Best Magentrix Podcasts (2023)

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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21 - How to Align Channel Sales with Your Direct Sales, Darren Bibby 30:29

23h ago30:29

30:29

Aligning your channel sales team with your direct sales team can be a great way to maximize your business's potential. This episode will provide an overview of how to align the two. In addition to tips and techniques to help you navigate this tricky situation, we will cover topics such as: the importance of communication and collaboration between t…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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20 - The Effects of Hyperscaler Marketplaces on Channel Sales & Partner Ecosystems 31:23

16d ago31:23

31:23

Hyperscaler marketplaces are having a significant impact on channel sales. By providing customers with access to cloud-based services, hyperscaler marketplaces have become an increasingly popular way for customers to purchase IT services. This has led to a shift away from traditional channel sales, as customers are now able to purchase what they ne…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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19- We asked MSPs: What Are Channel Chiefs Getting Wrong? - Tim Conkle, Jason Dittmann 45:27

30d ago45:27

45:27

Take a listen to the latest episode of the Ultimate Channel Sales Podcast and hear two MSPs share their experiences and perspectives on managing their channel, from the channel partner's point of view. They share their strategies for success, the challenges they've faced, as well as their advice for other MSPs. Tune in to get an inside look at how …

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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18 - Partner Ecosystems: Trends, Predictions & 2023 Forecast with Jay McBain 36:26

1M ago36:26

36:26

In today’s episode, we’re bringing on a world-renowned professional who has been a long-standing expert in the partnerships industry, to discuss the most recent trends in partner ecosystems practices, as well as predictions for 2023, and a general forecast of what we should expect in the evolution of the partnerships space with regards to ecosystem…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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17 - 3 Partnerships Podcast Hosts Discuss 2022 Trends & 2023 Predictions 48:18

2M ago48:18

48:18

We’ve brought together three hosts from three different podcasts in the partnerships space to review key insights and trends noticed in the past year from interviews with channel chiefs, partnership leaders and in the overall partner ecosystem landscape. Rob Spee is a seasoned and experienced channel and alliance executive. He has created and execu…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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16 - The Current State of Partner Ecosystems: What You Need to Do Differently 44:56

2M ago44:56

44:56

In the past year alone: “Partner ecosystems” has become the hottest buzzword in the channel space. Forrester reported an even split between channel, direct, and marketplace revenue. And that 90% of IT sales will be partner-assisted before, during, and after a sale. All this to say that the channel looks shockingly different than it did just five ye…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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15 - The State of Partner Ops & Programs Report: Results & Key Takeaways 41:53

3M ago41:53

41:53

The first-of-its-kind report on the state of the partnerships industry. Hear the latest trends in Partner Ops, partner programs, and ecosystem strategy – all from an impressive roster of partnership leaders. We’ve invited two key contributors, Kelly Sarabyn (Platform Ecosystem Advocate @ HubSpot) and Asher Mathew (Founder @ Partnership Leaders), to…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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14 - Five Principles of Successful Partnerships & How to Avoid Dysfunction 32:19

4M ago32:19

32:19

There’s a simple set of principles the world’s best partnership teams tend to follow and some common dysfunctions that hold many teams back. Ecosystem thought leader Vince Menzione shares how to spread these five principles throughout your partnerships. Listen to today’s episode to: Leverage the one communication hack that aligns internal and exter…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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13 - How Not to Lose a Channel Partner in 30 Days: Partner Retention Tips 49:12

5M ago49:12

49:12

Some partnerships fail incredibly fast. Some in as few as 30 days. So, be careful with what you do in the early days of a partnership – as it can set the tone for the rest of the relationship. At the start of the partnership, it’s important to be careful and leave first impressions that can help create partners who are: Confident in your brand Come…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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12 - How Partners Vet Vendors & Cringey Things Vendors Need to Stop Doing Now 34:49

6M ago34:49

34:49

It’s no secret, potential partners start scoping you out long before approaching you. Sure, it’s easy to brush off anonymous complaints as “unimportant”. But don’t forget, the channel community is listening. Today’s episode brings a new perspective on partnerships. We welcome someone representing the other side of the channel: a channel partner, st…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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11 - Is Your Partner Ecosystem Healthy? Check These 3 Things Immediately 29:04

7M ago29:04

29:04

Partner ecosystems are like ecological ones: when healthy, all connected parts can nurture and support one another. But how do you know if your partner ecosystem is healthy? Are there any measurements that can help monitor ecosystem health? And how can you identify deficiencies within your ecosystem before it’s too late? Norma Watenpaugh shares ins…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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10 - How to Create and Best Leverage Strategic Channel Partnerships 41:37

9M ago41:37

41:37

It’s important to find partners that are right for you, but just as important, if not more, is knowing how to make the most of those partnerships. One way that can almost guarantee a deep understanding of how to navigate your partnerships and best leverage them is the practice of partner segmentation. That is, segmenting partners within the differe…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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09 - 3 Expert Tips on Building a Successful Partner Channel 40:22

10M ago40:22

40:22

Our guest today, Hans Peter Bech, has been involved in the channel space for over 3 decades. With more than 25 years in executive roles growing global market shares for information technology companies under his belt, he decided to focus all his energy on strategic business development projects and founded TBK Consult. And as if that wasn’t enough,…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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08 - How to Select the Right Platform to Manage Your Channel Sales 32:35

12M ago32:35

32:35

In this episode of The Ultimate Channel Sales Podcast, we bring on Jonathan Deveaux. He has had a successful career driving business growth through partnerships for nearly a decade. From developing strategic partnerships to roles focusing on partner enablement and partner marketing, today he is the VP of Global Alliances and Partnerships at Comfort…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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07 - How to Build a Mutually & Equally Beneficial Partner Program 29:01

1y ago29:01

29:01

Our guest today, Kathleen Phillips, has been in channel-related roles for over 20 years. Her portfolio includes leading teams that have generated more than 100 million dollars in new revenue and successfully launched over 35 disruptive products, solutions and services. Today, she is the Head of Global Partnerships and Strategic Alliances at Digital…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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06 - 3 Best Kept Secrets to Creating Long-Term Revenue Streams Within The Channel 28:56

1y ago28:56

28:56

Our guest today, Autum Grimm, is not only an innovator, but also a pioneer, in a division of the channel space that had been left completely unexplored before the birth of her company. Today, she is responsible for revenue, demand generation, operations and business development as CRO at PartnerTap, a leading enterprise Partner Ecosystem Platform t…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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05 - How Channel Partners Help Build a Brand’s Authority 36:28

1y ago36:28

36:28

In this episode of The Ultimate Channel Sales Podcast, we bring on Matt Soloman. He has been in channel-related roles for nearly a decade. Currently, he is the Chief Business Development Officer & Co-Founder of a consultancy, The Channel Program. He is also the CEO of Channel Halo and he runs an insightful channel-related newsletter: Navigating the…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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04 - Are Your Channel Partners Getting the Attention They Need (and Deserve)? 36:37

1+ y ago36:37

36:37

Our guest, Heather K. Margolis has been in the channel space for over 20 years. She helps channel organizations build smarter channel programs, manage channel relationships to find added value, and engage their communities through social and traditional media. Starting from positions such as Channel Marketing Executive and Director of Marketing and…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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03 - 3 Little-Known Ways to Engage Your Channel Partners 29:49

1+ y ago29:49

29:49

Our guest, Tan Tran has been in the channel space for nearly a decade now and throughout this time, he has left an imprint on many partners’ channel sales efforts. Today, he is a Channel Development Manager at SAP Concur. Topic summary: Your channel partners’ devotion to engaging with your brand depends on your approach to your partners: Do you pro…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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02 - 4 Best Practices to Lay the Foundations for Your Channel Partnerships 32:11

1+ y ago32:11

32:11

Our guest, Steve Kazan is an award-winning channel chief in the channel space for over 27 years now, who has developed quite a repertoire of transforming and elevating channel programs. Today, he is the founder & CEO of Inner Onion, LLC, a company that builds alliances with international technology companies that want or need representation in the …

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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01 - How Nurturing Partners is Crucial to Untapped Channel Sales 27:56

1+ y ago27:56

27:56

In this episode of The Ultimate Channel Sales Podcast, we bring on Ben Cornett (works with channel partners in a partner marketing capacity, currently directing Verified First’s partner marketing division) who shares his insights on why nurturing channel partnerships is so important, as well as best practices and tips on how to use these insights t…

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Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

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00 - Introduction to the Ultimate Channel Sales Podcast 4:49

2y ago4:49

4:49

Welcome to The Ultimate Channel Sales Podcast hosted by Paul Bird! The discussions in this podcast explore various channel management topics relating to channel strategy, current practices for optimizing your current channel sales from today’s experienced channel chiefs, industry insider tips to managing your channel partners, and much more. As the…

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1
Partner Relationship Management (PRM): The Ultimate Channel Sales Podcast

Magentrix

1
21 - How to Align Channel Sales with Your Direct Sales, Darren Bibby 30:29

1
20 - The Effects of Hyperscaler Marketplaces on Channel Sales & Partner Ecosystems 31:23

1
19- We asked MSPs: What Are Channel Chiefs Getting Wrong? - Tim Conkle, Jason Dittmann 45:27

1
18 - Partner Ecosystems: Trends, Predictions & 2023 Forecast with Jay McBain 36:26

1
17 - 3 Partnerships Podcast Hosts Discuss 2022 Trends & 2023 Predictions 48:18

1
16 - The Current State of Partner Ecosystems: What You Need to Do Differently 44:56

1
15 - The State of Partner Ops & Programs Report: Results & Key Takeaways 41:53

1
14 - Five Principles of Successful Partnerships & How to Avoid Dysfunction 32:19

1
13 - How Not to Lose a Channel Partner in 30 Days: Partner Retention Tips 49:12

1
12 - How Partners Vet Vendors & Cringey Things Vendors Need to Stop Doing Now 34:49

1
11 - Is Your Partner Ecosystem Healthy? Check These 3 Things Immediately 29:04

1
10 - How to Create and Best Leverage Strategic Channel Partnerships 41:37

1
09 - 3 Expert Tips on Building a Successful Partner Channel 40:22

1
08 - How to Select the Right Platform to Manage Your Channel Sales 32:35

1
07 - How to Build a Mutually & Equally Beneficial Partner Program 29:01

1
06 - 3 Best Kept Secrets to Creating Long-Term Revenue Streams Within The Channel 28:56

1
05 - How Channel Partners Help Build a Brand’s Authority 36:28

1
04 - Are Your Channel Partners Getting the Attention They Need (and Deserve)? 36:37

1
03 - 3 Little-Known Ways to Engage Your Channel Partners 29:49

1
02 - 4 Best Practices to Lay the Foundations for Your Channel Partnerships 32:11

1
01 - How Nurturing Partners is Crucial to Untapped Channel Sales 27:56

1
00 - Introduction to the Ultimate Channel Sales Podcast 4:49

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