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481 Mindy Weinstein: The Power of Scarcity in Marketing
Manage episode 354751921 series 1244110
Content provided by The Fitness Business Podcast and Active Management. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Fitness Business Podcast and Active Management or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What makes us buy the things we do? What triggers the fear of missing out, also known as FOMO. These are real questions that marketing directors in the fitness industry need to ask themselves. Our guest, Mindy Weinstein, is here to answer those questions and many more. Stay tuned for an enlightening episode about scarcity marketing.
Mindy Weinstein, PhD, was named one of the top women in digital marketing globally. She is founder of the digital marketing firm Market MindShift.
Get full show notes here: https://fitnessbusinesspodcast.com/481
529 episodes
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Manage episode 354751921 series 1244110
Content provided by The Fitness Business Podcast and Active Management. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Fitness Business Podcast and Active Management or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What makes us buy the things we do? What triggers the fear of missing out, also known as FOMO. These are real questions that marketing directors in the fitness industry need to ask themselves. Our guest, Mindy Weinstein, is here to answer those questions and many more. Stay tuned for an enlightening episode about scarcity marketing.
Mindy Weinstein, PhD, was named one of the top women in digital marketing globally. She is founder of the digital marketing firm Market MindShift.
Get full show notes here: https://fitnessbusinesspodcast.com/481
529 episodes
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