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How Taking a Journalistic Approach Wins More Business by Adele Revella

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Manage episode 356124367 series 3341606
Content provided by Propelo Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Propelo Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today’s Ask an Expert, Adele Revella, is the Founder and CEO of the Buyer Persona Institute. They take a journalistic approach to interviewing recent & actual buyers that are in their client’s space revealing the real buying decisions, for individuals and committees.
Adele talks about changes to buying decisions in recent months, and she also shares a powerful insight about focusing on how you want to fill your day and how that should drive what you want to be. Finally, she shares “the worst year of my life” while she wrote a book and how valuable that book has been for her personally and professionally.

  continue reading

66 episodes

Artwork
iconShare
 
Manage episode 356124367 series 3341606
Content provided by Propelo Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Propelo Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today’s Ask an Expert, Adele Revella, is the Founder and CEO of the Buyer Persona Institute. They take a journalistic approach to interviewing recent & actual buyers that are in their client’s space revealing the real buying decisions, for individuals and committees.
Adele talks about changes to buying decisions in recent months, and she also shares a powerful insight about focusing on how you want to fill your day and how that should drive what you want to be. Finally, she shares “the worst year of my life” while she wrote a book and how valuable that book has been for her personally and professionally.

  continue reading

66 episodes

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