Farm Bill Insights: Cathy Burns on the Future of Fresh Produce

The Fresh CrEd

Join us for an insightful episode of The Fresh CrEd Podcast as we sit down with Cathy Burns, CEO & President of the International Fresh Produce Association (IFPA). Recorded live at the Washington Conference hosted by IFPA, Cathy shares her expertise on the critical issues shaping the fresh produce industry today.

What's Inside This Episode:

Advocacy in Action: Learn about the importance of advocacy in Congress and how the IFPA is driving legislative support for the fresh produce industry.

Farm Bill Focus: Dive into the challenges and significance of the Farm Bill, and why it's crucial for the future of agriculture.

Health Innovations: Discover the transformative potential of produce prescriptions and their impact on public health.

Industry Insights: Hear Cathy's perspective on the current state and future of specialty crops, and the ongoing efforts to secure greater investment.

We extend our gratitude to our partners for their invaluable support in making this episode possible.

Tune in to gain valuable insights into the fresh produce industry and the dedicated efforts of the IFPA. Don’t forget to like, subscribe, and comment with your thoughts or questions!

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Chapters

1. Advocating for Specialty Crops (00:00:00)

2. Challenges in Agriculture Labor Workforce (00:09:51)

3. Addressing Health Crisis Through Produce Prescriptions (00:19:17)

4. Driving Demand for Fruits and Vegetables (00:25:08)

5. Navigating Sustainability in Produce Industry (00:30:32)

6. Celebrating Fresh Creds Partners (00:40:10)