The Secret to "Must Open" Subject Lines
Manage episode 427994684 series 3561808
Are you finding your email open rates are not where you would like them to be? Do you pour your time into creating amazing email content that gives value only for it to be read by a small number of people?
Well you're not alone. Crafting an email that gets opened by your ideal client does not start with the content, it starts with the subject line. In a fast paced world where our attention is constantly demanded, hooking people in instantly is the goal.
So in today's episode I want to help you think about the art of email marketing to get people feeling that they must read your email.
Hear me talk about:
- Why our focus is often in the wrong place when we think about our email list
- Why the email subject line is more important than body of the email
- What you need to consider before sending your email
- The demands on people's attention
- How you can disrupt that attention so they click open
- 4 main categories for must read subject lines
Are you ready to get curious and playful with your subject lines? I would love for you to drop into my DM's to hear how you have implemented these tips.
And if you're wanting accountability and to surround yourself with other wellness entrepreneurs why not join me over in the Wellness Collective. To join me and other wellness entrepreneurs in the Collective click the link here www.kirstykianifard.com/collective.
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Say hi to Kirsty Kianifard on social:
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219 episodes