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Slavka and Fabio are two passionate marketers who also happen to be married. They love to have real life conversations with people of diverse backgrounds they met along their journey. Every episode of Marketing Marriage is full of personal and honest stories about creativity, commerce, and common sense with some of the most creative minds. To connect with Slavka and Fabio and to learn more about them and their guests, visit themarketingmarriage.com. Rate, comment and subscribe to The Marketi ...
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It was theater and Broadway where she initially hoped to pave her professional path. Instead, she fell in love with the process of writing and her very first novel became an instant success. Liesl Shurtliff is the New York Times bestselling author of 'Rump: The (Fairly) True Tale of Rumpelstiltskin' and other books in the (Fairly) True Tales series…
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If you think geeking out on a seemingly mundane pantry item like ketchup isn’t possible, join us for an intriguing conversation with former Kraft Heinz Chief Growth Officer Sanjiv Gajiwala. He is a consumer-first brand builder and storyteller with a track record of strategic repositioning to drive growth - having worked on iconic brands like Heinz,…
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In this captivating podcast episode, we sit down with Daniel Bulteel, the marketing executive who has conquered the worlds of agency, brand, platform, and start-up. With his extensive background at renowned companies like WPP, adidas, TikTok, ByteDance, and now Build A Rocket Boy, Dan brings a wealth of expertise in social media, creator, and commu…
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A self-proclaimed amateur gardener and often dubbed CMO whisperer Lindsey Slaby is the founder of Sunday Dinner, a brand strategy consultancy that helps marketers re-imagine their marketing organization, agency models, and overall comms strategy. Recognized by Ad Age as 40 under 40, executives at Fortune 100 companies seek her out to stay closely c…
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From his first job at a flower stand when he was 13 to leadership roles within the discipline of innovation, Barry McGeough has been on an incredible career journey at Fortune 500 companies in the footwear, apparel, and tech sectors. He loves to think on his feet and connect ideas to practical solutions. Growing up in a humble environment equipped …
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A passionate and driven human who is excelling both in her career and in her personal life - Singleton Beato has graced us with her presence for this episode. At work, she’s relentlessly driving all dimensions of diversity in her role as a global EVP, Chief Diversity, Equity and Inclusion Officer at McCann Worldgroup. At home, she is a rare aspirat…
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Davide Grasso makes top level leadership seem effortless. His mindset is to work with people on something great every day and to end each day in a better shape than it started. It’s no surprise he’s been on a remarkable international career journey at some of the world’s most recognized and loved brands. Starting out as a product line manager for N…
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Growing up with a famous radio dad, Scott Fitzgerald has spent a big chunk of his life wearing headphones and gracing the world of the broadcast radio with his memorable voice. He hosted shows in markets like Charlotte, Raleigh, Cincinnati, Dayton, Louisville and Birmingham before switching to podcast production a few years ago. Moving from his pro…
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Born and raised in New York to Brazilian parents, Andre Borges lived the American dream as a D1 soccer player for Clemson University and as a professional post-college. Soccer took him to many interesting places in Europe and ultimately back to his family origins - Brasil. While he considers himself very fortunate for that destiny, he lightheartedl…
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His childhood dream was to be part of the sports world. Thus, it comes as no surprise that he had spent the majority of his career at one of the sports industry’s giants - adidas. Michael Kraphol is a German native with emotional ties to Spain’s Barcelona. Humble and passionate about people, Micha calls himself a regular guy in the marketing world.…
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We’re bringing you the other half of the sibling duo behind the NYC digital creative agency The Charles Group - Aaron Edwards. While his sister Sam (Ep 28) is known as a “right brain” person, Aaron complements the relationship with his self-proclaimed “left brain” approach. Originally hailing from Manchester, England - Aaron spent his early career …
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Continuing our mini-series with recruitment and job search experts, we are joined for an episode with the head of talent acquisition and employer branding at one of Europe’s largest digital banks, N26, Chris Hunter. Chris traded his initial career ambition of becoming an international human rights advocate for building relationships and understandi…
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If you ever contemplated working at the tech giant Amazon, you would have heard of their rigorous “loop” recruitment process. Even if you haven’t, this episode is a worthwhile listen for any jobseeker today. An executive coach and talent acquisition director, Eric Hudson joined us for an insightful chat about his journey, in which he has coached, m…
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Known for his “thinking human” approach to leadership and to building brands, Doug Zarkin is a modern marketing leader who has earned placement on several "Top Marketers" lists, multiple North American Effie Awards, a Clio award, and was twice recognized as Innovative Marketer of The Year by The CMO Club. His professional portfolio includes leaders…
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Matchmaking runs in her veins. Thus, it comes as no surprise that she’s been successfully climbing the professional ladder in the business of connections. Melissa Hobley - a ball of endless energy, a mom of two and the global CMO of the biggest dating app in the world Tinder - loves being the wing(wo)man. While switching between Cocomelon (baby par…
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Sport and entertainment are a few of the most powerful tools left in the marketing arsenal that have the ability to make people stop what they’re doing and care about your brand. Needless to say, they’re also some of the coolest areas in which marketers dream to work. According to Ricardo Fort, they represent a bridge and a shorcut to brand relevan…
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Robin Daniels oozes optimism and positive energy, despite struggles and valleys on his personal and professional journey. Growing up poor collecting deposit bottles and working three jobs while studying at the age of 15, he still managed to be a happy and an optimistic kid. It is that energy and mindset that ultimately brought him to the Silicon Va…
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Warning: there’s a lot of laughter in this episode and we love it! Joining us for an unplugged conversation, Samantha Edwards - the Chief Creative Officer and Co-Founder at The Charles Group, a digital focused creative agency based in NYC - pulls the curtain on her journey often guided by intuition. When Sam converted her brother from the world of …
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This episode is genuine good fun. It’s not often that one sees the words “fun” and “data analytics” in the same context. Yet, Tiankai Feng - a data leader by day, and a passionate musician by night - manages to demystify the world of data while making this space more inclusive and less scary. How? He sings about it. Tiankai strikes a unique combina…
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Desire to be in charge of her own destiny while still creating iconic brand marketing with some of the greatest companies in the world led Sanja Komljenovic to start ONA Creative - a boutique, female-driven brand strategy and creative agency based in Los Angeles. Having spent a good chunk of her career leading digital marketing for men’s basketball…
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“Unless someone like you cares a whole awful lot, nothing is going to get better. It’s not.” This famous line and the story behind it from Dr. Seuss children’s book Lorax became an inspiration for one of the hottest startup brand names in streetwear. Unless Collective is the world’s first regenerative fashion platform that makes 100% plant-and-mine…
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Let’s start by stating that our guest was recently inducted into the American Marketing Association Hall of Fame, held multiple C-level roles at head-turning brands like Facebook, HP, Visa and Pepsico, and graced several ranks of the Forbes Most Influential CMOs. We warned him that our podcast wasn’t going to make him famous. Then again, he IS alre…
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In case you haven’t noticed, the job market is in a turmoil. Significant layoffs are sweeping the country (and continents). What to do in these trying times? How not to despair and instead move forward with confidence? Jeff Altman - no BS professional coach and career advisor - got the mic in this episode to tackle those questions. You’ll appreciat…
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Two words that perfectly define her - gratitude and humility. Two characteristic traits that aren’t so common these days for someone of her influence and professional achievement. Jenny Rooney - the first Chief Experience Officer of Adweek - has had a front-row seat leading initiatives for marketing decision-makers and spent 25 years covering the i…
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Does strength need a rebrand? That is a question Tobi Gbile had to ask herself as she recently embarked on her TEDx Talk (https://www.youtube.com/watch?v=T1gXbKsOFc0&t=1s) journey. Frustrated with the stereotypical media portrayal of black women, who are expected to “shake things off” and recovering from an unhealthy relationship with pushing herse…
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Every marriage needs love, mutual respect…and a therapist. Ours is no exception. With a fresh year ahead of us and many setting resolutions for a more balanced and meaningful life, we found it fitting to invite our “shrink”. Not to worry, we won’t air (too much) of our own dirty laundry on this episode. Ingo Vauk, a psychotherapist working with peo…
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The role of a CMO has significantly changed and evolved over the last few years. There’s a plethora of job descriptions and titles out there associated with this highly coveted yet often short-lived C-level seat. Many talented marketers get mismatched in the process of a company selecting their lead marketer. Why does that happen? How can it be pre…
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A husband, a father, an entrepreneur, a founder, a sport enthusiast…and formerly an incarcerated heroin addict. Our guest had his feet firmly planted in a prison cell as well as fancy conference rooms in Paris, London, and NYC. Jordan Rogers - who built a decade-long career in brand marketing at Nike - has been on a rebranding journey himself since…
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What do fascination with laundry making and true understanding of the difference between a fact and an insight have in common? Guest of this episode Molly Bruttomesso, Senior Vice President of Customer Success at Wunderkind, has a lot to say about that. She spent a good chunk of her professional life in the ad agency world with Procter & Gamble cli…
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If you think that rock ‘n’ roll and leadership don’t have much in common, let our guest Andreas “Anttu” Forsberg - a leadership anthropologist, observer, and behavioral analyst show you otherwise. Through observation, behavioral analysis, and feedback, Anttu is devoted to helping executive teams understand how their behavior impacts the engagement …
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Diego Borgo is a Metaverse native, Web3 ambassador, NFT collector and advisor to global brands. He is on a personal mission to help mainstream adoption of blockchain and NFT technology. Where do relentless drive and deep passion for his work come from? We unpack Diego’s pursuit of freedom of choice and its link to the Web3 movement in the second pa…
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What is all the buzz about Web 3, Metaverse, NFT, and blockchain? If you’re trying to make sense of it all and how it applies to your work, or if you just want to learn more from a guy who lives and breathes it on a daily basis, this episode is for you! Diego Borgo is a Metaverse native, Web3 ambassador, NFT collector and advisor to global brands o…
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In part two of our chat with Kelly Cahill, a digital marketer through and through, we couldn’t resist touching upon the topic of Twittercalypse unfolding in front of us. But to not dwell on a doomsday topic, in this episode we also talk about Kelly’s favorite brand project (hint: Atlanta Super Bowl), (female) leadership and its challenges, and her …
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You hail from the 20th century if you’re still asking a current marketer if they have experience with “digital”. Marketing today IS digital and it’s hard to imagine how one could survive if their primary focus wasn’t on digital channels and connections with the audience via plethora of such platforms. Kelly Cahill, a dear friend and the guest of th…
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Are you seasoned enough to remember the times when direct marketing was limited to receiving a pile of mailed ads at home? Most of you will chuckle at the thought of spending evenings and nights at a mail house sorting out direct mail letters to reach customers. Our guest, Dave Paulus was part of an incredible journey that started in a black and wh…
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Starting what later turns out to be a prerequisite to the current career at the age of 16 and being exceptionally successful at 23 presents an interesting path of personal and professional growth. It’s no surprise that we get more personal in the second part of our conversation with Ziad Ahmed - the founder and CEO of JUV, GenZ consultancy that wor…
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It seems that these days every company is talking about or searching for the best way to win with the GenZ. Countless studies and research projects have been conducted on this generation and an equal amount of Gen Z “experts” has emerged across different walks of marketing life, and beyond. All in search of a magic formula that would inspire this s…
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With one of the largest sporting moments - The World Cup - about to take off, expect millions of fans worldwide living and breathing soccer for the next month. How and why is the “beautiful game” capable of connecting people in a manner like no other sport? Your hosts could tell some stories from their time working on the 2014 World Cup first-hand.…
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Our guest Jason Faustino doesn’t talk about street culture, he is part of it. With genuine and deep ties within the sneaker community, he embodies the OG nature of that scene before hype and countless collaborations commercialized it. Simply put, Jason is cool! Though, he himself dislikes that label. In the second part of our conversation, we chat …
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In the world of fashion and lifestyle (among others), the importance of “being part of culture” is emphasized all the time. But what does it actually mean to be “of culture”? Why is it important for brands and marketers to be authentically connected to culture? We invited the mastermind behind Saucony’s collaborations and energy products - Jason Fa…
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What if someone told you that they could solve your biggest business problem in five days? With 12 strangers that never met and are not part of your company. Does it sound like a bad informercial? We sit down with Barbara Soalheiro - the founder of Mesa Company and the creator of Mesa Method to talk about how her approach solves complex challenges …
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The second half of our chat with Shawn Hoy, who was behind some of the most iconic Nike and Saucony products, gets more personal and vulnerable. Despite being told he was an "acquired taste," he decided not to change who he was and instead invest in spending time with people so they'd get to know him and where he was coming from. Which ain't that e…
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There is no brand without a product, and there is no product without a brand. They need to live in harmony. But. Too often, the product and the brand teams don't work together. The outcome? A subpar and disconnected customer experience. In this conversation, product guru Shawn Hoy (accompanied by his snoring bulldog Mack) spotlights the importance …
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We continue the conversation with Nike veteran Cory Hansen, who has spent his professional life crafting art from words. In this episode, we talk about some of his favorite work charged with emotional appeal and about the benefits of having his scripts voiced over by none other than the Shoe Dog himself - Phil Knight. You'll also learn why other pe…
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Creative copywriting can sometimes sit somewhere between serving as a translation service and acting as a lawyer for your clients. In a world where everything seems important, a copywriter needs to determine what is essential and make it compelling. In this episode, we're talking to Cory Hansen, who spent the first decade of his career in advertisi…
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