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Anewgo of New Home Sales

Anya Chrisanthon and John Lee

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John Lee and Anya Chrisanthon of Anewgo discuss innovative sales and marketing technologies that are growing in popularity in new home sales. They highlight new systems, processes and techniques as well as share best practices, case studies, tactics and strategies so that you can successfully incorporate MarTech into your sales cycle. With millions of dollars flowing into PropTech space they evaluate new and current technologies with uncertain adoption and lifespans in the new construction i ...
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Auburn Friends

Various ordinary believers in Jesus Christ

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Some wonderfully encouraging biographies and an occasional brief exhortation or word of wisdom for our friends who meet together in Auburn and for anyone else who would like to listen in. Our desire is only to grow in grace and in the knowledge of the Lord Jesus Christ, for His glory.
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In this episode of Anewgo of New Home Sales, host Anya Chrisanthon welcomes Ilan Buckman, founder of RTB ai, for an insightful discussion on the transformative potential of artificial intelligence in the home building industry. Ilan shares his expertise on how AI can streamline processes, enhance visualization, and improve customer service, citing …
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In this episode of The Market Leaders Podcast, host David Ackert sits down with John Byrne, Chief Marketing Officer at Gould & Ratner and incoming President-elect of LMA. They explore upcoming themes and objectives for the Legal Marketing Association as they approach their fortieth anniversary in 2025. Highlights include: - Reflections on the evolu…
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Andrew Dyer (2016-18) was enlisted in the Navy for over 10 years and served on two aircraft carriers before returning to school and pursuing a career in Journalism. Dyer explains why he wanted to become a writer, how covering the craft beer industry for San Diego City Beat developed his reporting skills, and finding a home on student newspapers. A …
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Kayla Asencio (Class of 2018) is a 4x Emmy-nominated freelance associate producer who got her start on the KUSI Prep Pigskin Report, has worked on two Olympics for the NBC Sports Group, and is currently contributing to the NFL's Emmy award-winning program, NFL 360. We trace Kayla's journey from El Paso to San Diego, the junior high broadcasting cla…
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Join Anya Chrisanthon as she sits down with Shari Morton and Ingrid Prince from Shared Drive to recap their experiences at IBS 2024 in Las Vegas. They discuss the emerging role of AI in homebuilding, new ideas and innovations in online sales, and key takeaways from educational sessions. Shari and Ingrid also share highlights from the show floor, Sa…
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Eric Blehm (Class of 1994) is a two-time New York Times best-selling author who just released his fifth book, "The Darkest White: A Mountain Legend and the Avalanche That Took Him." A self-admitted snowboarding bum while at SDSU with dreams of becoming a professional snowboarder, two conversations on ski lifts changed Blehm's life: the first was wh…
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Cami Buckman (Class of 2018) is freelance video producer who has worked for The Los Angeles Times, a popular Youtube channel led by Johnny Harris, and now works in the world of documentary. Initially inspired by watching journalist Lisa Ling's investigative segments on "The Oprah Show" as a kid, Cami shares how studying journalism provided the foun…
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Host Anya Chrisanthon interviews Tag Gilkeson, an IBS veteran who shares his top tips for making the most out of your experience at the International Builders' Show 2024 in Las Vegas. They discuss how to plan your schedule, which events not to miss, navigating the massive show floor, wearing comfortable shoes, networking opportunities, and more adv…
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Michelle Chesnut, Director of Builder Services at Nice (formerly Nortek), joins us to discuss smart home technology and how builders can utilize it to meet buyer demands. We cover the most popular smart home features buyers are looking for, best practices for implementing tech in new construction homes, advice on budgeting and pricing for upgrades,…
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John Sasaki (Class of 1991) is Director of Communications for Oakland Unified School District, a job he took eight years ago, following 20 years as a reporter/anchor for KTVU-TV in the Bay Area. A psychology major, John shares a fortuitous conversation on campus with a friend that inspired him to pursue Broadcast Journalism, the internships where h…
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In this episode of The Market Leaders Podcast, host David Ackert chats with Kevin Iredell, the new 2024 Legal Marketing Association President and Chief Marketing and Business Development Officer at Lowenstein Sandler. They delve into Kevin's game plan as LMA President, his sharp business approach at his firm, and strategies for post-pandemic growth…
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Whitney Bond (Class of 2014) is a recipe developer, food blogger, on-air culinary host, published cookbook author and social media influencer. Whitney shares the story of early cooking memories in her family, baking cookies to make friends at SDSU and becoming known as “the girl who cooks” in the dorms, and the steps of turning her food blog into a…
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With virtually identical floor plans and finishes, how can one home builder attract more buyers than another? It often comes down to memorable experiences that make home shoppers feel excited, assured, and loyal. Gary Stein, Chief Marketing Officer of Virtuo, shares innovative strategies top builders employ – from memorable marketing moments to map…
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Anewgo is developing revolutionary new homebuilder websites that are smart, interactive, and personalized. Our CEO John Lee reveals how Anewgo is future-proofing websites for the AI era. We dive into key features like seamless omnichannel experiences, private buyer portals, and data insights that will transform customer journeys. Sara Williams tack…
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Tina Sturdevant (Class of 2009) is the Talent Development Director at The Athletic, where she's part of a talent team that contributes to every aspect of the talent process for 400+ global newsroom employees, including external pipeline and recruiting, employee development and internal culture. Tina reflects on the dual career paths she was conside…
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Dustin Winn (Class of 2014) is a seasoned Public Relations professional with more than 10 years of experience managing global video games and tech-driven PR campaigns. Dustin shares the story of how he took his passion for gaming and turned it into a career, which now includes being the co-founder of Ember PR. That wasn't Dustin's plan and it didn'…
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Today's empowered homebuyers demand exceptional online experiences as well as human connection. How can builders and agents effectively engage modern shoppers across digital and in-person touchpoints? Join online sales expert Leah Kaiz Fellows for an engaging webinar on customer-first sales strategies. You'll get insider tips for nurturing leads, p…
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In this episode of The Market Leaders Podcast, join host David Ackert and special guest Roy Sexton, Director of Marketing at Clark Hill Law, for a conversation that looks back at the industry trends that defined 2023, Roy’s tenure as the President of the Legal Marketing Association, and where the legal marketing industry is heading in 2024 and beyo…
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Adriana Heldiz (Class of 2017) is the assistant visuals editor at CalMatters. She previously worked at The San Diego Union-Tribune and Voice of San Diego. A first-generation Mexican-American born and raised in Chula Vista, Adriana shares her story of starting as a Music major before finding a passion for Journalism. She reflects on the bonds she fo…
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We're joined by Sean Roberts, CEO, and Jessica Brown, Head of Marketing from Villa Homes, California's leading ADU builder. They discuss the major housing supply issues today and how their prefab ADU model provides an innovative solution through faster, high-quality, and affordable housing. We explore common misconceptions about prefab homes, their…
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Self-guided home tours are exploding in popularity among today's homebuyers. We explore how to capitalize on this trend with Barrett Davis, CEO of the self-tour platform NterNow. Learn how to promote tour-enabled model homes, create an immersive on-site experience, and motivate buyers to take action after touring. We also discuss best practices for…
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Elevate your sales game with Roland Nairnsey, Founder of New Home Sales Plus, and Anya Chrisanthon, Chief Communications Officer at Anewgo, in a webinar that explores the game-changing strategy of narrowing down to one-of-a-kind to supercharge your sales now. In the current challenging market, buyers often find reasons to delay decisions, throwing …
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Wendy Hovland started her career doing Communications in Public Affairs, before transitioning to her current job as a Voiceover Artist who specializes in corporate narration, eLearning, explainer videos, podcasts, commercials, event emcee, telephony and more. Recorded on location from the "That's Voiceover Expo" in Los Angeles, Wendy and host Josh …
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Daesha Gear is the Editor in Chief of The Daily Aztec, a former digital intern at NBC 7, and set to gradate in the Spring of 2024. Daesha gives us a current student's perspective on the state of student journalism, how technology is changing how stories are covered, and the latest on SDSU's School of Journalism and Media Studies. Gear became the fi…
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Market Leader’s Podcast Episode 87: “Authentic Leadership: The Power of Purpose and Genuine Connection in Leading Others” with Justin PortazIn this episode of the Market Leader’s Podcast, Justin Portaz, Chief Marketing and Business Development Officer at Jenner & Block LLP discusses authentic leadership and its influence on firm culture.Tune in to …
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Discover how Utility Connect partners with home builders to offer a complimentary concierge service assisting buyers with essential home setup needs like electricity, internet, and moving logistics. Learn how this value-add provides revenue opportunities for builders while saving buyers time, money, and hassle. To learn more please visit: https://w…
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Amber Salas (2017-21) joins the "Where Ya At?" podcast as she's closing out a two-year stint at KTIV in Sioux City, Iowa and just before she begins a new job with Austin-based FloSports. Amber details the challenges of attending college and getting internships during Covid, the 50-plus jobs she applied for and didn't get, the changes she made to he…
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In this latest episode, host Anya Chrisanthon and co-host John Lee, CEO of Anewgo, discuss the remarkable developments in AI and their implications for the new home sales industry. The conversation touches on the rapid growth of AI, changes in AI business models, the impact of AI on online home buying, and how AI can transform content marketing. Th…
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To watch this episode: https://anewgosell.com/show91 Join Stephen Chan, President of Anewgo, for an exciting webinar exploring how to drive new home sales through virtual tours and neighborhood flyover videos. With nearly 20 years of experience spearheading visual marketing innovation, Stephen will share the latest tips and trends on utilizing imme…
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In this episode of the Market Leaders Podcast, David Ackert welcomes special guest Diane Paoletta, Director of Marketing at Phillips Nizer. Diane has had a dynamic career, spearheading marketing and business development efforts at multiple professional services firms – from accounting to consulting to legal. David and Diane explore the similarities…
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Carlos Delgado (1991-96) is a former TV news reporter who now works for Rady Childrens Hospital as an award-winning Bilingual Senior Media Relations and Public Information Officer. A proud Aztec, Delgado shares stories from his work as a reporter in numerous markets throughout California and how that experience helps in his current role. He details…
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This episode discusses the highlights and key takeaways from the Housing Transformation/Tech Home Builder Summit 2023, an industry event hosted by AE Ventures focused on technology and innovation in home building. Hosts Anya Chrisanthon and Andrew Poon summarize their experiences from the event, including noteworthy presentations and discussions ar…
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Bella Ross (2016-20) is an Audience Engagement Editor at the San Diego Union-Tribune who also writes commentaries and sits on the paper's editorial board. As a student, Bella went from a freshman with a megaphone on campus leading protests, to a reporter who covered the biggest story of the year about the renaming of the human Aztec Warrior, and la…
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Konrad Rotthege and Andrea Monti Solza co-founders of UK proptech startup Conveyo, join hosts John Lee and Anya Chrisanthon to discuss innovating the antiquated British property buying process. They explain how digital tools like automated due diligence, coordinated workflows, and AI reconciliation can collapse the typical 9-month transaction timel…
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David Moye, affectionally called the Wizard of Weird, has made a career writing stories that are, well, weird. Moye once worked for a company that supplied weird news stories for wacky FM deejays and late night talk show hosts. For the last 12 years, he's written for HuffPost about weird news, dumb crimes and all things pop culture. Moye shares the…
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John Lee, CEO of Anewgo, joins host Anya Chrisanthon to discuss how technology and AI are revolutionizing the new home sales process. They explain how the traditional sales funnel and static websites no longer meet buyer demands, and share how tools like personalized dynamic websites, virtual home tours, and AI assistants will enrich the home searc…
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In this episode of the Market Leader’s Podcast, David Ackert welcomes Samantha McKenna, founder of #samsales, for an insightful conversation centered around creating, leveraging, and maintaining relationships in a hyper-personalized way – by showing them that you truly know them. Samantha and David discuss a wide range of topics around this central…
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Steven Luke is a 15-time Emmy Award winner who is currently the Morning News Anchor for NBC 7 in San Diego. He's a rarity in the news business, in that he got an internship at the station while a student at SDSU, left briefly for Bakersfield, then returned to the same station and has been there for over 20 years. Luke (1995-99) recalls why he atten…
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In this episode, host Anya Christianton chats with Beth Byrd, Director of Sales and Marketing at Beacon Homes, about designing an engaging customer experience when selling new homes. They discuss how Beacon Homes utilizes interactive tools like exterior visualizers, interactive floor plans, and site maps to keep homebuyers excited and engaged throu…
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Ana Ceballos (2009-14) is an investigative journalist for the Miami Herald who focuses her coverage on education and immigration. Born in the United States, Ana grew up across the border in Tijuana, then moved into an apartment in San Diego with her brother while in high school to escape the violence in her hometown. She found writing to be therape…
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NAHB's Young Professionals Chair Erin LeCorgne shares her passion for bringing more young professionals into the home building industry. She discusses resources like mentorships, education, and leadership opportunities available through NAHB to help emerging leaders grow. Erin LeCorgne is the Business Development Manager for Converge Resources and …
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Jamie Ballard (2013-17) is a freelance journalist based in New York City who primarily specializes in Data Journalism, lifestyle, pop and internet culture, shopping, travel and entertainment. Her byline has appeared in Good Housekeeping, Cosmo, People, Hollywood Reporter, YouGov and Woman's Day, among others. Jamie shares the story of moving to New…
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In this episode of the Market Leader’s Podcast, join David Ackert and special guest Roberto Pont, Chief Strategy and Operations Officer at McInnes Cooper, as they engage in an enlightening conversation regarding innovation within law firms, specifically the use of technology and financial forecasting models, the rise of AI, and how to overcome the …
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This edition of the Market Leaders Podcast features Koree Khongphand-Buckman, Chief Marketing and Business Development Officer at Foley & Lardner. She joins host, David Ackert, for a conversation on data-driven marketing and business development strategies in the legal industry.By Ackert
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Vivian Huang (2011-14) is an Associate Strategy Director at Media.Monks, managing brand and media strategies, with emphasis on end-to-end organic and paid social, digital marketing, and influencer marketing. She explains what it means to be the child of immigrants who forged her own identity in a creative field and how that can inspire other AAPI p…
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Chidozie Ononiwu (2009-13) spent five years at ESPN, advancing from a Production Assistant to being in charge of college football on ESPN2, and then becoming "the gatekeeper" for which sports documentaries are chosen for the "30 For 30" series. These days, he's a Content Producer creating Esports Features for The Riot Games. Chidozie tells the stor…
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Morgan Rubin (2012-14) is the Director of Communications for the NFL, where she ensures that diverse stories are told and helps to advance and amplify the league’s priorities in the social justice, DE&I, and social responsibility spaces. On this week's podcast, Morgan tells the story of dreaming about being another Olivia Pope (the fictional charac…
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Leah Turner, sales coach & trainer from Melinda Brody & Company joins us to discuss the Video Mystery Shopping process, how it works and why it is the most effective training tool in your sales training toolbox. We also take a deep dive into the 2022 Annual Benchmark Study. The study takes all the results from the previous year's video shops and co…
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From the time she was 5 years old, Stefanie Cruz knew she wanted to become a television news reporter and that's exactly what she became. Upon graduating from San Diego State University, she mailed 300 VHS cassette tapes with her demo reel around the country, ultimately cold calling a TV station in Yuma, Ariz. and getting her start. Stefanie ascend…
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Aaron Fichera, COO of SmartTouch Interactive, joins host Anya Chrisanthon to discuss effective marketing strategies for single-family built-to-rent communities. They explore how the renter demographic and their expectations are evolving, the importance of crafting a community concept and story early on, when to launch marketing efforts, and key web…
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