))
Building Brand Loyalty in the Baking Industry, Continued (2 of 2)
Manage episode 325672910 series 3250155
Content provided by Corbion. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Corbion or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
With shoppers continuing to purchase groceries online, e-commerce brands need to ensure they are clearly communicating product attributes. Learn which nutritional claims have proven to drive consumer brand loyalty in this NEW! episode of "A Fresh Perspective, Food News podcast”. Host Jennifer Kulzer, Sr. Digital Marketing Manager, speaks with guests Jennifer Halliburton, Sr. Manager of Global Insights, from Corbion and LuAnn Williams, Global Insights Director, from Innova Market Insight.
…
continue reading
61 episodes
Share
