The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Landon Poburan & Laura Poburan, Landon Poburan, and Laura Poburan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Landon Poburan & Laura Poburan, Landon Poburan, and Laura Poburan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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EP 089: The Truth About Your Avatar (…And The Mistakes You Might Be Making)
Manage episode 241343256 series 2383725
Content provided by Landon Poburan & Laura Poburan, Landon Poburan, and Laura Poburan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Landon Poburan & Laura Poburan, Landon Poburan, and Laura Poburan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Click Here To Join The Momentum Lab Community!
The TRUTH about your ideal client avatar… The truth that no one is talking about. Is it important, or not? Some completely ignore this step and some get completely lost within this step. Today, we help you wade through the murky waters of your ICA (ideal client avatar). In today’s episodes we walk through the actual importance of your avatar and more importantly why you should care. Once you gain this clarity, we expose the biggest mistakes you might be making and how to avoid them.
Connect with us:
- Join The Momentum Lab Community
- Instagram @landonpoburan
- Instagram @laurapoburan
- Free training: catalystmasterclass.com, originsmasterclass.com
Did you enjoy the episode? If so, please leave us a short review on iTunes.
If you found value in our content, we'd love to connect with you. Please email us at landon@l2fitness.com to see how we can help you refine your message and design your business to support the life you want to live.
117 episodes
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Manage episode 241343256 series 2383725
Content provided by Landon Poburan & Laura Poburan, Landon Poburan, and Laura Poburan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Landon Poburan & Laura Poburan, Landon Poburan, and Laura Poburan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Click Here To Join The Momentum Lab Community!
The TRUTH about your ideal client avatar… The truth that no one is talking about. Is it important, or not? Some completely ignore this step and some get completely lost within this step. Today, we help you wade through the murky waters of your ICA (ideal client avatar). In today’s episodes we walk through the actual importance of your avatar and more importantly why you should care. Once you gain this clarity, we expose the biggest mistakes you might be making and how to avoid them.
Connect with us:
- Join The Momentum Lab Community
- Instagram @landonpoburan
- Instagram @laurapoburan
- Free training: catalystmasterclass.com, originsmasterclass.com
Did you enjoy the episode? If so, please leave us a short review on iTunes.
If you found value in our content, we'd love to connect with you. Please email us at landon@l2fitness.com to see how we can help you refine your message and design your business to support the life you want to live.
117 episodes
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Similar to The Unfiltered Coach Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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…
continue reading
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…
continue reading
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continue reading
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