))
Heath & environment priorities to beef producer: Episode 109
Manage episode 371481480 series 2616865
Content provided by Michele Payn and Nicole Rodriguez. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michele Payn and Nicole Rodriguez or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
“Herd health is our #1 priority.”
Alli Fender left her corporate vet technician career to pursue her dream of being her own boss as a direct-to-consumer beef producer and black angus breeder. Not only does she juggle that dream alongside motherhood, showing and breeding Australian Shepherds, and sharing her beef story via flyingranch.org, Fender also records conversations on all things small business and shares them on her Agripreneur Empire Podcast.
Well aware of the misinformation surrounding grain-finished beef, Fender shares her concerns about consumer perspectives on hormones, antibiotics, and other buzz words within the beef world. While consumers may be fed content that drives fear and reinforces a negative connotation about beef, Fender spends a significant amount of time explaining her business model and the “why” behind using certain types of feed at the Flying F Ranch.
“I believe that by helping consumers understand that all beef is safe, nutritious, and raised in incredible conditions is essential to create trusting relationships and healthy communities.”
Get a glimpse into Fender’s operation on Instagram via @flying_f_ranch.
For more on the nuance of grass and grain-finshed beef, visit beefresearch.org.
133 episodes
Share
