Yandara Yoga Institute is a world renowned yoga education program facility. Our aim for the podcast, hosted by Yael Ginzburg, is to make the great knowledge of our teachers and teachers around the world, accessible to our wider community and to help you apply their teachings to day to day life. This wisdom is meant to inspire you to remember your connection to the energetic world. New episode every other Tuesday. Please share the podcast, if you enjoyed it, to help this knowledge reach more ...
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Carefast, a Melbourne-based disability service provider, offers client-centred in-home and community support. Our modern inner city facility, extending Mercy Health Home Care, promotes independence and comfort, equipped with accessible features and located near necessities. Carefast values your unique goals and feedback, supporting your life on your terms.
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Accruent Facilities Management Coffee Talks is a podcast for facilities and real estate professionals that are looking for quick, on-the-go information about better managing their operations and built environment to save money across their enterprise. These episodes are 15-20 minutes and allow you to walk away with actionable information to help your business.
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Facility Management Marketing Podcast
Javier Lozano, Jr. - Facility Management Marketing & Sales Expert
Welcome to the Facility Management Marketing podcast, hosted by Javier Lozano, Jr. In this podcast, we focus on the latest marketing (and sales) strategies and techniques specifically tailored for the facility and property management industry. Our goal is to help IFM professionals in these fields grow their businesses and stay ahead of the competition. As a facility or property management professional, you know that marketing is a crucial aspect of any business, and the facility management i ...
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The Signal, a Wi-Fi Alliance® podcast, delivers a new perspective on the growing portfolio of Wi-Fi technologies by breaking down the new tools, programs, and capabilities that are changing the connectivity landscape.
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Employing an outside company to handle all payroll-related duties is known as outsourcing payroll services in a business. The main reasons for using payroll management services are to cut costs and free up time when handling payroll-related financial operations. Employing a third party to handle payroll operations frees up a company from having to recruit and educate a sizable in-house payroll team, buy suitable payroll software, and keep up with complicated tax regulations. All business typ ...
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E68: Thriving Through Life’s Transitions with Erin O’Rourke
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Our lives are full of transitions. Some smaller, some bigger, each with its own set of challenges and opportunities for growth. This week Yael Ginzburg speaks with Erin O’Rourke, a Women’s transitional life coach, yoga/breath and meditation specialist and wellness retreat leader, about how to navigate these transitions with more ease and alignment.…
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E67: Free From Influence + Overcoming Resistance with Yael Ginzburg
21:07
21:07
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New solo episode from Yael, returning from Yandara! She speaks about: A month without social media How to focus on our gifts and remove resistance to creating Our prerogative to change our minds Check out the different experiences Yandara offers on our website Yandara’s Instagram @yandarayoga Yael’s Instagram @yaelginzburg…
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E66: Women’s Health: Living in Flow & Purpose + The Rhythm of the Body + Conscious Contraception with Aimee Jean Greenacre
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As women, how much do we really know about how our body works, and how to tune into it’s natural rhythm? The Universe is in a constant state of flow. We are part of this as well. When we become aware of that rhythm, we can harness it’s power in our favor, and truly create lives full of purpose and meaning. In this episode, Yael Ginzburg speaks with…
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Wi-Fi® is a key enabler of XR's success with Shaila Bansal of Qualcomm
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In today's episode, we're joined by Shaila Bansal, Product Manager at Qualcomm, to talk all about how Wi-Fi serves the evolving XR landscape. Shaila tells us how XR boosts productivity in global enterprises, from augmented reality glasses to productivity applications like the infinite desktop. We discuss how VR enables immersive learning in the cla…
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E65: Heal from Disease & Pain + Express Yourselves Fully with Dr. Elizabeth Letchford
1:03:18
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Our bodies hold memories from the past. They hold within them all the experiences and emotions that we weren’t capable of moving through as children. These unprocessed energies stay and become heaviness, pain even disease. To understand this deeper, Yael Ginzburg speaks with Dr. Elizabeth Letchford, a scientist turned spiritual seeker and healer. L…
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Celebrating 25 years of Wi-Fi with David Coleman of Extreme Networks
25:01
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2024 marks the 25th anniversary of Wi-Fi, and in today's episode, we're celebrating this milestone by taking a walk down memory lane with our guest David Coleman, Director of Wireless in the Office of the CTO at Extreme Networks. David tells us about his first experience with Wi-Fi 25 years ago, and how the technology moved swiftly from the warehou…
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E:64 The Spirit of Cacao & Communication with Guidance with Nicole Gnuzman
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The Universe is always trying to speak to us and communicate with us in different ways. But how open and willing are we to listen to its whisper? In this episode, Yael Ginzburg and Nicole Gnuzman speak about spirit guides, the spirit of Cacao, trusting the guidance we receive, how to integrate your experience with plant medicine and more. Nicole is…
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CEO Insights: Wi-Fi Alliance® and Pavlov Media
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Today, we're continuing our special series, CEO Insights. In this episode, Wi-Fi Alliance CEO Kevin Robinson and CEO of Pavlov Media Cory Douglas share their thoughts on Wi-Fi innovation, fiber to the home, and more. We talk about the increasing need for reliable high-speed internet access and how OpenWiFi is working to meet that demand. Cory tells…
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E:63 Your Guide to When Saturn Returns with David Odyssey
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Have you experienced some turbulence and awakenings between the ages of 27-30? Are you going through it now? This is why. During these ages we all go through a period of growth and transition. This happens in conjunction with the placement of Saturn and the affects are powerful! In this episode Yael Ginzburg speaks with expert astrologer and tarot …
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Wi-Fi 7 unleashes new potential across retail, enterprise, sports, and more with Nabil Bukhari of Extreme Networks
23:11
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In today's episode, we're welcoming Nabil Bukhari, CTO of Extreme Networks, back to The Signal to talk about how Wi-Fi 7 empowers diverse use cases across multiple industries. Nabil discusses how Wi-Fi 7 supports the hybrid workplace and next-generation collaboration technologies. We talk about how the new standard enables retail use cases online a…
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All about AFC with Rolf de Vegt of Qualcomm
22:13
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Today's episode is all about Automated Frequency Coordination. We're welcoming Rolf de Vegt, VP of Technical Standards at Qualcomm, back to the podcast to tell us how AFC is expanding the use of Wi-Fi in the 6 GHz band. Rolf gives us a technical overview, and we discuss the different indoor and outdoor use cases that will utilize standard power in …
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The mindset for receiving abundance in our lives. In this conversation between Bolo and… Yael Ginzburg… yes Yael is back for a few episodes ;) , you will learn about our ability to choose who we want to be and how we interact with the world. Check out the different experiences Yandara offers on our website Yandara’s Instagram @yandarayoga Yael’s In…
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Testing, testing: Exploring Wi-Fi 7 for Operators and Service Providers with James Kimery of Spirent Communications
17:54
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In today's episode, we welcome James Kimery, VP of Product Management at Spirent Communications to the podcast to discuss Wi-Fi 7 for network operators and service providers. James shares his insight on Wi-Fi testing and tells us about some of the specific test challenges for Wi-Fi 7. We also talk about the increased demand for video-based IoT devi…
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CEO Insights: Wi-Fi Alliance® and Airties
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Today, we're back with our CEO Insights series. In this episode, Wi-Fi Alliance CEO Kevin Robinson and co-CEO and Founder of Airties Metin Taskin share their insights on what Wi-Fi 7 will bring for service providers, and how it will enable them to better serve their customers. Metin tells us about the roles of both standardization and open source f…
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In today's episode, we're continuing our new series, CEO Insights, with Kevin Robinson, CEO of Wi-Fi Alliance, and Tobin Richardson, President and CEO of the Connectivity Standards Alliance. Tobin shares an update on Matter's upward momentum, and we learn more about the newly released Matter 1.2 and the device types it supports. Kevin and Tobin dis…
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E:61 Yael’s Last Episode- 7 Lessons I Learned Making This Podcast - Kinda ;)
31:55
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A wonderful period coming to an end. After almost 2 years of hosting this podcast, it is time for me to say goodbye. I have loved every moment of creating this, and feel so lucky to have had the honor of speaking to the amazing teachers I had the opportunity to speak with. To wrap up this time I wanted to share the biggest lessons I have learned th…
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Wi-Fi® enables innovation across the IoT device landscape with Irvind Ghai of Silicon Labs
14:23
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In today's episode, we're welcoming Irvind Ghai, VP of Wi-Fi at Silicon Labs, back to The Signal. Irvind shares more about how Wi-Fi empowers IoT and tells us how Wi-Fi supports power optimization in IoT devices - an extremely important consideration for customers. We talk about how Matter over Wi-Fi allows IoT devices to coexist in smart homes, an…
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We're thrilled to kick off our new series, CEO Insights, where we sit down with industry leaders and visionaries to bring you Wi-Fi insights you won't hear anywhere else. Today, we're joined by Kevin Robinson, President and CEO of Wi-Fi Alliance, and Mike Finley, CEO of Boingo. Mike tells us about Boingo's successful deployment of the first-ever Wi…
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The network edge is moving closer to the end user with Will Torgerson of MaxLinear
15:12
15:12
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In today's episode, we welcome Will Torgerson, VP and GM of Broadband at MaxLinear to the podcast to discuss how the network edge is moving closer to the end user. Will tells us about the importance of the partnership between OEMs and service providers, we talk about the emerging consumer applications that are driving the need for more bandwidth. W…
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E: 60 MASTERCLASS on Providing Guidance for Students Off the Mat with Christopher Perkins
1:02:15
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The yoga practice is a deeply spiritual, moving and healing practice. As yoga teachers, we have the privilege of holding the space in which this transformation takes place. Because it is a vulnerable place of reflection and excavation, our students might need support and guidance separately from the class. But how to do it in a way that is safe and…
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Wi-Fi 7 empowers the PC ecosystem with Eric McLaughlin of Intel
15:23
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We're excited to kick off The Signal at CES 2024! In today's episode, we're welcoming Eric McLaughlin, VP and GM of Wireless Solutions at Intel, back to the podcast to talk about Wi-Fi 7 for PC clients. Eric shares which Wi-Fi 7 devices consumers will have access to this year, including the MSI Claw. Eric tells us what's next for AI, and we talk ab…
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E:59 Guide to Becoming a Yoga Teacher with Amber Young
1:17:29
1:17:29
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Are you thinking of becoming a yoga teacher? Have you just finished your training and wondering what to do next? In this Episode Yael Ginzburg speaks with Amber Young, lead teacher at Yandara and owner of La Dicha yoga studio, about what it takes to become a yoga teacher. They talk alignment, first steps, options, evolution, even financials. Send t…
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Strategic Marketing Tactics: 7 Tips for Thriving Through Economic Challenges in Facility Management
19:19
19:19
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Javier Lozano, Jr. provides 7 tips for facility and property management companies on improving their marketing during an economic downturn. The tips include 1) knowing your numbers, 2) focusing on promoting education, 3) doubling down on content marketing, 4) leveraging employee advocacy, 5) engaging prospects through events and communities, 6) avo…
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Optimizing Sales and Marketing Alignment for Facility Services Success
16:19
16:19
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In this podcast episode, seasoned CMO, Javier Lozano, Jr. discusses strategies to align marketing and sales in facility or property management companies. He emphasizes the importance of weekly pipeline reviews, measuring leads, bringing predictability into the funnel, and utilizing ideal customer profiles. He also highlights the need for sales to p…
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Looking to the future: Wi-Fi 7 expectations for 2024
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In today's episode, we're closing out 2023 with a look towards next year and expectations for Wi-Fi 7 according to Broadcom. We're joined by Vijay Nagarajan, VP of Wireless Connectivity at Broadcom, who shares more about what consumers can expect from Wi-Fi 7, and how the latest generation of Wi-Fi will support greater capacity, lower latency, and …
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Navigating Economic Downturns and How to Pivot your IFM Business
12:44
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Javier Lozano, Jr. discusses the challenges faced by FM businesses in the current tough economic environment and emphasizes the need for proactive strategies to navigate the market. He highlights the importance of refining processes, exploring new verticals, and creating sales enablement tools to adapt to changing conditions.…
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E: 58 Interpreting Dreams and Taoism with Kari Hohne
1:04:09
1:04:09
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Do you ever wonder what is the meaning of your dreams? What is their role and relevance to your waking life? Us too! In this episode Yael Ginzburg speaks with Kari Hohne, an expert on comparative symbolism and the eastern and western archetypes behind the I Ching, tarot, dreams, astrology and myths. They explore how to interpret dreams- symbolism, …
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How Scaling Content for your Facility Management Company Can Catapult Your Business In a Short Amount of Time
11:48
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In this episode of the Facility Management Marketing Podcast, Javier discusses the importance of scaling content for facility management companies in today's business economics. He emphasizes the compounding value of consistent content creation over time, comparing it to investing in the stock market. Patience and a structured content strategy are …
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Matter over Wi-Fi® one year later with Chris LaPre of CSA
22:35
22:35
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We're kicking off the new year by welcoming Chris LaPre, Head of Technology at Connectivity Standards Alliance, back to The Signal. Chris shares his insights on all things Matter over the past year and tells us which devices represent the biggest opportunity for the protocol. We discuss the different device types that will be added to future releas…
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Why You Should Teach Your Facility Management Knowledge and Skills In Order To Elevate Your Positioning in the Industry
23:32
23:32
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Marketing leader and CMO, Javier Lozano, Jr. discusses the importance of teaching as a way to solidify expertise in facility management. He emphasizes the value of sharing acquired knowledge to position yourself as an expert. Plus, teaching helps refine systems, improve understanding, and contribute to the industry. Javier also highlights the misco…
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Why Your FM Marketing Journey Doesn't Need To Be Linear Like Most Marketing Career Paths
24:01
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Javier shares his journey from college to becoming an expert marketer in facility management, highlighting the importance of understanding people and leveraging personal strengths. He emphasizes the process of learning and growth in marketing, showcasing his success in generating leads and closing deals. Through various roles and experiences, Javie…
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Why Marketing Takes Time and How to Effectively Respond To Your Facility Services CEO
15:24
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2x CMO, Javier Lozano, Jr., discusses the importance of having a clear go-to-market strategy, marketing plan, and marketing operations to successfully grow a facility management company. He emphasizes the need for proper execution, measurement of impact, and adaptation to ensure marketing efforts generate pipeline and revenue. Javier also shares th…
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Tips to 10x Organic Traffic for Facility Management Companies
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Javier provides tips on how to increase organic traffic for facility management companies, focusing on writing powerful headlines, adding internal links, winning SERPs features, and building a diverse link portfolio. He discusses various SEO strategies to increase website traffic, emphasizing the importance of diverse link building and utilizing di…
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E:57 Healing from Loss and Accepting Change with Christopher Perkins
1:19:07
1:19:07
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The only certainty in life is that everything is always changing and that even our human experience in the body we are in- will end. In this episode, Christopher Perkins, co-founder of Yandara, and Yael Ginzburg, our host, speak about the inevitable part of life which is death. When we are in the initial shock of experiencing loss it may seem there…
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How To Calculate Pipeline and HIRO Pipeline for your Facility Management Business
23:52
23:52
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CMO and marketing guru, Javier Lozano, Jr., takes you through the importance of calculating pipeline for a facility management company's marketing efforts. He outlines the stages of leads, marketing qualified leads, sales qualified leads, and customers. And, how different tiers within each stage help classify the level of interest or engagement of …
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How To Get Earned Media For Your FM Business
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Javier Lozano, Jr. discusses the strategy of using marketing to grow your facility management company in today's current business landscape, sharing insights from a recent campaign involving wrapping vehicles with Coach Prime designs. The campaign aimed to generate earned media and create brand visibility through out-of-home advertising. He shares …
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17 Transformational Copywriting Tips That Most FM Companies Can Implement Today
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Marketing expert and CMO, Javier Lozano, Jr., discusses tips for improving copywriting skills to engage audiences effectively, emphasizing the importance of concise, honest, customer-centric, and personality-driven writing. He highlights the significance of active voice, relatability, and creating tension to capture attention. Javier uses examples …
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Wi-Fi 6E modernizes attendee experiences with Shawn Fisher of the Pennsylvania Convention Center
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In today's episode, we're joined by Shawn Fisher, IT Director at the Pennsylvania Convention Center to discuss the facility's upgrade to Wi-Fi 6E. As the 14th largest convention center in the U.S., the PCC hosts over 250 events annually, ranging from medical conferences and industry conventions to rock concerts. Shawn tells us about the process of …
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E:56 Spiritual Coaching & Higher Purpose with Laina Florio Part 2
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This episode is about fulfilling our highest purpose in life and living in alignment with our true nature. When we look at our lives with a wholistic approach, understand the function of ego and are able to discern what is real and what isn’t- our life flows with effortless ease. Learn how to do that here. Laina Florio is a spiritual coach and mana…
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E:56 Spiritual Coaching & Higher Purpose with Laina Florio Part 1
49:03
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This episode is about fulfilling our highest purpose in life and living in alignment with our true nature. When we look at our lives with a wholistic approach, understand the function of ego and are able to discern what is real and what isn’t- our life flows with effortless ease. Learn how to do that here. Laina Florio is a spiritual coach and mana…
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Leveraging Waves To Grow Your FM Business: How To Go Viral or Get Earned Media
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27:17
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In this episode of the Facility Management Marketing Podcast, Javier discusses the importance of staying updated with current trends and events in order to leverage marketing opportunities. He emphasizes the balance between scientific marketing strategies and creative instincts. Using the example of Coach Prime's recent popularity, he encourages fa…
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How To Unlock Marketing Brilliance: Lessons from Coach Prime's Strategies for Facility Management Businesses
31:18
31:18
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Javier Lozano, Jr. discusses the importance of capturing attention in marketing for facility management companies by drawing parallels to Coach Prime's success in college sports. Attention is highlighted as a key asset for success, emphasizing the need to create and capture demand through non-traditional methods. Javier emphasizes the importance of…
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Unconventional Marketing Techniques for Facility Management Growth
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Ready to uncover some marketing secrets? This episode promises to level-up your facility management business, as we dissect my fascinating encounter with a Facebook group sponsor pitch and its potential to revolutionize your approach to brand interaction. You'll discover how this innovative method mimics influencer marketing, placing the right pers…
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The Art of Ad Optimization for Facility Management
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Are you ready to navigate the digital advertising maze for your facility management business? Let us be your guiding light! We're pulling back the curtain on our struggles and triumphs with paid channels like Facebook, LinkedIn, and Google. Our hard-learned lessons from a disastrous ad campaign will show you why strategic targeting and approval pro…
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E:55 Healing from Shame and Living Fully with Sigal Avitan
1:11:25
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Do you feel that you can express yourself fully? That you are truly following your hearts desire? So many of us don’t. We stop ourselves from doing and being what we truly want from fear of ‘what will they say’. In this episode, Yael speaks with Sigal Avitan, also known as the 'shame surgeon’, an entrepreneur, author and executive strategist, about…
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6 GHz spectrum delivers rich user experiences in enterprise with Bart Giordano of CommScope and RUCKUS Networks
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In today's episode, we're joined by Bart Giordano of CommScope and RUCKUS Networks to discuss how Wi-Fi 7 and 6 GHz spectrum enables rich user experiences in enterprise. We learn about some of the Matter applications in the enterprise space, and we talk about how Wi-Fi 7 will support a digital transformation in factories around the globe by introdu…
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Transforming Facility Management Businesses via Lead Recycling
25:29
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Get ready to supercharge your lead generation strategy! As we peel back the layers on an innovative approach that last month alone, netted us over 4,000 leads, most of which were commercial, prepare to view your leads in a fresh perspective. This isn't about reinventing the wheel – it's about borrowing and tweaking successful tactics from other ind…
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Unlocking 1100% Revenue Growth: Strategies and Tools from My Journey
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Imagine skyrocketing your company's organic search and social revenue by a whopping 1100% in a year! That's not a figment of imagination, but a real-life feat I, Javier Lozano Jr, have achieved. In this thrilling episode, I'll pull back the curtain on the exciting journey to this extraordinary triumph, revealing the marketing strategies and digital…
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Transforming Facility Management: A Customer-Centric Approach
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Are you falling into the trap of overselling your product capabilities and benefits, without considering the actual needs of your clients? Today's episode is all about shifting that perspective, moving away from a self-centric view to a customer-centric approach. We dig into the common pitfalls that facility property management companies often stum…
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E54: The Value of Life with Talia Sutra
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What is the value of human life? and How can we keep our humanity in the face of terror? This week we have Talia Sutra, one of the most inspiring leading yoga teachers in the world today, in conversation with Yael Ginzburg. They spoke about the war happening in Israel from the eyes of yoga teachers, Compassion - Ahimsa, our roles & moral action - D…
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