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The eComm Growth Show

Robby Switzer & Daniel Stafford

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Behind every amazing brand you see out there on the internet is a story of people, pursuit, passion, victories, and failures. Join Robby and Daniel as they interview heroes of the eComm world and unpack their journey and the values/principles that have made them what they are today. https://shopanova.com/
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How To Get More eComm Sales During The Holiday Season Our Checklist For A Very Merry (And Profitable!) Fourth Quarter ‘Tis the season for holiday promotions. We know you’re probably thinking, “It’s not even Halloween yet!” And sure, most of us haven’t exactly booked our flights home for Thanksgiving either. But we’ve already started seeing ads for …
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Propel Your eComm Brand To Stardom (And 8 Figures!) With TikTok Winning Social Strategies To Keep Your Biz In The Game During A Recession Huddle up, eComm teams. Because the fourth quarter is starting soon. And if you want big-time profits for your Shopify store, you need a big-time playbook. (We’re talking champions league!) Here’s how TikTok – ye…
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Elevate Your eComm Monthly Rev From $100K to $1M The North Star Metrics for Optimizing Your Asset Allocation If your Shopify store is finally hitting consistent $100K months – ok, FIRST of all, congrats! (That's no easy feat.) But if you really want to take things to the next level, listen up. Let Go of Old eComm Marketing Habits It's time to face …
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How To Scale While Others Fail In today’s episode Rob & Dan cover the big names that have fallen this year and how you can avoid making the same mistakes to not only bypass their failures but continue to grow your sales. What the Big Names are Getting Wrong Listen in as we touch on big name busts like Ladyboss, Alex & Ari, Revlon, and Missguided. W…
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Scaling Ad Spend Beyond $10k/day Profitably In today’s episode Rob & Dan unpack the biggest pitfalls we see Shopify store owners and CMOs make when trying to scale beyond 10k/day in ad adspend and reveal the must haves for any brand looking to succeed with higher daily spend. BIGGEST MISTAKES Scaling too fast. At higher speeds, more can break quick…
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Are you interested in diversifying your marketing strategy? https://shopanova-and-me.com/apply Have you ever considered selling your online business? For many business owners, selling their company isn’t even on their radar. They are much more likely to be concerned with their day-to-day operations, maximizing efficiency within their processes whil…
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Ready to get more sales with your Multi-Channel Strategy? https://shopanova-and-me.com/apply If you’ve tuned into the eComm Growth Show at any point in the last year, you’ve probably heard us preaching about omnichannel marketing. As 2021 came into view, we began recommending eCommerce brands leave their single-channel marketing strategy behind in …
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Ready to get more sales with your Multi-Channel Strategy? https://shopanova-and-me.com/apply Sole Sisters Origin Story Every business has a different origin story. Some are born as a solution to a problem; others are passion projects. For best friends Leann Wade and Nicole Garner, it was an opportunity they couldn’t pass up. Leann had worked as an …
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Ready to get more sales with your Multi-Channel Strategy? https://shopanova-and-me.com/apply In this week’s episode of the eComm Growth Show, Daniel and Robby sit down with Angela Fité, founder and CEO of Kinkistry, where she curated a collection of hair with a wide variety of textures, curls, and coils. As she started her eCommerce brand, Angela k…
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Ready to get more sales with your Multi-Channel Strategy? https://shopanova-and-me.com/apply Many small business owners struggle to give up control while trying to grow their businesses. Maybe it’s hiring their first employee to help pack orders, or it might be outsourcing their marketing efforts for the first time. Whatever it might be, holding on…
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Ready to get more sales with your Multi-Channel Strategy? https://shopanova-and-me.com/apply In today’s world, businesses get a bad rap. There’s a common narrative that business is about selfishness, greed, and lifting a small portion of people at the expense of the majority. At Shopanova, we believe that business, when done well, can make the worl…
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Ready to get more sales with your Multi-Channel Strategy? https://shopanova-and-me.com/apply On this special episode of the eComm Growth Show, we peel back the curtain to give you a look into our process and what it’s like to partner with Shopanova. While you might be used to Daniel and Robby hosting the show, this week, we listen in on a call with…
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Ready to get more sales with your Multi-Channel Strategy? https://shopanova-and-me.com/apply On this week’s episode of the eComm Growth Show, Daniel and Robby chat with Dustin Finkel, CEO of Awakened Foods, which is responsible for Ka-Pop! and Bubba’s Fine Foods. Dustin has a resume you wouldn’t believe. It’s no exaggeration to say that Dustin is o…
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Ready to get more sales with your Content Strategy? https://shopanova-and-me.com/apply In 2021 you have the opportunity to build a community of people that want to come back to your store, support your product, and convince others to buy it as well. They will tell others because they are bought in. Social media platforms such as Instagram and TikTo…
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Do you need more Brand Exposure and Online Sales for your amazing product? https://shopanova-and-me.com/apply Are you struggling to overcome adversity in your pursuit of creating a successful online store? Many entrepreneurs and online store owners know that it can be difficult to discern whether struggles and failures are signs from the universe t…
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Ready to get more sales with your Marketing Strategy? https://shopanova-and-me.com/apply There are countless ways to describe 2020, a year that became an outlier when COVID-19 kept people at home and turned established systems on their heads. To be frank, we do not feel the need to add to the already saturated landscape of discussion about how the …
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Ready to get more sales with your Marketing Strategy? https://shopanova-and-me.com/apply When we talk with businesses about their marketing efforts and plans to scale, we commonly find that brands are too focused on their ROAS, or return on ad spend. They are consumed with raising their ROAS to 7x or 10x and lose sight of their original goal: growi…
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Ready to get more sales with your Content Strategy? https://shopanova-and-me.com/apply How has your business handled the transition to a remote or hybrid workspace over the last year and a half? As COVID-19 kept most people isolated in their homes, companies worldwide were forced to accept the growing trend of remote and hybrid office hours earlier…
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Ready to get more sales with your Content Strategy? https://shopanova-and-me.com/apply Here at Shopanova, we are always talking with small-business owners that are hoping to scale. While marketing and advertising are challenges that these companies must overcome, we know there are plenty of other hurdles to jump as well. In this week’s episode of t…
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Ready to get more sales with your Content Strategy? https://shopanova-and-me.com/apply On the eComm Growth Show, we love to highlight eCommerce brands that are sticking out from the crowd and paving a unique path while they build a successful online presence. Undoubtedly, Dwell is a perfect example of these success stories. Dwell creates graphics a…
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Ready to get more sales with your Content Strategy? https://shopanova-and-me.com/apply Don’t go into business with friends or family. The chances are high that this isn’t the first time you’ve seen this advice – it’s some of the most common advice shared amongst business professionals. In terms of popular business advice, it’s somewhere between don…
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Scale your eCommerce store with Shopanova today https://shopanova-and-me.com/apply Here on the eComm Growth Show, we make a point to help eCommerce brands navigate the often arduous process of marketing and growing their online stores. One of our favorite avenues for this is talking with founders that have experience growing their business from the…
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Scale your eCommerce store with Shopanova today https://shopanova-and-me.com/apply Here at Shopanova, we talk a lot about growing your online business, but we haven’t spent as much time talking about what to know before launching your store. On a recent episode of the eComm Growth Show, our founders Daniel and Robby talked with our very own clients…
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Ready to get more sales with your Content Strategy? https://shopanova-and-me.com/apply One of the most common mistakes Colin sees with young online business owners is a lack of a forward-thinking plan. They’ll buy $10k worth of product before they have a plan for how to sell it all, or they won’t forecast their break-even points. They skip over the…
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Apply here to become a Growth Partner with Shopanova and scale your creative business. https://shopanova-and-me.com/apply​ For many creatives, business acumen does not come naturally. They might create some of the most intriguing art, but their business will struggle if they don’t market it well. Stacie Bloomfield, the founder of Gingiber, is an ex…
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Ready to Maximize your Customer Acquisition? https://shopanova-and-me.com/apply​ What do you know about paid search marketing? It can commonly seem perplexing to people unfamiliar with the subject, partially because of the many different names, types, and abbreviations. Whether it’s search engine optimization (SEO), search engine marketing (SEM), o…
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Are you ready to maximize your customer acquisition strategy? https://shopanova-and-me.com/apply​ We spend a lot of time talking about new-customer acquisition through paid advertising, but prioritizing previous customers is vital to any eCommerce brand that wants to be successful. After all, attracting new customers will cost your brand more than …
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Partner with us and scale your business 👉 https://shopanova-and-me.com/scale-now​ As we’ve stepped into the digital age, so many marketers have lost sight of what we are doing here. Plenty of people who have been in this industry for a long time have been reluctant to evolve with the trends and embrace newer digital marketing tactics. Younger marke…
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Partner with us and scale your business 👉 https://shopanova-and-me.com/scale-now​ Are you having a hard time converting your ad spend into additional revenue? Maybe you feel like your marketing strategy isn’t working, and you can’t seem to figure out why your online business isn’t hitting the sales numbers you were hoping to reach. Our resident mar…
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Ready to scale your creative strategy with Paid Ads? 👉 https://shopanova-and-me.com/scale-now​ For online business owners, creating memorable advertisements that sell can be quite a challenge. They have to choose whether they want to save money and make the ads themselves or cough up some cash and outsource to an agency. It’s a tough choice, and it…
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Ready to grow your eComm brand massively? Hire Us! 👉 https://shopanova-and-me.com/scale-now Are you wondering what's holding back your eCommerce brand? Although they don't realize it, many people forget about two-thirds of the necessary steps to growing a business. Growing a business can be complicated, but you can simplify it into three simple ste…
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Tired Of Navigating Advertising Platforms Like Facebook? 👉 https://shopanova-and-me.com/scale-now​ If you’ve been around here before, you probably already know that we like to talk about embracing change. Last week, Daniel and Robby talked about embracing change and making it work for you. Let’s look a little deeper at a few strategies we are using…
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Tired Of Navigating Advertising Platforms Like Facebook? 👉 https://shopanova-and-me.com/scale-now We'll let you in on a little secret: people are afraid of change. We are wired to resent it. Change sparks fear in people that what they do or what they love will go away. When people notice change, they often start future-tripping, spending all their …
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Ready To Grow Your eComm Brand Massively in 2021? 👉 https://shopanova-and-me.com/scale-now While bringing most sectors to a halt, the pandemic made e-commerce an outlier. Several e-commerce companies have witnessed extraordinary growth during the last twelve months, including our own. Along the way, we learned valuable lessons on how to build a ful…
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Feeling Trapped In Your eComm Business? 👉 https://shopanova-and-me.com/scale-now Why did you build your own business? Understanding your "Why" is one of the most important foundations to building a successful company. Your "why" might change multiple times as you grow, and that’s perfectly natural, but remembering what motivated you to get started …
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Ready To Grow Your eComm Brand Massively in 2021? 👉 https://shopanova-and-me.com/scale-now eCommerce witnessed unprecedented growth in 2020 as people were confined to their homes. This evolution of online retail was made possible by both new consumers and additional purchases from existing customers. Big box retailers expanded their online offering…
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Ready To Grow Your eComm Brand Massively in 2021? 👉 https://shopanova-and-me.com/scale-now This year we saw an incredible boom in eCommerce sales. There was a ton of change as a pandemic hit in February/March of 2020, with many brands resisting the need to adapt or not realizing the depth of the situation. By now, even brands that initially resiste…
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Quit worrying about the day to day friction in your eComm business... Hire Us! 👉 https://shopanova-and-me.com/scale-now Friction is necessary for growth in business. A lot of times, business owners will shy away from friction or conflict when they’re just starting out, but as Biggy said - “mo’ money, mo’ problems”. The only way to tackle new proble…
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Ready to Maximize Your Customer Acquisition? Hire Us! 👉 https://shopanova-and-me.com/scale-now As an eCommerce business owner, you regularly invest money to drive potential customers to your store through a paid ads system, influencer network, or some other customer acquisition system. In order to maximize this investment, you have to create a pers…
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Ready to Explode Your Online Store Sales? Hire Us! 👉 https://shopanova-and-me.com/scale-now Traditionally, Black Friday was the weekend where businesses would make the bulk of their fourth-quarter sales—or even the sales for the whole year. This weekend was and still is a huge opportunity for stores to move a lot of inventory. However, after campai…
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Ready to Scale Your eComm Entrepreneurship? Hire Us! 👉 https://shopanova-and-me.com/scale-now Every entrepreneur has faced their dark moments when life bites you. When the going gets tough, it’s hard to remember why you started to chase your dreams of freedom and success in the first place. Ken Nickels, CEO of Raw Hair Organics (https://rawhairorga…
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Ready to Scale Your Online Creative Strategy? Hire Us! 👉 https://shopanova-and-me.com/scale-now The COVID-19 pandemic has dramatically changed how we survive as a business. Businesses are having to pivot to online to stay connected with their customers. ​Travis Chambers, founder of Chamber Media (https://www.chamber.media), believes one of the key …
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Are you ready to remove the stress of getting sales in your Online Store? Hire The #1 Marketing Team in eComm! 👉 https://shopanova-and-me.com/scale-now What do you do when you don't feel like showing up? Show up anyway. There's this constant pressure as a business owner to always be on and be performing. For instance, we talk about the same things …
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Ready to Scale Your eCommerce Brand With Data? Hire Us! 👉 https://shopanova-and-me.com Often, we consult our clients on things other than Facebook ads – specifically the metrics that are commonly overlooked. Our clients are putting everything they have into getting sales, but the capacity to look at the big picture can get tricky for a business own…
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Ready To Take Your Online Brand To The Next Level? HIRE OUR TEAM! 👉 https://shopanova-and-me.com In the Season 2 premiere of The eComm Growth Show, we chat with Suzanne Tucker of Generation Mindful (https://www.genmindful.com) about how building a brand focused on impact rather than sales ultimately produced the desired monetary results that most e…
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