A show for Pilates, barre and yoga studio owners who are ready to grow their boutique fitness studio business and develop their marketing skills. Your host, Seran Glanfield shares her insight and experience helping hundreds of studios find success in establishing and scaling profitable, thriving businesses. From marketing, sales, pricing, software and referral programs to management, hiring, leadership and planning… this is the business growth resource you’ve been waiting for.
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The Pilates Business podcast, where Pilates business owners and Pilates instructors find out how to solve Pilates business problems. The Pilates business podcast helps you create the right Pilates business assets for where you are at with your personal Pilates business journey. You will benefit from finding out which assets will give you the best return on investment. Subscribe to the Pilates Business Podcast now so you don't miss out on any vital Pilates Business development information.
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I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strate ...
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Darien Gold, producer, writer, editor and host of All Things Pilates, brings her style and interviewing skills she developed in 2017 as a radio show host. Since then, Darien’s intention continues to light the way and bring greater exposure of the Contrology System and listeners rely on her and her guests for additional insights into the Pilates community. The Pilates Method is considered a global phenomenon and it has profoundly changed both the wellness and fitness conversations. Though we ...
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Join Chantelle and Michelle as they help you solve your studio and achieve the life of your dreams. If you are a studio owner and feel a bit like a hamster on a wheel, there is no better place for you to be. Your Studio Podcast will give you practical and powerful guidance on how to better run your studio, based on what's really working in studio businesses right now. Over the last decade we have worked with thousands of studio owners from over 34 countries in dance, performing arts, music, ...
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Learn from top entrepreneurs and seasoned business owners in the HALO (Health, Active Lifestyle, Outdoor) sector how to optimize your business success. With host Pete Moore, Founder and Managing Partner of Integrity Square.
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This podcast is for health and wellness business owners that want and need to give their business the treatment plan it deserves and needs. So that you can create more time back in your lives to give you the income you deserve and work hard for and to create more freedom and flexibility in your lives to enjoy the things you love to do. Whether you are a physiotherapist and osteopath, a sports therapist or maybe a Pilates studio owner, I'm Katie Bell, and I'm determined to share with you bite ...
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The boutique fitness industry is BOOMING right now! In the InJoy Studio Ownership podcast we sit down with studio owners and discuss the ups and the downs of what it takes to create and sustain successful fitness studios. We cover all manner of topics from start-up, hiring, firing, and difficult client interactions. All of this is in effort to help inform and encourage future studio owners across the world that YOU CAN DO IT!
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What is holistic? These days modern western medicine has a pill for every ill. Many of these pills just mask symptoms while the underlying problem still exists. Holistic practitioners look at the body as a whole, looking for the root of the problem so the problem can be solved. Holistic people are proactive, living healthy lifestyles and building healthy immune systems. We believe prevention is key to keeping dis-ease away. Holistic Healthy Living will introduce you to a variety of holistic ...
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insideLINES celebrates women in and around sports through honest, transparent, and vulnerable conversations. Hosted by two NFL wives, Atoya Burleson and Tia Avril tackle the big topics facing women today by sharing their own personal experiences and creating a safe space for their guests to do the same. They‘ll cover everything from marriage, motherhood and entrepreneurship to mental health, work-life balance, sexism, racism and more. No subject is off limits for these honest and raw convers ...
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10 Biggest Marketing Mistakes Studio Owners Make
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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the common marketing mistakes that many studio owners make and how to avoid them. From defining your target audience to maintaining a consistent online presence, Seran shares actionable tips to help you refine your strategies and attract more clients. Whether you're st…
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Attract A-List Clients: The Boutique Fitness Branding Blueprint
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In this episode of The Pilates Business Podcast, host Seran Glanfield unveils the secrets to attracting A-list clients to your boutique fitness studio. If you've ever wondered how to transform your studio into the go-to spot for top-tier clients, this episode is for you. Seran shares actionable insights on crafting a powerful brand that resonates w…
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Ever feel like you’re throwing spaghetti at the wall when it comes to marketing? And that your leads pile up in a tangled jumble across your CRM, Google spreadsheets and sticky notes? Not exactly strategic. There is a better way. Join Coach Peter and Coach Elle as they lay out key learnings about leads In Episode 621: Clueless About Leads? And go f…
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Episode #514: Speir Pilates Approach to Community, Wellness, and Studio Growth with Andrea Speir and Liz Polk
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Today we're diving into the Pilates/boutique fitness world with two incredible guests, Liz Polk and Andrea Speir, Co-Founders of Speir Pilates. We explore how Liz and Andrea have transformed their love for Pilates into a thriving business that not only promotes health and wellness but also fosters community and inclusivity. Liz and Andrea share the…
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088 Unlocking the True Value of Your Time: Revisiting How to Calculate Your Hourly Rate
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Send us a Text Message. Hello and welcome to this episode of the Treat Your Business podcast! I hope you're having a fabulous day. In this episode, we're revisiting a crucial topic from episode 12: valuing our time as clinic owners. Despite our best efforts, many of us still struggle with time management and implementing the changes we learn about.…
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Gareth Cornwall, Psychotherapist ~ Joseph H. Pilates, Patient
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Send us a Text Message. Many believe it’s the mind that builds the body. Joe Pilates understood this, but did he understand his own mind? On this 100th episode of All Things Pilates, I wanted to present something a little different for you. Last year, Gareth Cornwall, a psychotherapist who is our guest today, sent me an email expressing his appreci…
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Episode #513: Navigating HSA and FSA for Fitness-Insights from Sam O'Keefe
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Host Pete Moore sits down with Sam O'Keefe to delve into the (often confusing!) world of HSA (Health Savings Accounts) and FSA (Flexible Spending Accounts) and their intersection with the HALO (Health, Active Lifestyle, Outdoors) sector. In a market worth nearly $150B, Sam shares her expertise on how fitness-related expenses, including gym membersh…
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Success From The Ground Up with Feet-ness Founder, Ilaria Cavagna!
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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Ilaria Cavagna, founder and CEO of Feet-ness. They discuss Ilaria's journey from Pilates instructor to innovative entrepreneur, focusing on foot health and its connection to overall wellness. Ilaria shares insights on developing the Rescue Loop, transitioning from …
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Episode #512: Navigating Boutique Studio Ownership with Studio Grow's Beth Potter & Peter Pastijn
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Today we're joined by Beth Potter and Peter Pastijn, industry veterans in the HALO sector and two top players at Studio Grow, one of Integrity Square's strategic partners who provide top notch, in-the-trenches coaching for boutique studio owners worldwide. Beth and Peter draw parallels between Studio Grow and the role of a regional director, highli…
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620: Building Financial Strength with Billy Hofacker
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Lots of us open studios because we’re incredibly passionate about fitness and helping others. Where we may need some help ourselves, however, is managing finances for our business. We got you! Y’all can learn what you don’t know. A great way to start is with Episode 620, Building Financial Strength with Billy Hofacker. Coach Caroline walks through …
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From Solo Studio Owner to CEO: The Power of Delegation
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Feeling like a hamster on a wheel? You're spinning in your studio, managing emails, scheduling sessions, and barely have time to breathe, let alone create! This week, Michelle and Chantelle are diving deep into the game-changing power of hiring a studio admin. We know, we know. You might be thinking, "Can I really afford it?" or "My systems are a m…
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087 A way to generate £2k more a month... that you never thought about!
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Send us a Text Message. Hello and welcome to this episode of the Treat Your Business podcast! I'm Katie Bell, and today, we're diving into a topic that's vital for clinic owners who want to elevate their business and ensure future success. Would you love to make an extra £30,000 in your clinic next year? Are you struggling to recruit great staff? T…
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Episode #511: Chelsea Piers Leadership: Greta Wagner on Culture and Customer Connection
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Greta Wagner is a seasoned fitness industry veteran with over four decades of experience in the HALO (Health, Active Lifestyle, Outdoor) space. A current Board Member of the Health & Fitness Assocation (formerly IHRSA), and Executive Director of Chelsea Piers, her journey began at the age of 16, when she started teaching what used to be called "aer…
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In this episode of the Pilates Business Podcast, we delve into the strategies for converting prospects into clients at a clinical Pilates studio. Hosts David Gunther, Tara Smith, and Claire Gunther from Pilates Can discuss the entire conversion funnel, from initial inquiry to commitment, emphasising the importance of consistency, strategic planning…
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Leverage Your Brand To Accelerate Business Growth
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In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the critical topic of establishing a recognizable brand for boutique fitness studio owners. She shares valuable insights on how to stand out in a crowded market, build genuine connections with clients, and create a loyal following. Seran emphasizes the importance of au…
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Opening a boutique fitness studio is exciting. Expectant. And (honestly) exhausting. Friend, we’ve been where you are – and learned so much along the way. So we’re sharing our expertise in my latest podcast, Episode 619, How to Open a Studio Profitably. Coach Alina breaks it down into 10 practical steps that empower you to transform your vision int…
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086 Why running a business is really fecking hard with Katie & Michael
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Send us a Text Message. Hi everyone, it’s Katie Bell here. I’m thrilled to welcome you to another episode of the Treat Your Business podcast. This week, I have the pleasure of welcoming back Michael Schumacher, whose episodes are always among the most popular. We’ve had countless conversations, rants, and laughs about the industry, and today we’re …
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Elena Bartley ~ Latin American Pilates Educator/Former soloist for Dance Theatre of Harlem
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Send us a Text Message. In the 1980’s, Elena Bartley our guest today was a company member of Dance Theater of Harlem, the most prestigious black ballet dance company in the world. As fortune would have it, Elena learned about the Contrology System AKA Pilates, from the company’s executive director, Kathy Grant who was as many of you know, a discipl…
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Episode #510: Unlocking Engagement-Lauren Foundos Discusses Engagement and Retention Strategies
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We're excited to bring back Lauren Foundos, founder of FORTE. Join her in a deep dive into the dynamic world of virtual fitness and digital engagement. Lauren transitioned her company through the intense periods of the pandemic by focusing on survival and being nimble. As the world shifted towards hybrid work post-pandemic (particularly with many N…
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Buying (or selling) A Pilates Studio with Expert Boutique Fitness Business Broker Mitch McGinley
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In this episode of The Pilates Business Podcast, your host Seran Glanfield invites Mitch McGinley, the founder of Boutique Fitness Broker, for a deep dive into the world of buying and selling boutique fitness studios. With his extensive experience in the fitness industry, Mitch shares invaluable insights into the process of selling a studio, the fa…
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618: Lise Kuecker - State of the Studio Part 3
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Episode 618 - Lise Kuecker: State of the Studio Part 3
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Baby-Proofing Your Business: How To Set Up Your Studio So It Can Run Without You
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Cue the Baby Coos! This week, Chantelle & Michelle are here to whisper sweet nothings about that upcoming leave for your little one (or furry friend, we don't judge!). This episode's your guide to "baby-proofing" your studio for stress-free leave and a smooth return. But don't be fooled, it's not all baby talk - this is essentially about setting up…
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Episode #509: Mauro Frota on Building Out Global Kickboxing Innovation with BHOUT
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In today's episode host Pete Moore talks with Mauro Frota, the innovative mind behind BHOUT-a company that's revolutionizing the exer-gaming industry by merging gaming and boxing into an immersive, competitive experience. Mauro takes us through the unique premise of his company, which offers a trifecta of modes: learning, playing for clubs, and pur…
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085 This most common missing ingredient that clinic owners forget to running a successful business
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Send us a Text Message. Welcome back to the Treat Your Business podcast! Today, we revisit the idea that everything is created twice – first in your mind and then in reality. Each time you listen, you'll gain new insights. Let’s dive into these transformative ideas once again. Episode Summary: We explore the importance of having a clear vision for …
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In this fifth episode of the new series "Replicating the Stars in Your Pilates Instructor Team," hosts David and Claire Gunther and their team celebrate their accomplishment of receiving over 100 5-star Google reviews in just three months. They draw parallels with the importance of focusing on details in achieving success and delve into the nitty-g…
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BONUS Your invitation is waiting here.....
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Send us a Text Message. In this episode, I unveil the Clinic Growth Live event, designed specifically for physios, osteopaths, sports therapists, and massage therapists who are ready to transform their clinics and lives. Are you feeling exhausted from pouring your heart into your clinic with little to show for it? Do you struggle with ineffective m…
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617: Lise Kuecker - State of the Studio Part 2
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More industry intel and insights coming your way! We’re back this week with my latest podcast, Episode 617, The State of the Studio, Part 2. Get the skinny on kicking a 9% rolling 13-month retention rate to the curb, how to accommodate the Class Pass crowd and why you want people like my parents as your clients. Plus, Episode 617 is loaded with key…
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Episode #508: Joe Cannato Discusses the Growth of Parkour at ROAMFurther
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Joe Cannato, a dedicated coach and fitness veteran, started an ambitious journey in Fairfield, Connecticut, where he initiated a youth sports program. Despite his initial hustle, the program didn’t achieve the growth he was hoping for, compelling him to start again from scratch. Joe talks about this, his beginnings from studying nutrition and diete…
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084 How to double your revenue & feel more confident as a clinic owner
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Send us a Text Message. Today we have a special treat for you. We’re delving into the transformative journey of one of our amazing Activate program members, Sian. If you’re ready to double your revenue, find more time, boost your productivity, and elevate your confidence, stay tuned. This episode is packed with insights that could be the game-chang…
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Tee Encarnacion ~ Pilates Pro-Maintenance
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Send us a Text Message. Hey all of you studio and home apparatus owners! How often do you clean and maintain your apparatus? Were you ever shown how to properly care for your equipment? Our guest today is Tee Encarnacion who is the Owner of Pilates Pro-Maintanence located in New York City and he and his company service equipment in studios and in h…
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Discover How Annie Rodriguez Thrives as a Studio Owner and Mom
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In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Annie Rodriguez, founder of Intero Pilates in Brooklyn, New York. From a ballet dancer to a Pilates studio owner, Annie shares her inspiring journey and the unique elements-based approach she brings to her classes. Listen in as Annie discusses the challenges of bal…
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In this fourth episode of the new series "Replicating the Stars in Your Pilates Instructor Team," hosts David and Claire Gunther along with Sales and Marketing Manager Tara Smith, discuss how to solve common challenges faced by clinical Pilates businesses through well-defined Standard Operating Procedures (SOPs). They delve into the specifics of th…
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Episode #507: Navigating HALO Sector Public Relations-From Reebok to Juicing with Nancy Trent
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Nancy Trent, inspired by her father's early dedication to health, cultivated a lifelong passion for wellness. Recognizing a gap in the market 30 years ago, when wellness was an unfamiliar concept and healthy products were met with skepticism, she pioneered the first wellness public relations (PR) firm. Trent's innovative vision and relentless effor…
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616: Lise Kuecker - State of the Studio Part 1
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Y’all, opportunity is everywhere for boutique fitness studios. It’s such an exciting time! Let’s peek at the bigger picture to recognize what’s available, pursue areas of improvement and embrace what could be your best year yet. In my latest podcast episode, The State of the Studio, Part 1, you’ll discover: Industry growth projections that will mak…
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Myth Busted: Do Studio Owners Really Earn Peanuts?
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Hey there, Studio Superstars! Buckle up for episode 2 where we (Chantelle and Michelle, the Studio Evolution dream team!) dive headfirst into the not-so-glamorous (but incredibly important) topic of studio profitability. Let's face it, running a studio is your passion, but let's be honest, you wouldn't mind a little financial freedom too, right? Th…
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083 Why being called Jack is not good for marketing
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Send us a Text Message. Welcome back to another episode of the Treat Your Business podcast with me, Katie Bell! This week, we’re exploring why being a “Jack of all trades” can be detrimental to your business. We’ll discuss the importance of focusing on a specific niche in your practice, rather than catering to everyone. I’ll share insights on how s…
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Episode #506: Breaking Panic Attack Barriers-Ania Wysocka on Rootd and Mental Health Awareness
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Ania Wysocka experienced her first panic attack during university which subsequently set off a spiral of fear and negative changes in her life. Initially not understanding what was happening made the situation extremely challenging. This frustration fueled her determination to find a solution. After learning about some tools to help heal and manage…
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Scale Your Fitness Studio: 3 Growth Hacks Nobody Tells You
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Feeling stuck and stagnant in your fitness studio's growth? This episode of The Pilates Business Podcast, hosted by Seran Glanfield, is bursting with practical strategies to help you scale your studio and attract a flood of new clients! Seran dives into 3 key growth hacks nobody tells you about, including strategic collaborations, crafting a powerf…
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Episdoe #505: Navigating the Recovery Tech Landscape with Brynn Scarborough, CEO of JK Products
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Brynn Scarborough, CEO of JK Products, has been instrumental in revolutionizing the recovery space through her innovative approach and forward-thinking vision. With over 40 years of experience in the tanning and sunshine sector, Scarborough's company expanded its focus about five to six years ago to include stackable amenities in recovery and welln…
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In this third episode of the new series "Replicating the Stars in Your Pilates Instructor Team," host David Gunther and team from Pilates Can in Canberra, Australia, discuss the tremendous impact of gathering 5-star Google reviews on both business growth and client satisfaction. Claire, the lead instructor, and Tara, the sales and marketing manager…
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615: A Balancing Act with Coach Cat and Coach Peter
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Boundaries are back! We addressed the topic of boundaries recently on the podcast. Here we’re taking a deeper dive. Because boundaries are important, y’all. Get into the weeds in my latest podcast episode, A Balancing Act with Coach Cat and Peter. In Episode 615, Coach Cat and Coach Peter consider acknowledging and articulating your boundaries and …
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Episode #504: Tessa Arnold on Shifting Careers and Founding Snapback Energy
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In this episode, host Pete Moore sits down with Tessa Arnold, a former banker turned wellness entrepreneur, HALO evangelist, and Co-Founder of Snapback Energy. She shares her journey from a 12-year career in commercial banking into the entrepreneurial space. She dives deep into the challenges and triumphs of transitioning industries, the importance…
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Send us a Text Message. Hello everyone! Katie Bell here, and welcome back to another episode of the Treat Your Business podcast. Today, we're diving deep into a topic that's often whispered about but rarely confronted head-on: the importance of money in running a successful clinic. So, buckle up and get ready for some eye-opening insights that migh…
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Joseph DeRuvo ~ Universal Pilates Machine
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Send us a Text Message. Over the course of nearly a hundred years, the design, form and manufacturing of Joe Pilates’ invention, the Reformer hasn’t changed much. But manufacturing materials have continued to evolve and in the 1950’s, Joe’s Reformer changed from a wood frame to that of aluminum. In this episode, Joseph DeRuvo, the creator of Barefo…
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Hustle to Flow: Building a Profitable Boutique Fitness Studio
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Feeling overwhelmed by the daily grind of running your Pilates studio? You're not alone. Many passionate studio owners struggle to find a balance between success and free time. This episode is your guide to achieving Success + Free Time. We'll debunk the myth that you have to choose one over the other. Here's what you'll learn: Master Your Time: Di…
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Why Clients Would Not Give a 5-star Google Review?
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In this second episode of the new series "Replicating the Stars in Your Pilates Instructor Team," host David Gunther explores reasons why clients may hesitate to provide a 5-star Google review for a clinical Pilates studio using the Pilates Can studio business as the example. Together with Pilates Can’s other owner and Lead Instructor Claire Gunthe…
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Episode #503: From Financial Adviser to Children's Author-Larry Blundred, Pickleball & Ollie Otter
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Larry Blundred found solace and a new passion through an unexpected yet heartwarming intervention by friends. In the wake of his wife's passing due to a brain tumor, Larry was navigating a tumultuous period, balancing the demands of his job and his role as a caretaker. Amidst all this, he was introduced to pickleball by two friends. Initially unfam…
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614: Cara and expert in Exercise and cancer care research Interview
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Cancer affects everyone. Although we may not have a diagnosis, we know people that do. As prevalent as cancer is, it still feels uncomfortable to discuss. And yet, boutique fitness studios can play a significant role in coping with cancer. So we’re having that important conversation in my latest podcast episode, Exercise and Cancer: Science and Gui…
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It is HERE! In our very first episode of Your Studio Podcast, Chantelle Bruinsma and Michelle Hunter, the powerhouse duo behind Studio Evolution, jump in with all the energy and charm you'd expect from two best friends who also happen to be business partners. These ladies, who lovingly refer to each other as "work wifeys," are here to share their j…
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081 The Power of 7: Why Your Clinic Needs 7 Forms of Visibility to Thrive
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Send us a Text Message. Katie here, welcoming you back to another episode of the Treat Your Business podcast. Today we delve into the importance of visibility for your clinic or studio. Buckle up, because we’re about to embark on a journey to ensure you’re seen not just seven times, but twenty or even thirty times by your potential clients. Episode…
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