A modern take on professional selling with Walker McKay
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Welcome to Noob School where expert sales trainer John Sterling is ready to teach sales noobs how to launch their careers like a rocketship. Through conversations with business leaders in every industry, you'll learn how to navigate the sales industry and apply their experiences to amplify your success.
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The #1 sales podcast in the world, fueled by hyper-actionable sales tactics from the top 1% sellers at companies like Salesforce, Gong, Outreach, Slack, LinkedIn, Keller Williams, Northwestern Mutual. 30 Minutes to President's Club cuts all the BS, fluffy mindset stories, and sales academia to give you the most actionable sales tactics that get you to President's Club. Every episode is a supercharged 30 minutes where you'll hear step-by-step breakdowns in every key dimension of sales, includ ...
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The Enterprise Sales Development podcast offers insights on ABM, prospecting, outbound, and the world of sales development. Host Eric Quanstrom is the CMO at the leading Sales Development company CIENCE, where he interviews proven leaders, rockstar performers, renowned authors, and one-of-a-kind personalities to learn the latest and greatest strategies for success. Come level up with us!
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The Sales Prospecting School podcast is hosted by John and Ted Stevenot. We are a weekly podcast that focuses on helping individuals and companies free themselves from obscurity and start generating leads. We cover topics such as: cold calling, email marketing, direct mail, SEO, PPC, social media, marketing automation, and more.
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This data-driven sales podcast helps reps and business owners generate more meetings and close more sales at higher prices without the cheezy old-school high-pressure sales tactics. Each Thursday, we will give you step-by-step techniques that you can immediately implement into your daily selling to blow up your sales. Also, be sure to register for the free training on the 5-Step Formula to Closing More Deals without Price Pushback, ‘Think-It-Overs’ and Ghosting by visiting http://closing.tra ...
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The Give n' Go Podcast strives to bring soccer and pop culture together while covering the women's game around the world at the international, club and high school level. Girls Soccer Network brings you a fresh take on women's soccer while analyzing the USWNT, NWSL, FIFA World Cup and much more.
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This is a fun show by two IT sales reps trying to add some color to the DMR [Direct Market Reseller] world. In it they interview customers and prospect clients on good IT planning and implementation strategies. Enjoy!
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Welcome to the Beach Boss Influencers Show! This show is for entrepreneurs and network marketers who want to learn how to consistently generate more customers and recruit more teammates without bugging friends and family and spamming on social media. We’ve all tried building our businesses the way our upline or other “gurus” taught us. While some of the old-school tactics may have worked for a little while, they didn’t give us the true leverage and time freedom we were looking for. Over the ...
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244 (Lead) Fixing Underperforming SDR Teams & Reps (Ken Amar, Agoge Prospecting School)
38:26
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Clearly communicate metrics, quotas, and potential performance improvement plans (PIP) during onboarding Design compensation plans that allow top performers to earn substantial rewards. To gain approval from finance, include decelerators where reps who don't reach 70% of quota earn no commission. When turning ar…
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In this episode of No BS Sales School, host Walker McKay walks the audience through three questions to ask as a sales person. In the third tier of questions, Walker emphasizes arguably the most important thing you can find out: your potential client's opinions about their current situation. What are the emotional, compelling reasons that they MUST …
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WHERE TO FIND WALKER:Linkedin: https://www.linkedin.com/in/walkermckay/ Twitter: https://twitter.com/walkermckay Instagram: https://www.instagram.com/walkermckay/ Free Training Couse: http://www.7salesmistakes.com/By Walker McKay
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Why Your Daily Cold Reach Outs Are Hurting Your Network Marketing Business
27:14
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Still Doing Daily Reach-Outs to Strangers on Social Media? Think it's the key to success? 🤔 Think again! Discover why daily reach-outs are sucking the soul out of your results and what you should be doing instead to maximize your impact! Don’t waste another minute—find out the smarter way to connect and grow your team! Make sure to stick around bec…
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243 (Sell) Mixing in Other Channels With Cold Calls (Sara Uy, Pareto)
35:52
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FOUR ACTIONABLE TAKEAWAYS If you make a mistake while recording a prospecting video, don't discard it. Send it anyway, as it can add authenticity and still lead to positive outcomes. When you feel the conversation winding down, go straight to asking for the meeting to increase your chances of booking it. After sending a LinkedIn video, start by ask…
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FOUR ACTIONABLE TAKEAWAYS If you say yes to doing something for a prospect and then realize you shouldn’t have offered that, call them to apologize. If you are giving reasons to a prospect for why something they asked for is not the best idea, make those reasons about them and in their best interest. Don't chase tennis balls. Create equal footing b…
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242 (Lead) Be The Sales Leader Your Reps Need (David Priemer, Cerebral Selling)
39:50
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FOUR ACTIONABLE TAKEAWAYS Delegate regular tasks, such as skill-building sessions in team meetings, to your reps to encourage leadership development and lighten your workload. When introducing new narratives or initiatives, provide a clear example of what good execution looks like, so your team knows what to aim for. Be transparent with your team a…
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The Do’s and Don’ts of Switching Companies for Network Marketers
26:38
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In network marketing, it’s common for people to switch companies. Compensation plans change, leaders have rifts, companies go under, the list can go on and on. You may find yourself asking “Is it time for me to make a switch?”... In this video we’ll be going over the do’s & don'ts to be aware of when it comes to switching companies so you keep mome…
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WHERE TO FIND WALKER:Linkedin: https://www.linkedin.com/in/walkermckay/ Twitter: https://twitter.com/walkermckay Instagram: https://www.instagram.com/walkermckay/ Free Training Couse: http://www.7salesmistakes.com/By Walker McKay
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Sell Playbook: The Definitive Objection Handling Guide (Jason Bay, Outbound Squad)
51:41
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Jason Bay, Nick, and Armand walk through how to handle almost all the objections you can encounter on a cold call RESOURCES DISCUSSED Join our weekly newsletter Things you can steal The Book on Cold Calling Outbound SquadBy Armand Farrokh & Nick Cegelski
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS How engaged someone is on LinkedIn is a proxy of how good of a champion they'll be for you as a buyer. What you do in a call differs from what you want to get out of a call. The agenda is what you want to do, but make sure to explicitly say what you want to have coming out of the call. Have reps come in with a h…
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Sell Playbook: The 5 Most Common Cold Call Objections
11:22
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Get our book on cold calling "Cold Calling Sucks (and that's why it works)" Nick and Armand walk through the five most common cold calling objections and run through ways you can overcome them.By Armand Farrokh & Nick Cegelski
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241 (Lead) How to Coach Account Executives on Discovery (Sean Gentry, WebFlow)
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Ensure every deal in your CRM includes the date, specific next step, and goal to make pipeline reviews more outcome-focused. Use one-on-one meetings with reps for targeted role plays to better prepare for upcoming meetings, rather than generic team-wide role plays. Assess early-stage deals by confirming if there…
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Live Book Summary: Cold Calling Sucks (And That’s Why It Works)
58:37
58:37
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Hey folks, today's the day. The book is officially live and the digital version is only $1 until Friday. You can get the book here :) - From your two favorite 30MPC sales goons, Armand and NickBy Armand Farrokh & Nick Cegelski
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Our Most Successful No Prospecting Formulas Revealed | Our Best Strategies for Network Marketers
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If you’re a network marketer, direct seller or affiliate marketer and tired of endless prospecting without much in return, you’re in luck... In this podcast, we will reveal our most successful and favorite no prospecting formulas that we personally used that helped us ditch ineffective prospecting all together and attract thousands of high quality …
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240 (Sell) Parallel Selling to Speed Up Your Deals (Samantha McKenna, #samsales Consulting)
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ACTIONABLE TAKEAWAYS: Schedule regular meetings with your champion to maintain deal momentum and reduce scheduling friction Schedule multiple next steps simultaneously if they're not dependent on each other to accelerate the deal. Determine whether the prospect will present, ask, or inform the board about the purchase, and prepare accordingly. Ask …
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FOUR ACTIONABLE TAKEAWAYS Call me in 6 months: Find the most relevant timing-based trigger for ANY time in the year to drive the evaluation. Not interested: Is it because you’re not interested in influencer software or is it something I said? Who is this: Run right back into the permission-based opener again. I hate cold calls: Try to set up a non-…
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Sell Playbook: Value Propositions on Cold Calls
12:09
12:09
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Get our book on cold calling "Cold Calling Sucks (and that's why it works)" Nick and Armand walk through four cold call openers and suggest which ones are best backed by Gong's data from over 300 million cold callsBy Armand Farrokh & Nick Cegelski
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WHERE TO FIND WALKER:Linkedin: https://www.linkedin.com/in/walkermckay/ Twitter: https://twitter.com/walkermckay Instagram: https://www.instagram.com/walkermckay/ Free Training Couse: http://www.7salesmistakes.com/By Walker McKay
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239 (Lead) How To Avoid Hiring The Wrong Reps (John Sherer, Growth Assistant)
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35:08
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Ask why the candidate is leaving their current job and why they want to join yours. This assesses their storytelling ability, crucial for sales. Once you want to hire someone, sell them on your company but also highlight potential downsides. This builds trust and sets realistic expectations. If unsure about a hi…
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Protect Your Network Marketing Business | A Must-Do Strategy for Security
22:43
22:43
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If you're involved in network marketing, direct sales, or affiliate marketing, here's something crucial: While these industries offer financial freedom and multiple income streams, you don't actually own "your" business and it can disappear without warning. Join us in this weeks podcast as we share a vital decision you need to make today to safegua…
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238 (Sell) Asking The Right Questions on Cold Calls (Josh Braun, Braun Training)
40:03
40:03
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FOUR ACTIONABLE TAKEAWAYS Start by assuming the prospect has researched your solution if they say yes suggest a common objection why they didn't pursue it, if they say no then ask a question to highlight a knowledge gap When explaining your solution, emphasize the before state and the problems associated with it to create contrast with your solutio…
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FOUR ACTIONABLE TAKEAWAYS Use “That’s exactly why I called.” When your prospect shares a problem or a priority that they have, make that your reason for booking a meeting and go right in for the close on the cold call. Call nine before nine, and five after five. Those early morning and evening dials can be some of the best ways to increase your con…
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Sales Talk with Marty Osborn: Lead Gen Evolution, Team Management and More!
31:26
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Welcome back to Noob School! Join Marty Osborn and I as we dive into the evolving landscape of lead generation tactics, and the importance of aligning your career with your personal interests. We discuss some insightful recruitment tips and tie in the themes from Marty's upcoming book, which he hopes to release in late 2024, exploring how great lea…
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Get our book on cold calling "Cold Calling Sucks (and that's why it works)" Nick and Armand walk through four cold call openers and suggest which ones are best backed by Gong's data from over 300 million cold callsBy Armand Farrokh & Nick Cegelski
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237 (Lead) Taking a Startup To Market With Founder Led Sales (Peter Kazanjy, Atrium)
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27:11
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FOUR ACTIONABLE FOUNDER TAKEAWAYS Your first customers should come from the founder Avoid steering the discovery conversation in a preferred direction, let the conversation flow naturally and meet the customer where they are. If the conversation is going well and the customer acknowledges the problem and believes in your solution, consider bringing…
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The Truth Behind 'We Build Your Downline' Claims | Legit Opportunity or Scam?
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If you’ve seen ads that make this audacious claim: “We will build your downline for you?” Sounds very tempting and promising, right? But at the same time it also sounds too good to be true. So, is it legit? Should we all ask them to build our downlines and forget all the hustle? Watch this weeks podcast to find out what you need to know about these…
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In this episode of No BS Sales School, host Walker McKay walks the audience through a coaching call on cold calling. His specific client, like most of us, was tired of sounding like every other sales guy. Want to start switching it up? Tune in to hear a few ways to conquer the daunting task of cold calling.WHERE TO FIND WALKER:Linkedin: https://www…
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236 (Sell) Asking Buyers Tough Questions to Avoid Deal Killers (Steven Bryerton, ZoomInfo)
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FOUR ACTIONABLE TAKEAWAYS Gauge your prospect’s enthusiasm by asking where they fall on a scale from one to ten, providing more insight than a simple yes/no question. Ask your prospect what they discuss in internal meetings to tailor your pitch to resonate with their executive team. Avoid showing too much software to prevent prospects from associat…
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FOUR ACTIONABLE TAKEAWAYS Eat the frog by committing to prospecting first thing in the morning. Handle objections differently with a ledge (ledge > disrupt statement > ask). Handle ‘existing solution’ objections by offering value to keep the other guys honest. Get past gatekeepers with respect, giving specific value, and providing social proof. PAT…
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Insights from a Startup Growth Leader: Matt Dunbar
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Today on Noob School, we’re joined by Matt Dunbar, Co-Founder and Managing Director of VentureSouth. With a distinguished career in venture capital, Matt has been instrumental in driving growth for countless startups. In this episode, he shares his journey, the lessons he's learned, and his unique perspective on how venture capital and sales are in…
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In this episode of No BS Sales School, host Walker McKay walks the audience through a problem someone recently reached out to him about. He answers the question by reminding sales people that they always need a very strong 'why' to keep making progress.WHERE TO FIND WALKER:Linkedin: https://www.linkedin.com/in/walkermckay/ Twitter: https://twitter.…
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Christina Unkel Interview + USWNT Olympics Preview + What Angel City's $250 Million Dollar Sale Means for the Future of WoSo.
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Episode 74 features an exclusive interview with Christina Unkel, the new President of the Tampa Bay Sun in the USL Super League, kicking off in August. As Unkel takes on a new endeavor, she's pioneered as a referee and VAR analyst in the broadcast booth. Her work with ITV for the Euros was spectacular, once again solidifying herself as one of the m…
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235 (Lead) Habits of Highly Effective Sales Leaders (Jordan Chavez, Navan)
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38:52
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Use calendar color coding to audit your time and ensure you're focusing on important tasks consistently Always be recruiting (ABR) - Regularly connect with potential talent on LinkedIn to build relationships before you need to hire. Designate specific days for different tasks - Monday for one-on-ones, Tuesday fo…
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3 Steps To A Never Ending Flow Of Prospects | Top Tips and Strategies for Network Marketers
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15:51
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Are you tired of chasing friends, family, and strangers and feel like you’re wasting your time on useless and outdated strategies? Some strategies are useless and ineffective and you probably already know it! But the good news is, you don’t have to chase prospects any longer if you learn how to attract them to you. We are going to share with you 3 …
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2 Questions a Prospect Must Answer Before They Buy
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In this episode of No BS Sales School, host Walker McKay talks about why people buy. By using a personal example, Walker emphasizes his point: buyers buy emotionally not logically. As a sales person, it's crucial to understand two questions that a buyer must answer before they will actually buy from you.WHERE TO FIND WALKER:Linkedin: https://www.li…
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234 (Sell) Keeping Your Deals Moving Forward With Discovery and Multithreading (Maddy Jackson, Weblow)
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FOUR ACTIONABLE TAKEAWAYS Explore two types of impact with your prospect: hard metrics (e.g., hours spent, money lost) and soft impact. Address pain points in other departments to accelerate deals and improve win rates. Turn situations into problems by asking questions that highlight known pain points with competitors. If ghosted late in the deal c…
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FOUR ACTIONABLE TAKEAWAYS Call your below-the-line org. contacts to gather intel that you can bring up when having above-the-line conversations. Try to get a direct referral to your target persona, next best would be “permission to mention X’s name”, next best would be using the information from X’s conversation when contacting the target. Use “[X]…
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Building Bridges: Russell Stall’s Impact on Greenville
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In this episode of the Noob School Podcast, we sit down with Russell Stall, a dedicated city council member from Greenville, South Carolina. Russell delves into his journey of civic engagement and his significant role in bringing TEDx to Greenville. Over the past 11 years, he has spearheaded over 80 TEDx events, creating a dynamic platform for inno…
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Sell Playbook: The Ultimate Cold Calling Masterclass
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To celebrate the launch of our book on cold calling "Cold Calling Sucks (And That's Why It Works)" we've dropping this special playbook edition that covers (almost) everything there is to know on how to cold call. From handling objections to organizing your calendar, this episode has got it all. Pre-order a copy of our cold calling book and get it …
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233 (Lead) How to Interview Sales Reps and Avoid Mishires (Brooke Freedman, Chameleon)
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Sales leaders need to stop observing from the sidelines and actively participate in deals as player-coaches, even if they are CROs. Giving candidates extensive preparation materials for role plays allows for a more accurate evaluation of their abilities. Replaying specific parts of a role play multiple times can…
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What to Post on Social Media to Boost Your Sales | Tips for Network Marketers
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Are you posting on social media about your amazing products or business opportunity but don’t see any interest from your audience, you're barely getting any engagement, or getting very minimal or no sales? If the answer is yes and you would like to change that and turn your social media profile into a sales machine, then this video is for you! We a…
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In this episode of No BS Sales School, host Walker McKay walks through a concept he calls the dummy curve. The dummy curve often happens when someone spends too much time on product information, and not enough time on the person and the problem they're trying to solve. Tune in to hear the story of how this played out for a young man at his first jo…
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232 (Sell) The Perfect Deal Negotiation Process (Armand Farrokh, 30MPC)
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TOP ACTIONABLE SALES TAKEAWAYS: Act surprised and maintain confidence when faced with resistance on price; don't normalize discounts or concessions easily. Make each concession painful for the customer; show that every request comes with effort and negotiation, preventing them from expecting easy wins. Act as if achieving approvals for concessions …
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FOUR ACTIONABLE TAKEAWAYS When asked for pricing early, give a range but hold the other key pricing details until you get feedback. If you’re getting ongoing buying objections, suggest that it may be too early to be talking. Get to the true objection when someone asks to be sent more information. Before giving any discounts, get clear commitment on…
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Dr. Rebecca Heiss Turns the Tables at Noob School
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In this special episode of the Noob School podcast, the tables are turned as usual host John Sterling takes the hot seat as the guest. Dr. Rebecca Heiss, a renowned professional speaker, steps in as the host to delve into John's fascinating career and upbringing. Join us as we explore the journey that led John to master the art of sales, uncovering…
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In this episode, host Walker McKay walks the audience through a recent Linkedin question he received.WHERE TO FIND WALKER:Linkedin: https://www.linkedin.com/in/walkermckay/ Twitter: https://twitter.com/walkermckay Instagram: https://www.instagram.com/walkermckay/ Free Training Couse: http://www.7salesmistakes.com/…
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Lead Playbook: Fixing Your Pipeline Problem
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Ensure there is a financial plan that walks through the pipeline conversion assumptions to keep your team and your partnering teams accountable Do not try and fix something that's working in order to compensate for low metrics, look at the indicating metrics and fix those Have Account Executives dedicate 20% of …
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How We Recruited 2000 People in 90 Days Without Prospecting | Network Marketing Recruiting
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18:25
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Recruiting is essential in network marketing yet most marketers are not taught how to do it effectively. We have been in these shoes not very long time ago and know how frustrating it can be. But once we cracked the code and started using influence marketing instead of repelling marketing we were able to recruit badass team members in masses. And w…
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In this episode, host Walker McKay introduces the concept of pay time. He urges the audience to focus in on pay time activity, the activity that ACTUALLY makes money and brings in business. What are those for you? Tune in to this episode to hear about how to identify these income producing activities.WHERE TO FIND WALKER:Linkedin: https://www.linke…
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