode of What That Means, Camille gets into 5G cybersecurity and AI-powered RAN with Scott Poretsky, Director of Security for Ericsson. They talk about how radio access networks operate, what O-RAN is, the paradigm shifts with AI and machine learning, zero-trust architecture, the Ericsson Intelligent Automation Platform, cybersecurity evo…

1
Remedies For Misaligned Marketing & Sales Teams (Spoiler Alert: It Starts With Relationship Building) 12:39

6M ago12:39

12:39

The challenges of sales and marketing alignment are a tale as old as time. While research shows the gap is closing, many organizations have yet to master the art of cross-organizational alignment and collaboration. But what if we told you there are a few simple things you can do to work in better harmony with your fellow customer-focused marketers,…

1
190. 5G Zero Trust and AI Usages 42:31

6M ago42:31

42:31

In this episode of InTechnology, Camille gets into zero trust and AI for 5G with Ken Urquhart, Global Vice President of 5G Strategy at Zscaler. They talk about the transition from 4G to 5G, the security and sustainability benefits of 5G networks, how and why companies can set up their own private 5G networks, uses of AI with 5G networks, the coming…

1
Uncovering New Revenue Remedies & Realities 29:15

6M ago29:15

29:15

It’s a turbulent time to be a CRO: Revenue leaders are tasked with uncovering new revenue opportunities and confronting the realities of implementing these strategies in today's competitive market. With that in mind, it’s vital to have valuable insights and practical tips for finding success. This session replay from the B2B Sales & Marketing Excha…

1
189. AI Adoption Behind the Scenes: Talent Issues, Dev Changes, and Finding the Real Value 24:56

6M ago24:56

24:56

In this episode of InTechnology, Camille takes a behind-the-scenes look at AI adoption with Navin Budhiraja, CTO of Vianai Systems. They talk about the lack of AI skill sets, the democratization of AI through open source, dangers of AI like deep fakes and bots, changes to the role of developers, how companies are deploying AI, data collection, and …

1
Connecting & Empowering Women in Revenue 16:59

6M ago16:59

16:59

The Women in Revenue movement is a powerful initiative to unite dynamic women from various B2B industries who play vital roles in revenue generation. The platform serves as a beacon, illuminating the significant contributions of women in B2B and empowering them to reach new heights. In this interview on the show floor of last year’s B2B Sales & Mar…

1
188. AI and Cybersecurity for Open Source 43:07

7M ago43:07

43:07

In this episode of InTechnology, Camille gets into open source with guest Jim Zemlin, Executive Director of The Linux Foundation, and co-host Melissa Evers, Vice President of the Software and Advanced Technology Group at Intel. They talk about the use of generative AI and LLMs with open-source software, the AI Alliance, the Open Source Security Fou…

1
Reframing Productivity: A Holistic Approach To Well-Being & Peak Performance 34:49

7M ago34:49

34:49

As the “quiet quitting” discussion continues across a variety of industries, brands are rethinking how they manage their human resources. Prioritizing well-being can enhance performance and discover practical strategies to achieve peak productivity without sacrificing mental and physical health. Let’s kick off the New Year right by listening back t…

1
187. Rowhammer Researcher Thomas Dullien (Halvar Flake) Discusses Cybersecurity for AI and Software Optimization 26:56

7M ago26:56

26:56

In this episode of InTechnology, Camille gets into cybersecurity for AI and software optimization with Thomas Dullien, aka Halvar Flake. They talk about his work with Optimyze, cybersecurity and software optimization uses for large language models, the outlook for artificial general intelligence and other technology jumps, the data required to buil…

1
186. Top Conversations on AI in 2023: from LLMs to Regulations 19:09

7M ago19:09

19:09

In this episode of InTechnology, Camille looks back on some of the most exciting conversations on AI in 2023. Things kick off with Andres Rodriguez, Intel Fellow, and his conversation on deep learning, a subset of machine learning. Then, Selvakumar Panneer and Omesh Tickoo, Principal Engineers at Intel Labs, discuss synthetic data. This is followed…

1
Navigating The Challenges Of Growing A B2B Marketing Program 24:48

7M ago24:48

24:48

Every step of the marketing journey presents unique obstacles and opportunities, whether it’s building brand awareness or generating high-quality leads. With those challenges in mind, the biggest concern for marketers is how they can overcome those difficulties to grow and scale their company at the same time. The latest episode of the B2BMX Podcas…

1
185. What That Means with Camille: Product Security Governance 17:45

7M ago17:45

17:45

In this episode of What That Means, Camille gets into product security governance with Vernetta Dorsey Windsong, Director of Product Security Governance at Intel. They talk about how product security and governance practices work together, how to get started with product security governance, the challenges of implementing new practices, automation …

1
Unlocking Success: How To Scale Your B2B Marketing Program For Company Growth 32:50

7M ago32:50

32:50

In today’s episode, Hosts Klaudia Tirico and Kelly Lindenau roll the tape of a B2B Sales & Marketing Exchange session hosted by Nirosha Methananda, former Head of Marketing for companies like Influ2 and Bombora and now the Chief Marketing Maven for Sati Marketing. The presentation explored key strategies and insights from industry experts that empo…

1
184. Runtime Optimization with Granulate's CEO 23:31

7M ago23:31

23:31

In this episode of InTechnology, Camille gets into runtime optimization with Asaf Ezra, CEO at Granulate. They talk about how exactly runtime optimization works, how projects like Photon and Gluten are changing the industry, Granulate’s runtime optimization solutions, future trends in hardware customization, how programming is changing with the daw…

1
Cracking The Marketer's Paradox: Scaling & Achieving More With Less 36:06

7M ago36:06

36:06

Marketers are constantly looking out for ways to scale their efforts and achieve more with less. However, this is challenging in today's saturated market, where consumers are bombarded with messages from all directions. In today’s episode, Hosts Klaudia Tirico and Kelly Lindenau replay a session hosted by Elle Woulfe, SVP of Global Marketing at For…

1
183. The Hottest Cybersecurity Topics of 2023 14:15

8M ago14:15

14:15

In this episode of InTechnology, Camille takes a look at our most popular episodes on cybersecurity in 2023. First up are conversation highlights on Root of Trust and firmware attacks with Jorge Myszne, Co-Founder of Kameleon. After that are highlights on confidential computing with Mark Russinovich, Technical Fellow and CTO of Microsoft Azure, and…

1
The Art Of Urgency: How To Let Customer Needs Guide Your Segmentation Strategy 33:24

8M ago33:24

33:24

Marketers might not know it, but their segmentation and persona strategies might be hurting them. The urgency of customer needs should drive segmentation strategies, but most companies take a flawed, inside-out approach that obscures accurate signals in buyer behavior. In today’s episode, Hosts Klaudia Tirico and Kelly Lindenau replay Neil Baron’s …

1
182. Uncovering Insights from Listeners' Top Voices in Sustainability 2023 16:04

8M ago16:04

16:04

In this episode of InTechnology, Camille delves into a roundup of our most popular listener topics on sustainability in 2023. The first topic is green software with Asim Hussain, Director of Green Software and Ecosystems at Intel. The second covers electricity mapping featuring Olivier Corradi, Founder and CEO of Electricity Maps. Finally, on this …

1
181. Deep Dive: US Executive Order on Artificial Intelligence 29:53

8M ago29:53

29:53

In this episode of InTechnology, Camille delves into the recent US Executive Order on artificial intelligence with Divyansh Kaushik, Miranda Bogen, and Chloe Autio. Divyansh Kaushik is an Associate Director for Emerging Technologies and National Security at the Federation of American Scientists. Miranda Bogen is the Director of the AI Governance La…

1
Crafting Compelling Stories: How B2B Marketers Can Connect With Customers 11:20

8M ago11:20

11:20

Standing out from the crowd is essential in B2B marketing, but it’s difficult to truly connect with customers on a deeper level. By harnessing the power of storytelling and crafting compelling narratives, marketers can create memorable and relatable moments with lasting impact on their target audience. In this episode of the B2B Marketing Exchange …

1
180. Trends in Data Security and Digital Identity 32:04

8M ago32:04

32:04

In this episode of InTechnology, Camille gets into data security and digital identity with Ashvin Kamaraju, Global Vice President of Engineering and Cloud Operations at Thales Cloud Protection & Licensing. They talk about the latest trends in data privacy and sovereignty, the primary components of data security, key management, how to protect again…

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Pam Didner Podcasts

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