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The Practice of Therapy Podcast with Gordon Brewer

Gordon Brewer, MEd, LMFT: Therapist | Consultant | Writer | Speaker

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This podcast is here for therapists, counselors, social workers, psychotherapists, and mental health clinicians in their practice journeys. I'm Gordon Brewer and the person behind The Practice of Therapy Blog and Website that provides tools, resources and advice for people starting, growing or expanding their private practices. The podcast will help you learn from other experts in the field to move your private practice forward to success. The Practice of Therapy Podcast is part of the Psych ...
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PMP Industry Insiders

Brought to you by Donnie Shelton and Dan Gordon

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The PMP Industry Insiders podcast helps pest control and lawn care professionals grow their businesses. Every week, hosts Donnie Shelton and Dan Gordon talk with the biggest players in the pest control and lawn care markets about what’s changing in the industry and take listeners to the front lines of what the future holds.
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http://afrocaribbeanvibesmix.com/ 1. Elevation Worship - (feat. Chandler Moore & Tiffany Hudson) - More Than Able 2. Travis Greene feat Titus Tucker - I remember I 3. JJ Hairston feat. Cecily Hennigan You Deserve It 4. Jonathan Ferguson - Hosanna 5. Jonathan Ferguson - Hosanna Reprise 6. Draylin Young feat. Brooke Ashely - Jesus 7. Todd Dulaney - No Weapon 8. VaShawn Mitchell - See The Goodness (feat. Donnie McClurkin) 9. Annatoria If I Could Have Anything 10. Shirley Caesar - All The Glory. ...
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This week Dan and Donnie celebrate and reflect on more than four years and 200 episodes of the podcast! They cover how the podcast got started; their favorite guests, shows and topics; and the lessons they've learned from the show and implemented in their own businesses. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle H…
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Do you need help with your private practice website? Jenn Fredette joins us to discuss the transformative power of strong copywriting and how it can elevate your online presence. When it comes to crafting compelling copy for your website, having a clear niche is crucial. By defining your niche, you can tailor your message to resonate deeply with yo…
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On this episode, Donnie and Dan discuss the intricacies of the due diligence process in pest and lawn mergers and acquisitions. They explore the perspectives of both buyers and sellers and review the three major work streams in due diligence: legal, operational and financial. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Trian…
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In this episode of the Practice of Therapy Podcast, Mike Michalowicz dives into a transformative approach to the hiring process: recruiting workshops. Traditional interviews, as it turns out, have proven less effective than anticipated, with a mere 10% of candidates hired through this method turning out to be great performers within organizations. …
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On this episode, Donnie and Dan walk through answers to recent questions they've received from podcast listeners. Topics include tracking your critical number, how to develop your leadership skills, the best business advice they've ever received, customer service training and more. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton,…
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In this episode of The Practice of Therapy podcast, Gordon Brewer welcomes Kati Morton, a licensed therapist and YouTube sensation whose channel has become a sanctuary for many seeking mental health support. Kati’s journey is unique; she has not only provided education through her videos but also built a thriving online community. Her dedication to…
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With the busy season behind us, Dan and Donnie dive into the state of the market. From economic factors like inflation and interest rates to industry-specific trends, they break it all down and give you the insights you need to finish the year strong. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Services…
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In this episode, Lisa Mustard, a seasoned Licensed Marriage and Family Therapist (LMFT) with over 15 years of experience, opens up about her journey through burnout, rediscovery, and the pursuit of purpose. Lisa shares a relatable story of feeling drained by the demands of her high-pressure job, balancing family life, and maintaining self-care, lea…
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On this episode, Dan and Donnie welcome Steve Durham, former owner of EnviroCon Pest in Tomball, Texas. He explains how he successfully transformed his company by moving to a recurring revenue model. Steve talks about the discipline required to get away from one-time work, move to auto billing, transition to triennial service — and ultimately exit.…
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In this deeply personal and poignant episode of the Practice of Therapy Podcast—episode 350!—Gordon shares his journey through grief after the loss of his wife. As a mental health professional and former funeral director, Gordon has unique insight into the complexities of grief, but facing it himself has brought him to a new understanding of its ov…
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On this episode, NPMA's CEO Dominique Stumpf joins Dan and Donnie to discuss what's new at the association and what PMPs can expect from PestWorld 2024. Highlights include a nearly sold out exhibit hall, an improved first-timers experience, a new initiative called NPMA Basecamp, featuring fireside chats and opportunities for attendees to learn and …
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Tune into Donny's episode of the Practice of Therapy Podcast to explore profound insights on building resilient and fulfilling marriages. In this enlightening discussion, Donny reveals that while marriage inevitably comes with challenges, choosing the right partner sets the stage for overcoming these obstacles together. He tackles pressing issues l…
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On this episode, Dan and Donnie discuss smart strategies pest control operators can use to fund their growth by reducing taxes. They cover tax rate basics, accelerated depreciation, the importance of tax planning and other tactics for reinvesting tax savings into your business to scale and improve the value of your business long-term. Hosts: Dan Go…
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In this episode of The Practice of Therapy Podcast, guest Julie Herres brings invaluable insights into the critical role of compensation in group practices. Julie highlights how compensation is often the largest expense in a group practice and underscores its importance for the overall financial health of the business. Many practice owners, she obs…
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Trent and Amanda Ragar, owners of Natural State Pest & Lawn in Lowell, Ark., join Dan and Donnie to discuss their efforts to build a great workplace, including programs they use and activities they do to foster employee engagement. Natural State was recently named to PCT's 2024 Best Places to Work rankings in the medium employer category. Guest: Tr…
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In this episode of The Practice of Therapy Podcast, host Gordon Brewer welcomes Maureen Codispodi, a passionate advocate for accessible mental health services in Canada. Maureen discusses the growing acceptance of online therapy, particularly in the wake of COVID-19, and highlights the unique challenges faced by those in remote communities. She sha…
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On this episode, Sheri Spencer Bachman shares her journey from second-generation PMP to founding her consulting firm, Pest Control Business Coach. She discusses best practices for developing salespeople, including training, role playing, tracking and more. Guests: Sheri Spencer Bachman, Owner, Pest Control Business Coach Hosts: Dan Gordon, PCO Book…
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This episode is all about Aaron Mallory’s innovative approach to mental health services and organizational efficiency; he demonstrates his commitment to both community support and business growth. By establishing his organization as a nonprofit, he leverages grants to fund comprehensive wraparound services, including a clinical workforce program co…
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Pest control industry veteran Raymond Kidwell, Director of Business Development at Voice for Pest, joins the podcast to discuss AI's potential to enhance customer service and call center operations in the pest and lawn industries. He explores the benefits of AI-powered phone systems, such as call monitoring and scoring, and he addresses the limitat…
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In this episode of the Practice of Therapy Podcast, Nate emphasizes the importance of understanding your practice's financial health, or "financial story," to reduce stress and uncertainty. He highlights the common issue of relying on intuition instead of accurate data for financial decisions. Nate offers practical steps for therapists, who often l…
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On this episode, Certus Pest CEO Dave Bradford joins Dan and Donnie. He shares insights on the importance of employee and customer retention, data visibility and long-term value creation. They also cover growth opportunities for Certus and the company's unique approach to evaluating branch performance. Guest: Dave Bradford, CEO, Certus Pest Hosts: …
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On the Practice of Therapy Podcast, Rachel Harrison recounts the organic and somewhat accidental evolution of her practice, emphasizing the importance of hiring the right staff and fostering a supportive team. Initially lacking a grand plan, Rachel's practice grew through serendipitous opportunities and learning from other group practice owners. He…
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James Szojka, co-founder of Yard Dawgs in Calgary, Alberta, joins Dan and Donnie to share his experiences and strategies for using social media ads to market his lawn care company, emphasizing the importance of tracking lead sources and continuously testing and optimizing ads. He covers the difference between ads on Facebook and Instagram compared …
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Heather Hendrie is a Whistler nature-based therapist and writer originally from Guelph, Ontario. She lived in Cusco, Costa Rica, California, Colorado, and the Canadian Rockies before calling British Columbia home. Heather’s intimate writing style draws on her varied life experiences and works as a clinical counselor to remind us all that in our tou…
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As a pest or lawn business owner, it can be exciting to get your first call from a private equity firm. But it also raises many questions. Why are they contacting you now? How should you handle the call? Should you even take it? On this episode, Dan and Donnie answer these questions and other things to consider about partnering with private equity.…
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Welcome to this episode of The Practice of Therapy Podcast, where Jamey Schrier dives deep into the current challenges facing private practice in today's landscape. From navigating insurance reimbursements and integrating complex technologies like Electronic Health Records (EHRs) to grappling with the soaring costs of professional training, Jamey i…
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On this episode, Dan and Donnie explore the impact of AI-powered search engines on pest and lawn businesses. They discuss the shift from optimizing for search engines to focusing on user intent, emphasizing the importance of natural language processing and conversational AI integration. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie She…
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Ryan earned his Bachelor’s degree in Psychology from Texas Tech University in 2003 and a Master’s degree in Mental Health Counseling from Asbury Theological Seminary in Wilmore, KY in 2008. With nearly two decades of experience in private and agency work, Ryan has developed a profound expertise in his field. Ryan has maintained a private practice f…
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On this episode, Dan and Donnie dive into Donnie's efforts to boil down team members' effectiveness to a single metric. Inspired by his experience as a pilot, Donnie shares how he is evaluating critical results to communicate clearly and ensure quality and excellence at Triangle Home Services. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDon…
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Dr. Nicholas Samstag is a psychoanalyst and clinical psychologist living and working in New York City. He holds a Ph.D. in clinical psychology and a certificate in psychoanalysis from the William Alanson White Institute. In addition, he has completed advanced training in Emotionally Focused Therapy for couples. Complementing his professional educat…
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Description: On this episode, Dan and Donnie share eight factors that can help you create a sustainable, thriving pest or lawn business and achieve a healthy bottom line. Dan details a list of useful operational ratios and gives an accountant's view on them, while Donnie gives an operator's perspective. Hosts: Dan Gordon, PCO Bookkeepers & M&A Spec…
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With over ten years of experience in small business accounting, advising as well as tax planning and preparation, Yonasan is passionate about helping small business owners in the mental health profession to grow their businesses and save money. In the fall of 2022, he fulfilled a long-time dream and moved with his family to Israel. That being said,…
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On this episode, Dan and Donnie review GPT-4o — OpenAI's latest artificial intelligence model. They cover how the algorithm is different from previous models, why that matters and how you can use it in your pest or lawn business. Donnie also demonstrates how to use it for data analysis, so be sure to check out the video version of this episode at y…
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Jane Carter is a therapist-turned-business-coach for solopreneurs who want to get out of their own way, make more money —and have more fun in the process. She loves helping solopreneurs “put their business on the couch” so they can: *Find joy and purpose as they serve their clients, *Have a business aligned with their values & personality, and *Fin…
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Colin Carr is the founder and CEO of CARR, the nation’s leading provider of commercial real estate services for healthcare tenants and buyers. Every year, thousands of healthcare practices trust CARR to help them achieve the most favorable terms on their lease and purchase negotiations. Colin has been involved in commercial real estate for over two…
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Coalmarch's Christin Nein joins the podcast to share her expertise on the always important topic of generating customer reviews. She covers why reviews matter, how to generate more reviews, how to make sure you get the right reviews and what to do if you get a negative review. Guest: Christin Nein, Sr. Director, Product Development, Coalmarch by Wo…
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Julie is a certified social media manager with three years of experience in digital marketing, TikTok, Instagram management, and content creation. She works with therapists and health professionals to spread the word about wellness and bring it into the new era of social media. In this episode, Julie discusses the challenges private practice owners…
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David Billingsly, president and founder of The Billingsly Group, gives the inside scoop about what he's hearing as the facilitator of the PMP Industry Insiders Peer Groups, including insights on the economy, pricing, routing and AI. David also discusses how the groups are going so far and goals for the future. Guest: David Billingsly, President & F…
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Dyna Tucker is a Licensed Clinical Social Worker and Marriage and Family Therapist specializing in Couples Therapy. She obtained her Masters in Social Work from Long Island University-Post, and Advanced Certificate in Marriage and Family Therapy from Northwestern University. She has more than 10+ years in the field as a Social Worker. She works wit…
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On this episode, Dan and Donnie welcome Dr. Cassie Krejci Ph.D., Head of Science & Innovation, North America, for Rentokil Initial — better known as the Bug Doc. She updates us on Rentokil's new North American Innovation Center, details her six points of customer innovation and shares four ways she leverages social media to raise the profile of the…
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Stacy K. Nakell is a licensed clinical social worker, certified group psychotherapist, certified clinical trauma practitioner, and author. She has spent the past fifteen years in private practice in Austin, TX, providing individual and group psychotherapy to clients struggling with body-focused repetitive behaviors (BFRBs). In this episode of the P…
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On this episode, Dan and Donnie break down Google's new AI-powered tool, formerly known as Google SGE. They cover why the search giant is rolling it out, how it works and what you need to know about it to market your pest control or lawn care company more effectively. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home…
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David Sturgess is a Licensed Professional Counselor (LPC) in Marietta, Georgia. He owns Foundry Counseling, LLC, just off the Marietta Square. For over a decade, he worked as a therapist in two of Georgia’s short- to long-term Psychiatric Residential Treatment Facilities (PRTFs). During the last two years of working in the hospital setting, he oper…
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HR expert Jean Seawright is back to discuss the latest federal regulations that affect employers, including pest control and lawn care companies. Tune in to hear what you need to know about three new rules that pertain to independent contractors, overtime pay and noncompete agreements. Guest: Jean Seawright, President, Seawright & Associates Hosts:…
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Amy Dover, LMFT, has dedicated over two decades to the field of marriage and family therapy, guiding individuals and families through their most challenging times with compassion and a deep understanding of the complexities of human relationships. As a Licensed Marriage and Family Therapist, Amy has not only impacted countless lives through her dir…
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JD Darr, Director of Legislative and Regulatory Affairs for the National Pest Management Association, joins Dan and Donnie on this episode to share the legislative and regulatory issues on NPMA members’ minds. He also covers the importance of using your voice to influence public policy and what you can expect when you attend a Legislative Day event…
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Mike Zoladkowski is a digital marketing specialist and content marketing specialist with 12+ years of experience in various sectors, including mental health services. He designed and created a therapy business from scratch and grew it to 6 figures in about 2 years. Now, Mike and his wife Monika are helping other therapists in Canada and the US to g…
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Distracted driving is on the rise, driving up auto insurance claims and increasing exposure for pest control companies. PestSure's Director of Safety Linda Midyett joins Dan and Donnie to discuss the problem and the most important things PMPs can do to fix it and control costs. Guests: Linda Midyett, Director of Safety, PestSure Hosts: Dan Gordon, …
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Joshua Rosenthal, PsyD, is a licensed clinical psychologist and the founder/CEO of Manhattan Psychology Group, PC (MPG), an integrated mental health and ABA practice based in NYC. He started his solo private practice in 2008 in NYC and grew it to over 250 staff before selling it to a PE-backed, mental health MSO called ARC Health. Post sale, he con…
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On the heels of tax season, Dan Gordon & Donnie Shelton review common questions pest control company owners have about optimizing their taxes. They discuss filing extensions, avoiding penalties, tracking expenses and claiming tax credits, among other FAQs. Hosts: Dan Gordon, PCO Bookkeepers & M&A SpecialistsDonnie Shelton, Triangle Home Services…
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