show episodes
 
The Simple Pin Podcast delivers weekly Pinterest marketing tips, updates, and stories of how business owners are finding success on the platform. Every Wednesday a new show airs to showcase how this powerful platform is helping millions of small business owners acheive their goals of sales and lead gen. Simple Pin Media delivers weekly Pinterest marketing advice using data-driven results. Keep it simple, be authentic, and pin with purpose. Learn more at simplepinmedia.com
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I'm working to create the best SEO podcast for entrepreneurs and small business owners who want to build better websites! This SEO-focused podcast shares new episodes weekly featuring emerging opportunities, and best practices mixed with fresh ideas related to SEO for websites, branding, marketing, and customer experience. WHY SEO? SEO is important because it can help a business be found by people searching for what they sell. SEO is simple and can be done with small changes. The best way to ...
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Instagram is one of the biggest social platforms with over 1.3 billion users worldwide… So how do you, as an entrepreneur, grow your following, get more clients, and actually get SEEN in the crowded social media space? You need to learn how to leverage Instagram to grow your business—without spending ONE DIME on paid ads— by creating content that resonates with your ideal clients. And I’m here to show you how. Welcome to Strut It, a podcast about creating bold and unapologetic visibility on ...
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show series
 
How do you turn Pinterest into a powerful marketing tool that drives traffic, builds your email list, and boosts your business? I’m sitting down with the incredible Kate Ahl, the genius behind Simple Pin Media and a true Pinterest powerhouse. In this episode, you’ll learn… [00:02:45] Introduction to Pinterest Marketing: The basics of Pinterest and …
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Send me a text! In this episode of the Simple and Smart SEO Show, I spoke with Jonas Sickler, a digital marketing analyst from Terakeet. We explored the importance of SEO evolving with AI advancements, emphasizing Owned Asset Optimization (OAO) as a strategy. 1. Businesses should control their narrative across all digital platforms to improve the a…
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Lately I’ve seen a lot of pins from Etsy pop up in my feed when I’ve searched for products. Then we held a live event and someone asked about Etsy pins. It’s been a while since i’ve done an episode about Etsy so i figured I would answer some common questions we get about Pinterest marketing for Etsy products. Intro - Call to Action: If you have the…
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This is part two of a four-part mini-series focused on Instagram Reels. If you’ve been feeling frustrated with the ever-changing Instagram updates, this episode will provide clarity and actionable tips to help you create more effective and engaging Reels. In this episode, you’ll learn… [00:28] Understanding the Instagram Algorithm: The Instagram al…
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Send me a text! In this episode of the Simple and Smart SEO Show Podcast, I interview Katlyn Paskorz, the owner of KatydidPGH. We discuss her journey from an unfulfilling career in banking to becoming a WordPress designer and SEO expert for small business owners. Key points include Katlyn's transition to SEO, the importance of talking to customers …
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Not all of us get into business because we want to be a business owner. Some of us it’s accidental and some of us it’s a simple side hustle. When Gwen of Meraki Lane started her blog she intended on using the money to pay for a weekly cleaning service. After that she realized that it was much bigger than just covering weekly cleaning. Hear her stor…
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Ever wonder why some Instagram accounts skyrocket while others stay stuck? I kick off a four-part mini-series on mastering Instagram Reels in today's episode. As your Instagram marketing coach, I'm here to show you why Reels are the secret sauce to expanding your reach and boosting your brand visibility. I'll share practical tips and strategies for…
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Send me a text! Today I'll share insights from my interview with Josh Peacock from SEO for Hire and my personal experiences in the SEO job search. Key Takeaways: 1. Job Search Process Define what you want in a role and understand top performers' traits. This helps target positions that align with your strengths. Be honest on your resume and be prep…
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Send me a text! In this episode of the Simple and Smart SEO Show, I interview Josh Peacock, CEO of SEO for Hire. I get to ask him all sorts of questions about SEO recruitment, so you get an inside look at what the recruiting process looks like! Want to know the expectations of different SEO jobs and how much they make? (ME TOO!) We also talk about …
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An hour is a small amount of time to invest in Pinterest but if I only had that much time here are a few creative things I would do with that hour. I’m going to make a few exclusions from my hour so that it’s really worth the time I’m spending. Intro - Call to Action: Simple PIn Media is a Pinterest marketing agency with one goal – make Pinterest m…
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At a recent conference I spoke at an attendee was lamenting the fact that it felt like there were so many Pinterest experts out there but they all said different things. I think in all industries you have this problem, but for Pinterest, how do you know what’s true and not true. And ultimately trust what the data tells. You. Intro - Call to Action:…
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Send me a text! Breaking news in SEO: The Google Algo leak! Join my FREE three-day SEO challenge for small business owners with websites. Breaking News: Leaked Google Document Great articles from Michael King from iPullRank and Rand Fishkin Highlights from the leak: - Google uses a "site authority index," contradicting their stance on DA - Google u…
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Creating content that captivates and converts is essential to stand out on social media. But with algorithms and trends constantly changing, it can be overwhelming. There's one aspect you can control and master: content creation. When I first started out, I had no idea how to edit reels, write compelling captions, or even what a hook was. But throu…
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Send me a text! Today I'm sharing an overview of recent changes in search technology and what they could mean for SEO. 1. SEO Industry Updates: Chat GPT releasing a search engine? Not yet... Google's latest update with the "AI Overviews" (formerly known as "Search Generative Experience"). 2. Strategies for Adapting to The "New SEO": - Importance of…
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Pinterest is all about early planning. The pinner often plans at least 3-6 months in advance before an event. Some of those who are a little late in planning will visit the platform about a month before to look for ideas. Summer is not exception. People want to take advantage of vacation, no school, the warm weather, and the need to explore. Intro …
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I recently had the honor of being interviewed on the Wedding MBA podcast because I will be one of their keynote speakers in Las Vegas this November! Whether you're a wedding professional or not, I know you'll get a lot of value from this episode. Clint asked me many fantastic questions, and we discussed what types of content perform best for attrac…
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Send me a text! Today we are Unlocking the Power of Brand Stories with Chat GPT In this episode of the Simple, Smart SEO Show, host Crystal Waddell (me!) shares insights from my SEO squad membership, focusing on creating compelling brand stories using Chat GPT. In this meeting, I'm guiding the group through a step-by-step process of leveraging cust…
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Leading a team is hard. Even leading one person is hard. Today’s interview is with Barrett Brooks, someone people raved about at the latest conference I attended. Their response, this guy knows how to help people lead with empathy. Barrettbrooks.com —------- See full show notes for all episodes at Simple Pin Media and click on articles. Get our wee…
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What strategies work to start a channel and make money on YouTube? Can Instagram content be repurposed for YouTube? If these questions resonate with you, then you're in the right place. With over 2.5 billion users, YouTube stands as the second-largest social media platform and search engine, making it a powerhouse for businesses seeking visibility …
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Send me a text! In this solo episode of the Simple and Smart SEO show podcast, I'm debunking several common myths about SEO. I'm talking about: Why SEO isn't a quick-fix for sales, Why SEO can't sell a bad product, How SEO extends beyond just website optimization, Why SEO requires ongoing effort, When SEO should be integrated with other marketing s…
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We’ve diving in deep to conversions. Sales conversions. Can you get more from Pinterest? Are you focusing on the right metrics? The Ecommerce roadmap podcast Social sales girls.com (work with me) www.thesocialsalesgirls.com —------- See full show notes for all episodes at Simple Pin Media and click on articles. Get our weekly Pinterest Made Simple …
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How do you make your reel go viral? For my dance studio business, we've had over 10 reels that got millions and millions of views, and countless more that had over 100,000 views. I have created a ton of viral content in the last three years. It's part of why we have such an impressive following on Instagram. I am sharing 12 key reasons why your Ree…
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Send me a text! In this episode of Follow Through Fridays, Crystal Waddell shares insights and takeaways from Kate Ahl. I recap user experience, SEO strategies, personal touches on Pinterest, and promoting pins. I also want to invite you to the Supercharge Your SEO three-day challenge. Welcome to Follow Through Friday Key Takeaways from Kate Ahl's …
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Send me a text! Today I'm joined by Kate Ahl, the CEO of Simple Pin Media and KateAhl.com! We talked about leveraging Pinterest for business growth Pinterest's constant changes Nuances of digital marketing and The Importance of sharing experience over advice. Navigating a business in the AI era? Kate shared that there are lots of uncertainty and ch…
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Funnel feels like this fancy marketing term that people throw around like they have known it for years. But there are some of us out there that don’t know what it means and we’d like it broken down into simple, easy to understand steps. So that’s what I’m going to do for you today, but as it relates to Pinterest. Intro - Call to Action: Confused ab…
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To effectively leverage Instagram for your business, it's crucial to create three key types of content: content to attract new followers, lead magnet content to build your email list, and content to promote your offers. I break down each type of content and provide actionable tips on implementing them in your Instagram marketing strategy. If you've…
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Send me a text! It's Follow Through Fridays! I'm following up on a previous interview with Nicole Lewis! Check out my five key takeaways for getting press attention: enhancing product and service photography, leveraging collaborations, updating media pages, connecting with writers, and listing timely topics. I share a small success I experienced th…
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Send me a text! I spoke with Nicole Lewis, who shared advice on gaining press coverage without high costs. Nicole emphasized the importance of networking, showcasing quality products, and strategic contacts for media exposure. We discussed leveraging social media, providing valuable insights to publications, and timing pitches effectively. Nicole's…
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The question is coming up more and more, mostly from food creators and that question is, should I turn off Rich Pins. So for those that don’t even know what Rich Pins are and the history behind this question, let me bring you up to speed in this episode and tell you my expert opinion and if you too are wondering if it’s worth it. Intro - Call to Ac…
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In today's episode, I'm taking you on my rollercoaster ride of doing ALL the things: running two businesses, raising two kids, prioritizing my marriage while also pouring into myself. I spill the tea on my journey from trying to be a Superwoman to finding a more aligned and pleasurable groove in life and business. From struggling with unrealistic t…
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Send me a text! Join me as I brainstorm potential podcast ideas and narrow down the focus to build a community for my brand. Potential Podcast Ideas: Senior Night Podcast: I'll interview parents who have senior sports athletes in high school or college. Ordering a Senior Night Gift Guide: A private podcast guiding customers through the process of s…
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Send me a text! Meet Sarah K Heeter, a podcast expert and CEO of Podfox Media. Sarah's on the show today to walk us through leveraging podcasts and audio effectively. Connect with Sarah Podfox Media Big Brave Business Podcast LaunchMyShow.com Free Roadmap to Grow Your Podcast (Link coming soon!) My apologies again for my audio - I was having mic is…
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Pinterest quiz ads are getting some buzz around the interwebs so we thought we’d give you the low down on what they are and who should be using them in their marketing. Intro - Call to Action: It seems people either know about Pinterest Ads and have decided to implement them in their marketing or they know nothing and have chosen to ignore them. Or…
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Are you struggling with low Instagram engagement? I'll explain why engagement is a crucial metric for your business and brand and share five straightforward strategies to help you increase your Instagram engagement. In this episode, you’ll learn about: 03:24 - Defining Instagram Engagement 06:30 - How Instagram Algorithm Works 07:13 - Engagement as…
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Send me a text! Crystal Waddell shares insights on changing her business model, prioritizing health, dealing with stress, and learning from Nick Rubright. She also discusses the PIE project for women's basketball, staying updated and engaged with women's basketball, and exploring data visualization ideas. 00:00 Welcome to Follow Through Fridays! 00…
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Send me a text! Today's podcast features SEO link-building expert Nicholas Rubright, who shared insights on the importance of link building and PR strategies in SEO for business owners. *Please excuse my sound quality, I had a mic issue!*- Crystal Connect with Nick Linkedin Ranko Media Unique SEO Insights From Nick: SEO professionals who figured ou…
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I love talking with food creators that have been in the industry for a while and getting their perspective on the shifts in the industry. Google changing, AI, it’s all over the map. How can we stop lamenting and really embrace the changes and serve our audience. Liz from Clean Eating Couple joins me today as we chat about her growth journey and how…
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We're diving headfirst into the world of TikTok, the app that's shaking up the social media game. Wave Wyld is a TikTok Marketing and Trends authority with an impressive following of over 370,000 on the platform. With a focus on content-first strategies and community building, Wave has revolutionized TikTok marketing, guiding countless creators and…
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Send me a text! Today I'm implementing the advice of Sara Jensen (Episode 110) optimization of websites, specifically focusing on SEO strategies and tips like: the importance of understanding your target audience and unique selling proposition and the benefits of team collaboration. I realized I needed to streamline my personal brand website and th…
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