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On Body Bangin' we will be talking about all things "body"...auto body that is! I'm Micki Woods, a marketing and business growth specialist for the collision industry. As a former shop owner I understand that there is so much information out there that sometimes it seems like we are trying to drink out of a fire hose, yet we are so thirsty for quality information. On the Body Bangin' podcast we will have a fun time while talking about small and large topics with a variety of guests from arou ...
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Welcome to The Mind-Wrench Podcast, your go-to resource for personal and professional development in the automotive repair industry. Discover effective strategies to elevate your life to the next level, applicable not just for auto professionals, but for anyone seeking personal growth. Join our knowledgeable host, industry veteran Rick Selover, as he imparts practical insights on mindset, self-improvement, and leadership, enabling you to run a thriving shop and lead a more fulfilling life. T ...
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Welcome to Your Business, Your Life with Matt DiFrancesco, your personal financial quarterback. Business owners needs are a bit different; aligning your business and family are critical to your success – We help with your unique challenges so you reach your financial goals. Your business – your life, it’s our priority at Di Francesco Virtual Family Office. Let’s get started
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Public Relations Review Podcast

Peter C Woolfolk, Producer & Host

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An award-winning podcast with host Peter Woolfolk discussing public relations topics, issues, and more with public relations professionals, educators, vendors, and others. Seasoned professionals provide expert content useful in your daily PR projects. Guests from around the U.S. {and some international} are interviewed, all while providing substantive information of interest to public relations professionals at all levels. APPLE ranks this podcast among the "Top 1%" of podcasts worldwide." R ...
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Send us a Text Message. Episode Notes: Have you ever considered that the best investment you can make is in yourself? Did you know the key investments you need to make in your business are well within your grasp? Would you like to learn how to use these keys to get past your “nut” and beyond the break-even point? This week on the MindWrench Podcast…
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I am talking with Michael Giarrizzo, CEO/President of DCR Systems, about embracing the change of our industry. As our vehicles become more complex things NEED TO CHANGE! Vehicles today are safety machines on wheels so what is your shop doing to make sure you are keeping those vehicles that come to you after a collision are being restored so they op…
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What do you think of this podcast? Please give it a review! Thank you! Unlock the secrets to effective communication within purpose-driven organizations as host Peter Woolfolk talks with Sarah Wood, CEO of Sarah Wood Communications. Discover how nonprofits and associations can amplify their reach by layering public relations on top of existing chan…
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Last June, WreckWeek 2024 brought together professionals from road clearance, collision repair, and auto repair for a comprehensive expo where attendees could network, participate in workshops, and explore the latest advancements and technologies in accident management and vehicle repair. Matt DiFrancesco was invited to host an educational session …
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Send us a Text Message. Episode Notes: What if the only thing holding you back from an extraordinary life is your own mindset? Could it be as simple as changing what is acceptable in your life? Are you setting your own the bar way too low? This week, with the help from a clip from self-development expert Tony Robbins, we uncover the small but power…
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What do you think of this podcast? Please give it a review! Thank you! Ready to transform your PR and marketing strategies with cutting-edge technology? Discover the game-changing potential of AI video editors on the latest Public Relations Review Podcast. Host Peter Woolfolk talks with Gaurav Sharma, half a world away, the innovative founder and C…
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Send us a Text Message. Show Notes: Is the collision repair industry on the brink of a revolution? What could be the best options for you to capitalize on right now? Are you looking to stay ahead of the curve in this tidal wave of transformation in our industry? Join us this week, with Cole Strandberg, principal at Focus Investment Bankers and host…
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Have you ever considered how your physical, emotional, and mental health impact your leadership abilities and business success? When we talk about leadership, we often think of styles and techniques, rarely considering how our overall well-being ties into our effectiveness. But what most people don't realize is that the health of the leader, the te…
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Thank you to our wonderful sponsor, Lombard Equipment, who sells new and refurbished equipment AND provides training on that equipment in your shop! Reach out to them and get the help you need... Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequipment.com/ What made…
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Thank you to our wonderful sponsor, Lombard Equipment, who sells new and refurbished equipment AND provides training on that equipment in your shop! Reach out to them and get the help you need... Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequipment.com/ We are ta…
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For all of you listening Lombard Equipment is offering a FREE Air Jack (3 bag) with purchase of any Chisum equipment piece PLUS Chisum is offering incredible factory pricing through the end of June! https://youtu.be/AsTdmSVxSHs?si=v-sKc171vEm1eaKC Kevin Lombard & Dave Caron of Lombard Equipment chat with us today about the opportunities shops have …
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Thank you to our wonderful sponsor, Lombard Equipment, who sells new and refurbished equipment AND provides training on that equipment in your shop! Reach out to them and get the help you need... Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequipment.com/ I'm excit…
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Thank you to our wonderful sponsor, Lombard Equipment, who sells new and refurbished equipment AND provides training on that equipment in your shop! Reach out to them and get the help you need... Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequipment.com/ Next in o…
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Thank you to our wonderful sponsor, Lombard Equipment, who sells new and refurbished equipment AND provides training on that equipment in your shop! Reach out to them and get the help you need... Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequipment.com/ Today we …
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What do you think of this podcast? Please give it a review! Thank you! Embark on an illuminating voyage into the heart of public relations with Nathan Miller, a maestro of communication whose career spans from journalism in Los Angeles to the United Nations. Host Peter Woolfolk chats with Nathan as he maps out his dynamic path, revealing how key de…
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Send us a Text Message. Episode Notes: Ever feel stuck in the cycle of never-ending preparation, unable to take that first step towards your dreams? When it comes to making a bold move, starting something new, have you spent months… even years, “fixing to get ready”? This week on the MindWrench Podcast, we explore the unseen barriers of hesitation …
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Thank you to Lombard Equipment, our wonderful sponsor, whose goal is to help improve the quality of people's lives. Reach out to them and get the help you need... Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequipment.com/ Next in line at the SE Collision Conferenc…
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Are you feeling the pressure of consolidation in the collision repair industry? In these challenging times, independent shop owners face mounting fears as larger franchises and MSOs dominate the market. For those who want to maintain their independence and identity while gaining the perks of a larger franchise model, joining a supportive network ca…
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Lombard Equipment, our fantastic sponsor has 5 star online reviews, they do all of their own service and warranty work! Amazing! :) Reach out to them today... Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequipment.com/ Kyle Motzkus, GM of Hunter Autobody, and Danny…
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Lombard Equipment, our fantastic sponsor, has been in business for over 30 years providing equipment, service, training, AND support! Reach out to them today! Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequipment.com/ Today we are chatting with Greg Peeters of Car…
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Thank you to Lombard Equipment - our sponsor of this series! Lombard Equipment not only sells new and used equipment but they have real LIVE people answer their phone! Reach out to them and get the help you need... Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequip…
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Shoutout first and foremost to Lombard Equipment - our sponsor of this series and your #1 choice when looking to purchase new and refurbished equipment from Maine to Miami! Reach out to them today! Massachussets Office: (800) 422-PULL Florida Office: 888-440-WELD Virginia Office: 833-MIG-WELD Visit them online: https://lombardequipment.com/ We are …
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Send us a Text Message. Episode Notes: When you have to travel by car, are you more apt to jump in the back seat and let someone else do the driving because it’s just easier?... or are you one that simply insists on driving? In your personal life, do you make all the decisions that determine your outcomes, or do you usually just “go with the flow”?…
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What do you think of this podcast? Please give it a review! Thank you! Embark on a journey of entrepreneurial wisdom with PR mavens Liselle DeGrave and Rachel Dickman as they join host Peter Woolfolk to unveil the roadmap to building a thriving public relations firm from scratch. Get an insider's look at their evolution from aspiring business owner…
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Send us a Text Message. Episode Notes: It’s a fact you only have about 7 seconds to make a good first impression … interested in how that first 7 seconds can determine your future business success? If you think that’s not much time, it only takes your potential NEW customer 1/10th of a second to determine “trustworthiness” of your shop! The appeara…
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Send us a Text Message. Episode Notes: Have you ever been sideswiped by a sudden job loss or found yourself at the cusp of a career shift that feels more like a cliff than a pathway? Did it leave you questioning your skillsets and value to the marketplace? Were you even in the right job in the first place?? In our latest episode, through the turbul…
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Winner of the 2024 Vehicle Care Rockstar Award given out by BodyShop Business went out to Clay Hoberecht - owner of Best Body Shop in Wichita! Clay talks about what he does differently, why he does it and what separates him from other shops. Reach out to Clay directly: Clay's Email: bestbodyshopinwichita@yahoo.com Episode #55 with Clay: Get Paid fo…
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What do you think of this podcast? Please give it a review! Thank you! Unlock the power of precision in your media interviews with the unrivaled expertise of Dorothy Crenshaw from Mod-Op. As host Peter Woolfolk launches the discussion to explore the critical strategies for shaping your narrative, you'll learn how to come to any interview armed with…
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Send us a Text Message. Episode Notes: Ever feel like you're stuck on autopilot, bogged down by the same old habits, and thought patterns? Expert interviewer Micki Woods of the Body Banging Podcast helps me unravel the secrets to breaking free from this mental merry-go-round. We're peeling back the layers on self-awareness and personal development …
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Jordan Hendler & Josh Kent join me today to talk about the SE Collision Conference that will be happening very soon! From May 16-18th the festivities will be going down! On Friday, May 16th there is an award ceremony with cocktails, games and a whole lot of fun. This event is by invite only or if you purchased a ticket to the attend the amazing cla…
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What do you think of this podcast? Please give it a review! Thank you! Embarking on an ethical odyssey, host Peter Woolfolk engages with PRSA board members Michelle Egan and Dr. Cayce Myers to examine the delicate interplay between AI advancements and moral directives in public relations. Prepare to navigate the terrain of AI tools, such as ChatGPT…
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Send us a Text Message. Episode Notes: This week, Part 2 and conclusion of this 2-Part series, we wrap-up our conversation with Clay Hoberecht, the visionary leader of Best Body Shop and Wichita Wagyu, and focus on what quality really means. Our interview evolved from the artistry of automotive repairs to the ethics that drive us, as we shared stor…
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Collision shop owners need to plan their exit strategy early. One crucial part is choosing who to entrust the business to once they leave it. Often, shop owners need to learn or underestimate the potential of key employees to fill this role and would instead lean towards a third-party sale. However, if they only take a closer look, whether it’s a f…
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Rick Selover has been in the business for a long time and has been helping shops grow for just as long! Rick understands the power of perspective and of self awareness. After putting things into action in his own life and seeing the power of it all, he started helping others in our industry. We talk today about some basic things you can switch up i…
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Send us a Text Message. Episode Notes: This week, in Part 1 of this 2-Part series, we discover the relentless pursuit of excellence with Clay Hoberecht, the visionary leader of Best Body Shop and Wichita Wagyu, and focus on what quality really means. From tales of metal fabrication to insights into Wagyu beef, Clay's journey is a masterclass in how…
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What do you think of this podcast? Please give it a review! Thank you! Unlock the secrets to revolutionizing college media and communication strategies with Carroll Community College's President, Dr. James Ball, and Chief Communications Officer, Lisa Slappy. The thoughtful discussion with host Peter Woolfolk peels back the layers of their transform…
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Send us a Text Message. Episode Notes: 🔥 Feeling overwhelmed and stuck in a cycle of uncertainty? Tune in to our latest podcast episode to discover how to break free from self-doubt and unleash your full potential! 💡 Uncover the secrets to intentional self-development and personal growth in our latest podcast episode! Learn the 12 key factors of pe…
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Have you ever considered how the dynamics between spouses can influence the success of a family business? Whether directly involved or not, understanding each spouse’s impact on the business is crucial for harmony and prosperity. In this episode, Matt DiFrancesco discusses the critical role of spousal involvement in business planning and transition…
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Send us a Text Message. Episode Notes: Can Trade Schools & Technical Programs truly be the gateway to success in the automotive aftermarket? If you had any doubts, I think after this episode you will agree… the answer is YES! This week, I’ll share the journey of my guest Colby McLaughlin, from a student in a middle-college Autobody Repair Program t…
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The NE Collision Conference just wrapped up and I only heard amazing things about it! Today we talk with Ken Miller, President of the AASP New Jersey and Co-Owner of 821 Collision in North Haledon, NJ. He shares with us some of his top takeaways and most popular highlights of the show. If you have never been to the NE Collision Conference it is the…
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What do you think of this podcast? Please give it a review! Thank you! Unlock the secrets to turning data into action as host Peter Woolfolk welcomes Katie Paine, the esteemed 'Measurement Queen,' back to the Public Relations Review Podcast. This episode is a treasure trove of insights, where Katie and I cut through the digital data deluge, stressi…
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Send us a Text Message. Episode Notes: When unexpected change disrupts your life, is your first reaction anger, frustration, or fear… or do you jump into “finding solutions” mode? 😨 Have you ever suffered a painful change, that when reflected on years later, actually taught you a valuable lesson… or ended up being a gift? 🎁 What if we changed our v…
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One of the main marketing goals for businesses is to generate revenue by attracting customers and establishing a competitive advantage. Both of these are vital elements for collision repair businesses to succeed. Yet, for many collision repair shop owners, marketing often takes a backseat, seen more as an expense than a strategic investment. Accord…
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What do you think of this podcast? Please give it a review! Thank you! Join host Peter Woolfolk as he embarks on a journey through the vibrant world of music promotion with Alison Ball, the visionary CEO of JBR Creative Group. This episode peels back the industry curtain, detailing Alison's ascent from her humble beginnings to her influential role …
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Today, my friend Kyle Motzkus, who's the general manager over at Hunter Auto Body in St. Louis, Missouri, and I are having a chat about the common challenges collision shops face. Kyle's got some great insights to share! We'll cover everything from the importance of getting the intake process right with clients to ensuring they're the right fit for…
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Send us a Text Message. Episode Notes: This week, we’re resharing an episode from last year, as I reflect on my own experiences and revisit a pivotal episode from March 2023, I invite you to consider a new perspective on the obstacles that shape us. Diving deep on why life should be hard instead of looking for the “easy” button. In our everyday liv…
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What do you think of this podcast? Please give it a review! Thank you! Unlock the potential of press releases with Mickie Kennedy, founder of eReleases.com, as he joins host Peter Woolfolk to share his treasure trove of insights on the mighty influence of PR. Discover how a well-crafted press release can transform your small business narrative into…
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Send us a Text Message. Episode Notes: Have you spent your career bending, lifting, and grinding away in the collision & auto repair industry for years, only to find your body paying the steep price of demanding physical labor? That's exactly what happened to me as I struggled with joint pain and the daunting prospect of inevitable surgery. But the…
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Building value for your collision repair business requires more than acquiring state-of-the-art equipment and cutting-edge technology. A dedicated and skilled team of employees is one of the key elements that can set your collision shop apart. And to thrive in the future, shop owners must focus on retaining these valuable team members. Also, there …
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Louie Sharp, owner of Sharp Auto Body talks to us today about the keys to his success. As a former marine his mindset shift completely changed his life and his business. Louie drops so many amazing gems in this episode. Check this out: Life is either easy or hard and you get to choose how you play the game. Be the point of the spear. Lead the charg…
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