Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
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Content provided by Karen Litzy, Dr. Karen Litzy, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Karen Litzy, Dr. Karen Litzy, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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372: Joel Erway: How to Position Yourself as an Expert
Manage episode 214832078 series 79220
Content provided by Karen Litzy, Dr. Karen Litzy, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Karen Litzy, Dr. Karen Litzy, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On this episode of the Healthy Wealthy and Smart Podcast, I welcome Joel Erway onto the show to discuss how to position yourself as an expert. Joel helps coaches, experts, and consultants increase revenue through simple online sales webinars by showing them how to charge what they're actually worth. #WorthIt
In this episode, we discuss:
-The mindset of an expert
-Why you should lead with an offer to solve your audiences’ pain or pleasure point
-How to generate noise for a new launch
-The importance of authority positioning
-And so much more!
To be an expert you have to change your mindset to reflect that you have something of value to offer. Joel reassures, “We are all experts in something.”
Being an expert does not mean you have to know more than everyone on a topic. Joel has found that, “Expertise is relative,” and, “You really just have to be one step ahead of whoever your ideal customer is.”
Content producers build a consistent audience over time where ultimately, “There’s so much pent up demand if you have any sort of good will with your audience.”
There is untapped potential for revenue generation within your audience and Joel stresses, “Make the damn offer.”
For more information on Joel:
Joel Erway is founder of The Webinar Agency, which helps businesses build live and automated webinars. He is also the host of two podcasts, Sold With Webinars and Experts Unleashed.
Current small business owner consultant responsible for 7-figure growth in multiple client's businesses. His personal mission is to implement 6-figure growth in every 1-on-1 client he works with through digital marketing and online sales webinars.
Former sales engineer for 5 years - grew a brand-new territory to more than $2MM+/year in sales; Responsible for 7-figure growth of multiple online business clients; Exclusive webinar coach for Russell Brunson's private mastermind clients; Converted as many as 30% of attendees into sales from cold traffic
Resources discussed on this show:
Thanks for listening and subscribing to the podcast! Make sure to connect with me on twitter, instagram and facebook to stay updated on all of the latest! Show your support for the show by leaving a rating and review on iTunes!
Have a great week and stay Healthy Wealthy and Smart!
Xo Karen
617 episodes
Share
Manage episode 214832078 series 79220
Content provided by Karen Litzy, Dr. Karen Litzy, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Karen Litzy, Dr. Karen Litzy, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On this episode of the Healthy Wealthy and Smart Podcast, I welcome Joel Erway onto the show to discuss how to position yourself as an expert. Joel helps coaches, experts, and consultants increase revenue through simple online sales webinars by showing them how to charge what they're actually worth. #WorthIt
In this episode, we discuss:
-The mindset of an expert
-Why you should lead with an offer to solve your audiences’ pain or pleasure point
-How to generate noise for a new launch
-The importance of authority positioning
-And so much more!
To be an expert you have to change your mindset to reflect that you have something of value to offer. Joel reassures, “We are all experts in something.”
Being an expert does not mean you have to know more than everyone on a topic. Joel has found that, “Expertise is relative,” and, “You really just have to be one step ahead of whoever your ideal customer is.”
Content producers build a consistent audience over time where ultimately, “There’s so much pent up demand if you have any sort of good will with your audience.”
There is untapped potential for revenue generation within your audience and Joel stresses, “Make the damn offer.”
For more information on Joel:
Joel Erway is founder of The Webinar Agency, which helps businesses build live and automated webinars. He is also the host of two podcasts, Sold With Webinars and Experts Unleashed.
Current small business owner consultant responsible for 7-figure growth in multiple client's businesses. His personal mission is to implement 6-figure growth in every 1-on-1 client he works with through digital marketing and online sales webinars.
Former sales engineer for 5 years - grew a brand-new territory to more than $2MM+/year in sales; Responsible for 7-figure growth of multiple online business clients; Exclusive webinar coach for Russell Brunson's private mastermind clients; Converted as many as 30% of attendees into sales from cold traffic
Resources discussed on this show:
Thanks for listening and subscribing to the podcast! Make sure to connect with me on twitter, instagram and facebook to stay updated on all of the latest! Show your support for the show by leaving a rating and review on iTunes!
Have a great week and stay Healthy Wealthy and Smart!
Xo Karen
617 episodes
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Similar to Healthy Wealthy & Smart
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
…
continue reading
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…
continue reading
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…
continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Where real startup founders pitch to real investors—for real money. Forget everything you think you know about the world of venture capital. Host Josh Muccio takes listeners behind closed-doors and into the room where deals are made. Part of the Vox Media Podcast Network.
…
continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
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continue reading
A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle—along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.
…
continue reading
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