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#57 - What's the Deal with Beachbody's "Body Positive" Rebrand?
Manage episode 348433150 series 2977252
Get ready for our spiciest episode yet! In this week's episode we're breaking down all the problematic details of Beachbody's recent announcement that it will be rebranding as BODi and taking a more "body positive" approach. Spoiler alert: It's definitely still a diet company & an MLM! In this episode we're diving into what's really behind this rebrand, why Health Esteem is just a fancy term for healthism, the disappointing reality of gourmet superfood desserts, and the WTF silly rabbits have to do with selling eating disorders.
Wanta to learn more about Intuitive Eating? Be sure to check out Sadie's 6-week Intro to Intuitive Eating course starting in January 2023!
Want to connect with us to deepen the conversation? Join us in our online community, The Satisfaction Space!
Want to show the world that you love the pod? Get t-shirts, sweatshirts, mugs, stickers, totebags & more at Teepublic!
You can stay up to date on all things Satisfaction Factor by following us on Instagram @satisfactionfactorpod!
Here's where to find us:
Sadie Simpson: www.sadiesimpson.com or IG @sadiemsimpson
Naomi Katz: www.happyshapes.co or IG @happyshapesnaomi
Referenced in this episode:
Vinny Welsby - @fierce.fatty
Stay in touch with the pod on IG @satisfactionfactorpod!
And here's where you can continue to find us:
Sadie Simpson: www.sadiesimpson.com or IG @sadiemsimpson
Naomi Katz: www.happyshapes.co or IG @happyshapesnaomi
107 episodes
Manage episode 348433150 series 2977252
Get ready for our spiciest episode yet! In this week's episode we're breaking down all the problematic details of Beachbody's recent announcement that it will be rebranding as BODi and taking a more "body positive" approach. Spoiler alert: It's definitely still a diet company & an MLM! In this episode we're diving into what's really behind this rebrand, why Health Esteem is just a fancy term for healthism, the disappointing reality of gourmet superfood desserts, and the WTF silly rabbits have to do with selling eating disorders.
Wanta to learn more about Intuitive Eating? Be sure to check out Sadie's 6-week Intro to Intuitive Eating course starting in January 2023!
Want to connect with us to deepen the conversation? Join us in our online community, The Satisfaction Space!
Want to show the world that you love the pod? Get t-shirts, sweatshirts, mugs, stickers, totebags & more at Teepublic!
You can stay up to date on all things Satisfaction Factor by following us on Instagram @satisfactionfactorpod!
Here's where to find us:
Sadie Simpson: www.sadiesimpson.com or IG @sadiemsimpson
Naomi Katz: www.happyshapes.co or IG @happyshapesnaomi
Referenced in this episode:
Vinny Welsby - @fierce.fatty
Stay in touch with the pod on IG @satisfactionfactorpod!
And here's where you can continue to find us:
Sadie Simpson: www.sadiesimpson.com or IG @sadiemsimpson
Naomi Katz: www.happyshapes.co or IG @happyshapesnaomi
107 episodes
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