In this week's episode of The Best Guest we welcome Vladimer Botsvadze We talk about: The importance of building connection with consumers Putting your customers first Personal brands and AI About Vladimer Botsvadze Ranked as the No. 1 Global Marketing, Social Media, and Retail Thought Leader by Thinkers360 in 2023 with over 130,000 followers acros…

In this week's episode of The Best Guest, Victoria shares essential tips on how to pitch yourself effectively as a podcast guest. Tune in to discover how to make your pitches stand out and increase your visibility through podcasting. Key Takeaways Prepare Your Digital Presence: Before pitching, ensure your online footprint is polished. This include…

In this week's episode of The Best Guest we welcome Worditude's Laura Robinson. We talk about: Course creation What it means to have a comfy business The importance of staying true to what you want from your business About Laura Robinson Laura is an online marketing mentor and experienced digital copywriter. Over the last 10 years, she has helped h…

In this week's episode of The Best Guest we welcome actor and performance storyteller, Stacia Keogh. We talk about: Why storytelling is so important The three most important stories for business owners to share If you're new to speaking, how to find your voice About Stacia Keogh Stacia began working with businesses writing corporate training videos…

In this week's episode of The Best Guest we welcome author of Twelve Doors Les Jones. We talk about: The 19,000 on call firefighters in the UK Weaving in different elements in your writing The journey to publication About Les Jones Les Jones got involved in firefighting in 1980 at 20 years old, and worked at a large chemical company. Due to its ris…

In this week's episode of The Best Guest we're talking about podcast guest forms. If you've pitched to be a guest on a podcast, you've likely been ask to complete a form. We look at: Why it's important to complete the form Ways to streamline the process to save time Key Takeaways Completing podcast guest forms is necessary for maximising this strat…

In this week's episode of The Best Guest we welcome positioning and messaging expert Janine Coombes. We talk about: Pricing high ticket services Content marketing and selling How to overcome a fear of visibility About Janine Coombes Janine Coombes is an offer positioning and messaging expert who helps coaches and consultants to earn drastically mor…

In this week's episode of The Best Guest we're talking about if you can guest on podcasts using a pen name. Key Takeaways Pen names can be utilised to protect identity, maintain anonymity, or address legal and safety concerns during podcast appearances. Throughout history, well-known authors like JK Rowling, Agatha Christie, Stephen King, and Mark …

In this week's episode of The Best Guest we welcome entrepreneur and speaker, Sabrina Victoria. We talk about: Sabrina's journey from abuse survivor to TEDx Speaker How to effectively manage your time as a business owner The personal development programs that transformed Sabrina's life Factors to consider before starting a new business venture Abou…

In this week's episode of The Best Guest we're looking at how you can enhance your personal brand as a guest on podcasts: Key Takeaways Brand Identity is so much more than fonts and logos Podcasts lend themselves well to story telling and this builds connection People will connect with you for things you share about yourself You can show lots of di…

In this week's episode of The Best Guest we welcome Podcast Host and Author, Tim Lewis. We talk about: Business Travel and Benefitting from Airline Schemes What Podcast Hosts Look for in Guests The Pros and Cons of Creating a Live Show vs a Recorded Show About Tim Lewis Tim has been self-employed since 2014, first writing science fiction and fantas…

In this week's episode of The Best Guest we welcome the founder & CEO of global marketing and branding firm Mavens & Moguls, Paige Arnof-Fenn. We talk about: The importance of establishing an online presence Effective strategies for building your brand Utilising LinkedIn About Paige Arnof-Fenn Paige Arnof-Fenn is the founder & CEO of global marketi…

In this week's episode of The Best Guest we're talking about the different ways being a guest on podcasts can help you win podcasts and what you need to pay attention to to achieve this. Key Takeaways Podcast Guesting and Client Attraction: Being a guest on podcasts offers an opportunity to tap into an engaged audience and establish trust and credi…

In this week's episode of The Best Guest we welcome Zack David aka Zack The Podcast Man to the Show. We talk about: The essential equipment you need to get started with podcasts What a sound check with Zack involves The key elements to a successful podcast About When Zack David, The Podcast Man, bought his first guitar at 13 years old for $27, litt…

In this week's episode of The Best Guest we welcome digital marketer Jessica Wikingellis to the show. We talk about: What we mean by brand and brand identity Why your brand identity is so important The importance of tailoring your brand message to your target audience About Jessica Jessica Wikingellis has 10 years' of marketing experience. She help…

This week we're celebrating reaching our 100th episode where we're talking all about how to convince your boss to invest in a podcast interview strategy. Key Takeaways Highlight Positive Outcomes from Past Appearances: Use any previous podcast guest appearances by your boss as evidence of the positive outcomes and exposure gained from such opportun…

In this week's episode of The Best Guest we welcome ClickUp expert Yvonne Heimann to the podcast We talk about: Mastering the Basics of ClickUp Establishing Processes in Your Business The Different Seasons of Running a Business About Yvonne Heimann Yvonne Heimann is the CEO & founder of AskYvi.com and the leading ClickUp evangelist, as well as a pa…

In this week's episode of The Best Guest we welcome author and entrepreneur DaVon and Greene to the podcast. We talk about: The mindset and habits essential for success Overcoming rejection as a writer Balancing writing with running a business About DaVon and Greene DaVon and Greene (the pen name of Jonathan Greene) always knew writing was in his b…

In this week's episode of The Best Guest we're joined by Brandon Leibowitz, the founder of SEO Optimizers which is a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales and leads. We talk about: The importance of using the right keywords in your cont…

In this week's episode of The Best Guest we're talking about what you need in place before you get started with a podcast interview strategy. Key Takeaways Established Business Identity: Before diving into podcast interview strategies, it's crucial to have a clear business identity, including a business name, mission, brand, and target audience. Th…

In this week's episode of The Best Guest we're looking at some of the differences and similarities between traditional media and a podcast interview strategy. Key Takeaways Podcasts have become more mainstream and continue to grow in popularity, with a dedicated and engaged audience. Traditional media outlets have a massive reach, attracting millio…

In this week's episode of The Best Guest we welcome social media strategist, organic social media specialist, trainer, community manager, and keynote speaker, Dorien Morin-van Dam. We talk about: The Best Ways to Batch Content How to Repurpose Podcast Interviews What it Means to Agilify our Social Media Calendars Evergreen Content Ideas To Reignite…

In this week's episode of The Best Guest we're answering more of your questions about being a podcast guest: How can I make sure that I'm effectively promoting myself or my business when I'm a podcast guest? Should I send a thank you note or follow up after the podcast interview? Should I provide any promotional materials or assets to the podcast h…

In this week's episode of The Best Guest we welcome marketing strategist, Nathan Yeung. We talk about: How to build a marketing team What marketing strategies are working right now Performance media buying and the level required to perform it well About Nathan Yeung Nathan Yeung is an experienced marketing strategist with over 10+ years of expertis…

In this week's episode of The Best Guest we welcome Marie-Louise O'Neill who specialises in branding, design and Canva for SMEs. We talk about: Do's and don'ts for creating branding Common mistakes people make with Canva How Canva can help you repurpose your podcast interviews About Marie-Louise specialises in branding, design and Canva for SMEs. S…

In this week's episode of The Best Guest we welcome personal and professional relationship coach Nicolas Rion. Nicolas focuses on making conflicts pain-free. We talk about: Ways to communicate to engage a team How to move through difficult situations calmly and with less stress If it's possible to re-learn how to relate to others About Nicolas Rion…

In this week's episode of The Best Guest we're talking about the fact that it's almost quarter 3. We can start the year with ambitious goals such as getting on x number of podcasts to increase your visibility which is great. But if you've arrived mid-way through the year and you're yet to get started we have some tips to jump start your podcast int…

In this week's episode of The Best Guest we welcome Rebecca Kirk, the go-to career coach for people on a spiritual path and author of You’re Here For A Reason. We talk about: The ways spirituality can support you with your career challenge How can aligning with your true self help can help you If fear is stopping you from making a career change wha…

In this week's episode of The Best Guest we welcome Sales SEO and Social Media expert Kaylene Grieve. We talk about: How social media helps with SEO Why SEO is important for small businesses How to generate leads with LinkedIn About Kaylene Grieve Kaylene Grieve is the Managing Director of Sales, SEO and Social Media, (SSSM) a marketing services ag…

In this week's episode of The Best Guest we're celebrating the launch of The Most Amazing Marketing Book... Ever by Mark Schaefer and friends. I'm thrilled to welcome three of the book's amazing co-authors, Ian Anderson Gray, Laura Dorman and Lisa Apolinski. They generously share their marketing expertise and insights into their chapters on Live St…

In this week's episode of The Best Guest we're talking about some of the different ways you can leverage social media to promote your podcast appearances. Key Takeaways Connect with the host before the interview: Building rapport and a relationship with the host through social media engagement helps create a positive impression and boosts your conf…

In this week's episode of The Best Guest we are joined by world-renowned digital transformation and social media influencer Vladimer Botsvadze who talks about how to build a successful personal brand through social media. About Vladimer Botsvadze Ranked as the No. 1 Global Marketing, Social Media and Retail Thought Leader by Thinkers360 in 2023 wit…

In this week's episode of The Best Guest we welcome Master Networker and author of The Quality Connector, Barry Kopulos, to the podcast. We talk about: Techniques to use when networking The benefits of networking Saying Yes to opportunities About Barry Barry is the President of Prairie multimedia productions and author of Make Quality Connections -…

Following on from episode 80, in today's episode of The Best Guest we are answering your questions about being a podcast guest. If you've ever wondered about any of the following then listen in: How do I promote my appearance on a podcast to my followers or audience? Can I use the podcast recording for my own marketing or content purposes? What equ…

In this week's episode of The Best Guest we welcome author, voice actor and coach Nic Redman to the podcast. We talk about: How to warm up for a podcast interview Nerves, breathing and umms and ahs Nic's set up for podcasting and voice overs About Nic Redman Nic helps professional voice users explore their vocal potential so they can reach their sp…

In this week's episode of The Best Guest we are answering your questions about being a podcast guest. If you've ever wondered about any of the following then listen in: What do I need to prepare before appearing on a podcast as a guest? How do I find podcasts that are relevant to my industry or expertise? What should I wear during the podcast recor…

In episode 79 of The Best Guest we welcome email marketing expert Hillel Berg. We talk about: The common mistakes people make with their email marketing Ways to grow your email list The typical ways people leave money on the table with their email marketing About Hillel Berg is an Email Marketing Expert. His self-titled company provides email marke…

In this podcast episode we discuss how business owners can deal with criticism without letting it derail their efforts to grow their business and increase visibility: Key Takeaways Criticism is inevitable when you are a business owner and is a sign of growth. It is important to stay calm and objective when receiving criticism, as it is feedback abo…

In episode 77 of the podcast we welcome Enneagram expert Ali Dunn. We talk about: The nine types of the enneagram How the enneagram can help you understand yourself and others Using the enneagram with individuals and teams About Ali Dunn Ali Dunn is a San Francisco Bay Area facilitator, speaker, and leadership coach for creative and ambitious profe…

As I return from Social Media Marketing World 2023 I share my top takeaways from the event: Key Takeaways Attending events can be beneficial for learning about industry trends and best practices, networking, and personal development. AI was a hugely popular topic at the Social Media Marketing World conference, which indicates how popular and embrac…

This week the tables are turned as Victoria Bennion is interviewed by Badass Life & Leadership coach, Elen Sentier for her Power-Full Woman series on the Soul in Your Business podcast. Elen and Victoria talk about: The importance of nature The power of making a real connection The Best Guest Programme Being a Great Guest on Podcasts Chat GPT Mentio…

In this week's episode of The Best Guest we're talking about why consistency with podcast interviews matters. We're looking at the different benefits you'll get from being a podcast guest when you commit rather than dabble. Key Takeaways Consistent podcast interviews can establish you as an expert in your field, help increase brand awareness, and b…

In episode 73 of The Best Guest Victoria Bennion discusses the differences between podcasts and radio. While radio is traditionally broadcast over the airwaves and distributed at specific times, podcasts are typically distributed through the internet and can be listened to on demand. Radio programs are more structured, whereas podcasts are more fle…

What kind of results are you getting from your podcast interviews? If you're not getting great results yet then the problem is rarely the size of the shows. In today's episode we talk about 8 reasons your podcast interviews may not be working for you. Key Takeaways Poor audio quality can negatively impact your interview, so using an external microp…

In this episode we consider if ChatGPT is the new secret weapon of successful podcast guests. We talk about: How ChatGPT can support you with preparation for your conversations on podcasts The ways ChatGPT can help you with repurposing your podcast interviews ChatGPT's limitations Key Takeaways ChatGPT is a chatbot developed by OpenAI that can prov…

A question we're frequently asked is, Will podcast interviews help me to sell copies of my book? If you lean into the strategy of being a guest we've seen this work really well. We look at: The importance of setting clear goals Having a good call to action Making your interviews work hard for you Key Takeaways Before you begin booking podcast inter…

Today we welcome the founder of the Poet Life, Christoph Jenkins to the podcast. We talk about: How to use poetry for team building Why poets don't need to be starving artists Poet Life's work to help young people express themselves Key Takeaways Keynote poets can engage your audience with word play Poetry has taught all of us to read We can use po…

A strong one sheet will help you book more podcasts. This week on The Best Guest we're talking about: How to create a one sheet that stands out Why a strong one sheet is helpful to a podcast host Setting up a media kit Key Takeaways Your one sheet will give hosts a picture of what an interview with you could sound like Your one sheet is the place t…

Today Jake Thomas joins us to talk about How to Create You Tube titles that people click. Jake is the author of the popular Creator Hooks newsletter. We talk about: Finding title inspiration from other industries The difference between writing titles for Google and YouTube Split testing your titles How to create curiosity The importance of modellin…

Today I want to encourage you to be more visible this year. Grab that imposter syndrome by the horns and wrestle it to the ground. We reflect on wisdom shared by some of our wonderful guests over the last year and talk about: The witch wound The importance of self-belief How to reframe the idea of self-promotion Why you should show your face Not wo…