Best Carson V Heady Podcasts (2025)

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MMS #124 - Turning Rejection into Revenue: What to Do When They Say No with Andrea Waltz 1:07:02

3d ago1:07:02

1:07:02

In this episode of Mastering Modern Selling, Andrea Waltz, co-author of Go for No: Yes is the Destination, No is How You Get There, joins the conversation to explore the psychology of rejection in sales. With over 25 years of experience, Andrea shares why sellers fear rejection, how to shift their mindset, and why embracing failure can lead to grea…

1
MMS #123 - The Custom Sales Playbook: From Chaos to Consistency with Lee Salz 1:05:12

10d ago1:05:12

1:05:12

In this episode of Mastering Modern Selling, Lee Salz, sales strategist and author, joins Tom Burton and Brandon Lee to discuss the importance of a structured sales playbook. He challenges the belief that hiring "great salespeople" is enough, emphasizing that success depends on having the right system, not just talent. Without a structured playbook…

1
MMS #122 - Humanizing Sales for Results: Building Relationships That Convert with Denise Murtha 1:04:16

17d ago1:04:16

1:04:16

In this episode of Mastering Modern Selling, the hosts welcomed Denise Murtha to discuss humanizing sales in an AI-driven world. Denise, an experienced sales leader and founder of Cellevator, shared insights on how sales teams can shift from transactional approaches to people-first strategies. 1. The Pitfalls of AI in Sales Without Human Touch AI i…

1
MMS #121 - From LinkedIn Lurker to LinkedIn Leader: A Journey to Sales Success with Chris Dunn 1:09:27

24d ago1:09:27

1:09:27

In this episode of Mastering Modern Selling, Brandon Lee and Carson Heady host Chris Dunn, VP of Sales and Business Development at Blue Hive Exhibits. Chris shares his transformation from a passive LinkedIn user to a recognized expert in his field, illustrating the power of authenticity, consistency, and relationship-building in the modern sales la…

1
MMS #120 - How to Level Up Your LinkedIn Strategy for More Conversations in 2025 with Brandon Lee and Carson Heady 1:10:33

1M ago1:10:33

1:10:33

This episode of Mastering Modern Selling focuses on using LinkedIn as a dynamic platform for modern sales success. Hosts Brandon Lee, and Carson Heady explore strategies to engage meaningfully on LinkedIn, emphasizing building genuine relationships rather than transactional interactions. Drawing from personal stories and professional insights, they…

1
MMS #119 - The Chameleon Effect: Unlocking High-Value Prospect Conversations with Stephen Oommen 1:06:33

1M ago1:06:33

1:06:33

In this episode on Mastering Modern Selling, Brandon Lee and Carson Heady welcome Stephen Oommen, former sales leader at Microsoft and author-in-progress of The Chameleon Effect. The discussion dives into Stephen’s innovative approach to building authentic connections in sales, the importance of adaptability, and the emotional journey behind his ph…

1
MMS #117 - The Power of Being More Human in Sales with Andy Paul 1:04:46

2M ago1:04:46

1:04:46

In this episode, Brandon Lee, and Carson Heady are joined by Andy Paul, a renowned sales strategist and the author of Sell Without Selling Out. With decades of experience across tech and startup sales, Andy shares actionable insights on why the sales industry needs to move away from outdated approaches and focus on buyer-centric practices. The Fals…

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MMS #116 - Driving Profitable Change: Sales Leadership with Don Barden 1:14:09

2M ago1:14:09

1:14:09

In this episode of Mastering Modern Selling, Don Barden, a seasoned sales expert and academic, delves into the evolving sales landscape. Barden emphasizes a critical shift from a focus on results to one centered on relevance. In today’s competitive market, adapting to these changes is key to staying ahead, those who don’t risk becoming obsolete. Th…

1
MMM #115 - From Data to Decisions: Digital Transformation Strategies with Denise Natali 59:25

2M ago59:25

59:25

In this episode of Mastering Modern Selling, hosts Tom Burton and Carson V. Heady are joined by Denise Natali to explore how modern sales teams can leverage data to drive superior results. With the abundance of data available today, it's not enough to simply collect it—sales leaders and reps must learn to harness it effectively. The Power of Data i…

1
MMS #114 - From Bar Bouncer to Tech President: Leveraging Your Network with Nabil Aitoumezian 1:05:30

3M ago1:05:30

1:05:30

In this episode of Mastering Modern Selling, Nabil Aitoumezian and the hosts dive into the importance of authenticity in the sales process and how live shows can help create impactful, genuine connections with audiences. Whether you’re trying to scale your outreach or create engaging content, the conversation offers key strategies for success. Leve…

1
MMS #113 - Adapting Sales Strategies for the Modern Marketplace with Amy Franko 59:01

3M ago59:01

59:01

In this episode of Mastering Modern Selling, Amy Franko, author of The Modern Seller and a seasoned sales strategist, joins the conversation to discuss how to adapt and excel in the evolving sales landscape. From strategy creation to the integration of sales and marketing, Amy shares actionable insights for professionals aiming to thrive in today’s…

1
MMS #112 - Strategic Sales Mastery: Building Scalable Growth with Liz Heiman 1:06:41

3M ago1:06:41

1:06:41

In our latest episode of Mastering Modern Selling, Brandon, Carson, and Tom welcome the brilliant Liz Heiman. With deep roots in sales, thanks to her father’s seminal book Strategic Selling, Liz brings invaluable insights on how to transform sales operations. Here’s a breakdown of her expert advice on building robust sales systems that drive sustai…

1
MMS #111 - The Evolving Art of Selling with Allan Langer 1:04:45

3M ago1:04:45

1:04:45

In this episode of Mastering Modern Selling, hosts Brandon Lee and Carson V. Heady welcome Allan Langer, founder of the Seven Secret Sales Academy, to dive deep into the world of effective and authentic sales strategies. With a career spanning over 27 years, Allan shares his transformative journey in sales, highlighting how he went from a top rep a…

1
MMS #110 - Beyond the Bottom Line: Purpose-Driven Leadership in Modern Distribution with Dirk Beveridge 1:01:01

4M ago1:01:01

1:01:01

In this compelling episode of Mastering Modern Selling, Dirk Beveridge, founder of Unleashed WB and Executive Producer of We Supply America, shares invaluable insights into purpose-driven leadership, innovation in sales, and the noble calling of the distribution industry. He discusses how sales have evolved from traditional methods to a more consul…

1
MMS #109 - Revenues Through Reputation with Brandon Lee and Tom Burton 58:58

4M ago58:58

58:58

In today's episode of Mastering Modern Selling, Tom Burton and Brandon Lee explore a vital topic: how to drive revenue by cultivating a strong professional reputation. This is more than just being seen—it's about being trusted, instilling confidence, and demonstrating competence in the marketplace. Whether you're engaging prospects or working to de…

1
MMS #108 - Out-Performing in a Digital-First World: Tactical Sales Strategies with David Brock 1:00:30

4M ago1:00:30

1:00:30

In this episode of Mastering Modern Selling, the team welcomes sales veteran David Brock, founder of Partners in Excellence, to dive into the evolving landscape of modern sales. David shares timeless principles while exploring how technology, particularly AI, is transforming the way sales professionals engage with customers. Timeless Sales Fundamen…

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MMS #107 - From Doorsteps to Digital: Leveraging Offline Skills for Online Success with Jeff Kirchick 1:05:09

4M ago1:05:09

1:05:09

This week's episode of Mastering Modern Selling we’re thrilled to have Jeff Kirchick, author of Authentic Selling: How to Use the Principles of Sales in Everyday Life, and an experienced sales leader who has guided teams to success at multiple tech companies. Jeff shares his journey, insights on authenticity in sales, and how modern sellers can bal…

1
MMS #106 - Lead with Your Brand: Mark Hunter’s Guide to Sales and Leadership Success with Mark Hunter 59:15

5M ago59:15

59:15

In this episode of Mastering Modern Selling, we had the pleasure of hosting Mark Hunter for the second time, and he did not disappoint. Mark, also known as "The Sales Hunter," shared his journey from struggling salesperson to a world-class sales coach, revealing powerful lessons that can redefine how you approach your prospects and close deals. Sal…

1
MMS #105 - Live Shows & Podcasts for B2B Demand Generation with Carson Heady and Brandon Lee 1:02:58

5M ago1:02:58

1:02:58

In this episode of Mastering Modern Selling, Carson V. Heady and Brandon Lee dive deep into the growing significance of live shows and podcasts for B2B demand generation. As they reflect on their journey of creating valuable content, the hosts discuss how these mediums can effectively build relationships, create pipeline opportunities, and ultimate…

1
MMS #104 - Unlocking the Power of Mentorship with Douglas Stewart: How to Take Control of Your Growth 1:05:34

5M ago1:05:34

1:05:34

Mentorship is an active process you take charge of, with the support of others. In this episode of Mastering Modern Selling, Douglas Stewart shares his empowering approach to mentorship in the digital age, focusing on personal accountability and growth. Discover how to find the right mentors, accelerate your development, and transform your life. Th…

1
MMS #103 - Mastering Leadership and Communication in Sales with Richard Vickers 1:08:57

5M ago1:08:57

1:08:57

In this engaging episode of Mastering Modern Selling, Richard Vickers joins the hosts to explore the critical aspects of sales leadership, training, and personal growth. With a background in sales training and development at US Foods, Richard brings over 18 years of experience to the conversation. He discusses how effective communication, understan…

1
MMS #102 - Scaling Success: Lessons from the Frontlines with Eric Watkins 56:28

5M ago56:28

56:28

In this energetic episode of Mastering Modern Selling, we dive deep into sales innovation and modern practices with Eric Watkins, a dynamic sales leader who embraces contrarian thinking to redefine success in sales. Eric shares insights that challenge traditional sales strategies, focusing on the power of process, leadership, and differentiation. C…

1
MMS E#101 - Leading with Influence and Mastering Partnerships with Rob Fegan 59:30

6M ago59:30

59:30

In the latest episode of Mastering Modern Selling, we had the pleasure of hosting Rob Fegan, an experienced sales leader with a knack for challenging the status quo. In this high-energy session, Rob delves into the concept of being a "sales contrarian" and how it can revolutionize your approach to sales. From redefining what makes a great salespers…

1
MMS E#100 - The LinkedIn Playbook - Celebrating 100 Episodes with Daniel Disney 1:08:45

6M ago1:08:45

1:08:45

In this milestone episode of "Mastering Modern Selling," we celebrate our 100th episode by bringing back Daniel Disney, a leading expert in social selling, and welcoming special guest Kristie Jones, author of Selling Your Way In. Together, they explore the latest trends and insights in leveraging platforms like LinkedIn, while also diving into pers…

1
MMS #99 - Lead with LinkedIn: Why Every CEO Must Show Up 1:03:57

6M ago1:03:57

1:03:57

In this episode of Mastering Modern Selling, hosts Brandon Lee, Carson V. Heady, and Tom Burton ignite a challenge for every CEO: step up and own your presence on LinkedIn. This isn't just another task on your to-do list; it's your stage to lead, inspire, and drive your company forward. LinkedIn: Your Leadership Stage LinkedIn isn’t just for networ…

1
MMS #98 - Master the Complex Sale: Strategies for Sustainable Growth with Alice Heiman 1:03:17

6M ago1:03:17

1:03:17

In the latest episode of Mastering Modern Selling, we had the pleasure of hosting Alice Heiman, a renowned expert in B2B sales strategies. This episode is a must-listen for sales leaders and executives aiming to avoid common pitfalls that can unknowingly prevent sales success. Here’s a sneak peek into the key takeaways: Don’t Be a Sales Preventer: …

1
MMS #97 - Video Prospecting: Avoiding Common Pitfalls and Achieving Success with Juan Pablo Garcia 57:03

7M ago57:03

57:03

Dive into the world of video prospecting with insights from Juan Pablo Garcia in the latest episode of Mastering Modern Selling. Discover how integrating video into your sales strategy can revolutionize your outreach and engagement efforts. The Role of Authenticity in Video Prospecting: Juan Pablo emphasizes the importance of authenticity in video …

1
MMS #96 - Sales Success: From Value Creation to Objection Handling with Bob Burg & Jeff West 57:43

7M ago57:43

57:43

In episode 96 of "Mastering Modern Selling," we had the privilege of hosting Bob Burg and Jeff West, the brilliant minds behind the book "Streetwise to Saleswise." This engaging conversation delved into transforming sales approaches, overcoming objections, and the importance of personal development in achieving sales success. The Importance of Pers…

1
MMS #95 - Authentic Sales Strategies: Bridging Passion and Purpose with Liz Wendling 1:01:20

7M ago1:01:20

1:01:20

In Episode #95 of Mastering Modern Selling, Liz Wendling joins us to share her insights on authentic sales strategies. With a background spanning 30 years in sales, Liz offers a unique perspective on connecting with potential clients by treating them as humans rather than mere sales targets. Key Takeaways: Embrace Authenticity: Liz highlights the i…

1
MMS #94 - Transforming Sales Leadership: From Managers to World-Class Coaches with Keith Rosen 1:10:11

7M ago1:10:11

1:10:11

Dive into the latest episode of Mastering Modern Selling, featuring renowned sales leadership expert, Keith Rosen. This episode unpacks the essentials of effective sales coaching and the transformation of top sales performers into exceptional leaders. The Allure and Reality of Sales Management Keith Rosen sheds light on the common misconceptions ab…

1
MMS #93 - Why Personal Branding Matters: Lessons from the First Six Months of 2024 1:04:26

8M ago1:04:26

1:04:26

In this episode of Mastering Modern Selling, hosts Brandon Lee, Carson Heady, and Tom Burton dive into the importance of personal branding, reflecting on the lessons learned from the first half of 2024. They explore the strategies and benefits of building a strong personal brand in today's competitive market. Key Points: Consistency Compounds: Cars…

1
MMS #92 - Crafting Connections Using Humor: B2B Transformation with Jon Selig 1:00:45

8M ago1:00:45

1:00:45

In the latest episode of Mastering Modern Selling, our hosts had an engaging discussion with Jon Selig, a seasoned sales professional and stand-up comedian, about the transformative power of humor in sales. This episode dives deep into how salespeople can break through the noise with memorable and impactful messaging using humor. Here are five key …

1
MMS #91 - Unlocking Curiosity: Leadership and Culture with Carl Lubbe 1:06:14

8M ago1:06:14

1:06:14

Welcome to Episode 91 of Mastering Modern Selling! We had the pleasure of hosting Carl Lubbe, a renowned curiosity coach. Carl brings a wealth of experience and unique perspectives on sales leadership and the power of curiosity in driving sales success. This episode is packed with insightful and transformative advice for sales professionals aiming …

1
MMS #90 - Sales Success with Mindset, Mental Models, and More Meaning with Bernadette McClelland 54:47

8M ago54:47

54:47

In this episode of Mastering Modern Selling, special guest Bernadette McClellan shares her wisdom on transforming sales strategies to better align with today's buyer expectations. Drawing from her extensive experience and her latest book, "The Shift and Disrupt: Stop Selling Widgets, Start Selling Wisdom," Bernadette provides a roadmap for sales pr…

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MMS #89 - Leading Change in an Era of AI: Empowering Sellers with Bill Kirst 1:02:36

9M ago1:02:36

1:02:36

In episode 89 of Mastering Modern Selling, hosts Tom, Brandon, and guest host Kristie Jones, engage in a riveting conversation with Bill Kirst, a renowned change management expert. The discussion dives deep into the transformative potential of AI in sales and the critical role of empathy and effective change management in leveraging this technology…

1
MMS #88 - Intentional Moves: Career Strategies to Reach the Top 10% with Kristie Jones 59:48

9M ago59:48

59:48

In the latest episode of Mastering Modern Selling, Brandon Lee and Tom Burton welcome back Kristie Jones, a seasoned consultant specializing in helping early-stage startups and privately-owned companies. Kristie's expertise in sales processes, hiring, and career strategy shines through as she shares invaluable insights on making intentional career …

1
MMS #87 - Empowering Partnerships: Unlocking Revenue Potential with Vince Menzione 38:41

9M ago38:41

38:41

In this episode of Mastering Modern Selling, Tom Burton and Brandon Lee are joined by Vince Menzione, founder of Ultimate Partner and former General Manager of Partner Sales and Strategy at Microsoft. Vince brings a wealth of experience in transforming businesses through strategic partnerships. Get ready to dive into the world of partnerships and l…

1
MMS #86 - Your Buyers Don't Want to Talk, But They Are Lurking 1:00:01

9M ago1:00:01

1:00:01

In an era where buyers meticulously avoid sales conversations, understanding the 'Anonymous Zone' becomes pivotal for sales teams. In this episode, Tom Burton and Brandon Lee dive into this challenging landscape, offering actionable insights on how to engage buyers who prefer to remain invisible until the last possible moment. Here are five key tak…

1
MMS #85 - Fresh Perspectives: A New Era of Sales with Victoria Jimenez 47:40

9M ago47:40

47:40

In this week's episode of "Mastering Modern Selling," Victoria Jiménez, an esteemed practitioner from the University of Texas at Dallas, shares her wealth of experience and insights from the sales program with Hosts Tom Burton and Carson V. Heady. Here are five pivotal points from the discussion: Integrative Sales Education: Victoria details her ac…

1
MMS #84 - A CEO's Guide: Using LinkedIn for 60%+ Business Opportunities with Matt Watson 55:58

10M ago55:58

55:58

In the latest episode of 'Mastering Modern Selling,' we had the pleasure of hosting Matt Watson, the dynamic founder and CEO of Full Scale. This discussion is a treasure trove of practical insights on leveraging personal branding and modern selling strategies effectively. Key Insights from the Episode: Personal Branding on LinkedIn: Matt emphasized…

1
MMS #83 - Reimagining Sales Leadership: Strategies for Today’s Market with David Priemer 1:06:22

10M ago1:06:22

1:06:22

In this engaging episode of Mastering Modern Selling, we had the pleasure of hosting David Priemer, a seasoned sales strategist known for his contrarian approach to modern sales practices. David shared profound insights and strategies to reimagine and revitalize sales processes, emphasizing a journey from conventional sales tactics to innovative an…

1
MMS #82 - How CMOs Can Elevate CEO Personal Brands with MJ Smith 52:35

10M ago52:35

52:35

In this episode of Mastering Modern Selling, our special guest, MJ Smith, a seasoned B2B marketing leader with extensive experience in the industrial sector, shared invaluable insights that are shaping the future of sales and marketing. Below are the five key takeaways from our enlightening discussion: Leadership and Content Synergy: MJ underscored…

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MMS #81 - "Show Me You Know Me" with Samantha McKenna: LinkedIn Strategies That Create Opportunities 56:01

10M ago56:01

56:01

In an enlightening episode of Mastering Modern Selling, Samantha McKenna, CEO of #SamSales Consulting, brings her vibrant energy and unmatched expertise to the table. As a veteran in enterprise sales with a rich background including leading roles at major corporations like LinkedIn, McKenna offers a fresh perspective on sales strategies that break …

1
MMS #80 - Credibility is Key: Harnessing Social Strategies with Mark Hunter 1:05:17

11M ago1:05:17

1:05:17

In the latest episode of Mastering Modern Selling, our hosts sat down with the renowned sales expert Mark Hunter, offering a deep dive into the world of sales and its evolving dynamics. Here are some key takeaways from this episode: 1. The Power of Association: Mark emphasized the significance of who you associate with in the sales domain. Your cir…

1
MMS #79 - The Modern Revenue Generation Fly Wheel 1:00:24

11M ago1:00:24

1:00:24

In the latest episode of Mastering Modern Selling, we head into the heart of modern sales techniques with the hosts, Tom Burton and Brandon Lee. This episode highlights the evolving landscape of sales, offering a fresh perspective on engaging with the modern buyer. Five Essential Insights: Old Sales Methods Are Out: Brandon Lee explains that the ol…

1
MMS #78 - Bridging the Gap: Offline Skills in a Digital World with Moeed Amin 1:13:33

11M ago1:13:33

1:13:33

In this week's episode of Mastering Modern Selling, we were joined by the remarkable Moeed Amin, a seasoned sales professional and neuroscience expert. As we explored the interplay between neuroscience and effective selling strategies, Moeed shared invaluable insights that are bound to transform the way you approach sales. Key Takeaways: ◾ The Inte…

1
MMS #77 - How to Get Attention in an Attention-Deficit World with Erik Huberman 55:26

11M ago55:26

55:26

Dive into the world of sales and marketing with Erik Huberman, a maestro in attracting and retaining attention in our bustling digital age. In a world where attention is the new currency, Erik's strategies offer a blueprint for success. This episode offers insights for anyone looking to elevate their sales and marketing game. Key Takeaways: 1️⃣ Eve…

1
MMS #76 - Sell More, Suck Less with Dale Dupree 1:03:50

12M ago1:03:50

1:03:50

Dive into the journey of sales transformation with Dale Dupree in this episode of Mastering Modern Selling. Discover innovative strategies to elevate your sales approach, foster genuine customer relationships, and stand out in the competitive sales landscape. Key Insights: Reimagining Sales: Explore Dupree's journey from a traditional sales perspec…

1
MMS #75 - The Sales Evolution: Digital First, Not Digital Only with David J. P. Fisher 53:08

12M ago53:08

53:08

In episode 75 of "Mastering Modern Selling," we delve into the evolving world of digital sales with guest David JP Fisher. Unpack the essence of digital-first approaches and human connections in sales with actionable insights from Fisher's extensive experience. Key Points: Digital First, Not Digital Only: Fisher emphasizes the importance of a digit…

1
MMS #74 - Reimagining Sales: A Journey from Sales Contrarian to Sales Champion with Lee Salz 57:02

12M ago57:02

57:02

In this week's episode, hosts Brandon Lee and Carson V. Heady explore the transformative journey in sales methodologies with Lee Salz, author of "Sell Different!" and "Sales Differentiation." Delving into the concept of a sales contrarian, the discussion unveils how traditional sales tactics are being reevaluated for modern effectiveness. Key Point…

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