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Welcome to “A mile in a CTO's shoes” the podcast for non-technical founders, who want to understand how to deal with software developers. We talk about productivity, entrepreneurship, Tech ,webmarketing & lifestyle.
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To reach your goals, there are certain things that are non-negotiable! Almost any business vision requires a certain investment. Potentially in money and above all in time... And you don't always have the opportunity to buy time by fundraising... So the service + product mix mode is the perfect couple on which we dedicate part of the time to genera…
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When startups sign a contract with software developement provider, they must pay close attention to this: The source code must belong to the client from the day one. In this episode I'm explaning why and how you need to make that agreement with your provider. ---------------------- If you want to learn more about how to build a startup without tech…
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After launching my startup Marketing Automation Ninja, I'm now in the process of refactoring the source code in order to be able to handle many more users. In terms of coding you can find everything, you can find super high standards, others have a mediocre but functional code. You don't know what choice to make to code your startup? In fact, the b…
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Are you late on your projects or do you know you won't make the deadline? Today I describe the 3 main reasons for the delay of your project! Recently, we did a briefing with a startup that was very late on the launch of its product, and also late on the branding and marketing action... So what are the reasons why we are late in our startup or any e…
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In this important period I need to be ultra efficient, I don't have a second to lose and I try to optimize my work time as much as possible. And that's exactly what I want to talk about today, by explaining a technique to get out of my comfort zone more easily and boost my creativity and efficiency! All entrepreneurs are confronted at some point wi…
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How to manage your stress? How to do when you feel like your brain is going to blow up because you have so many things on your mind... At the moment there is a lot going on for me, and that's why I haven't published for a while :-( I'm currently working intensely with 4 start-ups: - One that lost its CTO, - One that is in the launch phase of its pr…
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Like everyone, I did tons of mistakes, especially as an entrepreneur. - I invested too much in my first startup - I took too many loans on my second one, (I'm still paying them today) - I didn't publish for a while on this channel. But that's OK! I don't have any regrets, I don't care what others might think! I believe that we are where we are supp…
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I just finished to coached a startup team that need to meet a tight deadline by the end of the week. 4 developers + the marketing team all focus on the next version launch. While the stress can be high, it's important to stay organized to be sure to meet that due deadline. In today's episode, I introduce what my recommendations are to better organi…
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As I shared in my previous episode, I recently discovered #biohacking and went back to several tools I discovered since I became an entrepreneur. And among these methods, I started practicing the WHM (Wim Hof Method) which is: "How to activate our full potential as humans". I have been practicing cold exposure for years but I had put aside some rec…
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Since I became an entrepreneur, I have been on a quest to become the best version of myself. Looking to develop my skillset and above all, my performance and productivity. Recently I discovered this term, "Bio Hacking” thanks to Anthony Diclementi. Behind that term, we can found many techniques I have been using for years to increase my productivit…
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I started blogging in 2013, first for my own startup, then for my own website: https://outoftech.com During these years, I have tested tons of techniques to delegate the writing of my articles. And among those many techniques, there were 2 that I have used and continue to use whenever I want to write an article. In today's episode I'm sharing these…
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When we analyze properly, we buy a solution, a product or a service from the moment we have an awareness. It is when we realize that a solution will allow us to reduce a pain or to improve a part of our life. And when we look at it carefully, this is not directly related to the features of a product or a solution. As an entrepreneur we often tend t…
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I recently shared this quote: "The way you live you days, is the way you live you life" In other words, your days are to some extend, conditioned by the way you wake up on the morning and therefor, it will condition your entire life. Here is a little "motivational" episode full of energy to remember you how important it is to start the day with the…
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When people starts on Youtube or with podcasting, almost everyone makes the same mistake! A mistake that is expensive and a real waste of your time. If you are in this situation, you might wonder: - Which camera to choose? - How to improve the lighting, how to edit my videos? - How to cut when I make a mistake - etc... All these questions & tasks t…
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Sharing the backstage of my startup's launch https://marketingautomationninja.com , there is one thing that is quite uncommon... "I still don't know who is my persona..." That's a bit weird because we already got some clients, but because it's just a few for now,I still have some difficulties to define who is the idea client for this project. Is it…
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How often do we hear it: "I don't have time for X, no time for Y..." But behind this common sentence, there are two hidden reasons: 1) Either we don't like to do something 2) Either we don't know how to do effectively, what we should do. Often it's a bit of both, because we can be afraid of the time it could take to do this famous task. Simply beca…
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I've been publishing daily for more than 6 months. It's time for a little change on this channel to make some space for the new project https://marketingautomationninja.com I will continue to produce massively and maintain the rhythm of a video per day in both languages. But some of that energy will go into creating content for people who create po…
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I recently discovered a little technique from Anthony Robbins to hack our brain and set up a new habit. What's more difficult than deciding to do something new and managing to stick to it? Well, instead of trying to implement a new habit, why not simply modify an existing one? As we know, our brains mislead us when it comes to doing something we ar…
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Working on a project is like swimming towards a paradise island. We keep swimming, we know it will be great once we get there, we know our goal... We are swimming during hours and hours, we're getting closer and suddenly... we see a second island! This new one is even more beautiful... Then we decide to change our destination and go for another eve…
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I recently realized that I was getting more and more passionate about Webmarketing. And like every time we have a passion, well we want to dig in, you want to push your limits, to try new things, new techniques... And in fact it's the opposite of what you should do. After having followed many gurus of Webmarketing and for many years, I realized tha…
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As you may know, I am a fan of the OKR method, a method used by countless startups. Recently I changed my habits and my schedule in order to give more chance to reach my weekly goals. The decision I make was to review my weekly goals, not on Friday evening, but on Thursday evening or Friday morning. You might understand where I come from, I want to…
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I have to say that I hate taking a selfie of myself. I don't really understand why lot of people need share the good moment of their life to really enjoying it. Can't we just appreciate present moment? In the end, showing off when we are at the beach, in a restaurant or on holiday... How is it helping... It can makes people feel bad about themselve…
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What??? 10 hours per day? Well, not exactly, I really speak during 10hours but it's not me personally, it's the digital version of me. That's the amount of me talking through videos to the world wide entrepreneurs. I recently analyzed all my YouTube stats and all together, it's almost 10h/day. I found that KPI interesting as it's far more than what…
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When we look at any successful person, it's easy to see the success. How this person communicate, his/her results, the amount of followers... etc But most of the time we have no idea of the amount of work required to meet that success. That's the down side of the iceberg. And it's far bigger than what everyone can imagine... No matter if we talk ab…
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One of the first thing to do, when we publish a website, is to invite people to subscribe to your mailing list. By offering a free something or just by offering to you audience to be informed next time a new article will be published. Nevertheless, before to send your recurring content to you new subscribers, it's good to send them a series of emai…
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Launching a startup without CTO or technical co-founder, it's hard, but not impossible! In fact, you have much more chance to succeed without tech co-founder than to partner with someone you don't know yet. What really matter for any startup founder, wether you have a tech co-founder or not, It's to really understand what a CTO does or would do in …
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I have to say that I get more and more passionate by Webmarketing. I believe that it's because I'm a tech guys and that it's a very complementary skill to have. And I've been learning about Webmarketing for years and I recently figured out that, although I was learning very advance techniques, I wasn't applying the basics, just to get started prope…
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I recently coached a startup that just closed their first seed round. Then we prepared all the company's goals and more specifically, we worked on 3 type of goals: 1) The product: What strategy, how useful will it be for the end users, what features do we want to ask... 2) The marketing: This include everything regarding the brand recognition, the …
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A friend of mine recently asked me: "What are the tools that you use to organise your time?" Such a question! But in in the end, the tool doesn’t really matter that much! Because behind tools, what’s to most important is the methodology that we use. So in today’s episode, I’m going to share with you not only what are the tools that I we use on dail…
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I did that mistake several times. And I really understand today that too many CEOs want to save time by delegating the communication. Why? Because it's not easy, it requires to work on our public speaking skills... But who is more qualified than the CEO to talk about a said company? No-one! Even Mark Zuckerberg learned to do it and he wasn't very g…
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As you might already know I really love productivity. Since I'm an entrepreneur, I really focused on increasing my productivity like crazy. But how can we go beyond our own productivity? In fact there are 3 angles altogether to increase productivity: 1 - Our personal productivity 2 - Automation 3 - Delegation I see that most of entrepreneur start d…
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Today, I've been recording some courses for My CTO friend, and I tried a new technique to make them more dynamic, to have more positive energy in the video to better engage people. Let's guess what it is... It's Dancing! Yep! I don't think you can really imagine that, but I've put my headset in my office and I just danced right before shooting each…
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Few year ago I realized that I was too obsessed by providing value. But when it comes to communication, we have to work on: - Being known - Being liked - Being Trusted We all have our strengths and weaknesses, and mine was really to be like by providing more of my personality. ---------------------- If you want to learn more about how to build a st…
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I just did a quick coaching call with an entrepreneur who though about selling a little database with few formulas. You might be surprised by the solution we decided to use to build that MVP... I often meet entrepreneurs who think about a complexe website, having a blog, doing what large companies do even before to have a product... Here we just de…
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I've launch several startups already and try several times to raise funds. I don't know if it's because I'm a Tech guy, if it's because I don't have the right words for investors, but I never got a dime from external investments, not even public grants. The only things I got were loans... And what I can tell you about it is that, whenever you need …
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Currently Neuralink is working on a chip that will be connected to human brain in order to superpower our intelligence. But what if we would use that to not only record everything we do in our life, but also to analyse our behaviors, our thoughts how we react to situations... What if we would use that, to recreate an A.I. Version ouf ourself? With …
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I recently followed a Tony Robbins course and I discover that little square that make lot of sense. 1 - Our potential can be transformed into actions, 2 - Then our Actions will define our results 3 - Our Results will define our certainty/believes 4 - Our Certainty/believes define our potential In today's episode, I'm sharing more details about that…
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I love being an entrepreneur! But it requires lot of energy to be able to achieve our dreams. The good news is that we have many options sur recharge our batteries. I personnel use sports, meditation, yoga and I also love being in the Nature. But everyone is different! What is really important is to know yourself and to figure out what you really n…
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Here is what freedom really means to me... I need a stimulating environment, not always anticipated, it's being in a place that allow me to be happy and effective. What about improving your productivity and your happiness? What if you could just change a bit your environment today? It could just be moving your desk on the other way, Listen your fee…
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I recently realized that small businesses and startups have the opportunity to build product and innovative services where big companies can't. It's all a matter of market size. As startup you can target a niche that would never be profitable for a large company. As a small businesses you can be expert in an area very very precise, you can built to…
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To master any skill, we have to go through a 3 steps process. I recently discover that process, thanks to Tony Robbins. - First, when we discover and understand a new skill, we often have the illusion to master that skill. But often we fall into the « I know mind » pitfall. - The second step, is when we feel doing things and when we understand the …
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We all seek for perfection! But it doesn't exist! Instead perfection, slow us down! 4 years ago I started to produce video content for YouTube, and I wanted to create beautiful video right a way... So I spent lot of time, checking my office, add an environment, tons of things that were not essential. In fact the environment to record our video can …
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For the past few months, I've been working on keeping MyCTOfriend up & running despite some challenges. And I've been also working on a new project that I love which is Marketing Automation ninja. Today I feel a bit lost with my heart that is balancing between both. But in the end, Both make sense, and they complement each other... That's why I'm a…
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Yesterday, I've been participating to an online event organized by Tony Robbins and Dean Graziosi. The Own your future challenge. Basically, they were able to move from 15000 people event to an online event with 500 000 people. Showing up live within less than 24h. I'm really amazed by how well organized they are. In today's episode I'm sharing wit…
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We are currently launching the startup https://marketingautomationninja.com and we are learning every day some new things about our users. We thought that using Google Drive was easy, but it’s not obvious for everyone, We thought that there could be able to provide their intro/outro videos for their YouTube channel… But not at all! In fact most of …
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We often spend too much time writing meeting minutes. There is often someone that have to take notes, then try to summarized what has been discussed and then the rest of the team might add few other ideas that might have been skipped. I found the process outdated! Here is what I recommend instead… ---------------------- If you want to learn more ab…
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Unpredictable things happen all the time, on project, in life... And it's sometime frustrating to deal with them because they often impact our goals and deadlines. In today's episode, I'm sharing with you my strategy to deal with it. ---------------------- If you want to learn more about how to build a startup without technical skills, check: https…
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---------------------- If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ…
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Lot of startup founders think they can hire interns to develop their web application, mobile application or website. But that's not that easy! In this episode, I talk about what a intern can and cannot do in an early stage startup. How and When is it relevant to use interns for a startup project. ---------------------- If you want to learn more abo…
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When we are a startup, we might want to do things right, the first time! Such a dream... To create something perfect, we have to make mistakes. Fail cheaper, fail faster! For a startup, technical debt is THE solution to ask less from your bank and more from your developers... ---------------------- If you want to learn more about how to build a sta…
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