show episodes
 
Artwork
 
The Peabody Award-winning On the Media podcast is your guide to examining how the media sausage is made. Hosts Brooke Gladstone and Micah Loewinger examine threats to free speech and government transparency, cast a skeptical eye on media coverage of the week’s big stories and unravel hidden political narratives in everything we read, watch and hear.
  continue reading
 
Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.
  continue reading
 
6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
  continue reading
 
From privacy concerns to limitless potential, AI is rapidly impacting our evolving society. In this new season of The Brave Technologist Podcast - we’re demystifying artificial intelligence, challenging the status quo, and empowering everyday people to embrace the digital revolution.
  continue reading
 
Get the latest on legal marketing! Join our host, Toby Rosen, to find out what's hot in legal tech and digital advertising for law firms. We cover everything from automation to viral marketing, and dive in on some of the latest legal marketing stories. For more information or to subscribe, please click here. The website: rosenadvertising.com
  continue reading
 
The Current Report is our weekly news roundup of what’s happening in the world of digital media. We headline topical stories every edition — everything from connected TV to retail media networks to new initiatives around identity — offering our fresh take on why it's relevant for the marketing community.
  continue reading
 
Artwork

1
Little Talks

Littlefield Agency

Unsubscribe
Unsubscribe
Weekly
 
Sam Littlefield and Steve Roop chat agency and client happenings as well as cover digital marketing trends and news every Wednesday, live from Littlefield Studios in Tulsa, Oklahoma.
  continue reading
 
The Current Podcast returns for another season of insights and inspiration from leaders at the world’s most influential brands. Editors and co-hosts Damian Fowler and Ilyse Liffreing uncover candid stories from these executives on everything from how they landed their roles to moments of redemption to innovations they're excited about and more. New episodes are released every Wednesday.
  continue reading
 
Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.
  continue reading
 
Artwork
 
Glint Advertising brings a branding, advertising, and marketing perspective to help marketers and business owners learn about the crazy world of advertising. The Glint Standard provides unexpected insights about culture, clients, and careers. Glint Advertising is from the Dallas, Fort Worth area and has been inspiring brands since 2000. If there's a topic or story you'd like us to discuss, email us: agency@theglintstandard.com
  continue reading
 
Artwork

1
Digital & Dirt

Lamar Advertising

Unsubscribe
Unsubscribe
Monthly+
 
Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms ...
  continue reading
 
Artwork

1
Better Advertising with BTR Media

Destaney Wishon and Justin Nuckols

Unsubscribe
Unsubscribe
Monthly+
 
Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.
  continue reading
 
The place for smart, simple marketing strategies that will amplify your business results. Sharing practical tips, insider knowledge and actionable advice because marketing is something that every business owner can do.
  continue reading
 
Artwork
 
My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental questions you should be asking yourself about your Amazon business.
  continue reading
 
Artwork

1
JAR Inside the Research Podcast

Journal of Advertising Research

Unsubscribe
Unsubscribe
Monthly
 
This podcast gives listeners a look at the latest research articles published in the Journal of Advertising Research. Listen to authors describe their work and what motivated it, explore challenges they faced in the research process, and describe what they'd like to researched next.
  continue reading
 
Ranked among the top podcasts for B2B CMOs, Renegade Marketers Unite focuses on marketing innovators, uncovering the how, what and why behind their ongoing success. Host Drew Neisser, an award-winning marketer himself, keeps the conversations lively and insightful.
  continue reading
 
Welcome to ADTENTION!, a Podcast from the American Advertising Federation Tenth District. We have conversations with the people in our industry who make Advertising and Marketing impactful and relevant. Our stories take you behind the scenes on a variety of advertising platforms, where we explore current trends and topics. AAF Tenth District promotes professional development and networking, recognizes advertising excellence, provides news and resources, helps develop future industry leaders, ...
  continue reading
 
Artwork

1
Marketing Freaks

Overdrive Digital

Unsubscribe
Unsubscribe
Monthly+
 
The Marketing Freaks podcast by Overdrive Digital. Join us for a series of expert interviews and tons of tips on how you can improve your digital marketing performance. If you enjoy it, please do subscribe :)
  continue reading
 
Marketing Trends is your #1 podcast for all things marketing. Every week, you’ll hear interviews with industry-leading marketers, including CMOs, CEOs, and thought leaders in the field. Tune in to hear the war stories and best practices from marketers who helped build the fastest-growing startups and are leading the enterprises of the future. Stay on top of the need-to-know marketing trends... Subscribe now.
  continue reading
 
Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.
  continue reading
 
Artwork
 
Top trends and challenges facing the advertising industry, especially in Asia. Eminent speakers, thought-provoking questions, hard-hitting insights. Subscribe to learn about the future of adtech, martech and digital marketing.
  continue reading
 
Artwork
 
Welcome to enVisioning Success, the podcast that’s all about helping you see your business with clarity. If you’re a business owner looking to gain fresh insights, make smarter decisions, and navigate the ever-changing landscape of entrepreneurship, you’ve come to the right place. Our show is designed for entrepreneurs, CEOs, and visionaries of all stripes, whether you’re a seasoned pro or just starting out. We believe that knowledge is power, and with the right vision, you can achieve remar ...
  continue reading
 
Artwork

1
AdExchanger

AdExchanger Talks

Unsubscribe
Unsubscribe
Weekly
 
AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.
  continue reading
 
Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.
  continue reading
 
In our world of branding and marketing in the health space, there should never be acceptance of the status quo, the old-school, the normal. We should always be pushing forward, celebrating the different, breaking new ground, highlighting the innovative. So welcome to The No Normal Show, our forum for tossing around thoughts, opinions, and ideas on what’s new, cool, different, innovative, questionable, or otherwise related to how consumers navigate health. Plus some other fun stuff thrown in.
  continue reading
 
Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? Inside Google Ads is hosted by Jyll Saskin Gales, a seasoned Google Ads Coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign efficiency a ...
  continue reading
 
Artwork
 
Ad Infinitum is the only podcast solely focused on audio ads - the creatives who make them and/or the latest thinking that informs them, how the space is evolving, and a round-up of recent audio ads and analysis by Stew Redwine, VP Creative at Oxford Road - and each episodes guest. Ad Infinitum is Presented by Oxford Road and Produced by Caitlyn Spring & Ezra Fox, MFA, written & hosted by Stew Redwine, and mixed & sound designed by Zach Hahn.
  continue reading
 
Artwork

1
The POMCAST

Premier Online Marketing

Unsubscribe
Unsubscribe
Monthly
 
A digital marketing podcast focused on local lead generation strategies and insights. Your search for in depth discussions, tips and tactics has led you to the right place.
  continue reading
 
Artwork

1
The Spin Sucks Podcast with Gini Dietrich

Gini Dietrich, Founder of Spin Sucks

Unsubscribe
Unsubscribe
Weekly
 
We're your one-stop shop for modern communications. The lines between PR, marketing, search, advertising, social, and content continue to blur, making it difficult to decide what belongs where. Rather than decide, let’s come together and work as one to grow organizations. We can change the PR industry...together.
  continue reading
 
Loading …
show series
 
Episode #053 - Do you want your brand to stand out on Walmart Connect but aren’t sure where to start? Join Justin Nuckols and Gabriel Cáceros as they talk about Walmart's ad platform and how it stacks up against Amazon. From unique homepage placements to new reporting insights, they dive into strategies that can help sellers make the most of Walmar…
  continue reading
 
In this episode, we dive deep into one of the most critical aspects of Amazon Advertising—campaign structure. George breaks down why having a clear, organized ad structure is essential for scaling your business and boosting ROI. From segregating individual product campaigns to managing broad, phrase, and exact match types, we cover it all. We’ll ta…
  continue reading
 
In this episode, Geno sits down with Jimon Boadi, a Junior Copywriter at Joan Creative and one of Ad Age's 23 Gen Zers to know in advertising. Jimon shares his unconventional journey from tech temp to junior strategist and now a rising copywriter. Tune in to hear how Jimon's knack for turning internet trends into Gen Z insights has shaped major cam…
  continue reading
 
It's South Padre, it's the beach, it's a D-10 summit. Expect to learn something, get some sand between your toes, and get ready to have a ton of fun with your friends in District 10. An event and destination designed to inspire you, because we could all use a little sun and inspiration, right?By American Advertising Federation Tenth District
  continue reading
 
From blogger to producer: Nate Buttner shares his incredible journey in the filmmaking industry. Discover how he transitioned from the digital world to the world of film, overcame challenges, and achieved success. Don't miss this inspiring episode of Giving Back! من بلوجر إلى منتج: Nate Buttner يشارك رحلته المذهلة في عالم صناعة الأفلام. اكتشف كيف ا…
  continue reading
 
Jessica Ling is the Senior Vice President of Global Brand Advertising at American Express. Since joining American Express in 2019, Jess has held several senior marketing roles spanning both brand and performance marketing. Previously she was the Senior Vice President of Marketing Strategy and Prospect Marketing responsible for the U.S. prospect acq…
  continue reading
 
The campaign teams supporting Donald Trump and Kamala Harris in the race to the White House are expected to spend a total of more than $10 billion. A journalist with the CBS network, Larry Magid, explains why most of the money will be spent on political advertising on television. Professor Natasha Lindstaedt, from the University of Essex explains a…
  continue reading
 
What opportunities exist for Chinese brands post-Olympics? In this world of micro-targeting and community building, smaller brands can take advantage of sponsoring Chinese athletes who may not be as expensive as sports celebrities like Eileen Gu. Did the Paris Olympics help break China's overseas travel slump? Ali and Bryce take a China marketing t…
  continue reading
 
On this episode, Jeremy Flynn, Senior Vice President of Data Products and Strategy at Clear Channel Outdoors, discusses the measurement and targeting capabilities of out-of-home advertising and emphasizes that out-of-home is a communal and unskippable medium that offers a unique ad experience. Plus, he explains how advances in geo-location technolo…
  continue reading
 
In the Season 7 premiere of the Digital and Dirt Podcast, Ian Dallimore sits down with Tom Traylor, EVP Regional Manager at Lamar Advertising, to explore his remarkable 33+ year journey at Lamar, from his career beginnings and leadership style to overcoming challenges and securing critical leases. Podcast Breakdown 00:00-08:00 – Tom Traylor’s Role …
  continue reading
 
In this episode, Alicia Barker, Senior Marketing Scientist at the Ehrenberg-Bass Institute, interviews Celine Northcott, a Research Fellow at the South Australian Health and Medical Research Institute (SAHMRI), about her latest research paper titled "How Message Framing and Visual Cues Drive Health-Related Ad Effectiveness: Consumer Response to Soc…
  continue reading
 
How to Leverage Contextual Advertising Join our host, Toby Rosen, as we discover the secret sauce behind contextual advertising and why it’s revolutionizing legal marketing. Ever wondered how to put your law firm in front of the exact clients you want, exactly when they're ready to see it? From capturing the attention of engaged readers to position…
  continue reading
 
Lies that immigrants are eating pets in Springfield, Ohio have inspired dozens of threats against the town, and toward Haitian-Americans across the nation. On this week’s On the Media, hear how public acceptance of political violence has grown. Plus, how January 6 became a recruiting tool for one of the country’s largest militias. [01:00] Host Broo…
  continue reading
 
If you want to make money as an agency in today's market, your best bet is to specialize in a single type of niche. This will allow you to get better results and stand out in a competitive market. There's a ton of ways to find a good niche to attack, but in this video Ryan breaks down 3 SEO niches that are GUARANTEED to make you $1m this year in re…
  continue reading
 
What do surfboards, The Grateful Dead, and the Savannah Bananas baseball team have in common? If you ask marketing expert David Meerman Scott, they all hold valuable lessons for creating a standout marketing strategy that connects deeply with your audience. In this episode, David joins host Drew Neisser to discuss the latest (9th!) edition of his i…
  continue reading
 
From experiencing a stroke at the age of 17, to various corporate jobs that never quite fit, we hear about Glenn Fogel's journey to becoming CEO of Booking Holdings, the parent company of online travel site Booking.com. We learn why the EU-based company is in the sites of competition authorities having been dubbed a “gatekeeper” in the travel marke…
  continue reading
 
In the context of today’s quickly evolving advertising landscape, agencies must keep pace with the rapid growth of digital media and adtech to meet their clients' needs. Brands are demanding deeper insights and expertise around which platforms to invest in, how to leverage first-party data for greater impact, and more. In this episode, John Lods, C…
  continue reading
 
Is it time to change your campaign's bid strategy? In Episode 34 of Inside Google Ads, host Jyll Saskin Gales, ex-Googler and Google Ads Expert, tackles the tricky question of when and how to change your bid strategy. She'll guide you through the decision-making process, offering practical advice on transitioning from Maximize Clicks to Maximize Co…
  continue reading
 
In Ad Infinitum Season 2, Episode 9 - "Simulacrum Ex Machina," Stew welcomes Oskar Serrander (Co-Founder/CEO of Wondercraft) to talk about Wondercraft's origins and recent launch, how to think in audio, and the most important audio factor: Ryan Reynolds. Plus–breaking down ~$20M in audio ads from BetterHelp, Toyota, Whole Foods, and Mint Mobile (Gu…
  continue reading
 
Tech titan Elon Musk says he’s backing Donald Trump to win the US election this November. But is he representative of what the wider industry thinks? And what does Silicon Valley, traditionally a Democratic heartland, want from either a Kamala Harris or a Donald Trump presidency? We explore what the two presidential candidates are offering this imp…
  continue reading
 
Last Tuesday, as audience members and press were still milling about the presidential debate stage in Philadelphia after the spotlights dimmed, the real bombshell of the night dropped — Taylor Swift's endorsement Kamala Harris and Tim Walz. And this week, pop star Billie Eilish and her brother Finneas took to Instagram, announcing that they were vo…
  continue reading
 
In Episode 3 of this season’s Digital and Dirt Podcast, Ian welcomes Courtney Redford, Digital Marketing Manager at Bridges Consumer Healthcare, to discuss her company’s approach to influencer marketing developed based on her early days in digital media. Podcast Breakdown 00:00 - 17:00 Introducing Courtney: Talking Influencers & Metrics 17:06 - 28:…
  continue reading
 
Yan Zhu, Chief Information Security Officer at Brave Software, discusses ways to reduce your risk of getting compromised when browsing the Internet. She also explains how Brave's policy of only collecting the bare necessities not only boosts security but also simplifies legal compliance and keeps your data truly private. Key Takeaways: Security cha…
  continue reading
 
Attention marketers and communicators! Want to captivate your audience from the get-go? In the newest episode of Marketing Speak, Sam Horn shares invaluable tips for her strategies for turning heads and making memorable impressions. Sam Horn, a master of captivating communication and the dynamic CEO of the Intrigue Agency, has dedicated her career …
  continue reading
 
Wayfair Head of Brand Marketing Kara O’Brien joins The Current Podcast to discuss blending the in-store and digital shopping experience. Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian [00:00:00] Ilyse: I'm Ilyse Liffreing [00:00:02] Ilyse: And welcome to this edition of Th…
  continue reading
 
Welcome to episode 162 of the marketing freaks podcast and the next installment in the scale up season. In this episode, Jon is joined by Yasmine Khan, a business psychologist who specialises in working with founders and senior leadership teams in high-growth companies. Yasmine shares insight into the overlooked human and psychological aspects of s…
  continue reading
 
On this episode, Udi Ledergor, Chief Evangelist at Gong, discusses the use of AI in marketing and sales and highlights the utility of AI in the C-suite, particularly in analyzing sales pitches and measuring their impact on business metrics. Udii also emphasizes the importance of shifting from ownership to stewardship in marketing, and he discusses …
  continue reading
 
The 2024 women's basketball season has broken records from attendances at matches, to points scored by rookie Caitlin Clark. As it draws to a close, we look at whether success on the court is leading to profitability off it. Despite some major media deals, the WNBA is still struggling to turn a profit. So is it really a major player in the sports i…
  continue reading
 
In this episode, we sit down with Norm Shearer, Partner and Chief Creative Officer at Cactus, a purpose-driven agency known for its belief and behavior design approach. Norm shares his unique journey from chemistry student to creative leader and discusses his work in mental health with Grit Digital Health. He also reveals how his podcast Noobs help…
  continue reading
 
Imagine getting your business ripped apart by a guy who runs a $250M empire. That’s exactly what happened to me when I spent an entire day locked in a room with Alex Hormozi and 9 other entrepreneurs. Alex didn’t hold back—he showed us exactly why we were stuck, why we were plateauing, and how to fix it. The biggest takeaways? I break them all down…
  continue reading
 
In this episode, we dive into the exciting news of ChainFEST’s expansion to New York City! After making waves in Los Angeles in 2023, ChainFEST is bringing its gourmet, chef-driven twists on iconic chain restaurant dishes. CHAIN and ChainFEST co-founders, Chef Tim Hollingsworth and Nicky Kraft discuss what fans can expect from this massive celebrat…
  continue reading
 
In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart is joined by Esperanza Teasdale, Vice President and General Manager of the Hispanic Business Unit for PepsiCo Beverages North America, and Natalie Boden, CEO and Founder at BODEN Agency. Hosted on Acast. See acast.com/privacy for more information.…
  continue reading
 
This episode features an interview with Jason Ing, CMO at Gusto, a company that automates and simplifies payroll, benefits, and HR, while providing expert support. Jason was early on the ground at Xbox and Prime Video, playing pivotal roles in revolutionizing online gaming and digital media. Jason offers a behind-the-scenes look at marketing major …
  continue reading
 
Next in Media spoke with Rob Sands, Crunchyroll’s Senior Vice President of Business Development, about how the anime-centric media company became an under the radar juggernaut in streaming, gaming and events. Sands talked about why anime has had such a massive breakout in the US, and what brands need to know about this growing audience. Takeaways: …
  continue reading
 
In this episode, we dive into the most important updates you need to know to stay ahead. From Amazon's image overhaul in search results to the new ASIN Search feature in Business Reports, we break down how these changes impact your strategy. We’ll also cover why broad match modifiers and multi-layered ad campaigns are crucial for expanding reach an…
  continue reading
 
Jon O’Donnell is Founder & CEO of Viral Tribe Entertainment, a next generation podcasting platform powered by talent and technology, triibe.fm Viral Tribe is reshaping the podcast experience both for the those who create the content and those who consume it. Their mission is to bring talent and their fans closer together in what will be the most in…
  continue reading
 
From Paraguay to Portugal, Tokyo to Tel Aviv, more than 80 cities and countries around the world have introduced a ‘mayor for the night’. Several more are trying to introduce 24-hour zones to their nightlife – allowing alcohol to be served all day and night. But what are the benefits? We take you to the dancefloors of Montreal, Canada’s largest Fre…
  continue reading
 
Inside this episode I talk with Catharine Redden from Zjoosh Your Socials about the unique name of her business and membership, plus we dive deep into marketing talk. You'll hear us talk about organic social media, why paid advertising isn't the enemy, what the number one most effective marketing tactic is and more. Tune in to listen 🎧 Find more ab…
  continue reading
 
In today’s episode, Laura and Julia share four suggestions for professionals looking to establish, refine and publicize their personal brand. Our hosts discuss the benefits of exploring personal style and habit to build recognition, creating the story and associations best for you and your organization, and distinguishing a chosen audience so you c…
  continue reading
 
Erayne and Craig sit down to talk about everything you need to know about budgeting for an agency. Let us know what you think in the comments and what else you want to hear us talk about. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://…
  continue reading
 
Alesia Klimau is the owner of Heart Printed, a custom photo magnet printing service. It is a family owned business proud to be manufacturing and shipping from Columbus, OH. They are all passionate about photography and are big fans of Instagram. Founded in 2014, Heart Printed creates high quality custom photo magnets using the best materials and in…
  continue reading
 
Loading …

Quick Reference Guide