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Dadcast

JP Pierce and Nik Martin

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Dadcast. All american dads Nik and Jp include "Dadlife" in the discussion, with extraordinary people. A podcast for everyone. Topical. Celebrity guests. All things Dad.....and probably more. Dadcast is a podcast created by dads. With vast experience in the entertainment industry, expect celebrity guests, fun and sometimes serious conversations about life, parenting, and the important role that comes with being a dad! Support this podcast: https://podcasters.spotify.com/pod/show/dadcastco/support
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4 Feet Running

Nik and Dan

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She's Nik: a marathon runner who's finished her seventh 26.2-miler. He's Dan: a runner who started with the C25K program and has finished his fourth half-marathon. Every week, they record themselves on a short run somewhere in New England (mostly), talk about their training, play some music, and have a few laughs.
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So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like. Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industry, these are the conversations you won’t hear anywhere else. We’ll be diving deep into industry ...
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Dr. Bruce Bassi, an addiction physician and biomedical engineer, interviews pioneers and thought leaders in the world of digital mental health. We explore innovative ideas, motivations for key features, technical challenges and future directions in psychiatry technology. We look behind the curtain and see how these creations were made and how they expect them to evolve in the future. Join our podcast discussion here: www.facebook.com/groups/futurepsychiatrypodcast/
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We reveal the secrets of successful high-level entrepreneurs that turn hustles into multi-million dollar businesses online. Join our host Esteban Andrade (Owner of hesel media) as he will share with you actionable tips to help you grow your business, learn skills and help you level up in your self-development journey. We'll start with Real Estate Investors and wholesalers We will invite and bring highly successful millionaires that have created massive success from zero or from very little a ...
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show series
 
Do you consider yourself to be creative? Nik’s sitting down with Reza Khadjavi of Motion, the SaaS brand designed to help creatives manage their analytics. When you create for creatives, your marketing and product design HAVE to be top notch—otherwise, it’s pretty embarrassing to be for creatives without being creative. How do you get people to hav…
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So, what’s YOUR Black Friday strategy? The holiday season is right around the corner. For people in the DTC world, it’s time to gear up, get excited, and get it together. Nik talks to Hattie Gilpin, the Director of Operations at wellness brand Wellbel, about attracting consumer attention via email subject line, discounts, subscriptions, and more. S…
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Dr. Darria Long leverages the best of science, to make our lives healthier, better… and easier. By combining her life’s work as an Emergency Room physician and being a mom of three – Dr. Darria has become the nation’s ‘making life better for women’ doctor by helping individuals pave ways to stay present and remain healthy during times of constant d…
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Dr. Bryan is an international leader in molecular medicine and nitric oxide biochemistry. Specifically, Dr. Bryan was the first to describe nitrite and nitrate as indispensable nutrients required for optimal cardiovascular health. He was the first to demonstrate and discover an endocrine function of nitric oxide via the formation of S-nitrosoglutat…
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Did you know there’s a Slack channel with 5,000+ marketers…and Nik is answering their questions? Nik’s dipping his fingers into the mailbag and sharing the truth about brand ambassadors and influencer marketing. And despite what you’ve heard, UGC isn’t dead—but inauthentic and lazy UGC is. We all know influencers are important, but when’s the best …
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How do you discover something magical in the DTC space? For this week’s guest Ryan Babenzien, CEO of Jolie, he looked at everyday things: the shower. Wellness. Vanity. Your wallet. And then the filtered shower head took the world by storm. How do you create a successful product when there’s already a ton of stuff out there? Why is everyday customer…
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It’s not about you, it’s your brand awareness. In this solo episode, Nik breaks down brand awareness and how to do it right. There’s a difference between brand recognition, excitement, and affinity. But some of those go awry, it can really affect how people view your brand. How do you interact with creators on social media? How much content should …
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What even is incrementality? For our guest this week, Olivia Kory of Haus, incrementality is everything—it’s strategy, it’s how the world goes ‘round in DTC. We talk tools, conversions, and how Meta and Google can help set that up for you. How does the funnel play a role in incrementality? What’s geotesting and why does it matter? Does company size…
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Are hacks even real? According to Nik, they aren’t—so that’s why he’s sharing his Top 40 TIPS for conversion, social proof, audience, and copy to see more site conversions. Should you do your mobile site first, or is desktop king? How do you leverage social proof for your brand? How can you make a discount pop without being too obnoxious? Plus, Nik…
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What are Nik’s messages like? If you answered, “Hey Nik, I’ve founded (insert company here). It should be doing this, but it’s not. What should I do?” you’d be correct. Starting a brand isn’t easy work—so that’s why Nik has a playbook ready. Should you do a pre launch test? What conversion events should matter to you? What even is a water report? T…
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Ready for a rapid-fire round of questions about DTC as big as The Cheesecake Factory menu? CMO of Jones Road Beauty and Nik’s X-Mutual-turned-IRL-friend Cody Plofker is back on the pod—and they’re talking about incrementality, building creative teams, and more. What should you look for in building a team? What’s attribution and why is it click-base…
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What’s changing with DPA? Does attention actually matter most in advertising? Are DPA and catalog ads the same? Nik’s talking with Dan Pantelo, the founder of Marpipe HQ, where they’re on a mission to make DPA ads even better. Find out Dan’s five strategic tips everyone should know about catalog ads and why DPA is growing rapidly. When should we NO…
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What’s a season of Limited Supply without Nik to answer some of the Slack channel’s hottest DTC questions? Nik’s dipping his fingers into the mailbag and unleashing his biggest CRO tips and tricks yet. Find out the five questions your landing page must answer and learn the difference between adding a promise and a guarantee to your site. Should you…
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Ready for a masterclass in DTC tactics? Then step on up, cause Mr. Sharma’s got everything you need to reach the 100K mark. Nik’s breaking down his secret tactics to hit your revenue goals by taking a deep dive into four specific strategies that are sure to boost your biz. It’s all about the angles— and we’re not talking about that jawline in the m…
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Cookware doesn’t have to be boring. And this particular brand is making a huge splash. It’s the cookware company coveted by Michelin-starred chefs and Hollywood’s most elite, like Gordon Ramsay, Hailey Beiber, Halle Berry, Courtney Cox, Cameron Diaz… the list goes on and on. If you haven’t been on the brink of impulse buying a Hexclad pan at least …
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You wanted to hear from the top DTC founders, so Nik wrangled up one of the top minds he could find in the biz for you— Dianna Cohen, the mastermind behind Crown Affair. Dianna breaks down what contributed to the massive success of her haircare company and chats with Nik about the importance of building a strong brand story. She explains how DTC su…
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You ask the questions. We answer them. It’s been a while, but Nik and Moiz are pulling out the Sorting Hat to pull out some of your juiciest, most pressing DTC questions. The guys reflect on some of the biggest mistakes DTC brands make (and they’ve seen plenty) and discuss why repeatable sales processes aren’t a nice thought— they’re an absolute ne…
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Nik’s taken a breather for this ep, so you know what that means… Time for Moiz to hound his latest guest with the questions Nik is too afraid to ask. This week, he’s taking on Sharoon Thomas, CEO and founder of fulfil.io, to figure out WTF an ERP system is actually good for. More importantly, WTF is an ERP system? Sharoon shares his insights into t…
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You asked, we listened. That’s right– you wanted to hear more about Open Store, so Nik pulled Trent Riggs (President of OpenStore) and Lukas Judodihardjo (Head of Operations at OpenStore) onto the pod to break down the ways that they’re revolutionizing the Shopify ecosystem. Trent and Lukas explain what it’s like to represent over 100,000 different…
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Goodbye, Shopify. See ya later, Etsy. Hasta la vista… Amazon???\ Yeah, we said it. Temu has the power to compete with Amazon. Has the Chinese drop shipping company grown too powerful to defeat? Or can our old-school favorites find a way to slay the DTC giant? Nik and Moiz discuss the looming threat of Temu to several major e-commerce retailers. Wha…
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Welcome back, ya 88s. Quit trying to make brick-and-mortar happen. It’s never going to happen. Or at least not like you think it will. Nik and Moiz break down the common pitfalls DTC businesses make when it comes to opening up retail stores. How many stores are too many? And are you thinking about staffing in a realistic manner? Speaking of brick-a…
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Just because the guys don’t wear makeup doesn’t mean they can’t dig Sephora. They discuss the makeup giant’s clever loyalty program and explain why it’s the prime example of how to make a loyalty program work. Then, Nik and Moiz ruminate over how to make corporate gifting a lucrative DTC business. Could their idea for a corporate gifting channel tu…
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We can’t escape TikTok Shop, and chances are good neither can you. But is it actually working for the brands that are using it? And what does their AoV look like? Nik also breaks down TikTok Shop’s shift to QVC-like ads as the boys debate the latest trends and happenings in TikTok Shop. How much do affiliates get paid anyway? But let’s get down to …
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Who can possibly resist the “add two more leggings to your cart—and get the third one free” offer? Nik and Moiz discuss the power of cart promos—what do the best offers look like, and what are the game-changing moves brands are taking to capitalize on cart deals? They dive into the curious case of Halara, and unravel how the influencer-based brand …
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Polish up your POG collection because Moiz is still trying to pawn off his slammer at an absurdly high price to anyone gullible enough to buy it. In this week’s ep, the guys debate the sustainability of fad businesses. What’s the lifespan of the average fad—and is it wise to hop on the bandwagon before it dies out? Nik and Moiz break down the ways …
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Nik’s live from the Whalies and talking to one of DTC’s brightest minds—Nood’s VP of Marketing, Bryan Cano. In this jam-packed special episode, Bryan and Nik unravel marketing’s greatest mysteries. Are analytics marketing’s best attempt at science-ing the shit out of great creative? Are analytics mostly BS or are they the greatest tool in your DTC …
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How did category-leading brands like Caraway and Mejuri rise to rapid DTC success? Nik and Moiz break apart the brand playbook and dive into Facebook’s top suggestions for creating more effective ads. How can celebrity testimonials and advertorials take your brand to the next level? Then, find out exactly how investors think about IPOs. Moiz analyz…
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Moiz is amped. Ok… So Moiz is always amped, but this time he’s EXTRA amped and ready to ditch the gym to hop on the Ozempic bandwagon. So what if he doesn’t *actually* need it? The boys wonder what happens when millions of Americans stop chowing down on that extra box of Cinnamon Toast Crunch once the Ozempic kicks in— is this the beginning of the …
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In this new episode Peter Kramer delved into the future of mental health treatment, exploring advancements in pharmaceuticals, holistic approaches, and ethical considerations. Key themes included the evolving landscape of psychiatric medication, the importance of personalized and holistic care, navigating ethical dilemmas in clinical practice, and …
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Exploring personalized treatment through predictive diagnostics and genetics, precision psychiatry aims to optimize outcomes. Innovative antidepressants and AI-driven diagnostics offer promise in revolutionizing mental health care despite challenges. Host: Bruce Bassi MD More resources, including a full transcript, can be found at our podcast websi…
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In the new episode of the Future of Psychiatry podcast technology, including artificial intelligence and health information exchanges are reshaping the landscape of mental wellness. HIEs, designed to collect and share health data, aim to enhance care continuity despite facing challenges such as underutilization and interoperability issues. AI offer…
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As a CEO, failure is imminent. So just… Don’t make the same mistakes twice like Moiz, ok? It’s another Q&A episode, and Nik and Moiz are tearing into some of your best questions from their Slack channel. What are the five questions all landing pages must have? What’s the best way to manage your Facebook ads? And what the heck do CEOs actually do al…
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In this new episode, experts explore the burgeoning field of psychedelic psychiatry, highlighting the transformative potential of guided psychedelic experiences, personal narratives of dedication and curiosity among pioneers, the challenges of integrating psychedelics into clinical practice responsibly, and the broader ethical considerations. It al…
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Limited Supply: 🚨FLASH NEWS 🚨 Postscript President is selling the secrets to his SMS success. Listen in with us! Or text STOP to opt-out. Get in loser, we’re going texting. In this ep, Moiz is breaking down everything you need to know about leveraging SMS to drive your revenue and accelerate your DTC’s growth. Alex Beller, co-founder of Postscript,…
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AI-based Smart Documenting: Revolutionizing Healthcare through Innovation. This new episode delves into the transformative impact of Artificial Intelligence (AI) on healthcare, tracing its evolution from a novel concept to a fundamental force reshaping the industry. It highlights how AI-powered technologies streamline medical documentation, enhance…
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Listen up kiddies, and let Nick and Moiz tell you the story of ages past. Back in their day, before you had to worry about finding a MAX-9 brochure sitting in the plane seat in front of you, you used to look forward to busting open the germ-covered pages of the Skymall catalog on plane flights. Where else could you order a ton of crap you never kne…
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Creativity and psychiatry: Explore this dynamic relationship. Delve into the therapeutic power of creative expression, redefining traditional psychiatric approaches for mental well-being. Embrace creativity to navigate emotional landscapes with resilience and insight, offering transformative possibilities within the field of psychiatry. Host: Bruce…
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Struggling to convert customers? Then this is the episode you’ve been waiting for. Nik and Moiz open up their game-winning playbook to reveal their top 20 secrets for optimizing your conversion rates. Learn how to improve your website’s performance through their time-tested tactics that skyrocketed Native Deodorant and Sharma Brands to the top of t…
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Just when you thought we were done talking about Shopify… This week, the guys discuss the latest price hikes by the e-commerce platform and what the three-year contract means for your DTC. Is it fair—and are all retailers getting the same price increase? And what’s up with Shopify acting like the ultimate “pick me” girl when they’re the largest e-c…
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Gut Brain: Exploring Neuromodulation's Role in Pain Management and Beyond Discover how neuromodulation is reshaping pain management, particularly for abdominal disorders. By directly influencing neurological pathways, this innovative approach offers personalized relief that goes beyond traditional medication. Real-life experiences underscore its tr…
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Psychedelic Health leads the discussion in this episode of the "Future of Psychiatry" podcast, where host Bruce Bassi and guest Sherry Rais delve into innovative insurance benefits. Discover how Anthea, under CEO Sherry Rais's guidance, pioneers accessible psychedelic-assisted therapies, beginning with ketamine treatment. Explore the transformative…
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A lot’s changed in the past 5 years, and we’re not just talking about the resurgence of those terrible bucket hats. America’s favorite EBITDADDY (and Nik) are back and talking about all the changes to things like Facebook creative targeting, affiliate marketing, and Shopify that you need to know about. Is it better to create one ad set with ten ads…
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Welcome to another episode of the REIpreneurs Podcast! Formerly the Online Hustlers Podcast, we want to offer tips, tricks, and golden nuggets to the best REI entrepreneurs you can be. In this episode, Esteban interviews Lincoln Amstutz, a prominent figure in the real estate sector with a diverse background in wholesaling and multimillion-dollar de…
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Virtual Reality takes center stage in mental health advancements in this engaging and informative dialogue between host Bruce Bassi and Dr. Kim Bullock. Discover innovative uses of VR in treating various psychiatric conditions such as phobias, addiction, eating disorders, functional disorders and more. Dig deeper into discussions about VR's potenti…
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When should your DTC brand take the leap of faith into the world of mixed media? What does an effective growth plan look like in 2024? Nik & Moiz set out to answer the big questions. We're taking a deep dive into the role of TV, podcasts, and explore the key pieces you need to know to effectively utilize a mixed media strategy. From the challenges …
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