Best Roof Strategist Podcasts (2024)

1
How to Sell Like a Mindreader (Sales “Super Power”) 9:08

1d ago9:08

9:08

This is how you sell like a mindreader… To get answers to questions, without asking a question. What you are about to learn is a scary powerful sales technique. It’s a sales superpower. That will get you closing even more sales - while giving your customers a comfortable sales experience. Sales skills like this separate the good from the great. And…

1
377: How To Price Your Jobs To Maximize Profit with John DeLaurier 30:12

8h ago30:12

30:12

Your profit depends heavily on how well you price your jobs. We covered this topic in our mastermind group today, and it’s always interesting to hear different perspectives about how contractors price their jobs and secure discounts from suppliers and manufacturers. You have to know your numbers and know what you should charge for a job in order to…

1
Reacting to Objection Role Play Videos | “You’re $4k More Expensive!” 11:02

4d ago11:02

11:02

“You’re $4,000 more expensive than the other guy…” How do you overcome that roofing sales objection? Watch this to see my reaction to this role play video. The videos were submitted by a Member of the Roofing and Solar Reform Alliance. I gave him direct coaching and feedback (which you’ll see). Then, I want you to pay close attention to the transfo…

1
376: 1099 or W2: Are You Putting Your Roofing Business At Risk? with Philip Siegel 44:34

7d ago44:34

44:34

W-2 employee or 1099 subcontractor? What is the right classification? While this has always been a question facing everyone in the roofing industry, things have changed and been turned upside down with the new law in effect since March of this year. Join us to learn more! Dave and John are joined by Philip Siegel, a labor/employment attorney with o…

1
Amazing Sales Leaders DON’T Do This (Roofing Sales) 10:13

8d ago10:13

10:13

Roofing sales leaders either… a) Drive the company profits. b) Drive the company into the ground. Sadly, many leaders make these mistakes and drive the company into the ground. Amazing sales leaders do this instead. Becoming an amazing sales leader takes intentional practice every single day. To gain experience - both good and bad. Willingness to e…

1
Stop Getting Stonewalled by Hesitant Homeowners in D2D Roofing Sales 22:52

11d ago22:52

22:52

The homeowner won’t let you on their roof… They don’t want a roof inspection. Do you feel stuck and don’t know what to say? Especially if you’re knocking for retail? You will easily get past hesitant homeowners when you say the right thing. Watch this and discover: Your hidden mental roadblocks. What customers are actually thinking. How to easily c…

1
375: How To Reduce Your Customer Acquisition Cost with Brad Akers 1:08:19

15d ago1:08:19

1:08:19

What is your customer acquisition cost? What it’s costing you to acquire each customer is probably way more than you think! Reduced customer acquisition costs would mean more profitability for your business, which is a win-win for your bottom line. In this episode, Dave and his guest discuss improving your close rate, focusing on better quality lea…

1
New FLSA Law Update for Roofing Industry (Correction + Deep Dive) 26:11

15d ago26:11

26:11

I need to set the record straight about the new FLSA Law that’s creating a huge shift in the roofing industry. If you saw my first video about this, then this is a must watch. Because I correct an important detail, and go much deeper. Watch this new video to discover: - What are the risks and fines? - What is “Economic Reality?” - What pay changes …

1
STOP Losing Sales Over Text (DON’T Break These 3 Rules!) 9:55

18d ago9:55

9:55

Stop losing roofing sales over text! Even if you did a great job in the house… If you come across as an idiot over text, it’s game-over. Even smart sales reps make these 3 mistakes (without realizing it). Do this instead and you’ll win more sales over text. ============= Join the Roofing & Solar Reform Alliance to OutSell, OutGrow, and OutCompete t…

1
374: Insurance Or Retail: Proposals That Sell Roofs with Phillip Kyker 1:02:04

22d ago1:02:04

1:02:04

We have a great show today featuring the most up-to-date technology in professional roofing quotes. Dave and John are joined by Phillip Kyker from SunX, a company that takes the guesswork out of estimating with precise roofing estimates and Xactimates on demand. Tired of wasting your time creating roofing proposals? Join us to learn what SunX can d…

1
High Failure Rate in Roofing Explained (For Owners + Sales Reps) 11:04

22d ago11:04

11:04

Most owners go out of business in their first few years… And 2 out 3 of sales reps don’t even last 1 year! Why is the failure rate in roofing so high? I explain exactly why in this new video. The saddest part is the lives that are ruined… As owners lose their life savings. Sales reps bet on themselves, go broke, and drive deeper into debt. But when…

1
Death Blow to Roofing Industry: Horrifying New AI Tech Drops Tomorrow 8:38

25d ago8:38

8:38

NEWS LEAK! This will be a death blow to the roofing industry… New AI Tech drops tomorrow. ============= Join the Roofing & Solar Reform Alliance to OutSell, OutGrow, and OutCompete the Rest as We STOMP The Scum Out! - Sales Training & Ongoing Support - Endorsement & Differentiation - Mentorship & Collaboration Become one of us: https://www.rsra.org…

1
373: Everything You Need To Know About Virtual Assistants with Chris Diroll 46:52

30d ago46:52

46:52

What is the best way for roofing contractors to make use of virtual assistants? In today’s show, Chris Diroll of Ready Diroll Consulting shares how he helps other contractors get VAs working for them to streamline their success in work and life. From his experience with Tresnak Roofing, SMA, and Ready Diroll Consulting, Chris gives his best tips on…

1
Swarming With Roofers: Beating Fierce Competition in D2D 10:03

29d ago10:03

10:03

When the neighborhood is swarming with roofers… The door to door (d2d) competition isn’t just fierce. It’s dog-eat-dog. And everyone is doing the same thing. This is how you stand apart and win. There’s another, even more powerful way to stand above… By having the endorsement of an organization that’s been featured in Fox News, ABC, NBC, CBS, and U…

1
It’s NOT Going To Be The Same: The Future of Roofing Sales 8:21

1M ago8:21

8:21

It’s NOT going to be the same… Roofing sales is changing, fast. Should you be worried? Is your career in danger? What do you need to know? Watch this video and find out. I have zero doubt in my mind. With these changes, the weak and unprepared will drown. The strong will take advantage of the change. Viewing it as an opportunity. As Winston Churchi…

1
372: This New Law Will Affect Your Roofing Business Profits with Adam Bensman “The Roof Strategist” 1:01:54

1M ago1:01:54

1:01:54

A new Department of Labor law went into effect on March 11, and it affects everyone who uses subcontractors of any kind. The law focuses on the 1099 vs. W-2 situation, so your sales reps and production crews could be impacted. Dave and John discuss this topic and more with “The Roof Strategist” in today’s episode. Before the interview with Adam Ben…

1
“I’m Not Interested!” Shockingly Easy Way To Overcome 13:12

1M ago13:12

13:12

Stop getting rejected by “I’m not interested….” Tucking your tail between your legs and walking to the next door. This is the ultimate strategy. It’s shockingly easy to get past, “I’m not interested.” Watch this to find out. It becomes even easier when you use the guide prepared by RSRA: Sniff the Scum Out! The Insider’s Guide to Choosing The Right…

1
$100K + Part Time in Roofing Sales: The Truth No One Tells You 12:55

1M ago12:55

12:55

You need to see this if you are 1) An owner/manager with part time sales reps 2) Just getting started in roofing sales 3) Started in roofing sales and juggling a part time job for extra income. This is the truth no one tells you. P.S. Get reps selling faster… living and breathing roofing sales… and trained up lightning fast. Join me inside the Roof…

1
371: Learn What Your Roofing Business Is Worth To A Private Equity Group with Greg DeSimone 1:06:30

1M ago1:06:30

1:06:30

Do you think your business is worth millions of dollars? You’re going to want to tune in to this episode as Dave and John have a great interview with Greg DeSimone of Catapult Advisory Group. We’re talking all things private equity. If you think your business is worth a fortune, tune in to find out if you have any REAL value…or if you're just going…

1
MORE Sales, LESS Knocking: Poor Owners + Sales Reps DON’T DO This 8:45

1M ago8:45

8:45

Poor owners and sales reps DON’T do this… Rich owners and sales reps do this to get more sales, with less knocking. Watch the video and see for yourself. Notice the difference? Poor owners and reps think “more is better.” Rich owners and reps outsell the rest because they know better… Join us in the trenches to start thinking, and acting, like the …

1
The Ultimate Close for “Thinking About It” or “Waiting on Estimates” 10:33

2M ago10:33

10:33

Stop getting sales blocked when they say, “I have to think about it.” “I have to talk to my wife.” “I need to get more estimates.” Leave the house with a signed deal when you use this ultimate closing technique. Add this to your closing toolbox. The bigger your toolbox, the more sales you close. So if you want to close even more sales, then join me…

1
370: The Simple Process We Use To Review The Numbers That Matter To Run Our Profitable Business 1:00:10

2M ago1:00:10

1:00:10

If you’ve been with us for the past two episodes, you know that we have covered the first two parts of our three-legged stool of business: “Sell work, do work, and keep score.” Selling work consists of your lead generation, sales, and pre-qualification processes. In doing the work, consistent communication in every part of the job is a key factor i…

1
NEW Federal Law Shakes Roofing Industry - March 11, 2024 10:22

2M ago10:22

10:22

NEW Federal Law goes into effect March 11, 2024. This amendment to the Fair Labor Standards Act could change the industry for good. Join us in the trenches to adapt quickly and thrive: https://www.rsra.org/join or call/text 303-222-7133 DISCLAIMER: I am not an attorney. I am not a CPA. What I've shared in this video is what I've discovered in my ea…

1
The “Comfort Close” to Win More Roofing Sales With Just 3 Questions 15:01

2M ago15:01

15:01

This is my “go to” closing technique for every situation… It works because it’s simple. Simple gets followed. Followed gets results. See how these 3 questions can get you closing even more roof sales. Cole used it right after learning it and got a 1-call close on a retail roof. Imagine what would happen if you started closing just 1 more deal per w…

1
369: The Money Is Made In The Sale. Production’s Job Is To Protect That Profit 1:08:52

2M ago1:08:52

1:08:52

You hear us talk every week about the three-legged stool of business: selling work, doing work, and keeping score. Last week’s episode covered the first phase of selling work, and John DeLaurier shared details about the sales process he’s using right now with his company, Peach State Roofing. In today’s episode, Dave and John discuss the “doing wor…

1
This Changes Everything - NEWS Hits The Roofing & Solar Industry 10:41

2M ago10:41

10:41

This changes everything… NEWS hits the roofing & solar industry. Watch to find out. Are you one of us? Join now. https://www.rsra.org/join or call/text 303-222-7133 ============= Join the Roofing & Solar Reform Alliance to OutSell, OutGrow, and OutCompete the Rest as We STOMP The Scum Out! - Sales Training & Ongoing Support - Endorsement & Differen…

1
Double Your Income Selling “Roof With Solar” WITHOUT More Customers 7:39

2M ago7:39

7:39

The solar industry is crumbling… But that’s leaving even more opportunities for roofers. Because while you’re selling the roof - you can ADD a solar system to it. Longer loan terms. Offset electrical bills. Cheaper payments. Shockingly, it can be cheaper for homeowners than just a roof alone. The secret is how you pitch it. Do this right - double y…

1
368: Our Best Sales Process For 2024 with John DeLaurier 1:05:26

2M ago1:05:26

1:05:26

Welcome to another great episode of The Roofer Coach! We have a great topic for you today as Dave and John discuss the best sales process you can use in 2024. This topic comes up often in our mastermind group, and we think a deeper look will be helpful for our listeners. Learn how a better sales process will help you close more deals and increase y…

1
DON’T Give The 1st Roofing Estimate? Selling First vs Last & Who Wins 6:00

2M ago6:00

6:00

“Should you not be the 1st one in the house?” I got asked this question during training in Boston. Homeowners want to get more estimates, so getting a 1-call close feels harder when you’re the first. So if you’re not first, will you close more? Find out in this new video. You’ll see the “Mercedes E-Series vs. Toyota Corolla” comparison in the video…

1
Anti-Contingency Agreements? STOP Using Them Wrong! (Roofing Sales) 10:02

2M ago10:02

10:02

Anti-Contingency Agreement… Many roofers are. So they do “handshake” deals instead. They don't use Contingencies to be different from the other guy. They think they are forceful. Fact is, they are scared to use them. Don’t know how to bring it up. Or use them wrong (and lose the sale). Truthfully, they’re a brilliant tool when used correctly. And w…

1
367: Why Would You Want To Listen To Us? 38:15

2M ago38:15

38:15

What makes us different? Out of all the podcasts out there, why should you listen to this one? How can we help you grow your roofing business? The short answer is that we want to help you be sustainably profitable. “The smart guy doesn’t learn from his own mistakes—-he learns from the mistakes of others!” We have made all the mistakes and paid the …

1
Stop Sucking in D2D Sales: My Go To Pitch + Lead Gen Strategies 8:31

2M ago8:31

8:31

Door to door roofing sales can suck… Most people (including me) don’t like it. But we do it because it makes us crazy money. Unfortunately, a lot of people suck at doing it. They don’t know how to pitch. They panic as they approach the door. They fumble through their words. And they can’t get leads to save their own lives. But when you know what to…

1
Training Newbies Into Confident Closers Who Stick Around: 3 Secrets 9:55

3M ago9:55

9:55

Rookies are not confident… It’s one of the reasons they quit. Our mission is to get them confident as fast as possible. So they succeed and stick around. Here are my 3 secrets to training newbies into confident closers (who stick around). I know that training new sales reps is a time suck. Especially green beans. That’s why I built my training syst…

1
366: Blueprint for Freedom: Building a Self-Sustaining Roofing Business with Benny Fisher 53:23

3M ago53:23

53:23

We have an exciting show for you today! My usual co-host, John DeLaurier, is not joining us today, but we have a great repeat guest. He is Benny Fisher, the founder and visionary of The Big Fish Contracting Company, a leading provider of roofing, siding, and gutter services in Pennsylvania. He has joined forces with Contractor Dynamics, a move that…

1
$0 in 30 Days & Flat Broke With a Newborn - Jon’s Struggle to The Top 24:28

3M ago24:28

24:28

Most roofing sales reps (2 out of 3) quit before they taste success. Because the struggle is too hard. But we all go through it. Like Jon, who went from being a dead broke factory worker and finding out his fiance was pregnant to discovering roofing sales. He made $0 in his first 30 days. But he didn't give up. This is Jon's raw, real, unfiltered s…

1
Do These 3 Things Daily to SMASH Your Income Goal in Roofing Sales 14:00

3M ago14:00

14:00

Whether you're brand in roofing sales or been at it for years... if you do these 3 things every day, you'll have the highest chance of SMASHING your income goal as a roofing sales rep. Follow the steps of many thousands before you. Use the system that's helped countless sales reps change their lives: https://theroofstrategist.com/roof-sales Program…

1
365: How To Hire A Salesperson For Your Roofing Business 32:52

3M ago32:52

32:52

Whether you are looking to hire your very first salesperson or your fifth or sixth, it’s a move that greatly impacts the success of your roofing business. Don’t you want your next hiring move to be a profitable step forward in your business? Today’s episode is a conversation between Dave and John DeLaurier of the newly branded Peach State Roofing, …

1
STOP Explaining Your Way Out of Objections (BIG Roofing Sales Mistake) 13:40

3M ago13:40

13:40

I wish I knew this psychological secret when I got started in roofing sales. I used to try explaining my way out of objections until I learned this. Once you know what people are already thinking... and how they process information... you'll be able to overcome any objection on the spot so you can close even more sales. If you jive on my style, the…

1
Best Way to Sell Roofs? Good, Better, Best VS. One Roof System 13:42

3M ago13:42

13:42

How you present price can make or break your sales. Are your competitors way higher or way lower? What is your market used to? Should you offer good, better, best, or just one roof system? Discover the BEST way to sell roofs in your area. No matter what system you use, my in-home sales process can get you closing even more. It's perfect for teams w…

1
364: How To Avoid The Gross Profit Rollercoaster with Diane Gilson 1:09:17

3M ago1:09:17

1:09:17

Know your numbers! You’ve heard it here at least a million times. “Keeping score” is one leg of the three-legged stool of your business, and one of the most important numbers is your gross profit. The roofing business is packed with ups and downs around your cash flow, and you need to navigate that ride with the right approach. Join us to learn mor…

1
Fastest Way to Train a New Roofing Sales Rep in 7 Steps 13:13

3M ago13:13

13:13

You need to get roofing sales training done, fast... If you screw it up, sales reps don’t bring in deals. They lose faith and quit. Fast training will make or break retention & sales. Training can be daunting. But when you train on the right things, in the right order, it can be lightning fast. So you can start making real money. If you want to off…

1
Homeowners Hate It: High Pressure Sales is DEAD - This is The Future 15:33

3M ago15:33

15:33

“Just email me the roof estimate…” Are you hearing this more and more? Because high-pressure sales people are ruining it for you. Homeowners hate it. So now they’re starting to not even let you in the house. They don’t even want to talk to you. They just want you to email the roof estimate. Watch this and see how easy it is to outsell other roofers…

1
363: Blueprint for Success: The Essential Guide To Business Planning for Contractors 1:28:00

3M ago1:28:00

1:28:00

Today's episode is your blueprint for success. We will give you the essential guide to business planning for contractors. Do you have a business plan in place for 2024? If you don’t know where you’re going, any road will take you there! The problem is that too many contractors wander around in no particular direction and with no plan. We created th…

1
Best Pitches For Roofing Sales (DON’T Take This FB Group’s Advice!) 14:04

3M ago14:04

14:04

Someone just posted this in a roofing Facebook Group… “What are the best roofing sales pitches to use when knocking?” Responses flooded in with some of the worst advice I’ve ever heard. Sadly, many people actually believe it. BEWARE of this advice! Here's my best and favorite pitches for roofing sales. If you pitch like I do… If you like my style… …

1
STOP Justifying Your Price: How I Beat “Their Estimate is WAY Cheaper” 20:46

3M ago20:46

20:46

“Their roof estimate is way cheaper!” You respond by justifying your price. Because you offer a better roof, better service, and better install. The homeowner doesn’t get it. They don’t buy. Stop justifying your price. Here’s how I beat “their estimate is way cheaper” without trying to sell the value. This LIVE coaching session is part of a brand n…

1
362: How to Answer the #2 Question Homeowners Ask with Tim Brown 1:15:19

4M ago1:15:19

1:15:19

A recent episode of The Roofer Coach analyzed the #1 question that homeowners ask: “What will my roof cost?” The #2 question that homeowners ask is just as important: “Why do you have a higher price?” There are key factors in that question and answer, and we are breaking it down on today’s show. Join us! Before our interview, Dave catches up with J…

1
NEVER AGAIN: Homeowner Keeps Roof Claim Money & Ghosts You 11:41

4M ago11:41

11:41

Homeowner ghosted you after keeping the roof claim money? It’s happening more and more now, isn’t it? You end up working for free and losing the deal. Never again! How many sales have you lost because of this? It’s like having a prospect reach into your pocket, swipe your wallet, and steal your money. Imagine all of that commission that you should …

1
When Selling Sucks: Battling Deaths, Sadness, & Mindset w/ Airon 29:28

4M ago29:28

29:28

They come out of nowhere… A sudden death. A break up. A divorce. A cancer diagnosis. We get crippled by sadness. Motivation flushes away. And our mindset battle begins as our roofing sales slowly suffer. You’re not alone. Airon shares his raw, real, unfiltered story in Episode 1 of this brand new series called Roofing Sales Rescue. You’ll witness: …

1
361: Lessons Learned From Building A Successful Roofing Business To Sell with Dmitry Lipinskiy 1:38:16

4M ago1:38:16

1:38:16

From the beginning, you should be building your roofing business to sell. Today’s show is all about how to get the life you want and the freedom you deserve. If you want to know how to WIN at the roofing game in 2023, don’t miss this episode! Join us now to learn more from today’s guest! Dmitry Lipinskiy has it all together when it comes to being s…

1
#1 Rookie Roofing Sales Mistake That Goes AGAINST Common Sense 13:21

4M ago13:21

13:21

This is the #1 rookie roofing sales mistake that I see. It goes against common sense. It goes against “Sales 101." And sales pros make this mistake too. Are you making this mistake? Find out, and watch your close rate skyrocket. Picture yourself (or your team) making this quick, easy fix. Your sales appointments will take less time. Which means you…

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