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How To Align Sales & Marketing (The Right Way)

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Manage episode 332929283 series 1676107
Content provided by Bill Caskey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bill Caskey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest this week is Dacia Coffey. She's the author of a new book called "Corporate Caffeine" where she explains how to align sales and marketing so that sales professionals can get more value out of the marketing function.
This is the first of a two-part series. Today we talk about alignment and next episode we dive into tactical ways to use digital tech to improve your sales process.
For more on Dacia’s work, go to www.themarketingblender.com

================================

Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Ready to take the Challenge? Join the Million Challenge Today! http://milliondollarsellerchallenge.com

  continue reading

368 episodes

Artwork
iconShare
 
Manage episode 332929283 series 1676107
Content provided by Bill Caskey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bill Caskey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest this week is Dacia Coffey. She's the author of a new book called "Corporate Caffeine" where she explains how to align sales and marketing so that sales professionals can get more value out of the marketing function.
This is the first of a two-part series. Today we talk about alignment and next episode we dive into tactical ways to use digital tech to improve your sales process.
For more on Dacia’s work, go to www.themarketingblender.com

================================

Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Ready to take the Challenge? Join the Million Challenge Today! http://milliondollarsellerchallenge.com

  continue reading

368 episodes

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